The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE

OMB APPROVAL
OMB Number: 3235-0006
Estimated average burden
hours per response: 23.8

COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8
VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP FIGI (to the nearest dollar) PRN AMT PRN CALL DISCRETION MANAGER SOLE SHARED NONE
Abbott Laboratories Common 002824100   38,005 336 SH   SOLE   0 0 336
AbbVie Common 00287y109   171,836 967 SH   SOLE   0 0 967
Accenture Common G1151C101   132,674 377 SH   SOLE   0 0 377
Adobe Systems Common 00724f101   24,457 55 SH   SOLE   0 0 55
Air Products & Chemicals Common 009158106   411,648 1,419 SH   SOLE   0 0 1,419
AllianzIM Buffer 20 - April Common 00888H208   72,226 2,200 SH   SOLE   0 0 2,200
Alphabet Common 02079k107   433,632 2,277 SH   SOLE   0 0 2,277
Alphabet Common 02079k305   371,028 1,960 SH   SOLE   0 0 1,960
Amazon.com Common 023135106   86,659 395 SH   SOLE   0 0 395
American Conservative Values Common 26923N108   87,440 2,000 SH   SOLE   0 0 2,000
American Express Common 025816109   29,679 100 SH   SOLE   0 0 100
American Intl. Group Common 026874784   15,288 210 SH   SOLE   0 0 210
American Tower Common 03027x100   550 3 SH   SOLE   0 0 3
Amgen Common 031162100   4,170 16 SH   SOLE   0 0 16
Analog Devices Common 032654105   33,994 160 SH   SOLE   0 0 160
ANSYS Inc. Common 03662Q105   5,735 17 SH   SOLE   0 0 17
Apple Common 037833100   785,487 3,137 SH   SOLE   0 0 3,137
Arthur J. Gallagher Common 363576109   45,984 162 SH   SOLE   0 0 162
Aspen Technology Common 045327103   4,493 18 SH   SOLE   0 0 18
AstraZeneca Common 046353108   10,811 165 SH   SOLE   0 0 165
Auto Data Processing Common 053015103   8,196 28 SH   SOLE   0 0 28
Bank of America Common 060505104   216,969 4,937 SH   SOLE   0 0 4,937
Berkshire Hathaway CL B Common 084670702   39,435 87 SH   SOLE   0 0 87
BlackRock Common 09247x101   58,431 57 SH   SOLE   0 0 57
Boeing Common 097023105   47,613 269 SH   SOLE   0 0 269
Brighthouse Financial Common 10922N103   336 7 SH   SOLE   0 0 7
Broadcom Common 11135F101   108,965 470 SH   SOLE   0 0 470
Broadridge Financial Common 11133T103   36,853 163 SH   SOLE   0 0 163
Caterpillar Common 149123101   134,221 370 SH   SOLE   0 0 370
Cava Group Inc. Common 148929102   1,128 10 SH   SOLE   0 0 10
CDW Corp. Common 12514G102   10,442 60 SH   SOLE   0 0 60
Chevron Common 166764100   72,420 500 SH   SOLE   0 0 500
Chord Energy Common 170404305   8,418 72 SH   SOLE   0 0 72
Cisco Systems Common 17275R102   29,600 500 SH   SOLE   0 0 500
CME Group Common 12572q105   6,502 28 SH   SOLE   0 0 28
Coca-Cola Common 191216100   79,070 1,270 SH   SOLE   0 0 1,270
Comcast Common 20030n101   91,761 2,445 SH   SOLE   0 0 2,445
ConocoPhillips Common 20825C104   11,305 114 SH   SOLE   0 0 114
Consolidated Edison Common 209115104   33,461 375 SH   SOLE   0 0 375
Cooper Companies Common 216648402   6,987 76 SH   SOLE   0 0 76
Copart Common 217204106   9,182 160 SH   SOLE   0 0 160
Crown Castle Common 22822V101   454 5 SH   SOLE   0 0 5
DexCom Common 252131107   1,866 24 SH   SOLE   0 0 24
Direxion Small-Cap Bull 3x Common 25459W847   23,243 555 SH   SOLE   0 0 555
Disney Common 254687106   12,404 111 SH   SOLE   0 0 111
Duke Energy Common 26441C204   55,378 514 SH   SOLE   0 0 514
Eaton Common G29183103   114,495 345 SH   SOLE   0 0 345
Elevance Health Common 036752103   116,941 317 SH   SOLE   0 0 317
Eli Lilly Common 532457108   331,960 430 SH   SOLE   0 0 430
Exxon Mobil Common 30231g102   43,889 408 SH   SOLE   0 0 408
Fidelity Nasdaq Index Common 315912808   37,117 488 SH   SOLE   0 0 488
Fortune Brands Innovations Common 34964C106   102,495 1,500 SH   SOLE   0 0 1,500
FT Vest Moderate Buffer - Apri Common 33740F458   314,916 8,400 SH   SOLE   0 0 8,400
FT Vest Nasdaq-100 Buffer - De Common 33740F649   49,451,568 1,795,627 SH   SOLE   0 0 1,795,627
Gartner Common 366651107   34,882 72 SH   SOLE   0 0 72
General Electric Common 369604103   5,170 31 SH   SOLE   0 0 31
Goldman Sachs ActiveBeta US Common 381430503   20,963 182 SH   SOLE   0 0 182
Grainger WW Common 384802104   7,378 7 SH   SOLE   0 0 7
Hartford Financial Services Common 416515104   37,196 340 SH   SOLE   0 0 340
Home Depot Common 437076102   357,093 918 SH   SOLE   0 0 918
Honeywell International Common 438516106   85,838 380 SH   SOLE   0 0 380
Innovator Buffer - Dec. Common 45782C557   112,952,942 2,620,110 SH   SOLE   0 0 2,620,110
Innovator Buffer - Jan. Common 45782C409   5,226,550 109,000 SH   SOLE   0 0 109,000
Innovator Large Cap Buffer 10 Common 45783Y442   298 10 SH   SOLE   0 0 10
Innovator Nasdaq 100 Buffer 10 Common 45783Y160   264 10 SH   SOLE   0 0 10
Innovator Power Buffer - Aug. Common 45782C680   479,518 12,455 SH   SOLE   0 0 12,455
Innovator Power Buffer - Dec. Common 45782C540   42,262 1,100 SH   SOLE   0 0 1,100
Innovator Power Buffer - Jan. Common 45782C508   1,938,853 45,890 SH   SOLE   0 0 45,890
Innovator Power Buffer - Jul. Common 45782C813   5,880,270 142,829 SH   SOLE   0 0 142,829
Innovator Power Buffer - Mar. Common 45782c383   1,373,373 34,172 SH   SOLE   0 0 34,172
Innovator Power Buffer - May Common 45782C318   3,110,623 86,630 SH   SOLE   0 0 86,630
Innovator Power Buffer - Nov. Common 45782C573   104,344,262 2,754,964 SH   SOLE   0 0 2,754,964
Innovator Power Buffer - Oct. Common 45782C797   4,115,062 104,005 SH   SOLE   0 0 104,005
Innovator Power Buffer - Sept. Common 45782C656   26,603,674 680,662 SH   SOLE   0 0 680,662
Innovator SC Power Buffer - De Common 45784N833   2,720,747 113,459 SH   SOLE   0 0 113,459
Insight Enterprises Common 45765U103   10,495 69 SH   SOLE   0 0 69
Intercontinental Exchange Common 45866F104   32,484 218 SH   SOLE   0 0 218
Invesco QQQ Trust Common 73935A104   545,421 1,067 SH   SOLE   0 0 1,067
Invesco S&P 500 Equal Weight Common 46137V357   6,308 36 SH   SOLE   0 0 36
iShares 0-3 Month T-Bond Common 46436E718   130,416 1,300 SH   SOLE   0 0 1,300
iShares Bitcoin Trust Common 46438F101   212 4 SH   SOLE   0 0 4
iShares Core Dividend Growth Common 46434V621   29,321 478 SH   SOLE   0 0 478
iShares Core S&P 500 Common 464287200   166,084 282 SH   SOLE   0 0 282
iShares Core S&P Total Market Common 464287150   19,164 149 SH   SOLE   0 0 149
iShares Edge Min. Vol. USA Common 46429B697   27,969 315 SH   SOLE   0 0 315
iShares Expanded Technology Common 464287549   23,643,227 231,592 SH   SOLE   0 0 231,592
iShares Mid-Cap Value Common 464287705   23,992 192 SH   SOLE   0 0 192
iShares Morningstar Small Valu Common 464288703   50,728 800 SH   SOLE   0 0 800
iShares MSCI USA Quality Common 46432F339   101,119 568 SH   SOLE   0 0 568
iShares New Zealand Common 464289123   31,626 700 SH   SOLE   0 0 700
iShares Russell 1000 Common 464287622   103,091 320 SH   SOLE   0 0 320
iShares Russell 1000 Growth Common 464287614   453,384 1,129 SH   SOLE   0 0 1,129
iShares Russell 1000 Value Common 464287598   21,660 117 SH   SOLE   0 0 117
iShares Russell 2000 Common 464287655   13,258 60 SH   SOLE   0 0 60
iShares S&P Small Cap Common 464287804   21,546 187 SH   SOLE   0 0 187
iShares Silver Common 46428q109   131,650 5,000 SH   SOLE   0 0 5,000
iShares Singapore Common 46434G780   84,123 3,850 SH   SOLE   0 0 3,850
Jack Henry Common 426281101   5,960 34 SH   SOLE   0 0 34
Johnson & Johnson Common 478160104   55,823 386 SH   SOLE   0 0 386
JPMorgan Chase Common 46625h100   157,887 659 SH   SOLE   0 0 659
Lam Research Common 512807108   13,001 180 SH   SOLE   0 0 180
Lennar Common 526057104   54,548 400 SH   SOLE   0 0 400
Linde Common G5494J103   17,165 41 SH   SOLE   0 0 41
Lockheed Martin Common 539830109   8,261 17 SH   SOLE   0 0 17
Lowe's Common 548661107   11,600 47 SH   SOLE   0 0 47
Magna International Common 559222401   12,537 300 SH   SOLE   0 0 300
Marathon Petroleum Common 56585A102   25,110 180 SH   SOLE   0 0 180
Marsh & McLennan Common 571748102   79,441 374 SH   SOLE   0 0 374
MasterBrand Common 57638P104   21,915 1,500 SH   SOLE   0 0 1,500
Mastercard Common 57636q104   27,908 53 SH   SOLE   0 0 53
McDonald's Common 580135101   173,064 597 SH   SOLE   0 0 597
Merck Common 58933y105   76,600 770 SH   SOLE   0 0 770
Meta Platforms Common 30303M102   47,426 81 SH   SOLE   0 0 81
MetLife Common 59156R108   6,878 84 SH   SOLE   0 0 84
Microsoft Common 594918104   1,115,007 2,645 SH   SOLE   0 0 2,645
Mondelez Common 609207105   42,707 715 SH   SOLE   0 0 715
Motorola Solutions Common 620076307   9,707 21 SH   SOLE   0 0 21
MSCI Inc. Common 55354G100   9,000 15 SH   SOLE   0 0 15
Netflix Common 64110l106   41,001 46 SH   SOLE   0 0 46
NextEra Energy Common 65339F101   38,713 540 SH   SOLE   0 0 540
Nike Common 654106103   4,994 66 SH   SOLE   0 0 66
Nordson Common 655663102   8,997 43 SH   SOLE   0 0 43
Nvidia Common 67066g104   184,682 1,375 SH   SOLE   0 0 1,375
NXP Semiconductors Common N6596X019   4,573 22 SH   SOLE   0 0 22
ON Semiconductor Common 682189105   441 7 SH   SOLE   0 0 7
Oracle Common 68389x105   133,312 800 SH   SOLE   0 0 800
Ormat Technologies Common 686688102   33,860 500 SH   SOLE   0 0 500
Palo Alto Networks Common 697435105   18,560 102 SH   SOLE   0 0 102
Paychex Common 704326107   30,848 220 SH   SOLE   0 0 220
Pfizer Common 717081103   7,959 300 SH   SOLE   0 0 300
Pool Corp. Common 73278L105   26,252 77 SH   SOLE   0 0 77
Procter & Gamble Common 742718109   578,087 3,448 SH   SOLE   0 0 3,448
ProShares Ultra Long QQQ 3x Common 74347X831   1,472,609 18,610 SH   SOLE   0 0 18,610
Prudential Financial Common 744320102   4,978 42 SH   SOLE   0 0 42
Pulsar Helium Common 745932103   8,234 16,500 SH   SOLE   0 0 16,500
Qualcomm Common 747525103   51,616 336 SH   SOLE   0 0 336
Reddit Common 75734B100   13,075 80 SH   SOLE   0 0 80
S&P Global Common 78409V104   4,980 10 SH   SOLE   0 0 10
ServiceNow Common 81762P102   16,962 16 SH   SOLE   0 0 16
Shopify Common 82509L107   12,760 120 SH   SOLE   0 0 120
SiteOne Landscape Supply Common 829826103   4,612 35 SH   SOLE   0 0 35
Southern Common 842587107   48,404 588 SH   SOLE   0 0 588
SPDR Gold Shares Common 78463V107   351,089 1,450 SH   SOLE   0 0 1,450
SPDR S&P 1500 Common 78464A805   33,929 475 SH   SOLE   0 0 475
SPDR S&P 500 Common 78462f103   76,190 130 SH   SOLE   0 0 130
Starbucks Common 855244109   62,506 685 SH   SOLE   0 0 685
Strive 500 Common 02072L680   68,040 1,800 SH   SOLE   0 0 1,800
Sysco Common 871829107   29,437 385 SH   SOLE   0 0 385
Technology Sector SPDR Common 81369Y803   724,067 3,114 SH   SOLE   0 0 3,114
Teradyne Common 880770102   3,778 30 SH   SOLE   0 0 30
Texas Instruments Common 882508104   21,001 112 SH   SOLE   0 0 112
The Williams Companies Common 969457100   10,337 191 SH   SOLE   0 0 191
TJX Companies Common 872540109   15,705 130 SH   SOLE   0 0 130
TotalEnergies Common F92124100   4,524 83 SH   SOLE   0 0 83
Trane Technologies Common 00BK9ZQ96   147,740 400 SH   SOLE   0 0 400
Ulta Beauty Common 90384S303   6,089 14 SH   SOLE   0 0 14
United Healthcare Common 91324p102   30,857 61 SH   SOLE   0 0 61
UPS Common 911312106   193,816 1,537 SH   SOLE   0 0 1,537
Vanguard Dividend Appreciation Common 921908844   80,290 410 SH   SOLE   0 0 410
Vanguard Growth Common 922908736   47,549 116 SH   SOLE   0 0 116
Vanguard Health Care Common 92204A504   124,054 489 SH   SOLE   0 0 489
Vanguard High Dividend Yield Common 921946406   4,285,021 33,584 SH   SOLE   0 0 33,584
Vanguard Information Technolog Common 92204A702   41,124,608 66,138 SH   SOLE   0 0 66,138
Vanguard Mega Cap Index Common 921910873   24,456 115 SH   SOLE   0 0 115
Vanguard Mid Cap Index Common 922908629   16,585 63 SH   SOLE   0 0 63
Vanguard Mid Cap Value Common 922908512   45,943 284 SH   SOLE   0 0 284
Vanguard Russell 1000 Growth Common 92206C680   41,876 405 SH   SOLE   0 0 405
Vanguard Russell 1000 Value Common 92206C714   37,975 467 SH   SOLE   0 0 467
Vanguard S&P 500 Common 922908363   291,566 541 SH   SOLE   0 0 541
Vanguard Small Growth Common 922908595   30,807 110 SH   SOLE   0 0 110
Vanguard Total Stock Market Common 922908769   161,178 556 SH   SOLE   0 0 556
Vanguard Total World Index Common 922042742   54,483 464 SH   SOLE   0 0 464
Vanguard Value Common 922908744   329,448 1,946 SH   SOLE   0 0 1,946
Verizon Common 92343v104   25,594 640 SH   SOLE   0 0 640
VICI Properties Common 925652109   150,198 5,142 SH   SOLE   0 0 5,142
Visa Common 92826c839   143,166 453 SH   SOLE   0 0 453
W.R. Berkley Common 084423102   12,699 217 SH   SOLE   0 0 217
Wal-Mart Common 931142103   16,805 186 SH   SOLE   0 0 186
Waste Management Common 94106l109   461,292 2,286 SH   SOLE   0 0 2,286
Weyerhaeuser Common 962166104   15,004 533 SH   SOLE   0 0 533
WisdomTree US Dividend Growth Common 97717X669   21,689 268 SH   SOLE   0 0 268
Xcel Energy Common 98389B100   13,639 202 SH   SOLE   0 0 202
Zoetis Common 98978V103   8,147 50 SH   SOLE   0 0 50