Condensed Consolidated Statements of Operations (Unaudited) - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2023	Sep. 30, 2022	Sep. 30, 2023	Sep. 30, 2022
Income Statement [Abstract]
Revenue	$ 3,345,552	$ 4,102,761	$ 11,418,222	$ 4,595,547
Cost of goods sold	3,095,418	3,124,657	8,869,432	3,462,454
Gross margin	250,134	978,104	2,548,790	1,133,093
Expenses:
Consulting/payroll and other costs	1,039,273	1,227,953	2,915,377	1,937,349
Rental expense, warehousing, outlet expense	230,226	314,314	732,360	314,314
Product development costs	20,326		36,821	146,463
Marketing and brand development costs	517,345	119,122	942,687	349,341
Administrative and other	1,347,181	1,077,005	2,542,181	2,687,728
Depreciation and amortization expense	24,895	9,956	79,260	11,311
Total operating expense	3,179,246	2,748,350	7,248,686	5,446,506
Operating income (loss)	(2,929,112)	(1,770,246)	(4,699,896)	(4,313,413)
Other Income (Expense)
Interest expense	(95,330)	(31,584)	(250,877)	(341,990)
Interest expense – pre-emptive rights release		(350,000)		(350,000)
Interest income	3,203	4,428	3,203	4,428
Employee retention credit funds, net of costs to collect			1,107,672
Gain/(loss) on sale of equipment			1,400
Gain/(loss) on extinguishment of debt	227,569		227,569	(1,376,756)
Total Other Income (Expense)	135,442	(377,156)	1,088,967	(2,064,318)
Net income (loss) before income tax provision	(2,793,670)	(2,147,402)	(3,610,929)	(6,377,731)
Provision for income tax
Net income (loss)	$ (2,793,670)	$ (2,147,402)	$ (3,610,929)	$ (6,377,731)
Basic income (loss) per share	$ (0.95)	$ (8.90)	$ (2.50)	$ (33.62)
Diluted income (loss) per share	$ (0.95)	$ (8.90)	$ (2.50)	$ (33.62)
Weighted average common shares outstanding - basic	2,930,700	241,300	1,442,600	189,700
Weighted average common shares outstanding - diluted	2,930,700	241,300	1,442,600	189,700