The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE
OMB APPROVAL
OMB Number: 3235-0006
Estimated average burden
hours per response: 23.8
COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8
VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP FIGI (to the nearest dollar) PRN AMT PRN CALL DISCRETION MANAGER SOLE SHARED NONE
Abbott Laboratories Common 002824100   38,190 336 SH   SOLE   0 0 336
AbbVie Common 00287y109   176,091 967 SH   SOLE   0 0 967
Accenture Common G1151C101   130,719 377 SH   SOLE   0 0 377
Adobe Systems Common 00724f101   27,753 55 SH   SOLE   0 0 55
Air Products & Chemicals Common 009158106   28,588 118 SH   SOLE   0 0 118
AllianzIM Buffer 20 - April Common 00888H208   66,572 2,200 SH   SOLE   0 0 2,200
Alphabet Common 02079k107   279,397 1,835 SH   SOLE   0 0 1,835
Alphabet Common 02079k305   295,823 1,960 SH   SOLE   0 0 1,960
Amazon.com Common 023135106   28,500 158 SH   SOLE   0 0 158
American Express Common 025816109   22,769 100 SH   SOLE   0 0 100
American Intl. Group Common 026874784   16,416 210 SH   SOLE   0 0 210
American Tower Common 03027x100   593 3 SH   SOLE   0 0 3
Amgen Common 031162100   4,549 16 SH   SOLE   0 0 16
Analog Devices Common 032654105   31,646 160 SH   SOLE   0 0 160
ANSYS Inc. Common 03662Q105   5,902 17 SH   SOLE   0 0 17
Apple Common 037833100   473,413 2,761 SH   SOLE   0 0 2,761
Arthur J. Gallagher Common 363576109   40,506 162 SH   SOLE   0 0 162
Aspen Technology Common 045327103   3,839 18 SH   SOLE   0 0 18
AstraZeneca Common 046353108   11,179 165 SH   SOLE   0 0 165
Auto Data Processing Common 053015103   6,993 28 SH   SOLE   0 0 28
Bank of America Common 060505104   187,200 4,937 SH   SOLE   0 0 4,937
Berkshire Hathaway CL B Common 084670702   36,585 87 SH   SOLE   0 0 87
BlackRock Common 09247x101   47,521 57 SH   SOLE   0 0 57
Boeing Common 097023105   51,914 269 SH   SOLE   0 0 269
Brighthouse Financial Common 10922N103   361 7 SH   SOLE   0 0 7
Broadcom Common 11135F101   29,159 22 SH   SOLE   0 0 22
Broadridge Financial Common 11133T103   33,392 163 SH   SOLE   0 0 163
Cava Group Inc. Common 148929102   701 10 SH   SOLE   0 0 10
CDW Corp. Common 12514G102   15,347 60 SH   SOLE   0 0 60
Chevron Common 166764100   157,740 1,000 SH   SOLE   0 0 1,000
Chord Energy Common 170404305   12,833 72 SH   SOLE   0 0 72
Cisco Systems Common 17275R102   24,955 500 SH   SOLE   0 0 500
CME Group Common 12572q105   6,028 28 SH   SOLE   0 0 28
Coca-Cola Common 191216100   77,699 1,270 SH   SOLE   0 0 1,270
Comcast Common 20030n101   105,991 2,445 SH   SOLE   0 0 2,445
ConocoPhillips Common 20825C104   14,510 114 SH   SOLE   0 0 114
Consolidated Edison Common 209115104   34,054 375 SH   SOLE   0 0 375
Cooper Companies Common 216648402   7,711 76 SH   SOLE   0 0 76
Copart Common 217204106   9,267 160 SH   SOLE   0 0 160
Crown Castle Common 22822V101   529 5 SH   SOLE   0 0 5
DexCom Common 252131107   3,329 24 SH   SOLE   0 0 24
Direxion Short Semi-Conductors Common 25459W441   1,466,970 457,000 SH   SOLE   0 0 457,000
Disney Common 254687106   12,236 100 SH   SOLE   0 0 100
Duke Energy Common 26441C204   49,709 514 SH   SOLE   0 0 514
Eaton Common G29183103   107,875 345 SH   SOLE   0 0 345
Elevance Health Common 036752103   164,377 317 SH   SOLE   0 0 317
Eli Lilly Common 532457108   334,523 430 SH   SOLE   0 0 430
Exxon Mobil Common 30231g102   37,197 320 SH   SOLE   0 0 320
Fidelity Nasdaq Index Common 315912808   31,427 488 SH   SOLE   0 0 488
First Trust Moderate Buffer - Common 33740F458   417,682 12,400 SH   SOLE   0 0 12,400
Fortune Brands Innovations Common 34964C106   127,005 1,500 SH   SOLE   0 0 1,500
Gartner Common 366651107   34,320 72 SH   SOLE   0 0 72
General Electric Common 369604103   5,441 31 SH   SOLE   0 0 31
Goldman Sachs ActiveBeta US Common 381430503   18,890 182 SH   SOLE   0 0 182
Grainger WW Common 384802104   7,121 7 SH   SOLE   0 0 7
Hartford Financial Services Common 416515104   35,037 340 SH   SOLE   0 0 340
Home Depot Common 437076102   463,389 1,208 SH   SOLE   0 0 1,208
Honeywell International Common 438516106   77,995 380 SH   SOLE   0 0 380
Innovator Buffer - Jan. Common 45782C409   4,745,860 109,000 SH   SOLE   0 0 109,000
Innovator Power Buffer - Augus Common 45782C680   626,049 17,695 SH   SOLE   0 0 17,695
Innovator Power Buffer - Jan. Common 45782C508   2,127,193 54,390 SH   SOLE   0 0 54,390
Innovator Power Buffer - July Common 45782C813   5,891,799 155,129 SH   SOLE   0 0 155,129
Innovator Power Buffer - Mar. Common 45782c383   1,257,871 34,172 SH   SOLE   0 0 34,172
Innovator Power Buffer - May Common 45782C318   2,981,748 91,830 SH   SOLE   0 0 91,830
Innovator Power Buffer - Nov. Common 45782C573   135,415,567 3,809,158 SH   SOLE   0 0 3,809,158
Innovator Power Buffer - Oct. Common 45782C797   97,756,487 2,607,535 SH   SOLE   0 0 2,607,535
Innovator Power Buffer - Sept. Common 45782C656   25,279,681 692,594 SH   SOLE   0 0 692,594
Insight Enterprises Common 45765U103   12,801 69 SH   SOLE   0 0 69
Intercontinental Exchange Common 45866F104   29,960 218 SH   SOLE   0 0 218
Invesco QQQ Trust Common 73935A104   521,254 1,174 SH   SOLE   0 0 1,174
Invesco S&P 500 Equal Weight Common 46137V357   6,097 36 SH   SOLE   0 0 36
iShares 0-3 Month T-Bond Common 46436E718   258,220 2,564 SH   SOLE   0 0 2,564
iShares Core Dividend Growth Common 46434V621   78,323 1,349 SH   SOLE   0 0 1,349
iShares Core S&P 500 Common 464287200   25,761 49 SH   SOLE   0 0 49
iShares Core S&P Total Market Common 464287150   17,180 149 SH   SOLE   0 0 149
iShares Edge Min. Vol. USA Common 46429B697   79,067 946 SH   SOLE   0 0 946
iShares Expanded Technology Common 464287549   20,404,494 236,766 SH   SOLE   0 0 236,766
iShares MSCI USA Quality Common 46432F339   16,735 102 SH   SOLE   0 0 102
iShares Russell 1000 Growth Common 464287614   286,493 850 SH   SOLE   0 0 850
iShares Russell 2000 Common 464287655   12,618 60 SH   SOLE   0 0 60
Jack Henry Common 426281101   5,907 34 SH   SOLE   0 0 34
Johnson & Johnson Common 478160104   61,061 386 SH   SOLE   0 0 386
JPMorgan Chase Common 46625h100   47,071 235 SH   SOLE   0 0 235
Lam Research Common 512807108   17,488 18 SH   SOLE   0 0 18
Lennar Common 526057104   68,792 400 SH   SOLE   0 0 400
Linde Common G5494J103   19,037 41 SH   SOLE   0 0 41
Lockheed Martin Common 539830109   7,733 17 SH   SOLE   0 0 17
Lowe's Common 548661107   11,972 47 SH   SOLE   0 0 47
Marathon Petroleum Common 56585A102   36,270 180 SH   SOLE   0 0 180
Marsh & McLennan Common 571748102   77,037 374 SH   SOLE   0 0 374
MasterBrand Common 57638P104   28,110 1,500 SH   SOLE   0 0 1,500
Mastercard Common 57636q104   25,523 53 SH   SOLE   0 0 53
McDonald's Common 580135101   219,075 777 SH   SOLE   0 0 777
Merck Common 58933y105   101,602 770 SH   SOLE   0 0 770
MetLife Common 59156R108   6,225 84 SH   SOLE   0 0 84
Microsoft Common 594918104   1,083,073 2,574 SH   SOLE   0 0 2,574
Mondelez Common 609207105   50,050 715 SH   SOLE   0 0 715
Motorola Solutions Common 620076307   7,455 21 SH   SOLE   0 0 21
MSCI Inc. Common 55354G100   8,407 15 SH   SOLE   0 0 15
NextEra Energy Common 65339F101   34,511 540 SH   SOLE   0 0 540
Nike Common 654106103   6,203 66 SH   SOLE   0 0 66
Nordson Common 655663102   11,805 43 SH   SOLE   0 0 43
Nvidia Common 67066g104   17,190 19 SH   SOLE   0 0 19
NXP Semiconductors Common N6596X019   5,451 22 SH   SOLE   0 0 22
Oracle Common 68389x105   100,488 800 SH   SOLE   0 0 800
Palo Alto Networks Common 697435105   14,491 51 SH   SOLE   0 0 51
Paychex Common 704326107   27,016 220 SH   SOLE   0 0 220
Pfizer Common 717081103   8,325 300 SH   SOLE   0 0 300
Pioneer Natural Resources Common 723787107   9,975 38 SH   SOLE   0 0 38
Pool Corp. Common 73278L105   31,070 77 SH   SOLE   0 0 77
Procter & Gamble Common 742718109   692,598 4,269 SH   SOLE   0 0 4,269
Prudential Financial Common 744320102   4,931 42 SH   SOLE   0 0 42
Pulsar Helium Common 745932103   11,634 16,500 SH   SOLE   0 0 16,500
Qualcomm Common 747525103   56,885 336 SH   SOLE   0 0 336
S&P Global Common 78409V104   4,255 10 SH   SOLE   0 0 10
ServiceNow Common 81762P102   12,198 16 SH   SOLE   0 0 16
Shopify Common 82509L107   9,260 120 SH   SOLE   0 0 120
SiteOne Landscape Supply Common 829826103   6,109 35 SH   SOLE   0 0 35
Southern Common 842587107   42,183 588 SH   SOLE   0 0 588
SPDR S&P 1500 Common 78464A805   28,483 444 SH   SOLE   0 0 444
SPDR S&P 500 Common 78462f103   67,999 130 SH   SOLE   0 0 130
Starbucks Common 855244109   245,382 2,685 SH   SOLE   0 0 2,685
Sysco Common 871829107   31,254 385 SH   SOLE   0 0 385
Technology Sector SPDR Common 81369Y803   733,943 3,524 SH   SOLE   0 0 3,524
Teradyne Common 880770102   3,385 30 SH   SOLE   0 0 30
Texas Instruments Common 882508104   19,512 112 SH   SOLE   0 0 112
The Williams Companies Common 969457100   7,443 191 SH   SOLE   0 0 191
TJX Companies Common 872540109   13,185 130 SH   SOLE   0 0 130
TotalEnergies Common F92124100   5,713 83 SH   SOLE   0 0 83
Trane Technologies Common 00BK9ZQ96   120,080 400 SH   SOLE   0 0 400
Ulta Beauty Common 90384S303   7,320 14 SH   SOLE   0 0 14
Union Pacific Common 907818108   36,152 147 SH   SOLE   0 0 147
United Healthcare Common 91324p102   30,177 61 SH   SOLE   0 0 61
UPS Common 911312106   228,444 1,537 SH   SOLE   0 0 1,537
Vanguard Dividend Appreciation Common 921908844   74,870 410 SH   SOLE   0 0 410
Vanguard Growth Common 922908736   39,874 116 SH   SOLE   0 0 116
Vanguard High Dividend Yield Common 921946406   3,961,007 32,738 SH   SOLE   0 0 32,738
Vanguard Information Technolog Common 92204A702   33,788,470 64,440 SH   SOLE   0 0 64,440
Vanguard Mega Cap Index Common 921910873   21,490 115 SH   SOLE   0 0 115
Vanguard Mid Cap Index Common 922908629   15,689 63 SH   SOLE   0 0 63
Vanguard Mid Cap Value Common 922908512   44,278 284 SH   SOLE   0 0 284
Vanguard Russell 1000 Growth Common 92206C680   35,135 405 SH   SOLE   0 0 405
Vanguard Russell 1000 Value Common 92206C714   36,756 467 SH   SOLE   0 0 467
Vanguard S&P 500 Common 922908363   135,077 281 SH   SOLE   0 0 281
Vanguard Total Stock Market Common 922908769   125,051 481 SH   SOLE   0 0 481
Vanguard Total World Index Common 922042742   51,246 464 SH   SOLE   0 0 464
Vanguard Value Common 922908744   248,515 1,526 SH   SOLE   0 0 1,526
Verizon Common 92343v104   26,854 640 SH   SOLE   0 0 640
VICI Properties Common 925652109   153,180 5,142 SH   SOLE   0 0 5,142
Visa Common 92826c839   65,863 236 SH   SOLE   0 0 236
W.R. Berkley Common 084423102   12,824 145 SH   SOLE   0 0 145
Wal-Mart Common 931142103   11,192 186 SH   SOLE   0 0 186
Waste Management Common 94106l109   487,261 2,286 SH   SOLE   0 0 2,286
Weyerhaeuser Common 962166104   19,140 533 SH   SOLE   0 0 533
WisdomTree US Dividend Growth Common 97717X669   20,419 268 SH   SOLE   0 0 268
Xcel Energy Common 98389B100   10,858 202 SH   SOLE   0 0 202
Zoetis Common 98978V103   8,461 50 SH   SOLE   0 0 50