XML 114 R115.htm IDEA: XBRL DOCUMENT v3.3.1.900
Supplemental Financial Statement Data (Schedule of Statement of Earnings) (Details) - USD ($)
$ in Millions
3 Months Ended 12 Months Ended
Aug. 03, 2014
Apr. 27, 2014
Jan. 26, 2014
Oct. 27, 2013
Oct. 28, 2012
Aug. 02, 2015
Aug. 03, 2014
Jul. 28, 2013
Foreign Currency Transaction Gain (Loss), before Tax [1]           $ 0 $ 6 $ 3
Amortization of Intangible Assets           17 18 14
Impairment of Intangible Assets (Excluding Goodwill) [2]           6 0 0
Business Combination, Acquisition Related Costs         $ 10 0 0 10
Other Nonoperating Income (Expense)           1 (2) 2
Other General Expense           24 22 29
Advertising Expense [3]           385 411 419
Interest Costs Incurred           111 124 138
Interest Costs Capitalized           (3) (2) (3)
Interest Expense           108 122 $ 135
Derivative, Gain (Loss) on Derivative, Net $ 0 $ 0 $ 0 $ (6)        
Impairment of Intangible Assets, Indefinite-lived (Excluding Goodwill)           $ 6    
Corporate, Non-Segment [Member] | Foreign Exchange Contract [Member]                
Derivative, Gain (Loss) on Derivative, Net             $ (9)  
[1] 2014 included a loss of $9 on foreign exchange forward contracts used to hedge the proceeds from the sale of the European simple meals business.
[2] In 2015, we recognized a $6 impairment charge related to minor trademarks. See also Note 6.
[3] Included in Marketing and selling expenses.