REVENUE - Schedule of Disaggregated Net Sales (Details) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 29, 2024	Jul. 01, 2023	Jun. 29, 2024	Jul. 01, 2023
Disaggregation of Revenue [Line Items]
Net sales	$ 463,499	$ 402,563	$ 804,893	$ 705,359
United States
Disaggregation of Revenue [Line Items]
Net sales	386,886	345,888	662,682	598,874
International
Disaggregation of Revenue [Line Items]
Net sales	76,613	56,675	142,211	106,485
Coolers & Equipment
Disaggregation of Revenue [Line Items]
Net sales	205,942	156,610	325,848	260,964
Drinkware
Disaggregation of Revenue [Line Items]
Net sales	246,523	233,417	461,103	423,704
Other
Disaggregation of Revenue [Line Items]
Net sales	11,034	12,536	17,942	20,691
Wholesale
Disaggregation of Revenue [Line Items]
Net sales	213,129	176,175	366,697	312,004
Direct-to-consumer
Disaggregation of Revenue [Line Items]
Net sales	$ 250,370	$ 226,388	$ 438,196	$ 393,355