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Condensed Consolidated Statements of Operations (unaudited) - USD ($)
3 Months Ended 12 Months Ended
Mar. 31, 2023
Mar. 31, 2022
Dec. 31, 2022
Dec. 31, 2021
Income Statement [Abstract]        
Net revenue $ 16,201,004 $ 94,892,148 $ 340,596,365 $ 448,668,928
Cost of goods sold 12,769,463 76,397,920 276,920,256 358,439,239
Gross profit 3,431,541 18,494,228 63,676,109 90,229,689
Operating expenses:        
Advertising 1,144,140 9,701,292 31,509,076 42,346,886
Selling, general and administrative 6,028,918 11,672,727 39,492,132 49,554,126
Depreciation 1,998,916 1,954,462 8,283,982 7,465,095
Total operating expenses 9,171,974 23,328,481 79,285,190 99,366,107
Loss from operations (5,740,433) (4,834,253) (15,609,081) (9,136,418)
Change in fair value of warrants (556,000) (248,000)
Loss on extinguishment of debt 879,045    
Interest expense 416,305 240,282 7,172
Loss before income tax benefit (6,479,783) (4,834,253) (15,601,363) (9,143,590)
Income tax benefit (881,066) 2,322,517 (1,180,790)
Net loss $ (6,479,783) $ (3,953,187) (17,923,880) (7,962,800)
Loss available to common shareholders     $ (17,923,880) $ (7,962,800)
Loss per common share        
Loss per share (basic and diluted) (in Dollars per share) $ (0.19) $ (0.12) $ (0.53) $ (0.24)
Weighted average number of shares (basic and diluted) (in Shares) 34,825,971 33,965,804 34,113,108 33,179,973