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Segments and Geographic Information (Tables)
 9 Months Ended
Sep. 30, 2025
Segment Reporting [Abstract]  
Schedule of Segment Reporting Information, by Segment
The following table sets forth significant expense categories and other specified amounts included in consolidated net loss that are otherwise regularly provided to the CODM for the three and nine months ended September 30, 2025 and 2024:
Three Months Ended September 30,Nine Months Ended September 30,
2025202420252024
Net revenue$32,989 $42,996 $104,787 $133,905 
Cost of revenue18,748 23,921 59,992 70,319 
Selling, general, and administrative expense1
8,665 11,676 26,502 38,685 
Payroll and benefits expense2
8,416 12,379 29,481 41,803 
Marketing expense
11,719 9,855 32,262 29,354 
Other segment expenses—net3
5,765 6,342 $14250 $21384 
Segment and consolidated net loss
$(20,324)$(21,177)$(57,700)$(67,640)
Schedule of Long-Lived Assets, by Geographical Areas and Disaggregation of Revenue
The following table disaggregates our net revenue by geographic area, where no individual foreign country contributed in excess of 10% of net revenue for the three and nine months ended September 30, 2025 and 2024. We recognized the following net revenue by geographic area based on the primary shipping address of the customer for digital or third-party sales, and based on the physical store location for retail store sales:
Three Months Ended September 30,Nine Months Ended September 30,
(in thousands)2025202420252024
United States$25,586 $32,041 $79,860 $97,901 
International7,403 10,955 24,927 36,004 
Total net revenue$32,989 $42,996 $104,787 $133,905