Summary of Significant Accounting Policies - Schedule of Deferred Revenue (Details) $ in Thousands	3 Months Ended
	Mar. 31, 2020 USD ($)
Annual dues
Disaggregation of Revenue [Line Items]
Balance at beginning of period	$ 15,982
New billings	9,895
Revenue recognized	(8,921)
Balance at the end of period	16,956
Revenue recognized	6,800
Franchise sales
Disaggregation of Revenue [Line Items]
Balance at beginning of period	25,884
New billings	2,154
Revenue recognized	2,647
Balance at the end of period	25,391
Revenue recognized	$ 2,500