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Consolidated Statements of Cash Flows - USD ($)
12 Months Ended
Dec. 31, 2022
Dec. 31, 2021
Dec. 31, 2020
Operating activities:      
Net loss $ (157,487,000) $ (157,754,000) $ (39,855,000)
Adjustments to reconcile net loss to net cash used in operating activities:      
Depreciation and amortization 5,458,000 4,202,000 2,525,000
Stock-based compensation 9,965,000 27,731,000 5,089,000
Non-cash interest expense and amortization of debt discount 209,000 420,000 1,513,000
Debt issuance costs from convertible notes 5,742,000    
Change in fair value of convertible notes 45,503,000   1,471,000
Loss on extinguishment of debt 772,000   1,627,000
Non-cash operating lease expense 1,050,000 1,063,000 1,128,000
Bad debt expense 713,000 9,615,000 2,352,000
Loss on disposal of property and equipment   155,000  
Changes in operating assets and liabilities:      
Accounts receivable 9,924,000 (18,369,000) (4,094,000)
Inventories 676,000 (2,973,000) 141,000
Prepaid expenses and other noncurrent and current assets 4,277,000 (7,383,000) (1,636,000)
Accounts payable (2,794,000) 3,130,000 187,000
Accrued expenses 3,735,000 (368,000) 3,900,000
Sales returns reserve (9,885,000) 9,501,000 567,000
Settlement liability (34,372,000) 34,372,000  
Other current and noncurrent liabilities (351,000) (946,000) 240,000
Operating lease liabilities (439,000) (852,000) (1,196,000)
Net cash used in operating activities (117,304,000) (98,456,000) (26,041,000)
Investing activities:      
Purchases of property and equipment (2,791,000) (882,000) (1,624,000)
Capitalized software development costs (296,000) (3,842,000) (3,455,000)
Cash paid for acquisition of business   (2,863,000)  
Net cash used in investing activities (3,087,000) (7,587,000) (5,079,000)
Financing activities:      
Proceeds from issuance of convertible notes, net of issuance costs 105,378,000   10,053,000
Payment of convertible notes issuance costs to third parties (5,645,000)    
Proceeds from issuance of common stock upon rights offering, net of issuance costs 27,598,000    
Proceeds from issuance of convertible notes, net of issuance costs     67,867,000
Proceeds from debt financing     15,000,000
Debt repayments (16,238,000)   (12,720,000)
Proceeds from issuance of common stock upon initial public offering, net of underwriting discounts and commissions and other offering costs   (40,000) 148,542,000
Proceeds from PPP loan     4,574,000
Repayment of PPP loan     (4,574,000)
Proceeds from stock options exercised 134,000 1,724,000 1,179,000
Proceeds from employee stock purchase plan purchases   2,674,000  
Payment of taxes related to net share settlement of restricted stock units (29,000)    
Restricted stock units settled in cash (69,000)    
Net cash provided by financing activities 111,129,000 4,358,000 229,921,000
Net decrease in cash and cash equivalents (9,262,000) (101,685,000) 198,801,000
Cash and cash equivalents at beginning of period 110,500,000 212,185,000 13,384,000
Cash and cash equivalents at end of period 101,238,000 110,500,000 212,185,000
Supplemental disclosure of cash flow information:      
Cash paid for taxes 124,000 107,000 63,000
Cash paid for interest 396,000 646,000 398,000
Non-cash operating activities:      
Lease liability obtained in exchange for right-of-use asset   7,046,000 2,392,000
Non-cash investing and financing activities:      
Property and equipment and capitalized software costs in accounts payable and accrued liabilities   357,000 393,000
Stock-based compensation included in capitalized software costs 0 878,000 203,000
Convertible preferred stock issuance costs included in accounts payable   $ 600,000 600,000
Common stock issued on conversion of convertible preferred stock upon initial public offering     223,125,000
Common stock issued upon conversion of convertible notes $ 150,978,000    
Conversion of convertible preferred stock warrants to common stock warrants and related reclassification of convertible preferred stock warrant liability to additional paid in capital     1,931,000
Offering costs in accounts payable and accrued liabilities     40,000
Series E Convertible Preferred Stock | Convertible Preferred Stock      
Non-cash investing and financing activities:      
Issuance of Series E convertible preferred stock upon extinguishment of convertible notes     $ 12,818,000