<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/schedule13D" xmlns:xsd="http://www.w3.org/2001/XMLSchema" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
  <headerData>
    <submissionType>SCHEDULE 13D/A</submissionType>
    <previousAccessionNumber>0001193125-23-218810</previousAccessionNumber>
    <filerInfo>
      <filer>
        <filerCredentials>
          <cik>0001589122</cik>
          <ccc>XXXXXXXX</ccc>
        </filerCredentials>
      </filer>
      <liveTestFlag>LIVE</liveTestFlag>



    </filerInfo>
  </headerData>
  <formData>
    <coverPageHeader>
      <amendmentNo>3</amendmentNo>
      <securitiesClassTitle>Ordinary shares, par value Euro 0.20 per share</securitiesClassTitle>
      <dateOfEvent>03/15/2025</dateOfEvent>
      <previouslyFiledFlag>false</previouslyFiledFlag>
      <issuerInfo>
        <issuerCIK>0000313216</issuerCIK>
        <issuerCUSIP>000000000</issuerCUSIP>
        <issuerName>Koninklijke Philips NV</issuerName>
        <address>
          <street1 xmlns="http://www.sec.gov/edgar/common">BREITNER CENTER</street1>
          <street2 xmlns="http://www.sec.gov/edgar/common">AMSTELPLEIN 2</street2>
          <city xmlns="http://www.sec.gov/edgar/common">AMSTERDAM</city>
          <stateOrCountry xmlns="http://www.sec.gov/edgar/common">P7</stateOrCountry>
          <zipCode xmlns="http://www.sec.gov/edgar/common">1096 BC</zipCode>
        </address>
      </issuerInfo>
      <authorizedPersons>
        <notificationInfo>
          <personName>Jeff Hendrickson, Esq.</personName>
          <personPhoneNum>44 20 3088 0000</personPhoneNum>
          <personAddress>
            <street1 xmlns="http://www.sec.gov/edgar/common">Allen Overy Shearman Sterling LLP</street1>
            <street2 xmlns="http://www.sec.gov/edgar/common">One Bishops Square</street2>
            <city xmlns="http://www.sec.gov/edgar/common">London</city>
            <stateOrCountry xmlns="http://www.sec.gov/edgar/common">X0</stateOrCountry>
            <zipCode xmlns="http://www.sec.gov/edgar/common">E1 6AD</zipCode>
          </personAddress>
        </notificationInfo>
      </authorizedPersons>
    </coverPageHeader>
    <reportingPersons>
      <reportingPersonInfo>
        <reportingPersonNoCIK>Y</reportingPersonNoCIK>
        <reportingPersonName>Giovanni Agnelli B.V.</reportingPersonName>
        <memberOfGroup>b</memberOfGroup>
        <fundType>WC</fundType>
        <legalProceedings>N</legalProceedings>
        <citizenshipOrOrganization>P7</citizenshipOrOrganization>
        <soleVotingPower>172779520</soleVotingPower>
        <sharedVotingPower>0</sharedVotingPower>
        <soleDispositivePower>172779520</soleDispositivePower>
        <sharedDispositivePower>0</sharedDispositivePower>
        <aggregateAmountOwned>172779520</aggregateAmountOwned>
        <isAggregateExcludeShares>N</isAggregateExcludeShares>
        <percentOfClass>18.7</percentOfClass>
        <typeOfReportingPerson>HC</typeOfReportingPerson>
        <typeOfReportingPerson>CO</typeOfReportingPerson>
      </reportingPersonInfo>
      <reportingPersonInfo>
        <reportingPersonCIK>0001589122</reportingPersonCIK>
        <reportingPersonNoCIK>N</reportingPersonNoCIK>
        <reportingPersonName>Exor N.V.</reportingPersonName>
        <memberOfGroup>b</memberOfGroup>
        <fundType>WC</fundType>
        <legalProceedings>N</legalProceedings>
        <citizenshipOrOrganization>P7</citizenshipOrOrganization>
        <soleVotingPower>172779520</soleVotingPower>
        <sharedVotingPower>0</sharedVotingPower>
        <soleDispositivePower>172779520</soleDispositivePower>
        <sharedDispositivePower>0</sharedDispositivePower>
        <aggregateAmountOwned>172779520</aggregateAmountOwned>
        <isAggregateExcludeShares>N</isAggregateExcludeShares>
        <percentOfClass>18.7</percentOfClass>
        <typeOfReportingPerson>HC</typeOfReportingPerson>
        <typeOfReportingPerson>CO</typeOfReportingPerson>
      </reportingPersonInfo>
    </reportingPersons>
    <items1To7>
      <item1>
        <securityTitle>Ordinary shares, par value Euro 0.20 per share</securityTitle>
        <issuerName>Koninklijke Philips NV</issuerName>
        <issuerPrincipalAddress>
          <street1 xmlns="http://www.sec.gov/edgar/common">BREITNER CENTER</street1>
          <street2 xmlns="http://www.sec.gov/edgar/common">AMSTELPLEIN 2</street2>
          <city xmlns="http://www.sec.gov/edgar/common">AMSTERDAM</city>
          <stateOrCountry xmlns="http://www.sec.gov/edgar/common">P7</stateOrCountry>
          <zipCode xmlns="http://www.sec.gov/edgar/common">1096 BC</zipCode>
        </issuerPrincipalAddress>
        <commentText>This Amendment No. 3 (the "Amendment No. 3") relates to the Schedule 13D filed on August 23, 2023 (the "Original Schedule 13D"), as amended and supplemented by Amendment No. 1 (the "Amendment No. 1") on May 14, 2024 and Amendment No. 2 (the "Amendment No. 2") on June 21, 2024  (together with the Original Schedule 13D and Amendment No. 1, the "Schedule 13D"), which were filed with the Securities and Exchange Commission by (1) Giovanni Agnelli B.V. ("G.A.") and (2) Exor N.V. ("Exor") (each a "Reporting Person", and collectively referred to herein as the "Reporting Persons") with respect to the ordinary shares (the "Shares") of Koninklijke Philips NV ("Philips" or the "Issuer").</commentText>
      </item1>
      <item2>
        <filingPersonName>The information set forth in Schedule A of Item 2 (c) of the Original Schedule 13D is hereby amended to the information set forth in Schedule A attached hereto. </filingPersonName>
      </item2>
      <item3>
        <fundsSource>The information set forth in Item 3 of the Original Schedule 13D is hereby amended and supplemented by adding the following information:

The Reporting Persons acquired an additional 9,061,663 Shares for an aggregate purchase price (subject to adjustment) of approximately Euro 223 million. The Reporting Persons own a total of 172,779,520 Shares having spent to date approximately Euro 3.5 billion in relation to the acquisition of the Shares. All Shares purchased by the Reporting Persons were purchased using investment capital of the Reporting Persons. </fundsSource>
      </item3>
      <item5>
        <percentageOfClassSecurities>Item 5 of the Original Schedule 13D is hereby amended and supplemented with the following information:

Rows (11) and (13) of the cover pages to this Amendment No. 3 are incorporated by reference herein.</percentageOfClassSecurities>
        <numberOfShares>Rows (7) through (10) of the cover pages to this Amendment No.3 are hereby incorporated by reference.</numberOfShares>
        <transactionDesc>The information set forth in Items 3 of this Amendment No. 3 is incorporated by reference herein. The transactions in the class of securities reported on this Amendment that were effected during the past 60 days by or on behalf of the Reporting Persons are set forth in Schedule B. Other than those transactions, there were no other such transactions by the Reporting Persons that were effected during the past 60 days. </transactionDesc>
        <listOfShareholders>Neither the Reporting Persons nor, to the knowledge of the Reporting Persons, any of the persons listed on Schedule A, have the right to receive or the power to direct the receipt of dividends from, or the proceeds from the sale of the securities indicated in this Item 5.</listOfShareholders>
        <date5PercentOwnership>Not applicable. </date5PercentOwnership>
      </item5>
      <item7>
        <filedExhibits>Exhibit Number	        Description of Exhibits
99.1		               Joint Filing Agreement (filed herewith)
99.A                               Schedule A
99.B                               Schedule B
                             </filedExhibits>
      </item7>
    </items1To7>
    <signatureInfo>
      <signaturePerson>
        <signatureReportingPerson>Giovanni Agnelli B.V.</signatureReportingPerson>
        <signatureDetails>
          <signature>/s/ Guido De Boer</signature>
          <title>Guido De Boer / Authorized Signatory</title>
          <date>03/18/2025</date>
        </signatureDetails>
      </signaturePerson>
      <signaturePerson>
        <signatureReportingPerson>Exor N.V.</signatureReportingPerson>
        <signatureDetails>
          <signature>/s/ Guido De Boer</signature>
          <title>Guido De Boer / Authorized Signatory</title>
          <date>03/18/2025</date>
        </signatureDetails>
      </signaturePerson>
    </signatureInfo>
  </formData>

</edgarSubmission>
