<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
	<headerData>
        <submissionType>144</submissionType>
                <filerInfo>
            <filer>
                <filerCredentials>
                    <cik>0001569880</cik>
                    <ccc>XXXXXXXX</ccc>
                </filerCredentials>
            </filer>
        <liveTestFlag>LIVE</liveTestFlag>




                </filerInfo>
    </headerData>

     <formData>
        <issuerInfo>
            <issuerCik>0000887596</issuerCik>
			<issuerName>CHEESECAKE FACTORY INC</issuerName>


			    <secFileNumber>000-20574</secFileNumber>


			<issuerAddress>
				<com:street1>26901 MALIBU HILLS RD</com:street1>
                				<com:city>CALABASAS HILLS</com:city>
				<com:stateOrCountry>CA</com:stateOrCountry>
				<com:zipCode>91301</com:zipCode>
			</issuerAddress>

			<issuerContactPhone>818-871-3000</issuerContactPhone>
			<nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>David M Gordon</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>

			<relationshipsToIssuer>

				    <relationshipToIssuer>Officer</relationshipToIssuer>

			</relationshipsToIssuer>
		</issuerInfo>

				          <securitiesInformation>
			<securitiesClassTitle>Common</securitiesClassTitle>
			<brokerOrMarketmakerDetails>
				<name>Northwestern Mutual Investment Services</name>
				<address>
				<com:street1>21800 Oxnard St., Ste. 800</com:street1>
                				<com:city>Woodland Hills</com:city>
				<com:stateOrCountry>CA</com:stateOrCountry>
				<com:zipCode>91367</com:zipCode>
				</address>
			</brokerOrMarketmakerDetails>
			<noOfUnitsSold>76968</noOfUnitsSold>
			<aggregateMarketValue>49.96</aggregateMarketValue>
			<noOfUnitsOutstanding>49528000</noOfUnitsOutstanding>
			<approxSaleDate>05/07/2025</approxSaleDate>
			<securitiesExchangeName>NASDAQ</securitiesExchangeName>
		</securitiesInformation>

    		       <securitiesToBeSold>
         <securitiesClassTitle>Common</securitiesClassTitle>
         <acquiredDate>02/15/2019</acquiredDate>
         <natureOfAcquisitionTransaction>Employee Stock Options</natureOfAcquisitionTransaction>
                  <nameOfPersonfromWhomAcquired>Company</nameOfPersonfromWhomAcquired>
                  <isGiftTransaction>N</isGiftTransaction>
		          <amountOfSecuritiesAcquired>16600</amountOfSecuritiesAcquired>
                  <paymentDate>05/07/2025</paymentDate>
                  <natureOfPayment>Cash</natureOfPayment>
      </securitiesToBeSold>
             <securitiesToBeSold>
         <securitiesClassTitle>Common</securitiesClassTitle>
         <acquiredDate>02/13/2020</acquiredDate>
         <natureOfAcquisitionTransaction>Employee Stock Options</natureOfAcquisitionTransaction>
                  <nameOfPersonfromWhomAcquired>Company</nameOfPersonfromWhomAcquired>
                  <isGiftTransaction>N</isGiftTransaction>
		          <amountOfSecuritiesAcquired>10000</amountOfSecuritiesAcquired>
                  <paymentDate>05/07/2025</paymentDate>
                  <natureOfPayment>Cash</natureOfPayment>
      </securitiesToBeSold>
             <securitiesToBeSold>
         <securitiesClassTitle>Common</securitiesClassTitle>
         <acquiredDate>02/18/2021</acquiredDate>
         <natureOfAcquisitionTransaction>Employee Stock Options</natureOfAcquisitionTransaction>
                  <nameOfPersonfromWhomAcquired>Company</nameOfPersonfromWhomAcquired>
                  <isGiftTransaction>N</isGiftTransaction>
		          <amountOfSecuritiesAcquired>30000</amountOfSecuritiesAcquired>
                  <paymentDate>05/07/2025</paymentDate>
                  <natureOfPayment>Cash</natureOfPayment>
      </securitiesToBeSold>
             <securitiesToBeSold>
         <securitiesClassTitle>Common</securitiesClassTitle>
         <acquiredDate>02/15/2025</acquiredDate>
         <natureOfAcquisitionTransaction>Employee Stock Options</natureOfAcquisitionTransaction>
                  <nameOfPersonfromWhomAcquired>Company</nameOfPersonfromWhomAcquired>
                  <isGiftTransaction>N</isGiftTransaction>
		          <amountOfSecuritiesAcquired>5826</amountOfSecuritiesAcquired>
                  <paymentDate>05/07/2025</paymentDate>
                  <natureOfPayment>Cash</natureOfPayment>
      </securitiesToBeSold>
             <securitiesToBeSold>
         <securitiesClassTitle>Common</securitiesClassTitle>
         <acquiredDate>03/05/2021</acquiredDate>
         <natureOfAcquisitionTransaction>Restricted Stock</natureOfAcquisitionTransaction>
                  <nameOfPersonfromWhomAcquired>Company</nameOfPersonfromWhomAcquired>
                  <isGiftTransaction>N</isGiftTransaction>
		          <amountOfSecuritiesAcquired>1316</amountOfSecuritiesAcquired>
                  <paymentDate>05/07/2025</paymentDate>
                  <natureOfPayment>Cash</natureOfPayment>
      </securitiesToBeSold>
             <securitiesToBeSold>
         <securitiesClassTitle>Common</securitiesClassTitle>
         <acquiredDate>02/17/2022</acquiredDate>
         <natureOfAcquisitionTransaction>Restricted Stock</natureOfAcquisitionTransaction>
                  <nameOfPersonfromWhomAcquired>Company</nameOfPersonfromWhomAcquired>
                  <isGiftTransaction>N</isGiftTransaction>
		          <amountOfSecuritiesAcquired>6235</amountOfSecuritiesAcquired>
                  <paymentDate>05/07/2025</paymentDate>
                  <natureOfPayment>Cash</natureOfPayment>
      </securitiesToBeSold>
             <securitiesToBeSold>
         <securitiesClassTitle>Common</securitiesClassTitle>
         <acquiredDate>02/14/2023</acquiredDate>
         <natureOfAcquisitionTransaction>Restricted Stock</natureOfAcquisitionTransaction>
                  <nameOfPersonfromWhomAcquired>Company</nameOfPersonfromWhomAcquired>
                  <isGiftTransaction>N</isGiftTransaction>
		          <amountOfSecuritiesAcquired>1995</amountOfSecuritiesAcquired>
                  <paymentDate>05/07/2025</paymentDate>
                  <natureOfPayment>Cash</natureOfPayment>
      </securitiesToBeSold>
             <securitiesToBeSold>
         <securitiesClassTitle>Common</securitiesClassTitle>
         <acquiredDate>02/21/2023</acquiredDate>
         <natureOfAcquisitionTransaction>Restricted Stock</natureOfAcquisitionTransaction>
                  <nameOfPersonfromWhomAcquired>Company</nameOfPersonfromWhomAcquired>
                  <isGiftTransaction>N</isGiftTransaction>
		          <amountOfSecuritiesAcquired>4996</amountOfSecuritiesAcquired>
                  <paymentDate>05/07/2025</paymentDate>
                  <natureOfPayment>Cash</natureOfPayment>
      </securitiesToBeSold>

    <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>



        <noticeSignature>
            <noticeDate>05/07/2025</noticeDate>
                        <signature>  /s/ David M. Gordon by Scarlet May, Attorney-in-Fact</signature>
        </noticeSignature>
	</formData>
    </edgarSubmission>
