SEGMENTS (Tables)

9 Months Ended

Sep. 30, 2022

Segment Reporting [Abstract]

Schedule of segment reporting information

The following tables provide information regarding the Cardlytics platform and the Bridg platform reportable segments (in thousands):

	Three Months Ended September 30,				Nine Months Ended September 30,
	2021		2022		2021		2022
Cardlytics platform
Adjusted contribution	$	28,877	$	29,886	$	80,821	$	88,709
Plus: Adjusted Partner Share and other third-party costs(1)	33,198		37,399		91,247		111,829
Revenue	$	62,075	$	67,285	$	172,068	$	200,538
Bridg platform
Adjusted contribution	$	2,748	$	5,257	$	4,775	$	14,334
Plus: Adjusted Partner Share and other third-party costs(1)	161		164		224		1,167
Revenue	$	2,909	$	5,421	$	4,999	$	15,501
Total
Adjusted contribution	$	31,625	$	35,143	$	85,596	$	103,043
Plus: Adjusted Partner Share and other third-party costs(1)	33,359		37,563		91,471		112,996
Revenue	$	64,984	$	72,706	$	177,067	$	216,039

(1)Adjusted Partner Share and other third-party costs presented above represents GAAP Partner Share and other third-party data costs less deferred implementation costs, which is detailed below in our reconciliation of GAAP (loss) income before income taxes to adjusted contribution.

The following table presents a reconciliation of (loss) income before income taxes presented in accordance with GAAP to adjusted contribution (in thousands):

	Three Months Ended September 30,				Nine Months Ended September 30,
	2021		2022		2021		2022
Adjusted contribution	$	31,625	$	35,143	$	85,596	$	103,043
Minus:
Deferred implementation costs(1)	731		—		2,343		—
Delivery costs	6,390		9,125		16,076		23,820
Sales and marketing expense	16,733		18,289		46,998		57,920
Research and development expense	11,141		13,762		26,293		39,634
General and administration expense	20,073		19,972		49,136		61,381
Acquisition and integration costs (benefit)	1,714		(1,867)		22,926		(4,269)
Change in fair value of contingent consideration	6,261		(46,126)		7,741		(114,144)
Goodwill impairment	—		—		—		83,149
Depreciation and amortization expense	8,375		10,468		20,273		30,695
Total other expense	4,736		5,253		10,540		13,288
(Loss) income before income taxes	$	(44,529)	$	6,267	$	(116,730)	$	(88,431)

(1)Deferred implementation costs is excluded from adjusted Partner Share and other third-party costs, which is shown above in our reconciliation of GAAP revenue to adjusted contribution.

Schedule of revenue by geographic areas

The following tables provide geographical information (in thousands):

	Three Months Ended September 30,				Nine Months Ended September 30,
	2021		2022		2021		2022
Revenue:
United States	$	60,168	$	67,949	$	163,430	$	198,781
United Kingdom	4,816		4,757		13,637		17,258
Total	$	64,984	$	72,706	$	177,067	$	216,039

	December 31, 2021		September 30, 2022
Property and equipment, net:
United States	$	7,750	$	5,116
United Kingdom	3,423		1,882
India	100		105
Total	$	11,273	$	7,103