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Note 1 - Summary of Significant Accounting Policies (Details Textual) - USD ($)
$ in Thousands
12 Months Ended
Mar. 10, 2022
Dec. 31, 2022
Dec. 31, 2021
Dec. 31, 2020
Sep. 02, 2020
Payments to Acquire Equity Method Investments   $ 3,293 $ (0) $ 27,894  
Equity Method Investments   25,418 25,856    
Implementation Costs   9,444 7,380    
Debt Issuance Costs, Net, Total   3,263      
Contract with Customer, Asset, after Allowance for Credit Loss, Total   0 0    
Advertising Expense   71,720 53,687 38,483  
Prepaid Advertising   553 1,173 128  
Cost of Goods and Services Sold, Total   409,311 263,343 185,880  
Shipping and Handling [Member]          
Cost of Goods and Services Sold, Total   63,891 $ 47,713 $ 27,167  
Draw Term Loan [Member]          
Amortization of Debt Issuance Costs   485      
Draw Term Loan [Member] | Credit Facility [Member]          
Debt Issuance Costs, Net, Total   $ 2,797      
Furniture and Fixtures [Member]          
Property, Plant and Equipment, Useful Life (Year)   7 years      
Transportation Equipment [Member]          
Property, Plant and Equipment, Useful Life (Year)   5 years      
Refrigeration Equipment [Member]          
Property, Plant and Equipment, Useful Life (Year)   9 years      
Machinery and Equipment [Member] | Minimum [Member]          
Property, Plant and Equipment, Useful Life (Year)   5 years      
Machinery and Equipment [Member] | Maximum [Member]          
Property, Plant and Equipment, Useful Life (Year)   10 years      
Plated and Dies [Member]          
Property, Plant and Equipment, Useful Life (Year)   2 years      
Building and Building Improvements [Member] | Minimum [Member]          
Property, Plant and Equipment, Useful Life (Year)   15 years      
Building and Building Improvements [Member] | Maximum [Member]          
Property, Plant and Equipment, Useful Life (Year)   39 years      
Privately Held Company, Not Primary Beneficiary [Member]          
Payments to Acquire Equity Method Investments $ 3,300,000        
Equity Method Investment, Ownership Percentage         19.00%
Equity Method Investments $ 31,200,000