0001209191-21-037910.txt : 20210603 0001209191-21-037910.hdr.sgml : 20210603 20210603185617 ACCESSION NUMBER: 0001209191-21-037910 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20210601 FILED AS OF DATE: 20210603 DATE AS OF CHANGE: 20210603 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Paley Eric B CENTRAL INDEX KEY: 0001670811 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-37879 FILM NUMBER: 21994184 MAIL ADDRESS: STREET 1: C/O THE TRADE DESK, INC. STREET 2: 42 N. CHESTNUT ST. CITY: VENTURA STATE: CA ZIP: 93001 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: Trade Desk, Inc. CENTRAL INDEX KEY: 0001671933 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370] IRS NUMBER: 271887399 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 42 N. CHESTNUT STREET CITY: VENTURA STATE: CA ZIP: 93001 BUSINESS PHONE: (805) 585-3434 MAIL ADDRESS: STREET 1: 42 N. CHESTNUT STREET CITY: VENTURA STATE: CA ZIP: 93001 4 1 doc4.xml FORM 4 SUBMISSION X0306 4 2021-06-01 0 0001671933 Trade Desk, Inc. TTD 0001670811 Paley Eric B C/O THE TRADE DESK, INC. 42 NORTH CHESTNUT STREET VENTURA CA 93001 1 0 0 0 Class A Common Stock 2021-06-01 4 S 0 750 600.00 D 13821 D Class A Common Stock 2021-06-01 4 S 0 750 600.00 D 7678 I See Footnote Class A Common Stock 4392 I See Footnote The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the "2015 Remainder Trust"). The reported securities are owned directly by the Eric Paley 2015 Remainder Trust - GST Exempt Share (the "2015 Remainder Trust-Exempt"). /s/ Alfred Palomino - Attorney-In-Fact for Eric B. Paley 2021-06-03