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Restructuring Charges and Cost Savings Initiatives (Schedule Of Pre-Tax Charges) (Details) - USD ($)
$ in Millions
12 Months Ended
Jul. 28, 2019
Jul. 29, 2018
Jul. 30, 2017
Restructuring Cost and Reserve [Line Items]      
Restructuring Charges $ 31 $ 55 $ 11
2015 and Snyder's-Lance Initiatives [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring Charges 31 55 11
Restructuring and Related Cost, Incurred Cost 121 202 [1] 48
Restructuring and Related Cost, Cost Incurred to Date [1] 572    
2015 and Snyder's-Lance Initiatives [Member] | Severance Pay And Benefits [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Incurred Cost 31 49  
Restructuring and Related Cost, Cost Incurred to Date [2] 205    
2015 and Snyder's-Lance Initiatives [Member] | Asset Impairment Accelerated Depreciation [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Incurred Cost 18 33  
Restructuring and Related Cost, Cost Incurred to Date 63    
2015 and Snyder's-Lance Initiatives [Member] | Implementation Costs and Other Related Costs [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Cost Incurred to Date [3] 304    
2015 and Snyder's-Lance Initiatives [Member] | Discontinued Operations, Held-for-sale or Disposed of by Sale [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Incurred Cost 0 8 10
Restructuring and Related Cost, Cost Incurred to Date [4] 23    
2015 and Snyder's-Lance Initiatives [Member] | Discontinued Operations, Held-for-sale or Disposed of by Sale [Member] | Severance Pay And Benefits [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Cost Incurred to Date 19    
2015 and Snyder's-Lance Initiatives [Member] | Discontinued Operations, Held-for-sale or Disposed of by Sale [Member] | Implementation Costs and Other Related Costs [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Cost Incurred to Date 4    
2015 and Snyder's-Lance Initiatives [Member] | Restructuring Charges [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Cost Incurred to Date 229    
2015 and Snyder's-Lance Initiatives [Member] | General and Administrative Expense [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Incurred Cost 62 99 33
Restructuring and Related Cost, Cost Incurred to Date 263    
2015 and Snyder's-Lance Initiatives [Member] | Cost Of Products Sold [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Incurred Cost 18 45 4
Restructuring and Related Cost, Cost Incurred to Date 67    
2015 and Snyder's-Lance Initiatives [Member] | Selling and Marketing Expense [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Incurred Cost 7 3 0
Restructuring and Related Cost, Cost Incurred to Date 10    
2015 and Snyder's-Lance Initiatives [Member] | Research and Development Expense [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Incurred Cost 3 0 $ 0
Restructuring and Related Cost, Cost Incurred to Date $ 3    
Snyder's-Lance Cost Transformation Program and Integration [Member] | Severance Pay And Benefits [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Cost Incurred to Date   13  
Snyder's-Lance Cost Transformation Program and Integration [Member] | General and Administrative Expense [Member] | Implementation Costs and Other Related Costs [Member]      
Restructuring Cost and Reserve [Line Items]      
Restructuring and Related Cost, Cost Incurred to Date   $ 12  
[1] Includes $13 of Restructuring charges and $12 of Administrative expenses associated with the Snyder's-Lance cost transformation program and integration recognized in 2018.
[2] Includes $13 of charges associated with the Snyder's-Lance cost transformation program and integration recognized in 2018.
[3] Includes $12 of charges associated with the Snyder's-Lance cost transformation program and integration recognized in 2018.
[4] Includes $19 of severance pay and benefits and $4 of implementation costs and other related costs.