Chief Compliance Officer

0001085146-24-002255.txt : 20240506 0001085146-24-002255.hdr.sgml : 20240506 20240506122307 ACCESSION NUMBER: 0001085146-24-002255 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20240331 FILED AS OF DATE: 20240506 DATE AS OF CHANGE: 20240506 EFFECTIVENESS DATE: 20240506 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Advisory Alpha, LLC CENTRAL INDEX KEY: 0001576762 ORGANIZATION NAME: IRS NUMBER: 452495320 STATE OF INCORPORATION: MI FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-15942 FILM NUMBER: 24916571 BUSINESS ADDRESS: STREET 1: 348 S. WAVERLY RD., SUITE 100 CITY: HOLLAND STATE: MI ZIP: 49423 BUSINESS PHONE: 866-530-1400 MAIL ADDRESS: STREET 1: 348 S. WAVERLY RD., SUITE 100 CITY: HOLLAND STATE: MI ZIP: 49423 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false false false 0001576762 XXXXXXXX 03-31-2024 03-31-2024 false Advisory Alpha, LLC

348 S. Waverly Rd., Suite 100 HOLLAND MI 49423

13F HOLDINGS REPORT 028-15942 000158282 801-72499 N Janine Osterink Chief Compliance Officer 616-229-9868 /s/ Janine Osterink Holland MI 05-06-2024 0 384 2435441243 false INFORMATION TABLE 2 infotable.xml INFORMATION TABLE ABBOTT LABS COM 002824100 692154 6089 SH SOLE 0 0 6089 ABBVIE INC COM 00287Y109 743949 4085 SH SOLE 0 0 4085 ACCENTURE PLC IRELAND SHS CLASS A G1151C101 267583 772 SH SOLE 0 0 772 ADVANCED MICRO DEVICES INC COM 007903107 784771 4348 SH SOLE 0 0 4348 AGILENT TECHNOLOGIES INC COM 00846U101 433689 2980 SH SOLE 0 0 2980 AIM ETF PRODUCTS TRUST ALLIANZIM US LRG 00888H711 3440817 126827 SH SOLE 0 0 126827 AIR PRODS & CHEMS INC COM 009158106 200677 828 SH SOLE 0 0 828 ALPHABET INC CAP STK CL A 02079K305 1037493 6874 SH SOLE 0 0 6874 ALPHABET INC CAP STK CL C 02079K107 2166051 14226 SH SOLE 0 0 14226 ALPS ETF TR RIVRFRNT STR INC 00162Q783 224347 9805 SH SOLE 0 0 9805 ALTRIA GROUP INC COM 02209S103 528179 12108 SH SOLE 0 0 12108 AMAZON COM INC COM 023135106 4944937 27414 SH SOLE 0 0 27414 AMERICAN AIRLS GROUP INC COM 02376R102 215990 14071 SH SOLE 0 0 14071 AMERICAN ELEC PWR CO INC COM 025537101 391587 4548 SH SOLE 0 0 4548 AMERICAN EQTY INVT LIFE HLD COM 025676206 782920 13926 SH SOLE 0 0 13926 AMERICAN EXPRESS CO COM 025816109 211996 931 SH SOLE 0 0 931 AMERICAN TOWER CORP NEW COM 03027X100 299498 1515 SH SOLE 0 0 1515 AMPHENOL CORP NEW CL A 032095101 367274 3184 SH SOLE 0 0 3184 AMPLIFY ETF TR CWP ENHANCED DIV 032108409 392105 10085 SH SOLE 0 0 10085 APPLE INC COM 037833100 15266731 89029 SH SOLE 0 0 89029 APPLIED MATLS INC COM 038222105 2061016 9993 SH SOLE 0 0 9993 ARCELLX INC COMMON STOCK 03940C100 208650 3000 SH SOLE 0 0 3000 ARCHER AVIATION INC COM CL A 03945R102 48903 10585 SH SOLE 0 0 10585 ARCHER DANIELS MIDLAND CO COM 039483102 495193 7883 SH SOLE 0 0 7883 AT&T INC COM 00206R102 1299119 73813 SH SOLE 0 0 73813 AUTODESK INC COM 052769106 402349 1545 SH SOLE 0 0 1545 AUTOMATIC DATA PROCESSING IN COM 053015103 328658 1316 SH SOLE 0 0 1316 BALL CORP COM 058498106 950450 14110 SH SOLE 0 0 14110 BANK AMERICA CORP COM 060505104 927580 24461 SH SOLE 0 0 24461 BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 4170124 9916 SH SOLE 0 0 9916 BLACKSTONE INC COM 09260D107 279324 2126 SH SOLE 0 0 2126 BOSTON SCIENTIFIC CORP COM 101137107 368887 5386 SH SOLE 0 0 5386 BP PLC SPONSORED ADR 055622104 236941 6288 SH SOLE 0 0 6288 BRISTOL-MYERS SQUIBB CO COM 110122108 544906 10048 SH SOLE 0 0 10048 CAPITAL GROUP GROWTH ETF SHS CREATION UNI 14020G101 444936 13908 SH SOLE 0 0 13908 CAPITAL GRP FIXED INCM ETF T CORE PLUS INCM 14020Y102 4064791 180979 SH SOLE 0 0 180979 CAPITAL ONE FINL CORP COM 14040H105 254257 1707 SH SOLE 0 0 1707 CARRIER GLOBAL CORPORATION COM 14448C104 285792 4916 SH SOLE 0 0 4916 CATERPILLAR INC COM 149123101 1277593 3486 SH SOLE 0 0 3486 CHEVRON CORP NEW COM 166764100 1388372 8801 SH SOLE 0 0 8801 CHUBB LIMITED COM H1467J104 371626 1434 SH SOLE 0 0 1434 CHURCH & DWIGHT CO INC COM 171340102 286331 2745 SH SOLE 0 0 2745 CISCO SYS INC COM 17275R102 472585 9468 SH SOLE 0 0 9468 CITIGROUP INC COM NEW 172967424 331699 5245 SH SOLE 0 0 5245 CME GROUP INC COM 12572Q105 861160 4000 SH SOLE 0 0 4000 CMS ENERGY CORP COM 125896100 346450 5741 SH SOLE 0 0 5741 COCA COLA CO COM 191216100 813553 13297 SH SOLE 0 0 13297 COMCAST CORP NEW CL A 20030N101 578706 13349 SH SOLE 0 0 13349 CONOCOPHILLIPS COM 20825C104 1094389 8598 SH SOLE 0 0 8598 CONSOLIDATED EDISON INC COM 209115104 271256 2987 SH SOLE 0 0 2987 CORPAY INC COM SHS 219948106 354821 1150 SH SOLE 0 0 1150 CORTEVA INC COM 22052L104 238040 4127 SH SOLE 0 0 4127 COSTCO WHSL CORP NEW COM 22160K105 2118472 2891 SH SOLE 0 0 2891 CSX CORP COM 126408103 1331723 35924 SH SOLE 0 0 35924 CUMMINS INC COM 231021106 224810 762 SH SOLE 0 0 762 CVS HEALTH CORP COM 126650100 299341 3753 SH SOLE 0 0 3753 DEERE & CO COM 244199105 5279618 12853 SH SOLE 0 0 12853 DIAMONDBACK ENERGY INC COM 25278X109 292499 1476 SH SOLE 0 0 1476 DIMENSIONAL ETF TRUST EMGR CRE EQT MNG 25434V302 6210356 251228 SH SOLE 0 0 251228 DIMENSIONAL ETF TRUST INTERNATNAL VAL 25434V807 5242829 142662 SH SOLE 0 0 142662 DIMENSIONAL ETF TRUST INTL CORE EQT MK 25434V203 11549298 382174 SH SOLE 0 0 382174 DIMENSIONAL ETF TRUST INTL SMALL CAP E 25434V773 1749138 69798 SH SOLE 0 0 69798 DIMENSIONAL ETF TRUST INTL SMALL CAP V 25434V781 3003271 110455 SH SOLE 0 0 110455 DIMENSIONAL ETF TRUST US CORE EQT MKT 25434V104 12326732 337349 SH SOLE 0 0 337349 DIMENSIONAL ETF TRUST US CORE EQUITY 2 25434V708 465991 14585 SH SOLE 0 0 14585 DIMENSIONAL ETF TRUST US REAL ESTATE E 25434V823 858695 38386 SH SOLE 0 0 38386 DIMENSIONAL ETF TRUST US SMALL CAP ETF 25434V500 5260000 84376 SH SOLE 0 0 84376 DIMENSIONAL ETF TRUST US SMALL CAP VAL 25434V815 4366547 145068 SH SOLE 0 0 145068 DISNEY WALT CO COM 254687106 758780 6201 SH SOLE 0 0 6201 DOW INC COM 260557103 214365 3700 SH SOLE 0 0 3700 DTE ENERGY CO COM 233331107 266987 2380 SH SOLE 0 0 2380 DUKE ENERGY CORP NEW COM NEW 26441C204 1503111 15542 SH SOLE 0 0 15542 ELECTRONIC ARTS INC COM 285512109 296935 2238 SH SOLE 0 0 2238 ELEVANCE HEALTH INC COM 036752103 495295 955 SH SOLE 0 0 955 ELI LILLY & CO COM 532457108 2344677 3013 SH SOLE 0 0 3013 ENBRIDGE INC COM 29250N105 278514 7698 SH SOLE 0 0 7698 ENSERVCO CORP COM NEW 29358Y201 11295 58404 SH SOLE 0 0 58404 EXACT SCIENCES CORP COM 30063P105 255453 3699 SH SOLE 0 0 3699 EXXON MOBIL CORP COM 30231G102 3516388 30251 SH SOLE 0 0 30251 FIDELITY COVINGTON TRUST MSCI CONSM DIS 316092204 225913 2739 SH SOLE 0 0 2739 FIRST TR EXCH TRADED FD III PFD SECS INC ETF 33739E108 3819639 220533 SH SOLE 0 0 220533 FIRST TR EXCHANGE-TRADED FD CAP STRENGTH ETF 33733E104 13856701 161782 SH SOLE 0 0 161782 FIRST TR EXCHANGE-TRADED FD DORSEY WRT 5 ETF 33738R605 1099076 19204 SH SOLE 0 0 19204 FIRST TR EXCHANGE-TRADED FD FIRST TR ENH NEW 33739Q408 2591984 43475 SH SOLE 0 0 43475 FIRST TR EXCHANGE-TRADED FD FIRST TR TA HIYL 33738D408 5939558 144059 SH SOLE 0 0 144059 FIRST TR EXCHANGE-TRADED FD INTERMEDIATE DUR 33738D796 334341 16253 SH SOLE 0 0 16253 FIRST TR EXCHANGE-TRADED FD RISNG DIVD ACHIV 33738R506 10253247 182539 SH SOLE 0 0 182539 FIRST TR EXCHANGE-TRADED FD US EQTY OPPT ETF 336920103 2000487 18908 SH SOLE 0 0 18908 FIRST TR EXCHNG TRADED FD VI TCW OPPORTUNIS 33740F805 6800524 155975 SH SOLE 0 0 155975 FIRST TR MORNINGSTAR DIVID L SHS 336917109 6196123 161021 SH SOLE 0 0 161021 FIRST TR VALUE LINE DIVID IN SHS 33734H106 24138640 571599 SH SOLE 0 0 571599 FLEXSHARES TR CR SCD US BD 33939L761 255490 5347 SH SOLE 0 0 5347 FORD MTR CO DEL COM 345370860 625545 47104 SH SOLE 0 0 47104 FORTIVE CORP COM 34959J108 373430 4341 SH SOLE 0 0 4341 FRANKLIN TEMPLETON ETF TR SENIOR LOAN ETF 35473P595 357481 14594 SH SOLE 0 0 14594 FS CREDIT OPPORTUNITIES CORP COMMON STOCK 30290Y101 157015 26478 SH SOLE 0 0 26478 GENERAL ELECTRIC CO COM NEW 369604301 280637 1598 SH SOLE 0 0 1598 GENERAL MLS INC COM 370334104 722147 10320 SH SOLE 0 0 10320 GENTEX CORP COM 371901109 2057669 56967 SH SOLE 0 0 56967 GENUINE PARTS CO COM 372460105 336230 2170 SH SOLE 0 0 2170 GLOBAL X FDS NASDAQ 100 COVER 37954Y483 211213 11793 SH SOLE 0 0 11793 HCA HEALTHCARE INC COM 40412C101 203156 609 SH SOLE 0 0 609 HERSHEY CO COM 427866108 295691 1520 SH SOLE 0 0 1520 HESS CORP COM 42809H107 249719 1636 SH SOLE 0 0 1636 HOME DEPOT INC COM 437076102 3781462 9857 SH SOLE 0 0 9857 HONEYWELL INTL INC COM 438516106 424321 2067 SH SOLE 0 0 2067 HP INC COM 40434L105 344688 11405 SH SOLE 0 0 11405 HUNTINGTON BANCSHARES INC COM 446150104 288052 20648 SH SOLE 0 0 20648 IDEX CORP COM 45167R104 344068 1410 SH SOLE 0 0 1410 INCYTE CORP COM 45337C102 319944 5616 SH SOLE 0 0 5616 INNOVATOR ETFS TRUST US EQT PWR BUF 45782C870 415340 12365 SH SOLE 0 0 12365 INNOVATOR ETFS TRUST US EQTY PWR BF 45782C680 4035124 114051 SH SOLE 0 0 114051 INNOVATOR ETFS TRUST US EQTY PWR BUF 45782C656 4137713 113362 SH SOLE 0 0 113362 INNOVATOR ETFS TRUST US EQTY PWR BUF 45782C318 1199615 36945 SH SOLE 0 0 36945 INNOVATOR ETFS TRUST US EQTY PWR BUF 45782C417 522443 15294 SH SOLE 0 0 15294 INNOVATOR ETFS TRUST US EQTY PWR BUF 45782C540 1008635 27560 SH SOLE 0 0 27560 INNOVATOR ETFS TRUST US EQTY PWR BUF 45782C813 6148354 161884 SH SOLE 0 0 161884 INNOVATOR ETFS TRUST US EQTY PWR BUF 45782C573 2574033 72406 SH SOLE 0 0 72406 INNOVATOR ETFS TRUST US EQTY PWR BUF 45782C797 441107 11766 SH SOLE 0 0 11766 INNOVATOR ETFS TRUST US EQTY PWR BUF 45782C383 3113758 84590 SH SOLE 0 0 84590 INNOVATOR ETFS TRUST US EQTY PWR BUF 45782C748 1811126 52466 SH SOLE 0 0 52466 INTEL CORP COM 458140100 304410 6891 SH SOLE 0 0 6891 INTERCONTINENTAL EXCHANGE IN COM 45866F104 207301 1508 SH SOLE 0 0 1508 INTERNATIONAL BUSINESS MACHS COM 459200101 1467253 7683 SH SOLE 0 0 7683 INTUITIVE SURGICAL INC COM NEW 46120E602 414255 1038 SH SOLE 0 0 1038 INVESCO EXCH TRADED FD TR II GLOBAL EX US HGH 46138E669 2233288 113249 SH SOLE 0 0 113249 INVESCO EXCH TRADED FD TR II NATL AMT MUNI 46138E537 845584 35484 SH SOLE 0 0 35484 INVESCO EXCH TRADED FD TR II PFD ETF 46138E511 1797397 151292 SH SOLE 0 0 151292 INVESCO EXCH TRADED FD TR II S&P500 HDL VOL 46138E362 268091 6038 SH SOLE 0 0 6038 INVESCO EXCH TRADED FD TR II S&P500 LOW VOL 46138E354 1599628 24284 SH SOLE 0 0 24284 INVESCO EXCH TRADED FD TR II SHORT TERM TREAS 46138G888 248276 2354 SH SOLE 0 0 2354 INVESCO EXCH TRADED FD TR II SR LN ETF 46138G508 59889344 2831570 SH SOLE 0 0 2831570 INVESCO EXCH TRADED FD TR II TAXABLE MUN BD 46138G805 1327000 49981 SH SOLE 0 0 49981 INVESCO EXCH TRADED FD TR II VAR RATE PFD 46138G870 46410616 1952413 SH SOLE 0 0 1952413 INVESCO EXCH TRD SLF IDX FD BLOOMBERG PRICIN 46138J775 366894 4673 SH SOLE 0 0 4673 INVESCO EXCH TRD SLF IDX FD BULETSHS 2027 46138J585 4023290 180822 SH SOLE 0 0 180822 INVESCO EXCH TRD SLF IDX FD BULSHS 2024 HY 46138J833 7490933 329561 SH SOLE 0 0 329561 INVESCO EXCH TRD SLF IDX FD BULSHS 2025 HY 46138J817 6532603 284645 SH SOLE 0 0 284645 INVESCO EXCH TRD SLF IDX FD INVSCO 28 HYCORP 46138J452 3429276 158323 SH SOLE 0 0 158323 INVESCO EXCH TRD SLF IDX FD INVSCO BLSH 26 46138J635 5053449 218009 SH SOLE 0 0 218009 INVESCO EXCHANGE TRADED FD T S&P 500 TOP 50 46137V233 215575 5116 SH SOLE 0 0 5116 INVESCO EXCHANGE TRADED FD T S&P MDCP QUALITY 46137V472 626401 5691 SH SOLE 0 0 5691 INVESCO EXCHANGE TRADED FD T S&P500 EQL IND 46137V324 433353 9083 SH SOLE 0 0 9083 INVESCO EXCHANGE TRADED FD T S&P500 EQL STP 46137V373 282494 8578 SH SOLE 0 0 8578 INVESCO EXCHANGE TRADED FD T S&P500 EQL TEC 46137V282 964110 27397 SH SOLE 0 0 27397 INVESCO EXCHANGE TRADED FD T S&P500 EQL UTL 46137V274 465058 8218 SH SOLE 0 0 8218 INVESCO EXCHANGE TRADED FD T S&P500 EQL WGT 46137V357 229776 1356 SH SOLE 0 0 1356 IQVIA HLDGS INC COM 46266C105 374530 1481 SH SOLE 0 0 1481 ISHARES GOLD TR ISHARES NEW 464285204 2972039 70746 SH SOLE 0 0 70746 ISHARES INC JP MRGN EM HI BD 464286285 1038166 27714 SH SOLE 0 0 27714 ISHARES INC MSCI JPN ETF NEW 46434G822 265707 3724 SH SOLE 0 0 3724 ISHARES TR 0-3 MNTH TREASRY 46436E718 1146775 11386 SH SOLE 0 0 11386 ISHARES TR 0-5YR HI YL CP 46434V407 5057664 118864 SH SOLE 0 0 118864 ISHARES TR 0-5YR INVT GR CP 46434V100 663240 13475 SH SOLE 0 0 13475 ISHARES TR 20 YR TR BD ETF 464287432 4909264 51884 SH SOLE 0 0 51884 ISHARES TR 7-10 YR TRSY BD 464287440 3580704 37827 SH SOLE 0 0 37827 ISHARES TR AGENCY BOND ETF 464288166 353864 3275 SH SOLE 0 0 3275 ISHARES TR BROAD USD HIGH 46435U853 6865150 187548 SH SOLE 0 0 187548 ISHARES TR CMBS ETF 46429B366 2089968 44373 SH SOLE 0 0 44373 ISHARES TR CONSER ALLOC ETF 464289883 284104 7714 SH SOLE 0 0 7714 ISHARES TR CONV BD ETF 46435G102 33569230 420431 SH SOLE 0 0 420431 ISHARES TR CORE DIV GRWTH 46434V621 1904533 32802 SH SOLE 0 0 32802 ISHARES TR CORE INTL AGGR 46435G672 1150203 23027 SH SOLE 0 0 23027 ISHARES TR CORE MSCI EAFE 46432F842 288022 3880 SH SOLE 0 0 3880 ISHARES TR CORE S&P MCP ETF 464287507 17160493 282523 SH SOLE 0 0 282523 ISHARES TR CORE S&P SCP ETF 464287804 579704 5245 SH SOLE 0 0 5245 ISHARES TR CORE S&P500 ETF 464287200 980107 1864 SH SOLE 0 0 1864 ISHARES TR CORE US AGGBD ET 464287226 731749 7471 SH SOLE 0 0 7471 ISHARES TR CRE U S REIT ETF 464288521 2122644 39371 SH SOLE 0 0 39371 ISHARES TR EAFE GRWTH ETF 464288885 696696 6712 SH SOLE 0 0 6712 ISHARES TR EAFE VALUE ETF 464288877 2696307 49564 SH SOLE 0 0 49564 ISHARES TR ESG AW MSCI EAFE 46435G516 422888 5292 SH SOLE 0 0 5292 ISHARES TR ESG AWR MSCI USA 46435G425 1394145 12127 SH SOLE 0 0 12127 ISHARES TR GLOBAL ENERG ETF 464287341 379249 8830 SH SOLE 0 0 8830 ISHARES TR IBOXX INV CP ETF 464287242 3610044 33144 SH SOLE 0 0 33144 ISHARES TR ISHARES SEMICDTR 464287523 724203 3205 SH SOLE 0 0 3205 ISHARES TR JPMORGAN USD EMG 464288281 2286213 25421 SH SOLE 0 0 25421 ISHARES TR MBS ETF 464288588 590026 6384 SH SOLE 0 0 6384 ISHARES TR MODERT ALLOC ETF 464289875 245381 5735 SH SOLE 0 0 5735 ISHARES TR MSCI ACWI ETF 464288257 660055 5993 SH SOLE 0 0 5993 ISHARES TR MSCI INDIA ETF 46429B598 301595 5846 SH SOLE 0 0 5846 ISHARES TR MSCI INTL MOMENT 46434V449 510108 13003 SH SOLE 0 0 13003 ISHARES TR MSCI USA MIN VOL 46429B697 889993 10648 SH SOLE 0 0 10648 ISHARES TR MSCI USA MMENTM 46432F396 272010 1451 SH SOLE 0 0 1451 ISHARES TR MSCI USA QLT FCT 46432F339 630823 3838 SH SOLE 0 0 3838 ISHARES TR NATIONAL MUN ETF 464288414 1388081 12900 SH SOLE 0 0 12900 ISHARES TR PFD AND INCM SEC 464288687 243693 7561 SH SOLE 0 0 7561 ISHARES TR RUS 1000 GRW ETF 464287614 297821 883 SH SOLE 0 0 883 ISHARES TR RUS MD CP GR ETF 464287481 266885 2338 SH SOLE 0 0 2338 ISHARES TR RUS MID CAP ETF 464287499 362911 4315 SH SOLE 0 0 4315 ISHARES TR RUS TP200 GR ETF 464289438 3082747 15800 SH SOLE 0 0 15800 ISHARES TR S&P SML 600 GWT 464287887 267474 2046 SH SOLE 0 0 2046 ISHARES TR SHORT TREAS BD 464288679 2778533 25136 SH SOLE 0 0 25136 ISHARES TR SHRT NAT MUN ETF 464288158 1361595 13001 SH SOLE 0 0 13001 ISHARES TR U.S. MED DVC ETF 464288810 313214 5345 SH SOLE 0 0 5345 ISHARES TR U.S. TECH ETF 464287721 1063964 7877 SH SOLE 0 0 7877 ISHARES TR US HOME CONS ETF 464288752 258419 2232 SH SOLE 0 0 2232 ISHARES U S ETF TR IT RT HDG HGYL 46431W606 215235 2510 SH SOLE 0 0 2510 J P MORGAN EXCHANGE TRADED F EQUITY PREMIUM 46641Q332 220188 3805 SH SOLE 0 0 3805 J P MORGAN EXCHANGE TRADED F INCOME ETF 46641Q159 1396322 30647 SH SOLE 0 0 30647 J P MORGAN EXCHANGE TRADED F INTL BD OPP ETF 46641Q852 351497 7381 SH SOLE 0 0 7381 J P MORGAN EXCHANGE TRADED F ULTRA SHRT INC 46641Q837 5494132 108902 SH SOLE 0 0 108902 JOHNSON & JOHNSON COM 478160104 850574 5376 SH SOLE 0 0 5376 JOHNSON CTLS INTL PLC SHS G51502105 203584 3116 SH SOLE 0 0 3116 JPMORGAN CHASE & CO COM 46625H100 2011174 10040 SH SOLE 0 0 10040 KNOW LABS INC COM NEW 499238103 8820 14000 SH SOLE 0 0 14000 LOCKHEED MARTIN CORP COM 539830109 989797 2176 SH SOLE 0 0 2176 LOWES COS INC COM 548661107 917111 3600 SH SOLE 0 0 3600 MACATAWA BK CORP COM 554225102 458161 46798 SH SOLE 0 0 46798 MARATHON OIL CORP COM 565849106 399509 14097 SH SOLE 0 0 14097 MARATHON PETE CORP COM 56585A102 1097746 5447 SH SOLE 0 0 5447 MARRIOTT INTL INC NEW CL A 571903202 565025 2239 SH SOLE 0 0 2239 MASTERCARD INCORPORATED CL A 57636Q104 479422 995 SH SOLE 0 0 995 MCDONALDS CORP COM 580135101 1349739 4787 SH SOLE 0 0 4787 MERCADOLIBRE INC COM 58733R102 335170 221 SH SOLE 0 0 221 MERCK & CO INC COM 58933Y105 550026 4168 SH SOLE 0 0 4168 META PLATFORMS INC CL A 30303M102 1598866 3292 SH SOLE 0 0 3292 MICROSOFT CORP COM 594918104 9371797 22275 SH SOLE 0 0 22275 MODERNA INC COM 60770K107 394165 3699 SH SOLE 0 0 3699 MONDELEZ INTL INC CL A 609207105 416907 5955 SH SOLE 0 0 5955 MOODYS CORP COM 615369105 319961 814 SH SOLE 0 0 814 MORGAN STANLEY COM NEW 617446448 248977 2644 SH SOLE 0 0 2644 NATIONAL STORAGE AFFILIATES COM SHS BEN IN 637870106 2841840 72569 SH SOLE 0 0 72569 NETFLIX INC COM 64110L106 949864 1564 SH SOLE 0 0 1564 NEXTERA ENERGY INC COM 65339F101 812249 12709 SH SOLE 0 0 12709 NORTHERN LTS FD TR IV INSPIRE CORP BD 66538H633 410736 17493 SH SOLE 0 0 17493 NORWEGIAN CRUISE LINE HLDG L SHS G66721104 207060 9893 SH SOLE 0 0 9893 NUSHARES ETF TR NUVEEN ESG SMLCP 67092P607 246126 5917 SH SOLE 0 0 5917 NVIDIA CORPORATION COM 67066G104 7870797 8710 SH SOLE 0 0 8710 NXP SEMICONDUCTORS N V COM N6596X109 499790 2017 SH SOLE 0 0 2017 OGE ENERGY CORP COM 670837103 245862 7168 SH SOLE 0 0 7168 ONEOK INC NEW COM 682680103 290971 3629 SH SOLE 0 0 3629 OREILLY AUTOMOTIVE INC COM 67103H107 251740 223 SH SOLE 0 0 223 OTIS WORLDWIDE CORP COM 68902V107 239933 2416 SH SOLE 0 0 2416 PACER FDS TR US CASH COWS 100 69374H881 437875 7535 SH SOLE 0 0 7535 PEABODY ENERGY CORP COM 704551100 216766 8935 SH SOLE 0 0 8935 PEPSICO INC COM 713448108 1210023 6914 SH SOLE 0 0 6914 PERMIAN BASIN RTY TR UNIT BEN INT 714236106 246890 20471 SH SOLE 0 0 20471 PFIZER INC COM 717081103 862129 31067 SH SOLE 0 0 31067 PHILIP MORRIS INTL INC COM 718172109 336000 3667 SH SOLE 0 0 3667 PHILLIPS 66 COM 718546104 256804 1572 SH SOLE 0 0 1572 PHILLIPS EDISON & CO INC COMMON STOCK 71844V201 371107 10345 SH SOLE 0 0 10345 PIMCO ETF TR ENHNCD LW DUR AC 72201R718 214561 2261 SH SOLE 0 0 2261 PLUG POWER INC COM NEW 72919P202 47200 13721 SH SOLE 0 0 13721 PRIMERICA INC COM 74164M108 443653 1753 SH SOLE 0 0 1753 PRINCIPAL FINANCIAL GROUP IN COM 74251V102 236744 2742 SH SOLE 0 0 2742 PROCTER AND GAMBLE CO COM 742718109 2009415 12384 SH SOLE 0 0 12384 PROSHARES TR PSHS ULT SEMICDT 74347R669 506445 5107 SH SOLE 0 0 5107 PROSHARES TR S&P 500 DV ARIST 74348A467 942992 9298 SH SOLE 0 0 9298 PUBLIC STORAGE COM 74460D109 290100 1000 SH SOLE 0 0 1000 QUALCOMM INC COM 747525103 317538 1875 SH SOLE 0 0 1875 REALTY INCOME CORP COM 756109104 223392 4129 SH SOLE 0 0 4129 REGIONS FINANCIAL CORP NEW COM 7591EP100 353337 16793 SH SOLE 0 0 16793 RTX CORPORATION COM 75513E101 877025 8992 SH SOLE 0 0 8992 SALESFORCE INC COM 79466L302 420447 1396 SH SOLE 0 0 1396 SAREPTA THERAPEUTICS INC COM 803607100 348247 2690 SH SOLE 0 0 2690 SCHWAB CHARLES CORP COM 808513105 370424 5120 SH SOLE 0 0 5120 SCHWAB STRATEGIC TR EMRG MKTEQ ETF 808524706 230317 9121 SH SOLE 0 0 9121 SCHWAB STRATEGIC TR INTL EQTY ETF 808524805 345093 8844 SH SOLE 0 0 8844 SCHWAB STRATEGIC TR INTL SCEQT ETF 808524888 4896422 136690 SH SOLE 0 0 136690 SCHWAB STRATEGIC TR INT-TRM U.S TRES 808524854 8308731 169393 SH SOLE 0 0 169393 SCHWAB STRATEGIC TR US AGGREGATE B 808524839 414510 9011 SH SOLE 0 0 9011 SCHWAB STRATEGIC TR US BRD MKT ETF 808524102 1981307 32453 SH SOLE 0 0 32453 SCHWAB STRATEGIC TR US DIVIDEND EQ 808524797 1087559 13488 SH SOLE 0 0 13488 SCHWAB STRATEGIC TR US LCAP GR ETF 808524300 2639929 28472 SH SOLE 0 0 28472 SCHWAB STRATEGIC TR US MID-CAP ETF 808524508 139539538 1713535 SH SOLE 0 0 1713535 SCHWAB STRATEGIC TR US SML CAP ETF 808524607 99597905 2022618 SH SOLE 0 0 2022618 SCHWAB STRATEGIC TR US TIPS ETF 808524870 25204133 483126 SH SOLE 0 0 483126 SELECT SECTOR SPDR TR COMMUNICATION 81369Y852 27386112 335367 SH SOLE 0 0 335367 SELECT SECTOR SPDR TR ENERGY 81369Y506 18152563 192273 SH SOLE 0 0 192273 SELECT SECTOR SPDR TR FINANCIAL 81369Y605 60973478 1447613 SH SOLE 0 0 1447613 SELECT SECTOR SPDR TR INDL 81369Y704 27837758 221004 SH SOLE 0 0 221004 SELECT SECTOR SPDR TR RL EST SEL SEC 81369Y860 31634230 800258 SH SOLE 0 0 800258 SELECT SECTOR SPDR TR SBI CONS DISCR 81369Y407 35442451 192737 SH SOLE 0 0 192737 SELECT SECTOR SPDR TR SBI CONS STPLS 81369Y308 26202078 343138 SH SOLE 0 0 343138 SELECT SECTOR SPDR TR SBI HEALTHCARE 81369Y209 57422627 388699 SH SOLE 0 0 388699 SELECT SECTOR SPDR TR SBI INT-UTILS 81369Y886 9262971 141096 SH SOLE 0 0 141096 SELECT SECTOR SPDR TR SBI MATERIALS 81369Y100 8734738 94033 SH SOLE 0 0 94033 SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 85001657 408132 SH SOLE 0 0 408132 SEMPRA COM 816851109 487654 6789 SH SOLE 0 0 6789 SHERWIN WILLIAMS CO COM 824348106 1927465 5549 SH SOLE 0 0 5549 SOUTHERN CO COM 842587107 295951 4125 SH SOLE 0 0 4125 SPDR DOW JONES INDL AVERAGE UT SER 1 78467X109 1790624 4501 SH SOLE 0 0 4501 SPDR GOLD TR GOLD SHS 78463V107 433041 2105 SH SOLE 0 0 2105 SPDR INDEX SHS FDS PORTFOLIO DEVLPD 78463X889 136820949 3817466 SH SOLE 0 0 3817466 SPDR INDEX SHS FDS PORTFOLIO EMG MK 78463X509 42661370 1178739 SH SOLE 0 0 1178739 SPDR S&P 500 ETF TR TR UNIT 78462F103 9771506 18681 SH SOLE 0 0 18681 SPDR SER TR BBG CONV SEC ETF 78464A359 4817665 65954 SH SOLE 0 0 65954 SPDR SER TR BLOOMBERG 1-3 MO 78468R663 901017 9815 SH SOLE 0 0 9815 SPDR SER TR BLOOMBERG HIGH Y 78468R622 675634 7097 SH SOLE 0 0 7097 SPDR SER TR BLOOMBERG INVT 78468R200 14704952 476968 SH SOLE 0 0 476968 SPDR SER TR ICE PFD SEC ETF 78464A292 238042 6826 SH SOLE 0 0 6826 SPDR SER TR NUVEEN BLOOMBERG 78464A284 322358 12548 SH SOLE 0 0 12548 SPDR SER TR PORTFLI HIGH YLD 78468R606 66062938 2815982 SH SOLE 0 0 2815982 SPDR SER TR PORTFOLIO AGRGTE 78464A649 6769543 267782 SH SOLE 0 0 267782 SPDR SER TR PORTFOLIO LN COR 78464A367 563660 24249 SH SOLE 0 0 24249 SPDR SER TR PORTFOLIO LN TSR 78464A664 22834556 817265 SH SOLE 0 0 817265 SPDR SER TR PORTFOLIO S&P400 78464A847 923937 17321 SH SOLE 0 0 17321 SPDR SER TR PORTFOLIO S&P500 78464A854 5996024 97448 SH SOLE 0 0 97448 SPDR SER TR PORTFOLIO S&P600 78468R853 685877 15935 SH SOLE 0 0 15935 SPDR SER TR PORTFOLIO SHORT 78464A474 58819638 1975802 SH SOLE 0 0 1975802 SPDR SER TR PRTFLO S&P500 GW 78464A409 211173645 2886774 SH SOLE 0 0 2886774 SPDR SER TR PRTFLO S&P500 VL 78464A508 194207403 3876313 SH SOLE 0 0 3876313 SPDR SER TR S&P OILGAS EXP 78468R556 445190 2873 SH SOLE 0 0 2873 SPDR SER TR SSGA US LRG ETF 78468R804 327228 2101 SH SOLE 0 0 2101 SSGA ACTIVE ETF TR BLACKSTONE SENR 78467V608 588926 13985 SH SOLE 0 0 13985 STANLEY BLACK & DECKER INC COM 854502101 204674 2090 SH SOLE 0 0 2090 STRATEGY SHS NS 7HANDL IDX 86280R506 294230 13872 SH SOLE 0 0 13872 STRYKER CORPORATION COM 863667101 685074 1914 SH SOLE 0 0 1914 SUN CMNTYS INC COM 866674104 771480 6000 SH SOLE 0 0 6000 SYNOPSYS INC COM 871607107 207455 363 SH SOLE 0 0 363 TALKSPACE INC COM 87427V103 296303 82998 SH SOLE 0 0 82998 TARGA RES CORP COM 87612G101 304837 2722 SH SOLE 0 0 2722 TARGET CORP COM 87612E106 237413 1339 SH SOLE 0 0 1339 TESLA INC COM 88160R101 2061544 11727 SH SOLE 0 0 11727 TEXAS INSTRS INC COM 882508104 308820 1772 SH SOLE 0 0 1772 TEXAS ROADHOUSE INC COM 882681109 309403 2003 SH SOLE 0 0 2003 THERMO FISHER SCIENTIFIC INC COM 883556102 452914 779 SH SOLE 0 0 779 TIMOTHY PLAN US LRGMD CP CORE 887432359 510904 12132 SH SOLE 0 0 12132 TJX COS INC NEW COM 872540109 283749 2797 SH SOLE 0 0 2797 T-MOBILE US INC COM 872590104 218776 1340 SH SOLE 0 0 1340 TRANE TECHNOLOGIES PLC SHS G8994E103 201166 670 SH SOLE 0 0 670 TRANSOCEAN LTD REGISTERED SHS H8817H100 499097 79474 SH SOLE 0 0 79474 UNION PAC CORP COM 907818108 535984 2179 SH SOLE 0 0 2179 UNITED PARCEL SERVICE INC CL B 911312106 2940737 19785 SH SOLE 0 0 19785 UNITEDHEALTH GROUP INC COM 91324P102 2025924 4095 SH SOLE 0 0 4095 US BANCORP DEL COM NEW 902973304 310739 6951 SH SOLE 0 0 6951 VANECK ETF TRUST ENVIRONMENTAL SR 92189F304 216219 1290 SH SOLE 0 0 1290 VANECK ETF TRUST SEMICONDUCTR ETF 92189F676 422206 1876 SH SOLE 0 0 1876 VANGUARD ADMIRAL FDS INC 500 VAL IDX FD 921932703 714577 3959 SH SOLE 0 0 3959 VANGUARD BD INDEX FDS INTERMED TERM 921937819 3266037 43316 SH SOLE 0 0 43316 VANGUARD BD INDEX FDS SHORT TRM BOND 921937827 1631908 21284 SH SOLE 0 0 21284 VANGUARD BD INDEX FDS TOTAL BND MRKT 921937835 251223 3458 SH SOLE 0 0 3458 VANGUARD INDEX FDS EXTEND MKT ETF 922908652 357808 2041 SH SOLE 0 0 2041 VANGUARD INDEX FDS GROWTH ETF 922908736 19833438 57621 SH SOLE 0 0 57621 VANGUARD INDEX FDS MCAP GR IDXVIP 922908538 6397711 27133 SH SOLE 0 0 27133 VANGUARD INDEX FDS MCAP VL IDXVIP 922908512 6409345 41109 SH SOLE 0 0 41109 VANGUARD INDEX FDS MID CAP ETF 922908629 1017814 4073 SH SOLE 0 0 4073 VANGUARD INDEX FDS S&P 500 ETF SHS 922908363 4168145 8670 SH SOLE 0 0 8670 VANGUARD INDEX FDS SM CP VAL ETF 922908611 3956107 20617 SH SOLE 0 0 20617 VANGUARD INDEX FDS SMALL CP ETF 922908751 855149 3740 SH SOLE 0 0 3740 VANGUARD INDEX FDS SML CP GRW ETF 922908595 3147024 12070 SH SOLE 0 0 12070 VANGUARD INDEX FDS TOTAL STK MKT 922908769 6867699 26424 SH SOLE 0 0 26424 VANGUARD INDEX FDS VALUE ETF 922908744 3147217 19324 SH SOLE 0 0 19324 VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 922042858 336389 8053 SH SOLE 0 0 8053 VANGUARD INTL EQUITY INDEX F FTSE PACIFIC ETF 922042866 251330 3305 SH SOLE 0 0 3305 VANGUARD INTL EQUITY INDEX F FTSE SMCAP ETF 922042718 36829641 315214 SH SOLE 0 0 315214 VANGUARD MALVERN FDS STRM INFPROIDX 922020805 2303192 48093 SH SOLE 0 0 48093 VANGUARD MUN BD FDS TAX EXEMPT BD 922907746 1303854 25767 SH SOLE 0 0 25767 VANGUARD SCOTTSDALE FDS INT-TERM CORP 92206C870 28197973 350241 SH SOLE 0 0 350241 VANGUARD SCOTTSDALE FDS LG-TERM COR BD 92206C813 35938646 459320 SH SOLE 0 0 459320 VANGUARD SCOTTSDALE FDS LONG TERM TREAS 92206C847 2021059 34048 SH SOLE 0 0 34048 VANGUARD SCOTTSDALE FDS MTG-BKD SECS ETF 92206C771 37304457 817822 SH SOLE 0 0 817822 VANGUARD SCOTTSDALE FDS SHORT TERM TREAS 92206C102 102265568 1760999 SH SOLE 0 0 1760999 VANGUARD SCOTTSDALE FDS SHRT TRM CORP BD 92206C409 7160859 92554 SH SOLE 0 0 92554 VANGUARD SPECIALIZED FUNDS DIV APP ETF 921908844 40877378 223850 SH SOLE 0 0 223850 VANGUARD STAR FDS VG TL INTL STK F 921909768 3895469 64601 SH SOLE 0 0 64601 VANGUARD TAX-MANAGED FDS VAN FTSE DEV MKT 921943858 216003 4305 SH SOLE 0 0 4305 VANGUARD WHITEHALL FDS EM MK GOV BD ETF 921946885 20796063 325701 SH SOLE 0 0 325701 VANGUARD WHITEHALL FDS HIGH DIV YLD 921946406 572274 4729 SH SOLE 0 0 4729 VANGUARD WORLD FD COMM SRVC ETF 92204A884 470949 3589 SH SOLE 0 0 3589 VANGUARD WORLD FD CONSUM DIS ETF 92204A108 497247 1565 SH SOLE 0 0 1565 VANGUARD WORLD FD CONSUM STP ETF 92204A207 340810 1669 SH SOLE 0 0 1669 VANGUARD WORLD FD FINANCIALS ETF 92204A405 393997 3848 SH SOLE 0 0 3848 VANGUARD WORLD FD HEALTH CAR ETF 92204A504 578351 2137 SH SOLE 0 0 2137 VANGUARD WORLD FD INDUSTRIAL ETF 92204A603 354018 1450 SH SOLE 0 0 1450 VANGUARD WORLD FD INF TECH ETF 92204A702 831037 1584 SH SOLE 0 0 1584 VANGUARD WORLD FD MEGA GRWTH IND 921910816 402687 1405 SH SOLE 0 0 1405 VERIZON COMMUNICATIONS INC COM 92343V104 910573 21700 SH SOLE 0 0 21700 VERTEX PHARMACEUTICALS INC COM 92532F100 355727 851 SH SOLE 0 0 851 VICTORY PORTFOLIOS II VCSHS US EQ INCM 92647N824 274392 4609 SH SOLE 0 0 4609 VISA INC COM CL A 92826C839 958702 3435 SH SOLE 0 0 3435 WALMART INC COM 931142103 1612926 26806 SH SOLE 0 0 26806 WARNER BROS DISCOVERY INC COM SER A 934423104 192793 22084 SH SOLE 0 0 22084 WASTE MGMT INC DEL COM 94106L109 1003435 4707 SH SOLE 0 0 4707 WATERS CORP COM 941848103 363163 1055 SH SOLE 0 0 1055 WELLS FARGO CO NEW COM 949746101 302607 5220 SH SOLE 0 0 5220 WEYERHAEUSER CO MTN BE COM NEW 962166104 292060 8133 SH SOLE 0 0 8133 WHIRLPOOL CORP COM 963320106 211502 1767 SH SOLE 0 0 1767 WISDOMTREE TR HEDGED HI YLD BD 97717W430 1084950 49248 SH SOLE 0 0 49248 WISDOMTREE TR US LARGECAP FUND 97717W588 4725384 85295 SH SOLE 0 0 85295 XYLEM INC COM 98419M100 221442 1713 SH SOLE 0 0 1713 YUM BRANDS INC COM 988498101 434089 3130 SH SOLE 0 0 3130 ZOETIS INC CL A 98978V103 372158 2199 SH SOLE 0 0 2199