Condensed Consolidated Statements of Operations and Comprehensive Loss (Unaudited) - USD ($)	3 Months Ended		6 Months Ended
	Jun. 30, 2017	Jun. 30, 2016	Jun. 30, 2017	Jun. 30, 2016
Income Statement [Abstract]
Net sales	$ 1,232,913	$ 1,603,667	$ 2,346,250	$ 2,111,836
Cost of goods sold	1,225,895	1,588,870	2,177,139	2,056,488
Gross profit	7,018	14,797	169,111	55,348
Operating expenses:
General and administrative expenses	1,620,314	1,009,576	3,625,388	1,787,241
Selling and marketing expenses	2,482,088	884,083	3,985,031	1,370,626
Total operating expenses	4,102,402	1,893,659	7,610,419	3,157,867
Operating loss	(4,095,384)	(1,878,862)	(7,441,308)	(3,102,519)
Other expenses:
Other expense	(26,608)		(38,986)
Interest expense, net	(103,203)	(203,304)	(199,423)	(396,717)
Total other expenses	(129,811)	(203,304)	(238,409)	(396,717)
Net loss	(4,225,195)	(2,082,166)	(7,679,717)	(3,499,236)
Unrealized gain on investments	18,049		30,246
Comprehensive loss	$ (4,207,146)	$ (2,082,166)	$ (7,649,471)	$ (3,499,236)
Weighted average number of common shares outstanding - basic and diluted	8,426,653	4,973,715	8,251,081	4,847,322
Basic and diluted net loss per share	$ (0.50)	$ (0.42)	$ (0.93)	$ (0.72)