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Ordinary shares, Convertible and redeemable preferred shares and warrants (Ordinary Shares - Narrative) (Details)
1 Months Ended 12 Months Ended
Feb. 23, 2012
USD ($)
$ / shares
shares
Feb. 23, 2012
CNY (¥)
Sep. 30, 2013
USD ($)
$ / shares
shares
Sep. 30, 2013
CNY (¥)
¥ / shares
shares
Dec. 31, 2015
USD ($)
$ / shares
shares
Dec. 31, 2015
CNY (¥)
shares
Dec. 31, 2014
CNY (¥)
Dec. 31, 2013
CNY (¥)
Dec. 31, 2014
USD ($)
$ / shares
shares
Jul. 01, 2014
$ / shares
Ordinary shares, par value | $ / shares $ 0.0001       $ 0.0001       $ 0.0001 $ 0.0001
Authorized share capital | $         $ 50,000       $ 50,000  
Ordinary shares, shares authorized 500,000,000       500,000,000       500,000,000  
Deemed dividend         ¥ 29,075,000    
Common Stock, Voting Rights        
Holders of Class A ordinary shares and Class B ordinary shares have the same rights, except for voting rights and conversion rights. Holders of Class A ordinary shares are entitled to one vote per share at all shareholders' meetings, while holders of Class B ordinary shares are entitled to ten votes per share. Each Class B ordinary share is convertible into one Class A ordinary share at any time at the discretion of the Class B shareholders thereof, while Class A ordinary shares are not convertible into Class B ordinary shares under any circumstances.
Holders of Class A ordinary shares and Class B ordinary shares have the same rights, except for voting rights and conversion rights. Holders of Class A ordinary shares are entitled to one vote per share at all shareholders' meetings, while holders of Class B ordinary shares are entitled to ten votes per share. Each Class B ordinary share is convertible into one Class A ordinary share at any time at the discretion of the Class B shareholders thereof, while Class A ordinary shares are not convertible into Class B ordinary shares under any circumstances.
       
Ordinary shares of the Company issued and recorded as treasury stock         12,000,000 12,000,000        
Value of ordinary shares of the Company issued and recorded as treasury stock | ¥                  
Li Meiping Ordinary Shares [Member]                    
Ordinary shares repurchased, price paid per share | $ / shares     $ 0.4216              
Deemed dividend $ 48,000 ¥ 300,000 $ 4,747,000 ¥ 29,075,000            
Michael Xiangyu Chen [Member]                    
Shares repurchased by the Company     1,707,880 1,707,880            
Repurchased by the Company     $ 720,000 ¥ 4,456,512            
Ordinary shares repurchased, price paid per share | (per share)     $ 0.42158 ¥ 2.6093