Prepaid Expenses and Other Current Assets (Details) - USD ($) $ in Thousands	Jul. 31, 2016	Jul. 31, 2015
Prepaid Expenses and Other Current Assets [Abstract]
Prepaid marketing	$ 760
Deposit on inventory purchases (see Note 8)	630
Other	237	273
TOTAL PREPAID EXPENSES AND OTHER CURRENT ASSETS	$ 1,627	$ 273