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10. EMPLOYEE EQUITY INCENTIVE PLAN (Details) - $ / shares
9 Months Ended 12 Months Ended
Sep. 30, 2017
Dec. 31, 2016
Number of Options, Outstanding 14,106,763 15,448,056
Remaining Life in Years, Outstanding 8 years 9 months 7 days 2 years 5 months 9 days
Number of Options, Exercisable 13,379,930 15,448,056
Option 10    
Exercise Price per Share, Outstanding $ 0.86 $ 0.9
Number of Options, Outstanding 5,204,165 1,860,413
Remaining Life in Years, Outstanding 9 years 2 months 19 days 8 years 11 months 12 days
Number of Options, Exercisable 5,204,165 1,860,413
Option 1    
Exercise Price per Share, Outstanding $ 0.1 $ 0.1
Number of Options, Outstanding 1,056,786 1,500,000
Remaining Life in Years, Outstanding 6 years 8 months 5 days 7 years 5 months 5 days
Number of Options, Exercisable 806,786 1,000,000
Option 2    
Exercise Price per Share, Outstanding $ 0.5 $ 0.5
Number of Options, Outstanding 689,631 628,220
Remaining Life in Years, Outstanding 7 years 11 months 26 days 8 years 29 days
Number of Options, Exercisable 689,631 628,220
Option 3    
Exercise Price per Share, Outstanding $ 0.51 $ 0.51
Number of Options, Outstanding 1,891,779 2,166,781
Remaining Life in Years, Outstanding 9 years 7 days 9 years 9 months 3 days
Number of Options, Exercisable 1,891,779 1,456,769
Option 4    
Exercise Price per Share, Outstanding $ 0.6 $ 0.6
Number of Options, Outstanding 105,000 105,000
Remaining Life in Years, Outstanding 7 years 6 months 10 days 8 years 3 months 8 days
Number of Options, Exercisable 105,000 105,000
Option 5    
Exercise Price per Share, Outstanding $ 0.77 $ 0.77
Number of Options, Outstanding 758,331 1,600,000
Remaining Life in Years, Outstanding 9 years 2 months 12 days 9 years 11 months 12 days
Number of Options, Exercisable 683,331 99,999
Option 6    
Exercise Price per Share, Outstanding $ 0.8 $ 0.8
Number of Options, Outstanding 145,000 145,000
Remaining Life in Years, Outstanding 8 years 3 months 19 days 9 years 15 days
Number of Options, Exercisable 145,000 145,000
Option 7    
Exercise Price per Share, Outstanding $ 0.81 $ 0.83
Number of Options, Outstanding 5,000 100,000
Remaining Life in Years, Outstanding 9 years 5 months 12 days 9 years 18 days
Number of Options, Exercisable 5,000  
Option 8    
Exercise Price per Share, Outstanding $ 0.82 $ 0.86
Number of Options, Outstanding 37,500 5,400,000
Remaining Life in Years, Outstanding 9 years 5 months 16 days 9 years 11 months 19 days
Number of Options, Exercisable 37,500 1,312,499
Option 9    
Exercise Price per Share, Outstanding $ 0.85 $ 0.89
Number of Options, Outstanding 150,000 100,000
Remaining Life in Years, Outstanding 9 years 5 months 1 day 9 years 11 months 23 days
Number of Options, Exercisable 75,000  
Option 19    
Exercise Price per Share, Outstanding $ 1.07  
Number of Options, Outstanding 168,326  
Remaining Life in Years, Outstanding 9 years 3 months 11 days  
Number of Options, Exercisable 164,993  
Option 11    
Exercise Price per Share, Outstanding $ 0.87 $ 1
Number of Options, Outstanding 125,000 837,494
Remaining Life in Years, Outstanding 9 years 5 months 23 days 8 years 11 months 19 days
Number of Options, Exercisable 125,000 237,494
Option 12    
Exercise Price per Share, Outstanding $ 0.89 $ 1.05
Number of Options, Outstanding 577,500 381,250
Remaining Life in Years, Outstanding 9 years 3 months 11 days 9 years 2 months 19 days
Number of Options, Exercisable 285,000 373,436
Option 13    
Exercise Price per Share, Outstanding $ 0.9  
Number of Options, Outstanding 1,745,413  
Remaining Life in Years, Outstanding 8 years 2 months 12 days  
Number of Options, Exercisable 1,745,413  
Option 14    
Exercise Price per Share, Outstanding $ 0.95  
Number of Options, Outstanding 125,000  
Remaining Life in Years, Outstanding 9 years 4 months 17 days  
Number of Options, Exercisable 125,000  
Option 15    
Exercise Price per Share, Outstanding $ 0.98  
Number of Options, Outstanding 24,000  
Remaining Life in Years, Outstanding 9 years 3 months 26 days  
Number of Options, Exercisable 8,000  
Option 16    
Exercise Price per Share, Outstanding $ 1  
Number of Options, Outstanding 837,494  
Remaining Life in Years, Outstanding 8 years 2 months 19 days  
Number of Options, Exercisable 837,494  
Option 17    
Exercise Price per Share, Outstanding $ 1.05  
Number of Options, Outstanding 430,838  
Remaining Life in Years, Outstanding 8 years 7 months 28 days  
Number of Options, Exercisable 415,838  
Option 18    
Exercise Price per Share, Outstanding $ 1.06  
Number of Options, Outstanding 30,000  
Remaining Life in Years, Outstanding 9 years 4 months 6 days  
Number of Options, Exercisable 30,000  
Stock Options    
Number of Options, Outstanding   14,824,158
Remaining Life in Years, Outstanding   9 years 4 months 13 days
Number of Options, Exercisable   7,218,830