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Revenue (Details 2)
¥ in Millions, $ in Millions
12 Months Ended
Mar. 31, 2015
USD ($)
Mar. 31, 2015
CNY (¥)
Mar. 31, 2014
CNY (¥)
Mar. 31, 2013
CNY (¥)
Revenue by type of service        
Revenue $ 12,293 ¥ 76,204 ¥ 52,504 ¥ 34,517
Online marketing services        
Revenue by type of service        
Revenue   40,135 30,928 20,681
P4P and display marketing        
Revenue by type of service        
Revenue   36,197 27,869 18,130
Other online marketing services        
Revenue by type of service        
Revenue   3,938 3,059 2,551
Commission        
Revenue by type of service        
Revenue   22,705 12,778 6,412
Membership fees and value-added services        
Revenue by type of service        
Revenue   6,431 5,135 5,086
Others        
Revenue by type of service        
Revenue   ¥ 6,933 ¥ 3,663 ¥ 2,338