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EQUITY (Tables)
12 Months Ended
Dec. 31, 2014
Stockholders' Equity Note [Abstract]  
Schedule of summary of equity activity
Ordinary
shares
Class A
Ordinary
shares
Class B
Ordinary
shares
Class C
Ordinary
shares
Class D
Ordinary
shares
Class E
Ordinary
shares
Class F1
Ordinary
shares
Class F2
Ordinary
shares
Ordinary
shares (with
liquidation
preference)
Number of shares – issued and outstanding
Balance, as of December 1, 2012
40,190,595 11,913,135 4,818,795 43,469,535 14,047,435 77,434,845
Exercise of options
111,540
Balance, as of December 31, 2012
40,190,595 11,913,135 4,818,795 43,469,535 14,047,435 77,546,385
Exercise of options
6,229,270
Issuance of F1 shares
4,297,995
Investment transaction (see note 8(g))
(8,119,760) (5,209,615) (1,428,305) (11,304,580) (2,297,735) 10,028,655 41,547,280 (23,215,940)
Balance, as of December 31, 2013
32,070,835 6,703,520 3,390,490 32,164,955 11,749,700 14,326,650 41,547,280 60,559,715
Exercise of options – prior to IPO
1,463,051
Conversion upon IPO closing
203,976,196 (32,070,835) (6,703,520) (3,390,490) (32,164,955) (11,749,700) (14,326,650 (41,547,280 (62,022,766)
IPO
8,325,000
Exercise of options – commencing
IPO
2,252,865
Balance, as of December 31, 2014
214,554,061
Schedule of summarizes information regarding outstanding and exercisable options
The following table summarizes information regarding outstanding and exercisable options under the Company’s plans as of December 31, 2014:
Exercise price
Outstanding
Exercisable
(US $)
Number
Weighted average
remaining
contractual life
(in years)
Number
Weighted average
remaining
contractual life
(in years)
0.096 – 0.376
2,064,619 2.20 1,959,619 2.05
0.554 – 0.776
558,620 2.00 558,620 2.00
1.13 – 2.991
2,270,460 1.96 2,270,460 1.96
3.7
7,480,320 4.60 6,305,750 4.68
6.98 – 7.1
13,783,600 6.07 4,087,525 6.03
25 – 36.83
625,100 6.58
26,782,719 4.94 15,181,974 4.20
Schedule of summarizes options granted to employees, directors and service providers
The following table summarizes the option activity for the year ended December 31, 2014 for options granted to employees, directors and service providers:
Number
Weighted
average
exercise price
Aggregated
intrinsic value(1)
$
U.S. dollars
in thousands
Options outstanding at beginning of year
17,494,470 2.97
Changes during the year:
Granted(2)
13,455,700 7.82
Exercised
(3,715,916) 2.73
Forfeited
(451,535) 3.43
Options outstanding at end of year
26,782,719 5.44 940,693
Options exercisable at year-end
15,181,974 3.79 558,181
(1)
The aggregate intrinsic value is calculated as the difference between the exercise price of the underlying awards and the closing stock price of  $40.56 of the Company’s ordinary share on December 31, 2014. This represents the potential pre-tax amount receivable by the option holders had all option holders exercised their options as of such date.
(2)
On January 13, 2014 the Company granted the Company’s founders, who are also shareholders, 11,500,000 options, exercisable into the same amount of the Company’s Ordinary shares, at an exercise price of  $6.98 per share; 3,850,000 options were vested immediately and the remainder vest over two years.
On September 7, 2014 the Company granted four of its directors 200,000 options, exercisable into the same amount of the Company’s ordinary shares, at an exercise price of  $25.0 per share, which are subject to graded vesting. Those options were granted in the money.
Subsequent to December 31, 2014, the Company granted to its employee additional 50,650 options exercisable into the same amount of the Company’s Ordinary shares, at an average exercise price of $36.53 per share, and 230,505 RSUs.
Schedule of fair value of options granted
Year ended December 31,
2014
2013
2012
Risk-free interest rate
0.7% – 2.17%​
0.19% – 2.74%​
0.88% – 1.33%​
Expected option term
3.82 – 7.27 years​
1 – 12.35 years​
6.26 – 7.06 years​
Expected price volatility
36% – 55%​
42% – 53%​
52% – 53%​
Dividend yield
0%​
0%​
0%​
Weighted average fair value at the date of grant
$7.28​
$2.22​
$2.05​
 
Schedule of share-based compensation expenses
Year ended December 31,
2014
2013
2012
U.S. dollars in thousands
Cost of revenues
27 16 32
Research and development, net
6,130 2,320 1,124
Sales and marketing
5,201 5,861 565
General and administrative
65,495 4,934 134
Total stock-based compensation
76,853 13,131 1,855