X0306 4 2020-03-01 false 0000949870 BOSTON BEER CO INC SAM 0001665031 Troupe Quincy B C/O THE BOSTON BEER COMPANY 1 DESIGN CENTER PLACE, SUITE 850 BOSTON MA 02210 false true false false Senior VP, Supply Chain Class A Common 2020-03-01 4 A false 540.00 0.00 A 3893.00 D Class A Common 2020-03-01 4 F false 4.00 370.79 D 3889.00 D Stock Options (Right to Buy) 191.10 2020-03-01 4 A false 705.00 0.00 A 2020-03-01 2027-12-31 Class A Common 705.00 705.00 D Stock Option (Right to Buy) 370.79 2020-03-01 4 A false 1409.00 0.00 A 2022-03-01 2030-02-28 Class A Common 1409.00 1409.00 D Represents a grant of Restricted Stock Units ("RSUs") under the Issuer's Restated Employee Equity Incentive Plan ("EEIP"). The RSUs will vest in four equal installments over a four year period, provided that the Reporting Person remains employed by the Issuer as of the applicable vesting date. The shares reported include 1,869 shares of restricted stock subject to vesting conditions. The Issuer "net withheld" the vesting of a percentage of shares to satisfy the tax obligations of the Reporting Person flowing from the vesting of restricted stock awards. The Performance-Based Stock Options were granted pursuant to the Issuer's EEIP. The extent to which the options were exercisable was dependent upon the Company achieving certain compounded annual growth rate targets based on net revenue growth in Fiscal Year 2021 over Fiscal Year 2019. The determination that the options vested was made by the Compensation Committee in February 2020. The Performance-Based Stock Options were granted pursuant to the Issuer's EEIP. The extent to which the options may become exercisable will be dependent upon the Company achieving certain compounded annual growth rate targets based on net revenue growth in Fiscal Year 2019 over Fiscal Year 2017. The determination of the eligibility for vesting of these options will be made by the Compensation Committee before March 1, 2020. Michael G. Andrews under POA for the benefit of Quincy B. Troupe 2020-03-02