0001209191-21-006342.txt : 20210129 0001209191-21-006342.hdr.sgml : 20210129 20210129203015 ACCESSION NUMBER: 0001209191-21-006342 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20210127 FILED AS OF DATE: 20210129 DATE AS OF CHANGE: 20210129 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Diez-Canseco Russell CENTRAL INDEX KEY: 0001818591 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-39411 FILM NUMBER: 21573808 MAIL ADDRESS: STREET 1: C/O VITAL FARMS, INC. STREET 2: 3601 SOUTH CONGRESS AVENUE, SUITE C100 CITY: AUSTIN STATE: TX ZIP: 78704 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: Vital Farms, Inc. CENTRAL INDEX KEY: 0001579733 STANDARD INDUSTRIAL CLASSIFICATION: FOOD & KINDRED PRODUCTS [2000] IRS NUMBER: 270496985 STATE OF INCORPORATION: DE FISCAL YEAR END: 1227 BUSINESS ADDRESS: STREET 1: 3601 SOUTH CONGRESS AVENUE STREET 2: SUITE C100 CITY: AUSTIN STATE: TX ZIP: 78704 BUSINESS PHONE: (877) 455-3063 MAIL ADDRESS: STREET 1: 3601 SOUTH CONGRESS AVENUE STREET 2: SUITE C100 CITY: AUSTIN STATE: TX ZIP: 78704 4 1 doc4.xml FORM 4 SUBMISSION X0306 4 2021-01-27 0 0001579733 Vital Farms, Inc. VITL 0001818591 Diez-Canseco Russell C/O VITAL FARMS, INC. 3601 SOUTH CONGRESS AVENUE, SUITE C100 AUSTIN TX 78704 1 1 0 0 President and CEO Common Stock 2021-01-27 4 M 0 14641 1.4309 A 14641 D Common Stock 2021-01-27 4 S 0 14546 26.27 D 95 D Common Stock 2021-01-27 4 S 0 95 26.85 D 0 D Common Stock 2021-01-28 4 M 0 14641 1.4309 A 14641 D Common Stock 2021-01-28 4 S 0 11341 24.33 D 3300 D Common Stock 2021-01-28 4 S 0 1400 25.63 D 1900 D Common Stock 2021-01-28 4 S 0 1900 26.17 D 0 D Common Stock 2021-01-29 4 M 0 14641 1.4309 A 14641 D Common Stock 2021-01-29 4 S 0 14641 24.59 D 0 D Employee Stock Option (right to buy) 1.4309 2021-01-27 4 M 0 14641 0.00 D 2025-05-22 Common Stock 14641 108359 D Employee Stock Option (right to buy) 1.4309 2021-01-28 4 M 0 14641 0.00 D 2025-05-22 Common Stock 14641 93718 D Employee Stock Option (right to buy) 1.4309 2021-01-29 4 M 0 14641 0.00 D 2025-05-22 Common Stock 14641 79077 D Shares were sold pursuant to a Rule 10b5-1 trading plan. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.80 to $26.75 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2), (3), (4), (5) and (6). The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.01 to $24.99 inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.01 to $25.97 inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $26.05 to $26.35 inclusive. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.10 to $24.92 inclusive. Fully vested. /s/ Jason Minio, Attorney-in-Fact 2021-01-29