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Consolidated Balance Sheets (USD $)
In Thousands, unless otherwise specified
Dec. 31, 2014
Dec. 31, 2013
Current assets:    
Cash and cash equivalents $ 97,196us-gaap_CashAndCashEquivalentsAtCarryingValue $ 29,956us-gaap_CashAndCashEquivalentsAtCarryingValue
Accounts receivable, net 133,267us-gaap_AccountsReceivableNetCurrent 94,722us-gaap_AccountsReceivableNetCurrent
Prepaid expenses and other current assets 7,514us-gaap_PrepaidExpenseAndOtherAssetsCurrent 4,141us-gaap_PrepaidExpenseAndOtherAssetsCurrent
TOTAL CURRENT ASSETS 237,977us-gaap_AssetsCurrent 128,819us-gaap_AssetsCurrent
Property and equipment, net 15,196us-gaap_PropertyPlantAndEquipmentNet 8,712us-gaap_PropertyPlantAndEquipmentNet
Internal use software development costs, net 11,501rubi_InternalUseSoftwareDevelopmentCostsNet 7,204rubi_InternalUseSoftwareDevelopmentCostsNet
Goodwill 16,290us-gaap_Goodwill 1,491us-gaap_Goodwill
Intangible assets, net 14,090us-gaap_IntangibleAssetsNetExcludingGoodwill 510us-gaap_IntangibleAssetsNetExcludingGoodwill
Other assets, non-current 1,427us-gaap_OtherAssetsNoncurrent 3,151us-gaap_OtherAssetsNoncurrent
TOTAL ASSETS 296,481us-gaap_Assets 149,887us-gaap_Assets
Current liabilities:    
Accounts payable and accrued expenses 151,021us-gaap_AccountsPayableAndAccruedLiabilitiesCurrent 120,198us-gaap_AccountsPayableAndAccruedLiabilitiesCurrent
Debt and capital lease obligations, current portion 105us-gaap_DebtCurrent 288us-gaap_DebtCurrent
Other current liabilities 3,276us-gaap_OtherLiabilitiesCurrent 2,901us-gaap_OtherLiabilitiesCurrent
TOTAL CURRENT LIABILITIES 154,402us-gaap_LiabilitiesCurrent 123,387us-gaap_LiabilitiesCurrent
Debt and capital leases, net of current portion 0us-gaap_LongTermDebtAndCapitalLeaseObligations 3,893us-gaap_LongTermDebtAndCapitalLeaseObligations
Convertible preferred stock warrant liabilities 0us-gaap_WarrantsAndRightsOutstanding 5,451us-gaap_WarrantsAndRightsOutstanding
Other liabilities, non-current 1,879us-gaap_OtherLiabilitiesNoncurrent 996us-gaap_OtherLiabilitiesNoncurrent
Contingent consideration liability 11,448us-gaap_BusinessCombinationContingentConsiderationLiabilityNoncurrent 0us-gaap_BusinessCombinationContingentConsiderationLiabilityNoncurrent
TOTAL LIABILITIES 167,729us-gaap_Liabilities 133,727us-gaap_Liabilities
Commitments and contingencies (Note 16)      
Series A, B, C, and D convertible preferred stock, $0.00001 par value, 29,691 shares authorized at December 31, 2013; 28,820 shares issued and outstanding at December 31, 2013 0us-gaap_TemporaryEquityCarryingAmountAttributableToParent 52,571us-gaap_TemporaryEquityCarryingAmountAttributableToParent
STOCKHOLDERS’ EQUITY (DEFICIT)    
Preferred stock, $0.00001 par value, 10,000 shares authorized at December 31, 2014; 0 shares issued and outstanding at December 31, 2014 0us-gaap_PreferredStockValue 0us-gaap_PreferredStockValue
Common stock, $0.00001 par value; 500,000 and 73,380 shares authorized at December 31, 2014 and December 31, 2013, respectively; 37,192 and 11,855 shares issued and outstanding at December 31, 2014 and December 31, 2013, respectively 0us-gaap_CommonStockValue 0us-gaap_CommonStockValue
Additional paid-in capital 209,472us-gaap_AdditionalPaidInCapital 25,532us-gaap_AdditionalPaidInCapital
Accumulated other comprehensive (loss) income (8)us-gaap_AccumulatedOtherComprehensiveIncomeLossNetOfTax 96us-gaap_AccumulatedOtherComprehensiveIncomeLossNetOfTax
Accumulated deficit (80,712)us-gaap_RetainedEarningsAccumulatedDeficit (62,039)us-gaap_RetainedEarningsAccumulatedDeficit
TOTAL STOCKHOLDERS’ EQUITY (DEFICIT) 128,752us-gaap_StockholdersEquity (36,411)us-gaap_StockholdersEquity
TOTAL LIABILITIES, CONVERTIBLE PREFERRED STOCK AND STOCKHOLDERS’ EQUITY (DEFICIT) $ 296,481us-gaap_LiabilitiesAndStockholdersEquity $ 149,887us-gaap_LiabilitiesAndStockholdersEquity