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Business And Geographic Segment Information (Tables)
9 Months Ended
Apr. 29, 2012
Business And Geographic Segment Information [Abstract]  
Schedule Of Segment Reporting
 
 
Three Months Ended
 
Nine Months Ended
 
 
April 29,
2012
 
May 1,
2011
 
April 29,
2012
 
May 1,
2011
Net sales
 
 
 
 
 
 
 
 
U.S. Simple Meals
 
$
567

 
$
580

 
$
2,265

 
$
2,320

Global Baking and Snacking
 
543

 
527

 
1,637

 
1,597

International Simple Meals and Beverages
 
349

 
354

 
1,110

 
1,147

U.S. Beverages
 
208

 
198

 
593

 
583

North America Foodservice
 
154

 
154

 
489

 
465

Total
 
$
1,821

 
$
1,813

 
$
6,094

 
$
6,112



 
 
Three Months Ended
 
Nine Months Ended
 
 
April 29,
2012
 
May 1,
2011
 
April 29,
2012
 
May 1,
2011
Earnings before interest and taxes
 
 
 
 
 
 
 
 
U.S. Simple Meals
 
$
120

 
$
139

 
$
554

 
$
556

Global Baking and Snacking
 
73

 
82

 
232

 
263

International Simple Meals and Beverages
 
37

 
41

 
138

 
161

U.S. Beverages
 
45

 
54

 
109

 
152

North America Foodservice
 
20

 
22

 
75

 
66

Corporate(1)
 
(27
)
 
(31
)
 
(90
)
 
(88
)
Restructuring charges(2)
 
(4
)
 

 
(9
)
 

Total
 
$
264

 
$
307

 
$
1,009

 
$
1,110

_______________________________________
(1)
Represents unallocated corporate expenses.
(2)
See Note 6 for additional information.
Revenue from External Customers by Products and Services [Table Text Block]
The company’s global net sales based on product categories are as follows:
 
 
 
Three Months Ended
 
Nine Months Ended
 
 
April 29,
2012
 
May 1,
2011
 
April 29,
2012
 
May 1,
2011
Net Sales
 
 
 
 
 
 
 
 
Simple Meals
 
$
985

 
$
991

 
$
3,618

 
$
3,657

Baked Snacks
 
576

 
569

 
1,735

 
1,723

Beverages
 
260

 
253

 
741

 
732

Total
 
$
1,821

 
$
1,813

 
$
6,094

 
$
6,112

Simple Meals include condensed and ready-to-serve soups, broths and sauces. Baked Snacks include cookies, crackers, biscuits, and other baked products.