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Accrued expenses and other current liabilities (Details) - USD ($)
Jun. 30, 2016
Dec. 31, 2015
Payables and Accruals [Abstract]    
Payroll and employee-related costs $ 1,079,260 $ 1,299,248
Research and development costs 502,396 307,666
Professional fees 130,889 129,625
Consumer product-related costs 33,790 198,887
Other 15,442 11,948
Total $ 1,761,777 $ 1,947,374