Restructuring Charges and Cost Savings Initiatives (Schedule Of Pre-Tax Charges) (Details) - USD ($) $ in Millions		3 Months Ended		12 Months Ended
		Oct. 28, 2018	Oct. 29, 2017	Jul. 29, 2018
Restructuring Cost and Reserve [Line Items]
Restructuring Charges		$ 19	$ 2
2015 and Snyder's-Lance Initiatives [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring Charges		19	2
Restructuring and Related Cost, Incurred Cost		46	19
Restructuring and Related Cost, Cost Incurred to Date	[1]	520
2015 and Snyder's-Lance Initiatives [Member] | Severance Pay And Benefits [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring and Related Cost, Incurred Cost		19
Restructuring and Related Cost, Cost Incurred to Date	[2]	212
2015 and Snyder's-Lance Initiatives [Member] | Asset Impairment Accelerated Depreciation [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring and Related Cost, Incurred Cost		13
Restructuring and Related Cost, Cost Incurred to Date		58
2015 and Snyder's-Lance Initiatives [Member] | Implementation Costs and Other Related Costs [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring and Related Cost, Incurred Cost	[3]	14
Restructuring and Related Cost, Cost Incurred to Date	[4]	250
2015 and Snyder's-Lance Initiatives [Member] | Restructuring Charges [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring and Related Cost, Cost Incurred to Date		236
2015 and Snyder's-Lance Initiatives [Member] | General and Administrative Expense [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring and Related Cost, Incurred Cost		13	12
Restructuring and Related Cost, Cost Incurred to Date		218
2015 and Snyder's-Lance Initiatives [Member] | Cost Of Products Sold [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring and Related Cost, Incurred Cost		12	5
Restructuring and Related Cost, Cost Incurred to Date		61
2015 and Snyder's-Lance Initiatives [Member] | Selling and Marketing Expense [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring and Related Cost, Incurred Cost		2	$ 0
Restructuring and Related Cost, Cost Incurred to Date		$ 5
Snyder's-Lance Cost Transformation Program and Integration [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring Charges				$ 13
Snyder's-Lance Cost Transformation Program and Integration [Member] | Severance Pay And Benefits [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring and Related Cost, Cost Incurred to Date				13
Snyder's-Lance Cost Transformation Program and Integration [Member] | Implementation Costs and Other Related Costs [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring and Related Cost, Cost Incurred to Date				12
Snyder's-Lance Cost Transformation Program and Integration [Member] | General and Administrative Expense [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring and Related Cost, Incurred Cost				$ 12

[1] Includes $13 of Restructuring charges and $12 of Administrative expenses associated with the Snyder's-Lance cost transformation program and integration recognized in 2018.

[2] Includes $13 of charges associated with the Snyder's-Lance cost transformation program and integration recognized in 2018.

[3] Includes other costs recognized as incurred that are not reflected in the restructuring reserve in the Consolidated Balance Sheets. The costs are included in Administrative expenses, Cost of products sold, and Marketing and selling expenses in the Consolidated Statements of Earnings.

[4] Includes $12 of charges associated with the Snyder's-Lance cost transformation program and integration recognized in 2018.