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Statements of Operations - USD ($)
12 Months Ended
Dec. 31, 2015
Dec. 31, 2014
Statements Of Operations    
REVENUES $ 213,963 $ 9,030
OPERATING EXPENSES    
Advertising 717,773 180,776
Cost of sales 57,611 690
Payroll and related expense 1,381,071 262,653
Common stock issued for services 1,219,904 30,658
Options issued for services 1,273,393 59,473
Warrants issued for services 229,365 555,598
Other general and expenses 1,459,946 526,405
Total Operating expenses 6,339,063 1,616,253
(LOSS) FROM OPERATIONS (6,125,100) (1,607,223)
OTHER (EXPENSE)    
Change in Derivative Liabilities (2,236,401) (753,240)
Interest expense (4,381) (8,316)
Amortization of discount on notes payable (107,016) (67,363)
Total Other (expense) (2,347,798) (828,919)
(LOSS) BEFORE INCOME TAXES (8,472,898) (2,436,142)
PROVISION FOR INCOME TAXES 0 0
NET (LOSS) $ (8,472,898) $ (2,436,142)
Basic and fully diluted net (loss) per common share: $ (0.19) $ (0.17)
Weighted average common shares outstanding 43,834,157 14,375,222