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10. EMPLOYEE EQUITY INCENTIVE PLAN (Details 1)
9 Months Ended
Sep. 30, 2017
$ / shares
shares
Options Outstanding-Number of Shares  
Beginning Balance | shares 14,824,158
Grants | shares 2,854,000
Exercised | shares (522,428)
Forfeiture/Canceled | shares (3,048,967)
Ending Balance | shares 14,106,763
Options Outstanding-Weighted Average Exercise Price  
Beginning Balance | $ / shares $ 0.52
Grants | $ / shares 0.5
Exercised | $ / shares 0.16
Forfeiture/Canceled | $ / shares 0.73
Ending Balance | $ / shares $ 0.76
Ending Exercisable, Shares | shares 0.76
Ending Exercisable, Exercise Price | $ / shares $ 0.76
Weighted Average Remaining Contractual Term 8 years 9 months 14 days