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        <confirmingCopyFlag>false</confirmingCopyFlag>
        <returnCopyFlag>false</returnCopyFlag>
        <overrideInternetFlag>false</overrideInternetFlag>
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      <filer>
        <credentials>
          <cik>0001685771</cik>
          <ccc>XXXXXXXX</ccc>
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      <periodOfReport>12-31-2025</periodOfReport>
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      <reportCalendarOrQuarter>12-31-2025</reportCalendarOrQuarter>
      <isAmendment>false</isAmendment>
      <filingManager>
        <name>EQUITY INVESTMENT CORP</name>
        <address>
          <ns1:street1>1776 PEACHTREE STREET NW, SUITE 600S</ns1:street1>
          <ns1:city>ATLANTA</ns1:city>
          <ns1:stateOrCountry>GA</ns1:stateOrCountry>
          <ns1:zipCode>30309</ns1:zipCode>
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      <reportType>13F HOLDINGS REPORT</reportType>
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      <provideInfoForInstruction5>N</provideInfoForInstruction5>
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    <signatureBlock>
      <name>Phillip Lorren</name>
      <title>Chief Compliance Officer</title>
      <phone>404-239-0111</phone>
      <signature>/s/Phillip Lorren</signature>
      <city>Atlanta</city>
      <stateOrCountry>GA</stateOrCountry>
      <signatureDate>02-11-2026</signatureDate>
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      <isConfidentialOmitted>false</isConfidentialOmitted>
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