10-Q

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

(MARK ONE)

FORM 10-Q

þ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the Quarterly Period ended September 30, 2013

OR

¨ TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For The Transition Period From __________________ to __________________________

Commission file number: 000-54877

Bright Mountain Holdings, Inc.

(Name of registrant as specified in its charter)

Florida	27-2977890
(State or other jurisdiction of incorporation or organization)	(I.R.S. Employer Identification No.)

6400 Congress Avenue, Suite 2250, Boca Raton, Florida	33487
(Address of principal executive offices)	(Zip Code)

561-998-2440

(Registrant's telephone number, including area code)

Not Applicable

(Former name, former address and former fiscal year, if changed since last report)

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

þYes ¨ No

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Website, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).

þYes ¨ No

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of "large accelerated filer," "accelerated filer" and "smaller reporting company" in Rule 12b-2 of the Exchange Act.

Large accelerated filer	o	Accelerated filer	o
Non-accelerated filer	o	Smaller reporting company	þ

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act)

o Yes þ No

As of November 7, 2013 the issuer had 31,627,000 shares of its common stock issued and outstanding.

TABLE OF CONTENTS

		Page No.
	PART I - FINANCIAL INFORMATION
ITEM 1.	FINANCIAL STATEMENTS.	1
ITEM 2.	MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS.	18
ITEM 3.	QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK.	21
ITEM 4.	CONTROLS AND PROCEDURES.	21
	PART II - OTHER INFORMATION
ITEM 1.	LEGAL PROCEEDINGS.	23
ITEM 1A.	RISK FACTORS.	23
ITEM 2.	UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS.	23
ITEM 3.	DEFAULTS UPON SENIOR SECURITIES.	23
ITEM 4.	MINE SAFETY DISCLOSURES.	23
ITEM 5.	OTHER INFORMATION.	23
ITEM 6.	EXHIBITS.	24

i

CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING INFORMATION

Various statements in this report contain or may contain forward-looking statements that are subject to known and unknown risks, uncertainties and other factors which may cause actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. These forward-looking statements were based on various factors and were derived from utilizing numerous assumptions and other factors that could cause our actual results to differ materially from those in the forward-looking statements. These factors include, but are not limited to:

·

our ability to raise sufficient working capital necessary to continue to implement our business plan and satisfy our obligations as they become due,

·

our ability to continue as a going concern,

·

our ability to develop revenue producing operations,

·

our ability to establish our brand and effectively compete in our target market, and

·

risks associated with the external factors that impact our operations, including economic and leisure trends.

Most of these factors are difficult to predict accurately and are generally beyond our control. You should consider the areas of risk described in connection with any forward-looking statements that may be made herein. Readers are cautioned not to place undue reliance on these forward-looking statements and readers should carefully review this report and our other filings with the Securities and Exchange Commission in their entirety. Except for our ongoing obligations to disclose material information under the Federal securities laws, we undertake no obligation to release publicly any revisions to any forward-looking statements, to report events or to report the occurrence of unanticipated events. These forward-looking statements speak only as of the date of this report, and you should not rely on these statements without also considering the risks and uncertainties associated with these statements and our business.

OTHER PERTINENT INFORMATION

Unless specifically set forth to the contrary, when used in this report the terms “Bright Mountain", the “Company,” "we", "us", "our" and similar terms refer to Bright Mountain Holdings, Inc., a Florida corporation, and its subsidiaries. In addition, when used in this report, “third quarter of 2013” refers to the three months ended September, 2013, “third quarter of 2012” refers to the three months ended September 30, 2012, “2013” refers to the year ending December 31, 2013 and “2012” refers to the year ended December 31, 2012.

All share and per share information in this report gives effect to the 1.8 for 1 forward stock split of our common shares on June 26, 2013.

ii

PART 1 - FINANCIAL INFORMATION

ITEM 1.

FINANCIAL STATEMENTS.

BRIGHT MOUNTAIN HOLDINGS, INC. AND SUBSIDIARIES

(a development stage company)

CONSOLIDATED BALANCE SHEETS

	September 30,			December 31,
	2013			2012
ASSETS
Current Assets
Cash	$	198,043		$	336,684
Prepaid Costs and Expenses		45,975			23,304
Inventories		230,171			40,450
Total Current Assets		474,189			400,438
Fixed assets, net		31,132			29,224
Other Assets		27,644			8,700
Total Assets	$	532,965		$	438,362
LIABILITIES AND SHAREHOLDERS' EQUITY
Current liabilities
Accounts payable	$	94,349		$	—
Accrued expenses		7,541			25,518
Premium Finance Loan Payable		12,833			10,439
Long Term Debt to Related Parties, Current Portion		—			19,104
Total Current Liabilities		114,723			55,061
Long Term Debt to Related Parties		—			274,201
Total Liabilities		114,723			329,262
Commitments and contingencies (Note 8)
Shareholders' equity
Preferred stock, par value $0.01, 20,000,000 shares authorized, none issued and outstanding respectively		—			—
Common stock, par value $.01, 180,000,000 shares authorized, 31,987,000 issued and 31,627,000 outstanding at September 30, 2013 and 27,414,000 shares issued and outstanding at December 31, 2012		319,870			274,140
Additional paid-in-capital		2,769,690			1,512,304
Accumulated deficit		(2,668,817	)		(1,677,344	)
Total		420,743			109,100
Less: cost of treasury stock (360,000 shares)		(2,501	)		—
Total shareholders’ equity		418,242			109,100
Total liabilities and shareholders’ equity	$	532,965		$	438,362

See accompanying notes to unaudited consolidated financial statements

1

BRIGHT MOUNTAIN HOLDINGS, INC. AND SUBSIDIARIES

(a development stage company)

CONSOLIDATED STATEMENTS OF OPERATIONS

(Unaudited)

	For the Three Months Ended September 30,						For the Nine Months Ended September 30,						For the Period from May 20, 2010 (Inception) to September 30,
	2013			2012			2013			2012			2013
Product Sales	$	150,747		$	4,010		$	323,147		$	7,169		$	387,385
Revenues from Services		1,023			898			2,338			998			3,189
Total Revenue		151,770			4,908			325,485			8,167			390,574
Cost of sales		115,532			4,031			254,992			6,687			310,802
Gross profit		36,238			877			70,493			1,480			79,772
Selling, general and administrative expenses		295,024			255,549			1,049,893			633,091			2,725,457
Loss from operations		(258,786	)		(254,672	)		(979,400	)		(631,611	)		(2,645,685	)
Other income (expense)
Interest income		9			4			20			15			106
Interest expense		—			(4,157	)		(12,093	)		(4,157	)		(23,238	)
Total other income (expense), net		9			(4,153	)		(12,073	)		(4,142	)		(23,132	)
Net income(loss)	$	(258,777	)	$	(258,825	)	$	(991,473	)	$	(635,753	)	$	(2,668,817	)
Basic and diluted net loss per share	$	(0.01	)	$	(0.01	)	$	(0.03	)	$	(0.03	)	$	(0.11	)
Weighted average shares outstanding
Basic and diluted		31,622,055			25,739,011			29,555,904			25,517,278			25,395,523

See accompanying notes to unaudited consolidated financial statements

2

BRIGHT MOUNTAIN HOLDINGS, INC. AND SUBSIDIARIES

(a development stage company)

CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS’ EQUITY (DEFICIT)

FOR THE PERIOD FROM MAY 20, 2010 (INCEPTION) TO SEPTEMBER 30, 2013

(Unaudited)

															Total
						Additional									Shareholder
	Common Stock					Paid-in			Treasury			Accumulated			Equity
	Shares			Amount		Capital			Shares			Deficit			(Deficiency)
Sale of common stock for cash ($.01/share)		18,000,000		$	180,000		(80,000	)	$	—		$	—		$	100,000
Sale of common stock for cash ($.25/share)pursuant to Private Placement Memorandum dated September 2, 2010		5,688,000			56,880		733,120		—				—			790,000
Net loss for the period from May 20, 2010 (inception) to December 31, 2010		—			—		—		—				(60,554	)		(60,554	)
Balance - December 31, 2010		23,688,000		$	236,880	$	653,120		$	—		$	(60,554	)	$	829,446
Sale of common stock for cash ($.25/share) pursuant to Private Placement Memorandum dated September 2, 2010		1,440,000		$	14,400	$	185,600			—			—		$	200,000
Stock option compensation expense		—			—		35,560			—			—			35,560
Net loss for year ended December 31, 2011		—			—		—			—			(684,935	)		(684,935	)
Balance - December 31, 2011		25,128,000		$	251,280	$	874,280		$	—		$	(745,489	)	$	380,072
Sale of common stock for cash ($.50/share) pursuant to Access Letter dated December 1, 2011		2,214,000		$	22,140	$	592,860			—			—		$	615,000
Common stock issued for services		72,000			720		19,280			—			—			20,000
Stock option compensation expense		—			—		25,884			—			—			25,884
Net loss for year ended December 31, 2012		—			—		—			—			(931,855	)		(931,855	)
Balance - December 31, 2012		27,414,000		$	274,140	$	1,512,304		$	—		$	(1,677,344	)	$	109,100
Sale of common stock for cash ($.50/share) pursuant to Access Letter dated December 1, 2011		594,000		$	5,940	$	159,060			—			—		$	165,000
Sale of common stock for cash ($.50/share) pursuant to Subscription Agreement		2,435,400			24,354		652,146			—			—			676,500
Conversion of shareholder debt to common stock @ $0.50 per share		1,029,600			10,296		275,704			—			—			286,000
Common stock issued for services		514,000			5,140		139,860			—			—			145,000
Repurchase of shares of common stock for cash		(360,000	)		—		—			(2,501	)		—			(2,501	)
Stock option compensation expense		—			—		30,616			—			—			30,616
Net loss for Period ended September 30, 2013		—			—		—			—			(991,473	)		(991,473	)
Balance - September 30, 2013		31,627,000		$	319,870	$	2,769,690		$	(2,501	)	$	(2,668,817	)	$	418,242

See accompanying notes to unaudited consolidated financial statements

3

BRIGHT MOUNTAIN HOLDINGS, INC. AND SUBSIDIARIES

(a development stage company)

CONSOLIDATED STATEMENTS OF CASH FLOWS

(Unaudited)

							For the Period
							from May 20,
							2010
	For the Nine Months Ended						(Inception) to
	September 30,						September 30,
	2013			2012			2013
Cash flows from operating activities:
Net Loss	$	(991,473	)	$	(635,753	)	$	(2,668,817	)
Adjustments to reconcile net loss to net cash used in operations:
Depreciation		5,945			5,322			20,271
Stock option compensation expense		30,616			19,041			92,060
Common stock issued for services		145,000			—			165,000
Changes in operating assets and liabilities:
Inventory		(189,721	)		(16,513	)		(230,170	)
Prepaid costs and expenses		(3,382	)		2,849			(26,686	)
Accounts payable		94,349			—			94,349
Accrued interest		—			2,073			—
Accrued expenses		(20,134	)		516			21,042
Other assets		(18,944	)		—			(27,644	)
Net cash used in operating activities		(947,744	)		(622,465	)		(2,560,595	)
Cash flows from investing activities:
Purchase of fixed assets		(7,853	)		(2,700	)		(51,403	)
Net cash used in investing activities		(7,853	)		(2,700	)		(51,403	)
Cash flows from financing activities:
Sale of common stock		841,500			175,000			2,546,500
Repurchase of common stock		(2,501	)					(2,501	)
Payments on premium finance loan		(14,738	)		—			(19,958	)
LT debt- loan proceeds from related parties		—			250,000			300,000
Principal repayments-LT debt from related parties		(7,305	)		(1,219	)		(14,000	)
Net cash provided by financing activities		816,956			423,781			2,810,041
Net increase (decrease) in cash		(138,641	)		(201,384	)		198,043
Cash at beginning of period		336,684			328,749			—
Cash at end of period	$	198,043		$	127,365		$	198,043
Supplemental Disclosure of Cash Flow Information
Cash paid for:
Interest	$	12,093		$	2,083		$	23,238
Income Taxes	$	—		$	—		$	—
Non-Cash Investing and financing activities
Premium finance loan payable recorded as prepaid	$	19,289		$	15,659		$	19,289
Conversion of related party notes to common stock	$	286,000		$	—		$	286,000

See accompanying notes to unaudited consolidated financial statements

4

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

NOTE 1 – NATURE OF OPERATIONS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Organization and Nature of Operations

Bright Mountain Holdings, Inc. (“BMHI” or the “Company,” “we,” “us,” “our”, “Bright Mountain”) is a Florida corporation formed on May 20, 2010. Its wholly owned subsidiaries, Bright Mountain LLC, and The Bright Insurance Agency, LLC, were formed as Florida limited liability companies in May 2011.

The Bright Insurance Agency, LLC was formerly known as Five Peaks, LLC.  On September 25, 2013 Five Peaks, LLC filed Articles of Amendment to the Articles of Organization with the State of Florida to amend its entity name to The Bright Insurance Agency, LLC.

Bright Mountain is developing a personal website “portal” designed to attract and retain Internet audiences whose main purpose is to be a starting point when connecting to or searching the World Wide Web (Web), with a special emphasis on military, veterans, firemen, law enforcement, and first responders.  The Bright Mountain mission is to help people in these groups by developing a profitable enterprise and giving back to nationally known charities that represent veterans and first responders, including law enforcement, firemen, and EMS.

The website, www.thebright.com, has unique characteristics including design elements like colors, shapes, layout and typefaces, as well as certain dynamic or interactive elements such as boxes, buttons and menus. The “look and feel” of Bright Mountain can be described in terms such as “colorful”, “quality”, “fun” “user friendly” and “trustworthy”. It contains in a number of sections a vast amount of mission group oriented information including originally written news content, financial markets information and data, blogs, and mission group information.  Bright Mountain also owns the following websites:

Wardocumentaryfilms.com

Bootcamp4me.com

Bootcamp4me.org

360fire.com

Coastguardnews.com

TheBravestOnline.com

Basis of Presentation

The interim unaudited consolidated financial statements included herein have been prepared by the Company, pursuant to the rules and regulations of the Securities and Exchange Commission (the “SEC”). In the opinion of the Company’s management, all adjustments necessary to present fairly the consolidated results of operations and cash flows for the three and nine months ended September 30, 2013, and the financial position as of September 30, 2013 have been made. The results of operations for such interim period is not necessarily indicative of the operating results expected for the full year.

Recapitalization

Our Board of Directors approved a 1.8 for 1 forward stock split of our common shares on June 26, 2013, which became effective for shareholders of record on June 26, 2013. The Company also amended its articles of incorporation to increase its authorized common stock to 324,000,000 shares.  All shares issued prior to June 26, 2013 and the respective per share amounts (including quantities and prices) in our accompanying consolidated financial statements and notes to consolidated financial statements have been retroactively restated to reflect the 1.8 for 1 forward stock split and change in outstanding shares.  This means that each original share quantity issued prior to June 26, 2013 has been multiplied by 1.8 and each original share price has been divided by 1.8.  For example, the price per share of $0.50 originally paid for by an investor prior to June 26, 2013 is now reflected as $0.2778, while a quantity of 100 shares is now reflected as 180 shares.

5

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

Principles of Consolidation

The consolidated financial statements include the accounts of BMHI and its wholly owned subsidiaries, Bright Mountain, LLC and The Bright Insurance Agency, LLC. All significant inter-company balances and transactions have been eliminated in consolidation.

Development Stage Company

The Company has been in the development stage from inception to September 30, 2013.  Activities during the development stage have been principally devoted to organizational activities, raising capital, software development and evaluating operational activities and business opportunities. Since its formation, the Company has had minimal revenues from its planned operations.

Use of Estimates

Our consolidated financial statements are prepared in accordance with Accounting Principles Generally Accepted in the United States (“GAAP”). These accounting principles require management to make certain estimates, judgments, and assumptions. We believe that the estimates, judgments, and assumptions upon which we rely are reasonable based upon information available to us at the time that these estimates, judgments, and assumptions are made. These estimates, judgments, and assumptions can affect the reported amounts of assets and liabilities as of the date of our consolidated financial statements as well as reported amounts of revenue and expenses during the periods presented. Our consolidated financial statements would be affected to the extent there are material differences between these estimates and actual results. In many cases, the accounting treatment of a particular transaction is specifically dictated by GAAP and does not require management’s judgment in its application. There are also areas in which management’s judgment in selecting any available alternative would not produce a materially different result. Significant estimates included in the accompanying consolidated financial statements include the fair value of acquired assets for purchase price allocation in business combinations, valuation of inventory, valuation of intangible assets, estimates of amortization period for intangible assets, valuation of equity based transactions, and the valuation allowance on deferred tax assets.

Fair Value of Financial Instruments and Fair Value Measurements

The Company measures its financial assets and liabilities in accordance with GAAP. For certain of our financial instruments, including cash, accounts payable, accrued expenses, and the short-term portion of long-term debt, the carrying amounts approximate fair value due to their short maturities.

We adopted accounting guidance for financial and non-financial assets and liabilities (ASC 820). The adoption did not have a material impact on our results of operations, financial position or liquidity. This standard defines fair value, provides guidance for measuring fair value and requires certain disclosures. This standard does not require any new fair value measurements, but rather applies to all other accounting pronouncements that require or permit fair value measurements. This guidance does not apply to measurements related to share-based payments. This guidance discusses valuation techniques, such as the market approach (comparable market prices), the income approach (present value of future income or cash flow), and the cost approach (cost to replace the service capacity of an asset or replacement cost). The guidance utilizes a fair value hierarchy that prioritizes the inputs to valuation techniques used to measure fair value into three broad levels. The following is a brief description of those three levels:

Level 1: Observable inputs such as quoted prices (unadjusted) in active markets for identical assets or liabilities.

Level 2: Inputs other than quoted prices that are observable, either directly or indirectly. These include quoted prices for similar assets or liabilities in active markets and quoted prices for identical or similar assets or liabilities in markets that are not active.

6

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

Level 3: Unobservable inputs in which little or no market data exists, therefore developed using estimates and assumptions developed by us, which reflect those that a market participant would use.

Revenue Recognition

The Company recognizes revenue on our products in accordance with ASC 605-10, “Revenue Recognition in Financial Statements”. Under these guidelines, revenue is recognized on sales transactions when all of the following exist: persuasive evidence of an arrangement did exist, delivery of product has occurred, the sales price to the buyer is fixed or determinable and collectability is reasonably assured. The Company has several revenue streams generated directly from its website and specific revenue recognition criteria for each revenue stream is as follows:

·

Sale of merchandise directly to consumers: The Company’s product sales are recognized either FOB shipping point or FOB destination, dependent on the customer. Revenues are therefore recognized at point of ownership transfer, accordingly.

·

Advertising revenue is received directly form companies who pay the Company a monthly fee for advertising space.

·

Advertising revenues are generated by users “clicking” on website advertisements utilizing several ad network partners: Revenues are recognized, on a net basis, upon receipt of payment by the ad network partner since the revenue is not determinable until it is received.

The Company follows the guidance of ASC 605-50-25, “Revenue Recognition, Customer Payments”. Accordingly, any incentives received from vendors are recognized as a reduction of the cost of products included in inventories. Promotional products or samples given to customers or potential customers are recognized as a cost of goods sold. Cash incentives provided to our customers are recognized as a reduction of the related sale price, and, therefore, are a reduction in sales.

Cost of Sales

Components of costs of sales include product costs, shipping costs to customers and any inventory adjustments.

Shipping and Handling Costs

The Company includes shipping and handling fees billed to customers as revenues and shipping and handling costs for shipments to customers as cost of revenues.

Sales Return Reserve Policy

Our return policy generally allows our end users to return purchased products for refund or in exchange for new products. We estimate a reserve for sales returns, if any, and record that reserve amount as a reduction of sales and as a sales return reserve liability. Sales to consumers on our web site generally may be returned within a reasonable period of time.

Warranty Reserve Policy

The Company is a retail distributor of products and warranties are the responsibility of the manufacturer. Therefore, the Company does not record a reserve for product warranty.

7

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

Stock-Based Compensation

The Company accounts for stock-based instruments issued to employees for services in accordance with ASC Topic 718. ASC Topic 718 requires companies to recognize in the statement of operations the grant-date fair value of stock options and other equity based compensation issued to employees. The value of the portion of an employee award that is ultimately expected to vest is recognized as an expense over the requisite service periods using the straight-line attribution method. The Company accounts for non-employee share-based awards in accordance with the measurement and recognition criteria of ASC Topic 505-50, “Equity-Based Payments to Non-Employees”. The Company estimates the fair value of stock options by using the Black-Scholes option-pricing model.

Advertising, Marketing and Promotion

Advertising, marketing and promotion expenses are expensed as incurred and are included in selling, general and administrative expenses on the accompanying statement of operations. For the nine months ended September 30, 2013 and the nine months ended September 30, 2012, advertising, marketing and promotion expense was $41,758 and $67,824 respectively.

Income Taxes

We use the asset and liability method to account for income taxes. Under this method, deferred income taxes are determined based on the differences between the tax basis of assets and liabilities and their reported amounts in the consolidated financial statements which will result in taxable or deductible amounts in future years and are measured using the currently enacted tax rates and laws. A valuation allowance is provided to reduce net deferred tax assets to the amount that, based on available evidence, is more likely than not to be realized.

The Company follows the provisions of ASC 740-10, Accounting for Uncertain Income Tax Positions. When tax returns are filed, it is highly certain that some positions taken would be sustained upon examination by the taxing authorities, while others are subject to uncertainty about the merits of the position taken or the amount of the position that would be ultimately sustained. In accordance with the guidance of ASC 740-10, the benefit of a tax position is recognized in the financial statements in the period during which, based on all available evidence, management believes it is more likely than not that the position will be sustained upon examination, including the resolution of appeals or litigation processes, if any. Tax positions taken are not offset or aggregated with other positions. Tax positions that meet the more-likely-than-not recognition threshold are measured as the largest amount of tax benefit that is more than 50 percent likely of being realized upon settlement with the applicable taxing authority. The portion of the benefits associated with tax positions taken that exceeds the amount measured as described above should be reflected as a liability for unrecognized tax benefits in the accompanying consolidated balance sheets along with any associated interest and penalties that would be payable to the taxing authorities upon examination.

As of September 30, 2013, tax years 2012, 2011 and 2010 remain open for IRS audit. The Company has received no notice of audit or any notifications from the IRS for any of the open tax years.

Basic and Diluted Net Earnings (Loss) Per Common Share

In accordance with ASC 260-10, “Earnings Per Share”, basic net earnings (loss) per common share is computed by dividing the net earnings (loss) for the period by the weighted average number of common shares outstanding during the period. Diluted earnings (loss) per share are computed using the weighted average number of common and dilutive common stock equivalent shares outstanding during the period. As of September 30, 2013 there were 1,360,000 common stock equivalent shares outstanding as stock options. Equivalent shares are not utilized when the effect is anti-dilutive.

8

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

Segment Information

In accordance with the provisions of ASC 280-10, “Disclosures about Segments of an Enterprise and Related Information”, the Company is required to report financial and descriptive information about its reportable operating segments. The Company does not have any operating segments as of September 30, 2013.

Recent Accounting Pronouncements

Recent accounting standards that have been issued or proposed by FASB (Financial Accounting Standards Board) that do not require adoption until a future date are not expected to have a material impact on the financial statements upon adoption.

NOTE 2 - GOING CONCERN

The accompanying consolidated financial statements have been prepared on a going concern basis, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business. The Company sustained net losses of $991,473 and used cash in operating activities of $947,744 for the nine months ended September 30, 2013. The Company had deficit accumulated during development stage of $2,668,817 at September 30, 2013.  These factors raise substantial doubt about the ability of the Company to continue as a going concern for a reasonable period of time. The Company’s continuation as a going concern is dependent upon its ability to generate revenues and its ability to continue receiving investment capital and loans from related parties to sustain its current level of operations.

Management plans to continue to raise additional capital through a Private Placement Memorandum and is exploring additional avenues for future fund-raising through both public and private sources.

The consolidated financial statements do not include any adjustments relating to the recoverability and classification of recorded asset amounts or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern.

NOTE 3 – BUSINESS ACQUISITIONS

On July 15, 2013 the Company acquired a website asset and all related intellectual property, namely www.coastguardnews.com.  The Company paid $7,000 cash consideration.  Additionally, the Company entered into an agreement with the seller in which the Company will pay the seller $500 per month for 36 months beginning August 15, 2013 and continuing until July 15, 2016 to maintain the website. This asset purchase was accounted for as a business combination.  The purchase price of $7,000 was allocated to one intangible website asset, which is included in other assets on the accompanying consolidated balance sheet.  The website is being amortized on a straight line basis over three years.  

The operations of the website prior to the Company’s acquisition were immaterial; therefore, pro forma information is not presented.  There were no costs of acquisition incurred as a result of this website purchase.

NOTE 4 – INVENTORIES

Inventories consisted of the following:

	September 30,		December 31,
	2013		2012
Finished Goods	$	230,171	$	40,450

9

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

NOTE 5– FIXED ASSETS

Fixed assets consists of the following:

	September 30,			December 31,			Depreciable Life
	2013			2012			(Years)
Computer Equipment	$	27,483		$	24,746			5
Office Furniture & Equipment		23,920			18,804			7
Total Fixed Assets		51,403			43,550
Less: Accumulated Depreciation		(20,271	)		(14,326	)
Total Fixed Assets, net	$	31,132		$	29,224

Depreciation expense was $5,945 for the nine months ended September 30, 2013.

NOTE 6 – LONG TERM DEBT TO RELATED PARTIES AND PREMIUM FINANCE LOAN PAYABLE

Notes Payable - Related Parties

Notes payable, classified as both short-term and long-term at September 30, 2013 and December 31, 2012, consists of the following:

	September 30, 2013		December 31, 2012
Current portion of debt:
Chief Executive Office		—	$	9,513
Shareholders		—		9,591
Total		—	$	19,104
Long term debt:
Chief Executive Office		—	$	137,515
Shareholders		—		136,686
Total		—	$	274,201

On August 1, 2012 the Company borrowed funds and issued notes to its majority shareholder and CEO in the amount of $100,000, and to other shareholders in the amounts of $100,000 and $50,000 respectively. Each of the notes contain the same terms: maturity date, August 1, 2022, bear an interest rate of 10%, and are to be repaid, principal and interest monthly, based on a ten-year amortization schedule. The notes are secured by substantially all assets of the Company.

On November 1, 2012, the majority shareholder and CEO loaned the Company another $50,000. The maturity date is November 1, 2022, bears an interest rate of 10%, and is to be repaid, principal and interest monthly, based on a ten-year amortization schedule. The note is secured by substantially all assets of the Company.

On May 31, 2013 the Company entered into an agreement with the respective shareholders to convert the remaining $286,000 principal debt balance to equity by issuing 1,029,600 shares of the Company common stock to the respective shareholders. The majority shareholder and CEO was issued 516,600 shares of common stock for the principal debt balance of $143,500. Other shareholders were issued 513,000 shares of common stock for the principal debt balance of $142,500.

As of September 30, 2013, the Company does not have any long-term debt outstanding to related parties.

10

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

Premium Finance Loan Payable

Premium finance loan payable related to the financing of the Company’s Error & Omission (E&O) insurance coverage for the period September 6, 2013 through September 5, 2014. The Company financed $14,438 of the total policy premium of $19,159 (including interest of $435) from Pro Premium Financing Company, Inc.  The terms of the loan are nine equal payments of $1,604 per month beginning October 6, 2013. The balance due was $12,833 at September 30, 2013.

NOTE 7 – ACCRUED EXPENSES

The major components of accrued expenses are summarized as follows:

	September 30, 2013		December 31, 2012
Inventory vendors	$	—	$	19,529
Advertising		2,599		229
Website development expense		—		2,795
Web hosting expense		1,332		802
Web content expense		840		—
Employee T & E expense		97		—
Product COS fees		1,237		—
Various office expense		1,436		1,861
Other		—		302
	$	7,541	$	25,518

NOTE 8 – COMMITMENTS AND CONTINGENCIES

Legal

From time-to-time, we may be involved in litigation relating to claims arising out of our operations in the normal course of business. As of September 30, 2013, there were no pending or threatened lawsuits that could reasonably be expected to have a material effect on the results of our operations.

Lease Commitment

Leases

On January 3, 2011, the Company entered into a lease of approximately 2,000 square feet for a term of 39 months in Boca Raton, Florida at a base rent of approximately $4,000 per month. Rent is all-inclusive and includes electricity during normal business hours, heat, air-conditioning, and water.

On September 6, 2013, the Company entered into an agreement with Sutton Management Corporation to sublease 1,017 square feet through September 30, 2013 for $1,617.  As of September 30, 2013, the Company’s obligations under this agreement have been fully satisfied.

On September 30, 2013, the Company entered into a lease amendment of its January 3, 2011 lease wherein the Company agreed to lease an additional 1,017 square feet at a base rent of approximately $2,021 per month and extending the January 3, 2011 lease termination date of March 31, 2014 to December 31, 2016.  Rent is all-inclusive and includes electricity during normal business hours, heat, air-conditioning, and water.

Future anticipated minimum lease payments total $17,830 for the remainder of 2013, and approximately $213,961 for the thirty-six months ending December 31, 2016.

Rent expense for the nine months ended September 30, 2013 and 2012 was $ 34,901 and $35,299 respectively.

11

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

Other Commitments

The Company entered into various contracts or agreements in the normal course of business, which may contain commitments. During the nine months ended September 30, 2013 and during 2012 the Company entered into agreements with third party vendors to supply website content and data, website software development, advertising, public relations, and legal services. All of these commitments contain provisions whereby either party may terminate the agreement with specified notice, normally 30 days, and with no further obligation on the part of either party.

On March 1, 2013 the Company entered into an agreement with First Market, LLC (Consultant) that was subsequently terminated in writing on August 5, 2013 with a retroactive effective termination date of July 1, 2013.  As of September 30, 2013, all of the Company’s obligations under the March 1, 2013 have been fully satisfied.

On May 31, 2013, the Company entered into an agreement with The Law Offices of James G. Dodrill II, P.A. (Attorney) that may be cancelled at any time. Attorney to serve as securities counsel in connection with the preparation of a registration statement on Regulation D, Rule 506 private placement memorandum. The Company agreed to pay the Attorney $15,000. Additionally, the Company agreed to issued 27,000 shares of Company common stock. As of June 30, 2013 the Company has issued Attorney 27,000 shares of Company common stock and made the first payment of $7,500 with the balance being due upon completion of the private placement memorandum.  As of September 30, 2013, all of the Company’s obligations under the May 31, 2013 have been fully satisfied.

All expenses and liabilities relating to such contracts were recorded in accordance with GAAP during all periods presented in the accompanying consolidated financial statements.

NOTE 9 – RELATED PARTIES

A related party founder was issued 18,000,000 common shares as founder shares for $100,000 cash in 2010, of which, 3,034,800 common shares were gifted by the related party founder to family members and others.  Related parties were issued 2,880,000 common shares in a private placement in 2010 for $400,000 (included in the 7,128,000 common shares sold for $990,000 cash in 2010).

In 2011, related party officers were granted 360,000 stock options (see Note 10).

In 2012, a director purchased 36,000 common shares for $10,000 and a related party purchased 180,000 common shares pursuant to an Access Letter dated December 1, 2011 for $50,000.

During the nine months ended September 30, 2013, a related party was issued 1,643,400 common shares for $456,500. During the nine months ended September 30, 2013, a director purchased 180,000 common shares for $50,000. During the nine months ended September 30, 2013, an employee was issued 9,000 common stock shares in lieu of a semi annual $2,500 bonus.

In 2013, as described in Note 6, certain related parties loaned funds to the Company in 2012, which were subsequently converted to equity on May 31, 2013.

12

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

NOTE 10– SHAREHOLDERS’ EQUITY

Preferred Stock

The Company authorized 20,000,000 shares of preferred stock with a par value of $0.01; none have been issued as of September 30, 2013 and December 31, 2012.

Common Stock

The Company has authorized 324,000,000 shares of common stock and issued 18,000,000 to the Company’s related party founder in July 2010 for $100,000 in cash at $.0056 per share, of which, 3,034,800 common shares were gifted by the related party founder to family members and others. Subsequently, in 2010 and 2011, the Company raised additional capital through the issuance of common stock pursuant to a Private Placement Memorandum Dated September 1, 2010, whereby $790,000 and $200,000 in capital was raised through the issuance of 5,688,000 and 1,440,000 shares of common stock at $.1389 per share in 2010 and 2011, respectively. In 2012, the Company raised additional capital through the issuance of common stock pursuant to an Access Letter Dated December 1, 2011, whereby $615,000 in capital was raised through the issuance of 2,214,000 shares of common stock at $.2778 per share.

Additionally, during 2012, the Company issued 72,000 shares of its common stock to three individuals for services rendered. The Company valued these common shares based on the price recent investors paid for common shares pursuant to an Access Letter Dated December 1, 2011, or $.2778 per share. The total value for these shares is $20,000.

During the nine months ended September 30, 2013, the Company raised additional capital through the issuance of common stock pursuant to an Access Letter Dated December 1, 2011, whereby $165,000 in capital was raised through the issuance of 594,000 shares of common stock at $.2778 per share.

During the nine months ended September 30, 2013, the Company raised additional capital through issuance of common stock pursuant to a Private Placement whereby $676,500 in capital was raised through the issuance of 2,435,400 shares of common stock at $.2778 per share.

During the nine months ended September 30, 2013, the Company issued 387,000 shares of its common stock in connection with consulting agreements. The Company valued these common shares at $107,500 based on the price recent investors paid for common shares pursuant to an Access Letter Dated December 1, 2011, or $.2778 per share, which was all recognized since services were completed as of June 30, 2013.

Additionally, during the nine months ended September 30, 2013, the Company converted principal related party debt balance of $286,000 to equity by issuing 1,029,600 shares of common stock. The Company valued these common shares based on the price recent investors paid for common shares pursuant to a Private Placement, or $.2778 per share.

On June 10, 2013, the Company entered into an agreement with an attorney to issue 108,000 shares of Company common stock at $.2778 per share, or $30,000, for services rendered. The Company valued these common shares based on the price recent investors paid for common shares pursuant to a Private Placement and recognized as expense immediately.

On June 21, 2013, the Company entered into an agreement with an employee, wherein the employee elected to receive 9,000 shares of Company common stock at $.2778 per share, or $2,500, in lieu of semi-annual bonus. The Company valued these common shares based on the price recent investors paid for common shares pursuant to a Private Placement and therefore there was no gain or loss.

13

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

On August 7, 2013 and August 12, 2013, the Company entered into common stock repurchase agreements wherein the Company acquired an aggregate of 360,000 shares of treasury stock.  The Company repurchased the shares for $2,501.

On August 15, 2013, the Company issued 10,000 shares of its common stock in connection with a consulting agreement with Island Stock Transfer for transfer agent services.  The Company valued these common shares at  $2,778 based on the price recent investors paid for common shares of $0.2778 per share, which was all recognized since services were completed as of September 30, 2013.

Stock Incentive Plan and Stock Option Grants to Employees and Directors

On April 20, 2011, the Company’s board of directors and majority stockholder adopted the 2011 Stock Option Plan (the “2011 Plan”), to be effective on January 3, 2011. The purpose of the 2011 Plan is to provide an incentive to attract and retain directors, officers, consultants, advisors and employees whose services are considered valuable, to encourage a sense of proprietorship and to stimulate an active interest of such persons into our development and financial success. Under the 2011 Plan, the Company is authorized to issue incentive stock options intended to qualify under Section 422 of the Code, non-qualified stock options, stock appreciation rights, performance shares, restricted stock and long-term incentive awards. The Company has reserved for issuance an aggregate of 900,000 shares of common stock under the 2011 Plan. The maximum aggregate number of shares of Company stock that shall be subject to Grants made under the Plan to any individual during any calendar year shall be 180,000 shares. The Company’s board of directors will administer the 2011 Plan until such time as such authority has been delegated to a committee of the board of directors. The material terms of each option granted pursuant to the 2011 Plan by the Company shall contain the following terms: (i) that the purchase price of each share purchasable under an incentive option shall be determined by the Committee at the time of grant, (ii) the term of each option shall be fixed by the Committee, but no option shall be exercisable more than 10 years after the date such option is granted and (iii) in the absence of any option vesting periods designated by the Committee at the time of grant, options shall vest and become exercisable in terms and conditions, consistent with the Plan, as may be determined by the Committee and specified in the Grant Instrument.

On January 3, 2011, the Company granted, pursuant to the 2011 Plan, ten-year stock options to purchase 720,000 common shares of the Company, of which (i) 180,000 are exercisable on January 3, 2012 at $0.1389 per share, (ii) 180,000 are exercisable on January 3, 2013 at $0.1389 per share, (iii) 180,000 are exercisable on January 3, 2014 at $0.1389 per share and (iv) 180,000 are exercisable on January 3, 2015 at $0.1389 per share.

The total fair value of stock option awards granted to employees during the year ended December 31, 2011 was $68,880, which is being recognized over the respective vesting periods. The Company recorded compensation expense of $35,560 for the year ended December 31, 2011.

On February 17, 2012, the Company granted 54,000 ten-year stock options, which have an exercise price of $0.2778 per share and cliff vest annually over three years starting February 17, 2013, to an employee. The fair value was computed at $10,302 or $0.1908 per option.

On April 16, 2012, the Company granted 18,000 ten-year stock options, which have an exercise price of $0.2778 and cliff vest annually over three years starting on April 16, 2013, to a non-employee. The fair value was computed at $3,432 or $0.1908 per option.

The total fair value of stock option awards granted to employees during the year ended December 31, 2012 was $13,728, which is being recognized over the respective vesting periods. The Company recorded compensation expense of $25,884 for the year ended December 31, 2012.

14

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

On April 1, 2013, the Company’s board of directors and majority stockholder adopted the 2013 Stock Option Plan (the “2013 Plan”), to be effective on April 1, 2013. The purpose of the 2013 Plan is to provide an incentive to attract and retain directors, officers, consultants, advisors and employees whose services are considered valuable, to encourage a sense of proprietorship and to stimulate an active interest of such persons into our development and financial success. Under the 2013 Plan, the Company is authorized to issue incentive stock options intended to qualify under Section 422 of the Code, non-qualified stock options, stock appreciation rights, performance shares, restricted stock and long-term incentive awards. The Company has reserved for issuance an aggregate of 900,000 shares of common stock under the 2013 Plan. The maximum aggregate number of shares of Company stock that shall be subject to Grants made under the Plan to any individual during any calendar year shall be 180,000 shares. The Company’s board of directors will administer the 2013 Plan until such time as such authority has been delegated to a committee of the board of directors. The material terms of each option granted pursuant to the 2013 Plan by the Company shall contain the following terms: (i) that the purchase price of each share purchasable under an incentive option shall be determined by the Committee at the time of grant, (ii) the term of each option shall be fixed by the Committee, but no option shall be exercisable more than 10 years after the date such option is granted and (iii) in the absence of any option vesting periods designated by the Committee at the time of grant, options shall vest and become exercisable in terms and conditions, consistent with the Plan, as may be determined by the Committee and specified in the Grant Instrument.

Between April 9, 2013 and June 24, 2013, the Company granted 468,000 ten-year stock options, which have an exercise price of $0.2778 and cliff vest annually over four years starting in April to June 2013, to two employees and one director. The aggregate fair value of these options was computed at $89,236 or $0.1907 per option, which is being recognized over the requisite service period, which is the vesting period.

On August 12, 2013 the Company granted 100,000 ten-year stock options, which have an exercise price of $0.50 per share and cliff vest annually over four years starting in August 2014 to an employee.  The aggregate fair value of these options was computed at $16,334 or $0.1633 per option.

On July 1, 2013 the Company’s prior CFO retired and the Board authorized his options to continue vesting and expire on the original expiration date.  In accordance with ASC 718, the remaining cost relating to his stock options was expensed since the requisite services were completed.

The Company recorded $30,616 and $19,041 compensation expense for the nine months ended September 30, 2013 and 2012, respectively, in connection with all the option grants in all periods.

As of September 30, 2013, 440,000 shares were remaining under the 2013 Plan for future issuance.

The Company estimates the fair value of share-based compensation utilizing the Black-Scholes option pricing model, which is dependent upon several variables such as the expected option term, expected volatility of our stock price over the expected option term, expected risk-free interest rate over the expected option term, expected dividend yield rate over the expected option term, and an estimate of expected forfeiture rates. The Company believes this valuation methodology is appropriate for estimating the fair value of stock options granted to employees and directors, which are subject to ASC Topic 718 requirements. These amounts are estimates and thus may not be reflective of actual future results, nor amounts ultimately realized by recipients of these grants. The Company recognizes share-based compensation expense on a straight-line basis over the requisite service period for each award.

15

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

The expected life is computed using the simplified method, which is the average of the vesting term and the contractual term. The expected volatility is based on an average of similar public companies historical volatility, as the Company does not currently trade on the open market. The risk-free interest rate is based on the U.S. Treasury yields with terms equivalent to the expected term of the related option at the time of the grant. Dividend yield is based on historical trends. While the Company believes these estimates are reasonable, the compensation expense recorded would increase if the expected life was increased, a higher expected volatility was used, or if the expected dividend yield increased.

A summary of the Company’s stock option activity during the nine months ended September 30, 2013, 2013 is presented below:

	Number of Options		Weighted Average Exercise Price		Weighted Average Remaining Contractual Term		Aggregate Intrinsic Value
Balance Outstanding, December 31, 2012		792,000	$	0.15		7.6	$	99,992
Granted		568,000		0.32		—		—
Exercised		—		—		—		—
Forfeited		—		—		—		—
Expired		—		—		—		—
Balance Outstanding, September 30, 2013		1,360,000	$	0.22		8.3	$	78,600
Exercisable at September 30, 2013		385,200	$	0.15		7.3	$	49,200

As of September 30, 2013 there were total unrecognized compensation costs related to non-vested share-based compensation arrangements of $96,119 to be recognized through September 2017.

The grant date weighted average for fair values of options granted in 2013 is $ 0.19 per option.

NOTE 11 – CONCENTRATIONS

Concentration of Credit Risk

Financial instruments, which potentially subject the Company to a concentration of credit risk, consist principally of temporary cash investments. The Company places its temporary cash investments with financial institutions not insured by the FDIC. There have been no losses in these accounts through September 30, 2013.

Concentration of Funding

During the nine months ended September 30, 2013 a large portion of the Company’s funding was provided by the sale of shares of the Company’s common stock.

16

BRIGHT MOUNTAIN HOLDINGS INC. AND SUBSIDIARIES

(a development stage company)

CONDENSED NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

SEPTEMBER 30, 2013

(Unaudited)

NOTE 12 – SUBSEQUENT EVENTS

The Company entered into a premium finance agreement on October 1, 2013 with IPFS Corporation for the Company’s subsidiary, The Bright Insurance Agency, LLC’s Error & Omission (E & O) insurance coverage for the period October 14, 2013 through October 13, 2014. The Company financed $1,982 of the total policy premium of $2,517 (including interest of $84) from IPFS Corporation. The terms of the loan are nine equal payments of $220 per month beginning November 14, 2013.  

The Company entered into a premium finance agreement on October 22, 2013 with Flat Iron Capital for the Company’s Director’s and Officer’s (D & O) insurance coverage for the period October 31, 2013 through October 30, 2014.  The Company financed $19,037 (including interest of $674) from Flat Iron Capital.  The terms of the loan are nine equal payments of $2,102 per month beginning November 30, 2013.

The Company entered into a Website Purchase Agreement to acquire TheBravestOnline.com on October 25, 2013.  The Company purchased TheBravestOnline.com for $30,000.  The payment terms are $5,880 payable on October 25, 2013 and $1,005 per month, for 24 months, beginning November 25, 2013 and continuing every 30 days with the final payment due on October 25, 2015.  The acquisition will be accounted following ASC 805 “Business Combinations” with the entire purchase price allocated to the intangible website asset.  The operations of the website prior to the Company’s acquisition were immaterial; therefore, pro forma information will not be presented.  

17

ITEM 2.

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS.

The following discussion of our financial condition and results of operations for the three and nine months ended September 30, 2013 and 2012 should be read in conjunction with the consolidated financial statements and the notes to those statements that are included elsewhere in this report. Our discussion includes forward-looking statements based upon current expectations that involve risks and uncertainties, such as our plans, objectives, expectations and intentions. Actual results and the timing of events could differ materially from those anticipated in these forward-looking statements as a result of a number of factors, including those set forth in our Registration Statement on Form 10. We use words such as “anticipate,” “estimate,” “plan,” “project,” “continuing,” “ongoing,” “expect,” “believe,” “intend,” “may,” “will,” “should,” “could,” and similar expressions to identify forward-looking statements.

Overview

We are a development stage company organized in May 2010. Bright Mountain is developing a personal website “portal” designed to attract and retain Internet audiences whose main purpose is to be a starting point when connecting to or searching the World Wide Web (Web), with a special emphasis on consumer needs, breaking news, original content, and giving back. Our website seeks to fulfill its mission to help people in need by developing a profitable enterprise and giving back to affiliated groups of veterans and first responders including law enforcement, police and EMS.

Our primary website, www.TheBright.com, has its own unique design elements like colors, shapes, layout and typefaces, as well as certain dynamic or interactive elements such as boxes, buttons and menus. Management believes that the “look and feel” of Bright Mountain can be described in terms such as “colorful”, “quality”, “fun”, “user friendly”, and “trustworthy”. It contains in a number of sections a vast amount of mission group oriented information including original news content, financial markets information and data, blogs, and mission group services and discounts.

Additional Bright Mountain websites are:

Wardocumentaryfilms.com

Bootcamp4me.com

Bootcamp4me.org

360fire.com

Coastguardnews.com

TheBravestOnline.com

Growth and retention of user traffic is paramount to our Company’s future success. We expect to undertake specific efforts to develop this user traffic, including:

·

creation of a private email network for TheBright.com users

·

development of TheBright.com news. With fifteen news writers at this time, management is planning for this service to be the source of several hundred original content articles that will be published monthly with other aggregated news sources such as the Associated Press and McClatchy newspapers,

·

hiring of known writers to write articles for Bright Mountain covering subjects of interest to our mission group.

·

development of a social media platform focused on military veterans and others that “protect us”, is being planned for TheBright.com website, and

·

acquiring of websites that are related to the Company’s core mission to give back to veterans, firemen, police and EMS –“those that protect us”.  Website acquisitions in the third quarter 2013 include:

Coastguardnews.com on July 15, 2013

18

Total visitor traffic for Bright Mountain websites has grown over 50% sequentially from quarter to quarter from the fourth quarter 2012 through the third quarter 2013.

Going Concern

We have incurred net losses and used cash in operations of $2,668,817 and $2,560,595 respectively, since inception (May 20, 2010) through September 30, 2013. The report of our independent registered public accounting firm on our consolidated balance sheets at December 31, 2012 and 2011, and the related consolidated statements of operations, changes in shareholders’ equity, and cash flows for each of the two years in the period ended December 31, 2012 and for the period from May 20, 2010 (inception) to December 31, 2012 contains an explanatory paragraph regarding substantial doubt of our ability to continue as a going concern based upon our net losses, cash used in operations and accumulated deficit.  These factors, among others, raise substantial doubt about our ability to continue as a going concern. Our consolidated financial statements do not include any adjustments that might result from the outcome of this uncertainty. There are no assurances we will be successful in our efforts to generate revenues or report profitable operations or to continue as a going concern, in which event investors would lose their entire investment in our company.

Results of Operations for the three and nine months ended September 30, 2013 compared to the three and nine months ended September 30, 2012

Revenue: The Company’s revenues for the three months ended September 30, 2013 of $151,770 increased 2,992% as compared to the three months ended September 30, 2012 of $4,908 and revenue for the nine months ended September 30, 2013 of $325,485 increased 3,885% as compared to the nine months ended September 30, 2012 of $8,167.  The increase in our product sales reflects the impact of expanded product inventory.

Cost of Sales:  Cost of sales as a percentage of total revenues was 76% and 78% for the three and nine months ended September 30, 2013, respectively.  Cost of sales as a percentage of total revenue was 82% and 82% for the three and nine months ended September 30, 2012, respectively.  Our margins increased in the 2013 periods from the 2012 periods as a result of the reduction in cost of sales as a percentage of total sales.  This reduction is primarily attributed to expanding product lines and strengthened purchasing power as a result of our increased volume.

Selling, General and Administrative Expenses: The Company’s selling, general and administrative expenses of $255,549 for the three months ended September 30, 2012 increased to $295,024 for the three months ended September 30, 2013.  The Company’s operating expenses increased from $633,091 during the nine months ended September 30, 2012 to $1,049,893 for the nine months ended September 30, 2013. The increase in selling, general and administrative expenses can be attributed to ongoing implementation of the Company’s business plan as well as incurring certain operating expenses during 2013 that were new compared to 2012, such as expenses related to a consulting agreement, SEC counsel, audit and Edgar fees. The operating expenses that were new in 2013 compared to 2012 include $75,000 to a consultantfor financial advisory services, $10,433 paid to the Company’s stock transfer agent, $100,125 paid to SEC and trademark counsel, and $42,579 for audit and Edgar filing fees. Additionally, the following expenses increased in 2013 compared to 2012; payroll, payroll taxes and employee medical expense increased by $77,311; insurance expense increased by $10,724; stock compensation increased by $69,075 of which $57,500 was to outside consultants; and lastly, website content, software development, domain registration, and server hosting fees increased by approximately $32,020.

Interest Expense: The Company’s interest expense decreased from $4,157 for the three months ended September 30, 2012 to $0 for the three months ended September 30, 2013.  The Company’s interest expense increased from $4,157 for the nine months ended September 30, 2012 to $12,093 for the nine months ended September 30, 2013 due to the issuance of Notes to Related Parties in the total amount of $300,000.  The Notes were converted to equity on May 31, 2013.

Net loss from operations: The Company’s net loss from operations decreased from $258,825 for the three months ended September 30, 2012 to $258,777 for the three months ended September 30, 2013.  The Company’s net loss from operations increased from $635,753 during the nine months ended September 30, 2012 to $991,473 for the nine months ended September 30, 2013 due primarily to the increase in operating expenses related to the implementation of its business plan.

19

Liquidity and Capital Resources

Net cash flows used in operating activities was $947,744 for the nine months ended September 30, 2013 as compared to $622,465 used in operating activities for the nine months ended September 30, 2012, primarily due to ongoing implementation of the Company’s business plan as well as incurring certain operating expenses during 2013 that were new compared to 2012.

Net cash used in investing activities was $7,853 for the nine months ended September 30, 2013 as compared to $2,700 used in investing activities for the nine months ended September 30, 2012, due to the purchase of fixed assets.  

Net cash flows provided from financing activities was $816,956 for the nine months ended September 30, 2012 as compared to $423,781 for the nine months ended September 30, 2012.

Net cash decreased for the nine months ended September 30, 2013 was $138,641 compared to net cash decrease of $201,384 for the nine months ended September 30, 2012.

Cash as of September 30, 2013 was $198,043 compared to $127,365 as of September 30, 2012.

Since inception, May 10, 2010, through September 30, 2013, we had a net loss of $2,668,817 and at September 30, 2013, we had working capital of $359,466. These development stage losses have been funded through the sale of our common stock. Cash proceeds from the sale of our common stock totaled $2,546,500 through September 30, 2013. Shareholder loans received during 2012 totaled $300,000 with a balance outstanding at September 30, 2013 of $0 as a result of the mutual agreement in May 2013 between the Company and the holder(s) to the conversion of the outstanding principal balance of $286,000 from debt to equity through the issuance of 1,029,600 shares of Company Common Stock. While we generated nominal revenues during the nine months ended September 30, 2013, we do not anticipate that we will generate sufficient income to fund our operations for at least the next 12 months. During that period of time we will need to obtain additional equity or debt financing of $700,000 as to which, at this time, we have no assurances of its availability, and if available, its terms.

Presently, our monthly operating overhead is approximately $117,000 of which, approximately $106,000 is cash operating overhead. We intend to increase this $106,000 cash operating overhead to $125,000 if we are able to raise additional capital with the initial proceeds being used for an increase in general and administrative expenses, branding, marketing, advertising and promotion, ongoing website development and operations and inventory. In the absence of additional funding, we will need to decrease our expenses, which will adversely impact on our plan of operations.

Capital Resources have also been used for the acquisition and further development of the following website business; which was acquired during the three month period ending September 30, 2013:

Coastguardnews.com

Critical Accounting Policies

Certain accounting policies, which are critical to our consolidated financial statement presentation, are described under Note 1 of the Notes to Consolidated Financial Statements appearing in this report.

Recent Accounting Pronouncements

The recent accounting standards that have been issued or proposed by the Financial Accounting Standards Board (FASB) or other standards-setting bodies that do not require adoption until a future date are not expected to have a material impact on the consolidated financial statements upon adoption.

20

Off Balance Sheet Arrangements

As of the date of this report, we do not have any off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that are material to investors. The term "off-balance sheet arrangement" generally means any transaction, agreement or other contractual arrangement to which an entity unconsolidated with us is a party, under which we have any obligation arising under a guarantee contract, derivative instrument or variable interest or a retained or contingent interest in assets transferred to such entity or similar arrangement that serves as credit, liquidity or market risk support for such assets.

ITEM 3.

QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK.

Not applicable for a smaller reporting company.

ITEM 4.

CONTROLS AND PROCEDURES.

Evaluation of Disclosure Controls and Procedures. We maintain “disclosure controls and procedures” as such term is defined in Rule 13a-15(e) under the Securities Exchange Act of 1934. In designing and evaluating our disclosure controls and procedures, our management recognized that disclosure controls and procedures, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of disclosure controls and procedures are met. Additionally, in designing disclosure controls and procedures, our management necessarily was required to apply its judgment in evaluating the cost-benefit relationship of possible disclosure controls and procedures. The design of any disclosure controls and procedures also is based in part upon certain assumptions about the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions. Based on his evaluation as of the end of the period covered by this report, our Chief Executive Officer and our Chief Financial Officer concluded that our disclosure controls and procedures were not effective such that the information relating to our company, required to be disclosed in our Securities and Exchange Commission reports (i) is recorded, processed, summarized and reported within the time periods specified in SEC rules and forms and (ii) is accumulated and communicated to our management, including our Chief Executive Officer, to allow timely decisions regarding required disclosure. This was due to deficiencies that existed in the design or operation of our internal control over financial reporting that adversely affected our internal controls and that taken together may be considered to be a material weakness.

A material weakness is a deficiency, or combination of deficiencies, that results in more than a remote likelihood that a material misstatement of annual or interim financial statements will not be prevented or detected. In connection with the assessment described above, management identified the following control deficiencies that represent material weaknesses at September 30, 2013:

The Company currently has only one employee who is responsible for handling the cash and making deposits, posting cash receipts, writing and mailing checks, and posting cash disbursements.  As a result, the CEO will review bank statements and reconciliations as a mitigating control until such time as funds are available to the Company to create a position to segregate duties consistent with control objectives.

The Company does not currently have monitoring controls in place to ensure correct analysis and application of generally accepted accounting principles.  As a result, the Company is contemplating retaining an outside accountant with SEC accounting experience on an as needed basis as a monitoring control.

Management believes that the material weaknesses set forth above did not have an effect on the Company's financial reporting for the nine months ended September 30, 2013.  However, management believes that the lack of a functioning audit committee and lack of a majority of outside directors on the Company's board of directors can adversely affect reporting in the future years, when our operations become more complex and less transparent and require higher level of financial expertise from the overseeing body of the Company.

We are committed to improving our financial organization. As part of this commitment, we will, as soon as funds are available to the Company (1) appoint one or more outside directors to our board of directors who shall be appointed to the audit committee of the Company resulting in a fully functioning audit committee who will undertake the oversight in the establishment and monitoring of required internal controls and procedures; (2) create a position to segregate duties consistent with control objectives and will increase our personnel resources; and (3) hire independent third parties or consultants to provide expert advice as needed.

21

We will continue to monitor and evaluate the effectiveness of our internal controls and procedures and our internal controls over financial reporting on an ongoing basis and are committed to taking further action and implementing additional enhancements or improvements, as necessary and as funds allow. We do not, however, expect that the material weaknesses in our disclosure controls will be remediated until such time as we have improved our internal control over financial reporting.

Changes in Internal Control over Financial Reporting. There have been no changes in our internal control over financial reporting during our last fiscal quarter that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.

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PART II - OTHER INFORMATION

ITEM 1.

LEGAL PROCEEDINGS.

None.

ITEM 1A.

RISK FACTORS.

Not applicable for a smaller reporting company.

ITEM 2.

UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS.

On August 15, 2013, the Company issued Island Stock Transfer 10,000 shares of its common stock valued at $5,000 as compensation for services rendered under the terms of an agreement.  Under the agreement, Island Stock Transfer will serve as the Company’s Transfer Agent.  The agreement may be terminated by the Company at any time, and for any reason by giving the Transfer Agent thirty (30) days written notice.  The recipient was an accredited investor and the issuance was exempt from registration under the Securities Act of 1933, as amended, in reliance on an exemption provided by Section 4(a)(2) of that act.

ITEM 3.

DEFAULTS UPON SENIOR SECURITIES.

None.

ITEM 4.

MINE SAFETY DISCLOSURES.

Not applicable to our company’s operations.

ITEM 5.

OTHER INFORMATION.

In March 2013 and June 2013 the Company issued First Market LLC an aggregate of 360,000 shares of its common stock valued at $100,000 as partial compensation for services to be rendered under the consulting agreement. On August 14, 2013, the Company repurchased all 360,000 shares of its common stock for $2,501 pursuant to two separate Common Stock Repurchase Agreements with First Market, LLC.  Additionally, the Company terminated the March 1, 2013 agreement with First Market, LLC. These shares are held by the Company as Treasury shares.

On September 30, 2013, the Company entered into a lease amendment of its January 3, 2011 lease wherein the Company agreed to lease an additional 1,017 square feet at a base rent of approximately $2,021 per month and extending the January 3, 2011 lease termination date of March 31, 2014 to December 31, 2016. Rent is all-inclusive and includes electricity during normal business hours, heat, air-conditioning, and water.

On October 25, 2013, the Company entered into a Website Purchase Agreement, with Chris David (Seller) to acquire TheBravestOnline.com for $30,000. The payment terms are $5,880 payable on October 25, 2013 and $1,005 per month, for 24 months, beginning November 25, 2013 and continuing every 30 days with the final payment due on October 25, 2015.

23

ITEM 6.

EXHIBITS.

No.	Description
10.14	Common Stock Repurchase Agreement dated August 7, 2013 by and between Bright Mountain Holdings, Inc. and First Market, LLC *
10.15	Common Stock Repurchase Agreement dated August 12, 2013 by and between Bright Mountain Holdings, Inc. and First Market, LLC *
10.16	Website Purchase Agreement dated October 25, 2013 by and between Bright Mountain Holdings, Inc. and Chris David*
10.17	Lease Amendment to Lease Agreement dated January 3, 2011 for leased office premises *
10.18	2013 STOCK OPTION PLAN*
31.1	Rule 13a-14(a)/ 15d-14(a) Certification of Chief Executive Officer *
31.2	Rule 13a-14(a)/ 15d-14(a) Certification of Chief Financial Officer *
32.1	Section 1350 Certification of Chief Executive Officer and Chief Financial Officer*
101.INS	XBRL Instance Document **
101.PRE	XBRL Taxonomy Extension Presentation Linkbase **
101.LAE	XBRL Taxonomy Extension Label Linkbase **
101.DEF	XBRL Taxonomy Extension Definition Linkbase **
101.SCH	XBRL Taxonomy Extension Schema **
101.CAL	XBRL Taxonomy Extension Calculation Linkbase **

———————

*

filed herewith

**

pursuant to Rule 406T of Regulation S-T, the interactive data files on Exhibit 101 hereto are deemed not filed or part of a registration statement or prospectus for purposes of Section 11 or 12 of the Securities Act of 1933, as amended, are deemed not filed for purposes of Section 18 of the Securities and Exchange Act of 1934, as amended, and otherwise are not subject to liability under those sections.

24

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

	BRIGHT MOUNTAIN HOLDINGS, INC.
November 13, 2013	By:	/s/ W. Kip Speyer
		W. Kip Speyer, Chief Executive Officer
November 13, 2013	By:	/s/ Annette Casacci
		Annette Casacci, Chief Financial Officer

25

EX-10.14

EXHIBIT 10.14

COMMON STOCK REPURCHASE AGREEMENT

This common stock repurchase agreement (the “Agreement”) in entered into as of August 7, 2013 by and between Bright Mountain Holdings, Inc., a Florida corporation (the “Company”), and First Market, LLC (the “Stockholder”).

RECITALS

WHEREAS, the Stockholder is the holder of 150,000 (pre-split) shares of the Company’s common stock (the “Common Stock”), which the Stockholder acquired from the Company pursuant to a Consulting Agreement entered into on March 1, 2013, representing 270,000 post-split shares of the Common Stock.

WHEREAS, the Stockholder desires to sell, and the Company desires to repurchase, 150,000 (pre-split) shares of Common Stock (the “Shares”) represented by certificate numbers 49, 50, representing 270,000 post-split Shares.

NOW, THEREFORE, in consideration of the promises, covenants and agreements herein contained, the parties agree as follows:

AGREEMENT

The Company hereby agrees to repurchase from Stockholder, the Stockholder hereby agrees to sell, assign and transfer to the Company, all of the Stockholder’s rights, title and interest in and to the Shares for an aggregate repurchase price of $2,500 (the “Repurchase Amount”).

Upon execution of this Agreement, and receipt of payment for the Repurchase Amount, the Stockholder shall return the original pre-stock split stock certificates 49, and 50 representing the 150,000 pre-stock split Shares to the Company by Federal Express.  

Upon payment of the Repurchase Amount, the Shares shall cease to be outstanding for any and all purposes, and the Stockholder shall no longer have any rights as a holder of the Shares.

The Consulting Agreement that was entered into by the parties on March 1, 2013 is was terminated effective July 1, 2013 and there is no outstanding monetary compensation due First Market, LLC by the Company .

This agreement shall be governed by and construed in accordance with the laws of the State of Florida.

This Agreement may be executed in one or more counterparts, each of which shall be deemed an original, but all of which together shall constitute one and the same instrument.

Each party hereto agrees to execute any additional documents and to take any further action as may be needed in order to implement the transaction contemplated in this Agreement.

IN WITNESS WHEREOF, each of the parties has executed this Stock Repurchase Agreement as of the day and year first above writes.

COMPANY:
Bright Mountain Holdings, Inc.
By:	/s/ W. Kip Speyer
Name:	W. Kip Speyer
Title:	Chief Executive Officer
STOCKHOLDER:
First Market, LLC
By:	/s/ Christopher Brainard
Name:	Christopher Brainard
Title:	Managing Member

EX-10.15

EXHIBIT 10.15

COMMON STOCK REPURCHASE AGREEMENT

This common stock repurchase agreement (the “Agreement”) in entered into as of August 12, 2013 by and between Bright Mountain Holdings, Inc., a Florida corporation (the “Company”), and First Market, LLC (the “Stockholder”).

RECITALS

WHEREAS, the Stockholder is the holder of 50,000 (pre-split) shares of the Company’s common stock (the “Common Stock”), which the Stockholder acquired from the Company pursuant to a Consulting Agreement entered into on March 1, 2013, representing 90,000 post-split shares of the Common Stock.

WHEREAS, the Stockholder desires to sell, and the Company desires to repurchase, 50,000 (pre-split) shares of Common Stock (the “Shares”) represented by certificate numbers 51, representing 90,000 post-split Shares.

NOW, THEREFORE, in consideration of the promises, covenants and agreements herein contained, the parties agree as follows:

AGREEMENT

The Company hereby agrees to repurchase from Stockholder, the Stockholder hereby agrees to sell, assign and transfer to the Company, all of the Stockholder’s rights, title and interest in and to the Shares for an aggregate repurchase price of $1.00 (the “Repurchase Amount”).

Upon execution of this Agreement, and in consideration of payment of $1.00 hereby acknowledged and received by the Stockholder, the Shares shall cease to be outstanding for any and all purposes, and the Stockholder shall no longer have any rights as a holder of the Shares.

This agreement shall be governed by and construed in accordance with the laws of the State of Florida.

This Agreement may be executed in one or more counterparts, each of which shall be deemed an original, but all of which together shall constitute one and the same instrument.

Each party hereto agrees to execute any additional documents and to take any further action as may be needed in order to implement the transaction contemplated in this Agreement.

IN WITNESS WHEREOF, each of the parties has executed this Stock Repurchase Agreement as of the day and year first above writes.

COMPANY:
Bright Mountain Holdings, Inc.
By:	/s/ W. Kip Speyer
Name:	W. Kip Speyer
Title:	Chief Executive Officer
STOCKHOLDER:
First Market, LLC
By:	/s/ Christopher Brainard
Name:	Christopher Brainard
Title:	Managing Member

EX-10.16

EXHIBIT 10.16

WEBSITE SALES AGREEMENT

This Website Sales Agreement (the “Agreement”) is made effective on this 25^th day of October 2013, by and between Chris David of 5414 Trammel Drive, Spring, Texas 77388 (the “Seller”), and Bright Mountain, LLC of 6400 Congress Avenue, Boca Raton, FL 33487 (the “Buyer”).

WEBSITE SALE

Subject to the terms and conditions contained in this Agreement the Seller hereby sells and transfers to the Buyer any and all of Seller’s rights, title and interest in and to the Website TheBravestOnline.com (the “Website”), all accompanying social media assets, and any other rights associated with the Website, including, without limitation, any intellectual property rights, related urls, video assets, passwords, and other general website webmaster tools.

PAYMENT TERMS

In consideration for the sale of the Website the Buyer agrees to pay the Seller the amount of $30,000 payable $5,880 at the October 25^th, 2013 closing and $1,005.00 per month beginning November 25^th, 2013 and continuing every 30 days for 24 months, ending October 25^th, 2015. Seller will be paid promptly each month for the website asset and no taxes withheld.

SELLER’S OBLIGATIONS

Seller agrees to keep working the website, TheBravestOnline.com, in a similar manner as he has in the past, putting in approximately the same hours and doing the same things during the payout period and will make himself available for up to one hour each week for a telephone conference with Bright Mountain personnel.

REPRESENTATIONS AND WARRANTIES BY THE SELLER

a) The Seller has all necessary right, power and authorization to sign and perform all the obligations under this Agreement.

b) The Seller has the exclusive ownership of the Website and there are no current disputes or threat of disputes with any third party over the proprietary rights to the Website.

c) The execution and performance of this Agreement by the Seller will not constitute or result in a violation of any material agreement to which the Seller is a party.

INDEMNITY

The Seller shall indemnify and hold harmless the Buyer against all damages, losses or liabilities which may arise with respect to the Website or its use or operation until 60 days after closing.

ADDITIONAL DOCUMENTS

Seller agrees to cooperate with Purchaser and take any and all actions necessary to transfer and perfect the ownership of the Website Registration and Hosting from Seller to Buyer, including providing all necessary passwords and usernames on the closing date and thereafter.

REVENUE HISTORY

The approximate average monthly revenue for the most recent ten months has been $990.00.

NON COMPETE

Seller agrees not to compete with The Bright.Com in the web market for the military and first responder audiences.

NOTICE

All notices required or permitted under this Agreement shall be deemed delivered when delivered in person or by mail, e-mail, postage prepaid, addressed to the appropriate party at the address shown for that party at the beginning of this Agreement.

ENTIRE AGREEMENT AND MODIFICATION

This Agreement constitutes the entire agreement between the parties. No modification or amendment of this Agreement shall be effective unless in writing and signed by both parties. This Agreement replaces any and all prior agreements between the parties.

INVALIDITY OR SEVERABILITY

If there is any conflict between any provision of this Agreement and any law, regulation or decree affecting this Agreement, the provision of this Agreement so affected shall be regarded as null and void and shall, where practicable, be curtailed and limited to the extent necessary to bring it within the requirements of such law, regulation or decree but otherwise it shall not render null and void other provisions of this Agreement.

GOVERNING LAW

This Agreement shall be governed by and construed in accordance with the laws of the State of Florida.

Signed this 22nd day of October, 2013.

Seller: Chris David

By: /s/ Chris David

Buyer: Bright Mountain, LLC

By: /s/ W. Kip Speyer

EX-10.17

EXHIBIT 10.17

LEASE AMENDMENT

This Lease Amendment is made as of the 30th day of September, 2013, by and between OIII Realty Limited Partnership, a Nevada limited partnership (hereinafter referred to as “Landlord”) and Speyer Investment Research, Inc. n/k/a Bright Mountain Holdings, Inc., a Florida corporation (hereinafter referred to as “Tenant”).

W I T N E S S E T H:

WHEREAS, Landlord and Tenant entered into that certain lease effective January 3, 2011 (the “Lease”) for the premises described as follows, to-wit:

Suite 2250, 6400 Congress Avenue, Boca Raton, Florida 33487 (the “Premises”)

WHEREAS, Landlord has entered into a Lease Termination Agreement with Sutton Management Corporation for the premises described as follows, to-wit:

Suite 1200, 6400 Congress Avenue, Boca Raton, Florida 33487 (“Additional Space”)

WHEREAS, Tenant is willing to lease the Additional Space from Landlord; and

WHEREAS, Landlord is willing to lease the Additional Space to Tenant subject to the terms and conditions of this Amendment.

NOW, THEREFORE, in consideration of Ten ($10.00) Dollars and other good and valuable considerations, the receipt and sufficiency of which are hereby acknowledged, the parties agree as follows:

1.  

The recitals set forth above are true and correct and incorporated herein as if set forth at length.

2.

Tenant agrees to lease the Additional Space at a rate of Twenty-Two and 50/100 ($22.50) Dollars gross per square foot commencing October 1, 2013 and terminating December 31, 2016.  The additional space is described on the attached Space Plan attached hereto as Exhibit A and made a part hereof.

3.

That the Lease, as previously amended, is hereby amended to include the Additional Space as part of the Demised Premises thereunder, and all terms and conditions of the Lease shall apply to the Additional Space as if such Additional Space was defined as part of the Demised Premises under the Lease, ab initio, except as to any modifications made hereunder.

4.

Tenant shall tender to Landlord as additional security under the Lease and hereunder the sum of One Thousand and NO/100 ($1,000.00) Dollars, to be held by Landlord as part of the security deposit under the Lease.

5.

Except as modified hereby, the terms and conditions of the Lease, as previously amended, are hereby ratified and confirmed by Landlord and Tenant as if fully set forth herein.

The parties have signed this Agreement the day and year first above written.

Landlord:		Tenant:
OIII Realty Limited Partnership		Bright Mountain Holdings, Inc.
By:	OIII Realty, LLC, general partner
By:	/s/ Kamala R. Chapman	By:	/s/ W. K. Speyer
	Kamala R. Chapman, Manager		W. K. Speyer, President

EX-10.18

EXHIBIT 10.18

BRIGHT MOUNTAIN HOLDINGS, INC.

2013 STOCK OPTION PLAN

The purpose of the Bright Mountain Holdings, Inc. 2013 Stock Option Plan (the "Plan") is to provide (i) designated employees of Bright Mountain Holdings, Inc. (the "Company") and its subsidiaries, (ii) certain consultants and advisors who perform services for the Company or its subsidiaries and (iii) non-employee members of the Board of Directors of the Company (the "Board") with the opportunity to receive grants of incentive stock options and nonqualified stock options. The Company believes that the Plan will encourage the participants to contribute materially to the growth of the Company, thereby benefiting the Company's stockholders, and will align the economic interests of the participants with those of the stockholders.

1.

Administration

a.

Committee. The Plan shall be administered by a committee appointed by the Board (the "Committee"), which may consist of two or more persons who are "outside directors" as defined under section 162(m) of the Internal Revenue Code of 1986, as amended (the "Code"), and related Treasury regulations and "non-employee directors" as defined under Rule 16b-3 under theSecurities Exchange Act of 1934, as amended (the "Exchange Act"). In the event the Company does not have at least two outside directors, the Board shall constitute the Committee.

b.

Committee Authority.   The Committee shall have the sole authority to (i) determine the individuals to whom grants shall be made under the Plan, (ii) determine the type, size and terms of the grants to be made to each such individual, (iii) determine the time when the grants will be made and the duration of any applicable exercise period, including the criteria for exercisability and the acceleration of exercisability, (iv) amend the terms of any previously issued grant, and (v) deal
 with any other matters arising under the Plan.

c.

Committee Determinations.    The Committee shall have full power and authority to administer and interpret the Plan, to make factual determinations and to adopt or amend such rules, regulations, agreements and instruments for implementing the Plan and for the conduct of 
its business as it deems necessary or advisable, in its sole discretion. The Committee's interpretations of the Plan and all determinations made by the Committee pursuant to the powers vested in it hereunder shall be conclusive and binding on all persons having any interest in the Plan or in any awards granted hereunder. All powers of the Committee shall be executed in its sole discretion, in the
 best interest of the Company, not as a fiduciary, and in keeping with the objectives of the Plan and need not be uniform as to similarly situated individuals.

2.

Grants

Awards under the Plan may consist of grants of incentive stock options ("Incentive Stock Options") and nonqualified stock options ("Nonqualified Stock Options").  Incentive Stock Options and Nonqualified Stock Options are collectively referred to as "Options" and "Grants”.  All Grants shall be subject to the terms and conditions set forth herein and to such other terms and conditions consistent

1

with this Plan as the Committee deems appropriate and as are specified in writing by the Committee to the individual in a grant instrument or an amendment to the grant instrument (the "Grant Instrument"). The Committee shall approve the form and provisions of each Grant Instrument. Grants under the Plan need not be uniform as among the grantees.

3.

Shares Subject to the Plan

a.

Shares Authorized.  Subject to adjustment as described below, the aggregate number of shares of common stock of the Company ("Company Stock") that may be issued or transferred under the Plan is 500,000 shares. The maximum aggregate number of shares of Company Stock that shall be subject to Grants made under the Plan to any individual during any calendar year shall be 100,000 shares, subject to adjustment as described below. The shares may be authorized but unissued shares of Company Stock or reacquired shares of Company Stock, including shares purchased by the Company on the open market for purposes of the Plan. If and to the extent Options granted under the Plan terminate, expire, or are canceled, forfeited, exchanged or surrendered without having been exercised, the shares subject to such Grants shall again be available for purposes of the
Plan.

b.

Adjustments.   If there is any change in the number or kind of shares of Company Stock outstanding (i) by reason of a stock dividend, spinoff, recapitalization, stock split, or combination or exchange of shares, (ii) by reason of a merger, reorganization or consolidation in which the Company is the surviving corporation, (iii) by reason of a reclassification or change in par value, or (iv) by reason of any other extraordinary or unusual event affecting the outstanding Company Stock as a class without the Company's receipt of consideration, or if the value of outstanding shares of Company Stock is substantially reduced as a result of a spinoff or the Company's payment of an extraordinary dividend or distribution, the maximum number of shares of Company Stock available for Grants, the maximum number of shares of Company Stock that any individual participating in the Plan may be granted in any year, the number of shares covered by outstanding Grants, the kind of shares issued under the Plan, and the price per share or the applicable market value of such Grants may be appropriately adjusted by the Committee to reflect any increase or decrease in the number of, or change in the kind or value of, issued shares of Company Stock to preclude, to the extent practicable, the enlargement or dilution of rights and benefits under such Grants; provided, however, that any fractional shares resulting from such adjustment shall be eliminated. Any adjustments determined by the Committee shall be final, binding and conclusive.

4.

Eligibility for Participation

(a) Eligible Persons. All employees of the Company and its subsidiaries ("Employees"), including Employees who are officers or members of the Board, and members of the Board who are not Employees ("Non-Employee Directors") shall be eligible to participate in the Plan. Consultants and advisors who perform services for the Company or any of its subsidiaries ("Key Advisors") shall be eligible to participate in the Plan if the Key Advisors render bona fide services to the Company or its subsidiaries, the services are not in connection with the offer and sale of securities in a capital-raising transaction and the Key Advisors do not directly or indirectly promote or maintain a market for the Company's securities.

(b) Selection of Grantees. The Committee shall select the Employees, Non-Employee Directors and Key Advisors to receive Grants and shall determine the number of shares of Company Stock subject to a particular Grant in such manner as the Committee determines. Employees, Key Advisors and Non-Employee Directors who receive Grants under this Plan shall hereinafter be referred to as "Grantees."

2

5.

Granting of Options

a.

Number of Shares. The Committee shall determine the number of shares of
 Company Stock that will be subject to each Grant of Options to Employees, Non-Employee Directors 
and Key Advisors.

b.

Type of Option and Price.

(i) The Committee may grant Incentive Stock Options that are intended to qualify as "incentive stock options" within the meaning of section 422 of the Code or Nonqualified Stock Options that are not intended so to qualify or any combination of Incentive Stock Options and Nonqualified Stock Options, all in accordance with the terms and conditions set forth herein. Incentive Stock Options may be granted only to Employees. Nonqualified Stock Options may be granted to Employees, Non-Employee Directors and Key Advisors.

(ii) The purchase price (the "Exercise Price") of Company Stock subject to an Option shall be determined by the Committee and may be equal to or greater than the Fair Market Value (as defined below) of a share of Company Stock on the date the Option is granted; provided, however, that an Incentive Stock Option may not be granted to an Employee who, at the time of grant, owns stock possessing more than 10 percent of the total combined voting power of all classes of stock of the Company or any parent or subsidiary of the Company, unless the Exercise Price per share is not less than 110% of the Fair Market Value of Company Stock on the date of grant.

(iii) If the Company Stock is publicly traded, then the Fair Market Value per share shall be determined as follows: (x) if the principal trading market for the Company Stock is a national securities exchange or the Nasdaq National Market, the last reported sale price thereof on the relevant date or (if there were no trades on that date) the latest preceding date upon which a sale was reported, or (y) if the Company Stock is not principally traded on such exchange or market, the mean between the last reported "bid" and "asked" prices of Company Stock on the relevant date, as reported on Nasdaq or, if not so reported, as reported by the National Daily Quotation Bureau, Inc. or as reported in a customary financial reporting service, as applicable and as the Committee determines. If the Company Stock is not publicly traded or, if publicly traded, is not subject to reported transactions or "bid" or "asked" quotations as set forth above, the Fair Market Value per share shall be as determined by the Committee.

(c)

Option Term. The Committee shall determine the term of each Option. The 
term of any Option shall not exceed ten years from the date of grant. However, an Incentive Stock
 Option that is granted to an Employee who, at the time of grant, owns stock possessing more than 10
 percent of the total combined voting power of all classes of stock of the Company, or any parent or 
subsidiary of the Company, may not have a term that exceeds five years from the date of grant.

d.

Exercisability of Options. Options shall become exercisable in accordance with 
such terms and conditions, consistent with the Plan, as may be determined by the Committee and 
specified in the Grant Instrument.  The Committee may accelerate the exercisability of any or all
 outstanding Options at any time for any reason.

e.

Termination of Employment. Disability or Death.

3

(i) Except for options granted to consultants and advisors and except as provided below, an Option may only be exercised while the Grantee is employed by the Company as an Employee, Key Advisor or member of the Board. In the event that a Grantee ceases to be employed by the Company for any reason other than Disability, death, or termination for Cause (as defined below), any Option which is otherwise exercisable by the Grantee shall terminate unless exercised within 90 days after the date on which the Grantee ceases to be employed by the Company (or within such other period of time as may be specified by the Committee), but in any event no later than the date of expiration of the Option term. Except as otherwise provided by the Committee, any of the Grantee's Options that are not otherwise exercisable as of the date on which the Grantee ceases to be employed by the Company shall terminate as of such date.

(ii) In the event the Grantee ceases to be employed by the Company on account of a termination for Cause by the Company, any Option held by the Grantee shall terminate as of the date the Grantee ceases to be employed by the Company.  In addition, notwithstanding any other provisions of this Section 5, if the Committee determines that the Grantee has engaged in conduct that constitutes Cause at any time while the Grantee is employed by the Company or after the Grantee's termination of employment, any Option held by the Grantee shall immediately terminate and the Grantee shall automatically forfeit all shares underlying any exercised portion of an Option for which the Company has not yet delivered the share certificates, upon refund by the Company of the Exercise Price paid by the Grantee for such shares. Upon any exercise of an Option, the Company may withhold delivery of share certificates pending resolution of an inquiry that could lead to a finding resulting in a forfeiture.

(iii) In the event the Grantee ceases to be employed by the Company because the Grantee is Disabled, any Option which is otherwise exercisable by the Grantee shall terminate unless exercised within one year after the date on which the Grantee ceases to be employed by the Company (or within such other period of time as may be specified by the Committee), but in any event no later than the date of expiration of the Option term. Except as otherwise provided by the Committee, any of the Grantee's Options which are not otherwise exercisable as of the date on which the Grantee ceases to be employed by the Company shall terminate as of such date.

(iv) If the Grantee dies while employed by the Company or within 90 days after the date on which the Grantee ceases to be employed or provide service on account of a termination specified in Section 5(e)(i) above (or within such other period of time as maybe specified by the Committee), any Option that is otherwise exercisable by the Grantee shall terminate unless exercised within one year after the date on which the Grantee dies or ceases to be employed by the Company (or within such other period of time as may be specified by the Committee), but in any event no later than the date of expiration of the Option term.  In case of death, the Grantee heirs may exercise any and all rights under this stock option plan within the time frame above.  Except as otherwise provided by the Committee, any of the Grantee's Options that are not otherwise exercisable as of the date on which the Grantee ceases to be employed by the Company shall terminate as of such date.

(v) For purposes of this Section 5(e):

1.

The term "Company" shall mean the Company and its parent and subsidiary corporations or other entities, as determined by the Committee.

2.

"Employed by the Company" shall mean employment as an Employee, Key Advisor or member of the Board (so that, for purposes of exercising Options, a Grantee shall not be considered to have terminated employment until the Grantee ceases to be an

4

Employee, Key Advisor and member of the Board), unless the Committee determines otherwise.

(3)

"Disability" shall mean a Grantee's becoming disabled within the meaning of section 22(e)(3) of the Code or the Grantee becomes entitled to receive long-term disability benefits under the Company's long-term disability plan if said plan exists.  

(4)

"Cause" shall mean, except to the extent specified otherwise by the Committee, a finding by the Committee that the Grantee (i) has breached his or her employment contract with the Company, (ii) has engaged in disloyalty to the Company, including, without limitation, fraud, embezzlement, theft, commission of a felony or proven dishonesty in the course of his or her employment, (iii) has disclosed trade secrets or confidential information of the Company to persons not entitled to receive such information or (iv) has engaged in such other behavior detrimental to the interests of the Company as the Committee determines.

f.

Exercise of Options.   A Grantee may exercise an Option that has become
 exercisable, in whole or in part, by delivering a notice of exercise to the Company with payment of
the Exercise Price.  The Grantee shall pay the Exercise Price for an Option as specified by the
Committee (w) in cash, (x) with the approval of the Committee, by delivering shares of Company Stock owned by the Grantee (including Company Stock acquired in connection with the exercise of an Option, subject to such restrictions as the Committee deems appropriate) and having a Fair Market Value on the date of exercise equal to the Exercise Price or by attestation (on a form prescribed by the Committee) to ownership of shares of Company Stock having a Fair Market Value on the date of exercise equal to the Exercise Price, (y) payment through a broker in accordance with procedures permitted by Regulation T of the Federal Reserve Board, or (z) by such other method as the Committee may approve.   The Committee may authorize loans by the Company to Grantees in connection with the exercise of an Option, upon such terms and conditions as the Committee, in its sole discretion, deems appropriate.  Shares of Company Stock used to exercise an Option shall have been held by the Grantee for the requisite period of time to avoid adverse accounting consequences to the Company with respect to the Option. The Grantee shall pay the Exercise Price and the amount of any withholding tax due at the time of exercise.

g.

Limits on Incentive Stock Options. Each Incentive Stock Option shall provide that, if the aggregate Fair Market Value of the stock on the date of the grant with respect to which Incentive Stock Options are exercisable for the first time by a Grantee during any calendar year, under the Plan or any other stock option plan of the Company or a parent or subsidiary, exceeds $ 100,000, then the Option, as to the excess, shall be treated as a Nonqualified Stock Option. An Incentive Stock Option shall not be granted to any person who is not an Employee of the Company or a parent or subsidiary (within the meaning of section 424(f) of the Code).

6.

Deferrals

The Committee may permit or require a Grantee to defer receipt of the payment of cash or the delivery of shares that would otherwise be due to such Grantee in connection with any Option. If any such deferral election is permitted or required, the Committee shall, in its sole discretion, establish rules and procedures for such deferrals.

5

7.

Withholding of Taxes

a.

Required Withholding. All Grants under the Plan shall be subject to applicable federal (including FICA), state and local tax withholding requirements. In the case of Options, the Company may require that the Grantee or other person receiving or exercising Grants pay to the Company the amount of any federal, state or local taxes that the Company is required to withhold with respect to such Grants, or the Company may deduct from other wages paid by the Company the amount of any withholding taxes due with respect to such Grants.

b.

Election to Withhold Shares. If the Committee so permits, a Grantee may elect to satisfy the Company's income tax withholding obligation with respect to Options by having shares withheld up to an amount that does not exceed the Grantee's minimum applicable withholding tax rate for federal (including FICA), state and local tax liabilities. The election must be in a form and 
manner prescribed by the Committee and may be subject to the prior approval of the Committee.

8.

Transferability of Grants

a.

Nontransferability of Grants.  Except as provided below, only the Grantee may exercise rights under a Grant during the Grantee's lifetime. A Grantee may not transfer those rights except by will or by the laws of descent and distribution or, with respect to Grants other than Incentive Stock Options, if permitted in any specific case by the Committee, pursuant to a domestic relations order. When a Grantee dies, the personal representative or other person entitled to succeed to the rights of the Grantee ("Successor Grantee") may exercise such rights. A Successor Grantee must furnish proof satisfactory to the Company of his or her right to receive the Grant under the
 Grantee's will or under the applicable laws of descent and distribution.

b.

Transfer of Nonqualified Stock Options. Notwithstanding the foregoing, the Committee may provide, in a Grant Instrument, that a Grantee may transfer Nonqualified Stock Options to family members, or one or more trusts or other entities for the benefit of or owned by family members, consistent with the applicable securities laws, according to such terms as the Committee may determine; provided that the Grantee receives no consideration for the transfer of an Option and the transferred Option shall continue to be subject to the same terms and conditions as were applicable to the Option immediately before the transfer.

9.

Change of Control of the Company

As used herein, a "Change of Control" shall be deemed to have occurred if:

a.

Any "person" (as such term is used in sections 13(d) and 14(d) of the Exchange Act) becomes a "beneficial owner" (as defined in Rule 13d-3 under the Exchange Act), directly or indirectly, of securities of the Company representing more than 50% of the voting power of the then outstanding securities of the Company; provided that a Change of Control shall not be deemed to occur as a result of a transaction in which the Company becomes a subsidiary of another corporation and in which the stockholders of the Company, immediately prior to the transaction, will beneficially own, immediately after the transaction, shares entitling such stockholders to more than 50% of all votes to which all stockholders of the parent corporation would be entitled in the election of directors (without consideration of the rights of any class of stock to elect directors by a separate class vote);

b.

The stockholders of the Company approve (or, if stockholder approval is not

6

required, the Board approves) an agreement providing for (i) the merger or consolidation of the Company with another corporation where the stockholders of the Company, immediately prior to the merger or consolidation, will not beneficially own, immediately after the merger or consolidation, shares entitling such stockholders to more than 50% of all votes to which all stockholders of the surviving corporation would be entitled in the election of directors (without consideration of the rights of any class of stock to elect directors by a separate class vote), (ii) the sale or other disposition of all or substantially all of the assets of the Company, or (iii) a liquidation or dissolution of the Company; or

c.

Any person has commenced a tender offer or exchange offer for 30% or more of the voting power of the then outstanding shares of the Company.

10.

Consequences of a Change of Control

a.

Assumption of Grants. Upon a Change of Control where the Company is not the surviving corporation (or survives only as a subsidiary of another corporation), unless the Committee determines otherwise, all outstanding Options that are not exercised shall be assumed by, or replaced with comparable options or rights by the surviving corporation (or a parent of the surviving corporation), and other outstanding Grants shall be converted to similar grants of the surviving corporation (or a parent of the surviving corporation).

b.

Other Alternatives. Notwithstanding the foregoing, in the event of a Change of Control, the Committee may, but shall not be obligated to, take any of the following actions with respect to any or all outstanding Grants: the Committee may (i) determine that outstanding Options shall automatically accelerate and become fully exercisable, (ii) require that Grantees surrender their outstanding Options in exchange for a payment by the Company, in cash or Company Stock as determined by the Committee, in an amount equal to the amount by which the then Fair Market Value of the shares of Company Stock subject to the Grantee's unexercised Options exceeds the Exercise Price of the Options or (iii) after giving Grantees an opportunity to exercise their outstanding Options, terminate any or all unexercised Options at such time as the Committee deems appropriate. Such surrender, termination or settlement shall take place as of the date of the Change of Control or such other date as the Committee may specify. The Committee shall have no obligation to take any of the foregoing actions, and, in the absence of any such actions, outstanding Grants shall continue in effect according to their terms (subject to any assumption pursuant to Subsection (a)).

11.

Requirements for Issuance or Transfer of Shares

a.

Limitations on Issuance or Transfer of Shares. No Company Stock shall be issued or transferred in connection with any Option exercise hereunder unless and until all legal requirements applicable to the issuance or transfer of such Company Stock have been complied with to the satisfaction of the Committee.  The Committee shall have the right to condition any Grant made to any Grantee hereunder on such Grantee's undertaking in writing to comply with such restrictions on his or her subsequent disposition of such shares of Company Stock as the Committee shall deem necessary or advisable, and certificates representing such shares may be legended to reflect any such restrictions. Certificates representing shares of Company Stock issued or transferred under the Plan will be subject to such stop-transfer orders and other restrictions as may be required by applicable laws, regulations and interpretations, including any requirement that a legend be placed 
thereon.

b.

Lock-Up Period. If so requested by the Company or any representative of the underwriters (the "Managing Underwriter") in connection with any underwritten offering of securities of the

7

Company under the Securities Act of 1933, as amended (the "Securities Act"), a Grantee (including any successors or assigns) shall not sell or otherwise transfer any shares or other securities of the Company during the 30-day period preceding and the 120-day period following the effective date of a registration statement of the Company filed under the Securities Act for such underwriting (or such shorter period as may be requested by the Managing Underwriter and agreed to by the Company) (the "Market Standoff Period"). The Company may impose stop-transfer instructions with respect to securities subject to the foregoing restrictions until the end of such Market Standoff Period.

12.

Amendment and Termination of the Plan

a.

Amendment.   The Board may amend or terminate the Plan at any time; provided, however, that the Board shall not amend the Plan without stockholder approval if (i) such approval is required in order for Incentive Stock Options granted or to be granted under the Plan to meet the requirements of section 422 of the Code, (ii) such approval is required in order to exempt compensation under the Plan from the deduction limit under section 162(m) of the Code, or (iii) such approval is required by applicable stock exchange requirements.

b.

Termination of Plan.   The Plan shall terminate on the day immediately preceding the tenth anniversary of its effective date, unless the Plan is terminated earlier by the Board or is extended by the Board with the approval of the stockholders.

c.

Termination and Amendment of Outstanding Grants.    A termination or amendment of the Plan that occurs after a Grant is made shall not materially impair the rights of a Grantee unless the Grantee consents or unless the Committee acts under Section 18(b).   The termination of the Plan shall not impair the power and authority of the Committee with respect to an outstanding Grant. Whether or not the Plan has terminated, an outstanding Grant may be terminated or amended under Section 18(b) or may be amended by agreement of the Company and the Grantee consistent with the Plan.

(d) Governing Document. The Plan shall be the controlling document. No other statements, representations, explanatory materials or examples, oral or written, may amend the Plan in any manner. The Plan shall be binding upon and enforceable against the Company and its successors and assigns.

13.

Funding of the Plan

This Plan shall be unfunded. The Company shall not be required to establish any special or separate fund or to make any other segregation of assets to assure the payment of any Grants under this Plan. In no event shall interest be paid or accrued on any Grant, including unpaid installments of Grants.

14.

Rights of Participants

Nothing in this Plan shall entitle any Employee, Key Advisor, Non-Employee Director or other person to any claim or right to be granted a Grant under this Plan.  Neither this Plan nor any action taken hereunder shall be construed as giving any individual any rights to be retained by or in the employ of the Company or any other employment rights.

8

15.

No Fractional Shares

No fractional shares of Company Stock shall be issued or delivered pursuant to the Plan or any Grant. The Committee shall determine whether cash, other awards or other property shall be issued or paid in lieu of such fractional shares or whether such fractional shares or any rights thereto shall be forfeited or otherwise eliminated.

16.

Headings

Section headings are for reference only. In the event of a conflict between a title and the content of a Section, the content of the Section shall control.

17.

Effective Date of the Plan.

The Plan shall be effective on April 1, 2013.

  18.

Miscellaneous

a.

Grants in Connection with Corporate Transactions and Otherwise. Nothing contained in this Plan shall be construed to (i) limit the right of the Committee to make Grants under this Plan in connection with the acquisition, by purchase, lease, merger, consolidation or otherwise, of the business or assets of any corporation, firm or association, including Grants to employees thereof who become Employees of the Company, or for other proper corporate purposes, or (ii) limit the right of the Company to grant stock options or make other awards outside of this Plan. Without limiting the foregoing, the Committee may make a Grant to an employee of another corporation who becomes an Employee by reason of a corporate merger, consolidation, acquisition of stock or property, reorganization or liquidation involving the Company or any of its subsidiaries in substitution for a stock option or stock awards grant made by such corporation. The terms and conditions of the substitute grants may vary from the terms and conditions required by the Plan and from those of the substituted stock incentives. The Committee shall prescribe the provisions of the substitute grants.

b.

Compliance with Law. The Plan, the exercise of Options and the obligations of the Company to issue or transfer shares of Company Stock under Grants shall be subject to all applicable laws and to approvals by any governmental or regulatory agency as may be required. With respect to persons subject to section 16 of the Exchange Act, it is the intent of the Company that the Plan and all transactions under the Plan comply with all applicable provisions of Rule 16b-3 or its successors under the Exchange Act.  In addition, it is the intent of the Company that the Plan and applicable Grants under the Plan comply with the applicable provisions of section 162(m) of the Code and section 422 of the Code. To the extent that any legal requirement of section 16 of the Exchange Act or section 162(m) or 422 of the Code as set forth in the Plan ceases to be required under section 16 of the Exchange Act or section 162(m) or 422 of the Code, that Plan provision shall cease to apply. The Committee may revoke any Grant if it is contrary to law or modify a Grant to bring it into compliance with any valid and mandatory government regulation. The Committee may also adopt rules regarding the withholding of taxes on payments to Grantees. The Committee may, in its sole
 discretion, agree to limit its authority under this Section.

c.

Governing Law.  The validity, construction, interpretation and effect of the Plan and Grant Instruments issued under the Plan shall be governed and construed by and determined in accordance with the laws of Florida, without giving effect to the conflict of laws provisions thereof.

9

EX-31.1

EXHIBIT 31.1

OFFICER’S CERTIFICATE
PURSUANT TO RULE 13A-14(A)/15D-14(A)

I, W. Kip Speyer, Chief Executive Officer, certify that:

1.

I have reviewed this Form 10-Q for the quarter ended September 30, 2013, of Bright Mountain Holdings, Inc.;

2.

Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3.

Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the small business issuer as of, and for, the periods presented in this report;

4.

The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15 (e) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f) for the registrant and have:

(a)

Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the small business issuer, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

(b)

Designed such internal control over financial reporting, or cause such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

(c)

Evaluated the effectiveness of the small business issuer’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

(d)

Disclosed in this report any change in the small business issuer’s internal control over financial reporting that occurred during the small business issuer’s most recent fiscal quarter (the small business issuer’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the small business issuer’s internal control over financial reporting; and

5.

The registrant’s other certifying officer(s) and I have disclosed, based on my most recent evaluation of internal control over financial reporting, to the small business issuer’s auditors and the audit committee of the small business issuer’s board of directors (or persons performing the equivalent functions):

(a)

All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the small business issuer’s ability to record, process, summarize and report financial information; and

(b)

Any fraud, whether or not material, that involves management or other employees who have a significant role in the small business issuer’s internal control over financial reporting.

Date:  November 13, 2013	By: /s/    W. Kip Speyer
	Name: W. Kip Speyer
	Title: Chief Executive Officer

EX-31.2

EXHIBIT 31.2

OFFICER’S CERTIFICATE
PURSUANT TO RULE 13A-14(A)/15D-14(A)

I, Annette Cacacci, Chief Financial Officer, certify that:

1.

I have reviewed this Form 10-Q for the quarter ended September 30, 2013, of Bright Mountain Holdings, Inc.

2.

Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3.

Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the small business issuer as of, and for, the periods presented in this report;

4.

I am responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15 (e) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f) for the registrant issuer and have:

(a)

Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the small business issuer, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

(b)

Designed such internal control over financial reporting, or cause such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

(c)

Evaluated the effectiveness of the small business issuer’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

(d)

Disclosed in this report any change in the small business issuer’s internal control over financial reporting that occurred during the small business issuer’s most recent fiscal quarter (the small business issuer’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the small business issuer’s internal control over financial reporting; and

5.

I have disclosed, based on my most recent evaluation of internal control over financial reporting, to the small business issuer’s auditors and the audit committee of the small business issuer’s board of directors (or persons performing the equivalent functions):

(a)

All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the small business issuer’s ability to record, process, summarize and report financial information; and  

(b)

Any fraud, whether or not material, that involves management or other employees who have a significant role in the small business issuer’s internal control over financial reporting.

Date:  November 13, 2013	By: /s/   Annette Casacci
	Name: Annette Casacci
	Title: Chief Financial Officer

EX-32.1

EXHIBIT 32.1

CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In connection with the Quarterly Report of Bright Mountain Holdings, Inc. (the “Company”) on Form 10-Q for the quarter ended September 30, 2013 as filed with the United States Securities and Exchange Commission on the date hereof (the “Report”), the undersigned, in the capacities and on the dates indicated below, hereby certifies pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that to his knowledge:

1.

The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934, as amended; and

2.

The information contained in the Report fairly presents, in all material respects, the financial condition and results of operation of the Company.

Date:  November 13, 2013	By: /s/   W. Kip Speyer
	Name: W. Kip Speyer
	Title: Chief Executive Officer
Date:  November 13, 2013	By: /s/   Annette Casacci
	Name: Annette Casacci
	Title: Chief Financial Officer

A signed original of this written statement required by Section 906, or other document authentications, acknowledging, or otherwise adopting the signature that appears in typed form within the electronic version of this written statement required by Section 906, has been provided to Bright Mountain Holdings, Inc. and will be retained by Bright Mountain Holdings, Inc. and furnished to the United States Securities and Exchange Commission or its staff upon request.

XML

SHAREHOLDERS' EQUITY

9 Months Ended

Sep. 30, 2013

SHAREHOLDERS' EQUITY [Abstract]

SHAREHOLDERS' EQUITY

NOTE 10- SHAREHOLDERS' EQUITY

Preferred Stock

The Company authorized 20,000,000 shares of preferred stock with a par value of $0.01; none have been issued as of September 30, 2013 and December 31, 2012.

Common Stock

The Company has authorized 324,000,000 shares of common stock and issued 18,000,000 to the Company's related party founder in July 2010 for $100,000 in cash at $.0056 per share, of which, 3,034,800 common shares were gifted by the related party founder to family members and others. Subsequently, in 2010 and 2011, the Company raised additional capital through the issuance of common stock pursuant to a Private Placement Memorandum Dated September 1, 2010, whereby $790,000 and $200,000 in capital was raised through the issuance of 5,688,000 and 1,440,000 shares of common stock at $.1389 per share in 2010 and 2011, respectively. In 2012, the Company raised additional capital through the issuance of common stock pursuant to an Access Letter Dated December 1, 2011, whereby $615,000 in capital was raised through the issuance of 2,214,000 shares of common stock at $.2778 per share.

Additionally, during 2012, the Company issued 72,000 shares of its common stock to three individuals for services rendered. The Company valued these common shares based on the price recent investors paid for common shares pursuant to an Access Letter Dated December 1, 2011, or $.2778 per share. The total value for these shares is $20,000.

During the nine months ended September 30, 2013, the Company raised additional capital through the issuance of common stock pursuant to an Access Letter Dated December 1, 2011, whereby $165,000 in capital was raised through the issuance of 594,000 shares of common stock at $.2778 per share.

During the nine months ended September 30, 2013, the Company raised additional capital through issuance of common stock pursuant to a Private Placement whereby $676,500 in capital was raised through the issuance of 2,435,400 shares of common stock at $.2778 per share.

During the nine months ended September 30, 2013, the Company issued 387,000 shares of its common stock in connection with consulting agreements. The Company valued these common shares at $107,500 based on the price recent investors paid for common shares pursuant to an Access Letter Dated December 1, 2011, or $.2778 per share, which was all recognized since services were completed as of June 30, 2013.

Additionally, during the nine months ended September 30, 2013, the Company converted principal related party debt balance of $286,000 to equity by issuing 1,029,600 shares of common stock. The Company valued these common shares based on the price recent investors paid for common shares pursuant to a Private Placement, or $.2778 per share.

On June 10, 2013, the Company entered into an agreement with an attorney to issue 108,000 shares of Company common stock at $.2778 per share, or $30,000, for services rendered. The Company valued these common shares based on the price recent investors paid for common shares pursuant to a Private Placement and recognized as expense immediately.

On June 21, 2013, the Company entered into an agreement with an employee, wherein the employee elected to receive 9,000 shares of Company common stock at $.2778 per share, or $2,500, in lieu of semi-annual bonus. The Company valued these common shares based on the price recent investors paid for common shares pursuant to a Private Placement and therefore there was no gain or loss.

On August 7, 2013 and August 12, 2013, the Company entered into common stock repurchase agreements wherein the Company acquired an aggregate of 360,000 shares of treasury stock.  The Company repurchased the shares for $2,501.

On August 15, 2013, the Company issued 10,000 shares of its common stock in connection with a consulting agreement with Island Stock Transfer for transfer agent services.  The Company valued these common shares at $2,778 based on the price recent investors paid for common shares of $0.2778 per share, which was all recognized since services were completed as of September 30, 2013.

Stock Incentive Plan and Stock Option Grants to Employees and Directors

On April 20, 2011, the Company's board of directors and majority stockholder adopted the 2011 Stock Option Plan (the "2011 Plan"), to be effective on January 3, 2011. The purpose of the 2011 Plan is to provide an incentive to attract and retain directors, officers, consultants, advisors and employees whose services are considered valuable, to encourage a sense of proprietorship and to stimulate an active interest of such persons into our development and financial success. Under the 2011 Plan, the Company is authorized to issue incentive stock options intended to qualify under Section 422 of the Code, non-qualified stock options, stock appreciation rights, performance shares, restricted stock and long-term incentive awards. The Company has reserved for issuance an aggregate of 900,000 shares of common stock under the 2011 Plan. The maximum aggregate number of shares of Company stock that shall be subject to Grants made under the Plan to any individual during any calendar year shall be 180,000 shares. The Company's board of directors will administer the 2011 Plan until such time as such authority has been delegated to a committee of the board of directors. The material terms of each option granted pursuant to the 2011 Plan by the Company shall contain the following terms: (i) that the purchase price of each share purchasable under an incentive option shall be determined by the Committee at the time of grant, (ii) the term of each option shall be fixed by the Committee, but no option shall be exercisable more than 10 years after the date such option is granted and (iii) in the absence of any option vesting periods designated by the Committee at the time of grant, options shall vest and become exercisable in terms and conditions, consistent with the Plan, as may be determined by the Committee and specified in the Grant Instrument.

On January 3, 2011, the Company granted, pursuant to the 2011 Plan, ten-year stock options to purchase 720,000 common shares of the Company, of which (i) 180,000 are exercisable on January 3, 2012 at $0.1389 per share, (ii) 180,000 are exercisable on January 3, 2013 at $0.1389 per share, (iii) 180,000 are exercisable on January 3, 2014 at $0.1389 per share and (iv) 180,000 are exercisable on January 3, 2015 at $0.1389 per share.

The total fair value of stock option awards granted to employees during the year ended December 31, 2011 was $68,880, which is being recognized over the respective vesting periods. The Company recorded compensation expense of $35,560 for the year ended December 31, 2011.

On February 17, 2012, the Company granted 54,000 ten-year stock options, which have an exercise price of $0.2778 per share and cliff vest annually over three years starting February 17, 2013, to an employee. The fair value was computed at $10,302 or $0.1908 per option.

On April 16, 2012, the Company granted 18,000 ten-year stock options, which have an exercise price of $0.2778 and cliff vest annually over three years starting on April 16, 2013, to a non-employee. The fair value was computed at $3,432 or $0.1908 per option.

The total fair value of stock option awards granted to employees during the year ended December 31, 2012 was $13,728, which is being recognized over the respective vesting periods. The Company recorded compensation expense of $25,884 for the year ended December 31, 2012.

On April 1, 2013, the Company's board of directors and majority stockholder adopted the 2013 Stock Option Plan (the "2013 Plan"), to be effective on April 1, 2013. The purpose of the 2013 Plan is to provide an incentive to attract and retain directors, officers, consultants, advisors and employees whose services are considered valuable, to encourage a sense of proprietorship and to stimulate an active interest of such persons into our development and financial success. Under the 2013 Plan, the Company is authorized to issue incentive stock options intended to qualify under Section 422 of the Code, non-qualified stock options, stock appreciation rights, performance shares, restricted stock and long-term incentive awards. The Company has reserved for issuance an aggregate of 900,000 shares of common stock under the 2013 Plan. The maximum aggregate number of shares of Company stock that shall be subject to Grants made under the Plan to any individual during any calendar year shall be 180,000 shares. The Company's board of directors will administer the 2013 Plan until such time as such authority has been delegated to a committee of the board of directors. The material terms of each option granted pursuant to the 2013 Plan by the Company shall contain the following terms: (i) that the purchase price of each share purchasable under an incentive option shall be determined by the Committee at the time of grant, (ii) the term of each option shall be fixed by the Committee, but no option shall be exercisable more than 10 years after the date such option is granted and (iii) in the absence of any option vesting periods designated by the Committee at the time of grant, options shall vest and become exercisable in terms and conditions, consistent with the Plan, as may be determined by the Committee and specified in the Grant Instrument.

Between April 9, 2013 and June 24, 2013, the Company granted 468,000 ten-year stock options, which have an exercise price of $0.2778 and cliff vest annually over four years starting in April to June 2013, to two employees and one director. The aggregate fair value of these options was computed at $89,236 or $0.1907 per option, which is being recognized over the requisite service period, which is the vesting period.

On August 12, 2013 the Company granted 100,000 ten-year stock options, which have an exercise price of $0.50 per share and cliff vest annually over four years starting in August 2014 to an employee.  The aggregate fair value of these options was computed at $16,334 or $0.1633 per option.

On July 1, 2013 the Company's prior CFO retired and the Board authorized his options to continue vesting and expire on the original expiration date.  In accordance with ASC 718, the remaining cost relating to his stock options was expensed since the requisite services were completed.

The Company recorded $30,616 and $19,041 compensation expense for the nine months ended September 30, 2013 and 2012, respectively, in connection with all the option grants in all periods.

As of September 30, 2013, 440,000 shares were remaining under the 2013 Plan for future issuance.

The Company estimates the fair value of share-based compensation utilizing the Black-Scholes option pricing model, which is dependent upon several variables such as the expected option term, expected volatility of our stock price over the expected option term, expected risk-free interest rate over the expected option term, expected dividend yield rate over the expected option term, and an estimate of expected forfeiture rates. The Company believes this valuation methodology is appropriate for estimating the fair value of stock options granted to employees and directors, which are subject to ASC Topic 718 requirements. These amounts are estimates and thus may not be reflective of actual future results, nor amounts ultimately realized by recipients of these grants. The Company recognizes share-based compensation expense on a straight-line basis over the requisite service period for each award.

The expected life is computed using the simplified method, which is the average of the vesting term and the contractual term. The expected volatility is based on an average of similar public companies historical volatility, as the Company does not currently trade on the open market. The risk-free interest rate is based on the U.S. Treasury yields with terms equivalent to the expected term of the related option at the time of the grant. Dividend yield is based on historical trends. While the Company believes these estimates are reasonable, the compensation expense recorded would increase if the expected life was increased, a higher expected volatility was used, or if the expected dividend yield increased.

A summary of the Company's stock option activity during the nine months ended September 30, 2013, 2013 is presented below:

	Number of Options		Weighted Average Exercise Price		Weighted Average Remaining Contractual Term		Aggregate Intrinsic Value
Balance Outstanding, December 31, 2012		792,000	$	0.15		7.6	$	99,992
Granted		568,000		0.32		-		-
Exercised		-		-		-		-
Forfeited		-		-		-		-
Expired		-		-		-		-
Balance Outstanding, September 30, 2013		1,360,000	$	0.22		8.3	$	78,600
Exercisable at September 30, 2013		385,200	$	0.15		7.3	$	49,200

As of September 30, 2013 there were total unrecognized compensation costs related to non-vested share-based compensation arrangements of $96,119 to be recognized through September 2017.

The grant date weighted average for fair values of options granted in 2013 is $ 0.19 per option.

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CONSOLIDATED STATEMENTS OF OPERATIONS (USD $)	3 Months Ended		9 Months Ended		40 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013
CONSOLIDATED STATEMENTS OF OPERATIONS [Abstract]
Product Sales	$ 150,747	$ 4,010	$ 323,147	$ 7,169	$ 387,385
Revenues from Services	1,023	898	2,338	998	3,189
Total Revenue	151,770	4,908	325,485	8,167	390,574
Cost of sales	115,532	4,031	254,992	6,687	310,802
Gross profit	36,238	877	70,493	1,480	79,772
Selling, general and administrative expenses	295,024	255,549	1,049,893	633,091	2,725,457
Loss from operations	(258,786)	(254,672)	(979,400)	(631,611)	(2,645,685)
Other income (expense)
Interest income	9	4	20	15	106
Interest expense		(4,157)	(12,093)	(4,157)	(23,238)
Total other income (expense), net	9	(4,153)	(12,073)	(4,142)	(23,132)
Net income (loss)	$ (258,777)	$ (258,825)	$ (991,473)	$ (635,753)	$ (2,668,817)
Basic and diluted net loss per share	$ (0.01)	$ (0.01)	$ (0.03)	$ (0.03)	$ (0.11)
Weighted average shares outstanding Basic and diluted	31,622,055	25,739,011	29,555,904	25,517,278	25,395,523

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BUSINESS ACQUISITIONS

9 Months Ended

Sep. 30, 2013

BUSINESS ACQUISITIONS [Abstract]

BUSINESS ACQUISITIONS

NOTE 3 - BUSINESS ACQUISITIONS

On July 15, 2013 the Company acquired a website asset and all related intellectual property, namely www.coastguardnews.com.  The Company paid $7,000 cash consideration.  Additionally, the Company entered into an agreement with the seller in which the Company will pay the seller $500 per month for 36 months beginning August 15, 2013 and continuing until July 15, 2016 to maintain the website. This asset purchase was accounted for as a business combination.  The purchase price of $7,000 was allocated to one intangible website asset, which is included in other assets on the accompanying consolidated balance sheet.  The website is being amortized on a straight line basis over three years.  

The operations of the website prior to the Company's acquisition were immaterial; therefore, pro forma information is not presented.  There were no costs of acquisition incurred as a result of this website purchase.

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ACCRUED EXPENSES (Tables)

9 Months Ended

Sep. 30, 2013

ACCRUED EXPENSES [Abstract]

Schedule of Accrued Expenses

The major components of accrued expenses are summarized as follows:

	September 30, 2013		December 31, 2012
Inventory vendors	$	-	$	19,529
Advertising		2,599		229
Website development expense		-		2,795
Web hosting expense		1,332		802
Web content expense		840		-
Employee T & E expense		97		-
Product COS fees		1,237		-
Various office expense		1,436		1,861
Other		-		302
	$	7,541	$	25,518

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CONCENTRATIONS

9 Months Ended

Sep. 30, 2013

CONCENTRATIONS [Abstract]

CONCENTRATIONS

NOTE 11 - CONCENTRATIONS

Concentration of Credit Risk

Financial instruments, which potentially subject the Company to a concentration of credit risk, consist principally of temporary cash investments. The Company places its temporary cash investments with financial institutions not insured by the FDIC. There have been no losses in these accounts through September 30, 2013.

Concentration of Funding

During the nine months ended September 30, 2013 a large portion of the Company's funding was provided by the sale of shares of the Company's common stock.

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SHAREHOLDERS' EQUITY (Schedule of Stock Option Activity) (Details) (USD $)	9 Months Ended	12 Months Ended
	Sep. 30, 2013	Dec. 31, 2012	Aug. 12, 2013	Jun. 30, 2013	Jun. 24, 2013	Apr. 16, 2012	Feb. 17, 2012
Number of Options
Balance Outstanding, Beginning	792,000
Granted	568,000
Exercised
Forfeited
Expired
Balance Outstanding, Ending	1,360,000	792,000
Exercisable, Ending	385,200
Weighted Average Exercise Price
Balance Outstanding, Beginning	$ 0.15
Granted	$ 0.32
Exercised
Forfeited
Expired
Balance Outstanding, Ending		$ 0.15
Exercisable, Ending	$ 0.15		$ 0.50	$ 0.2778	$ 0.2778	$ 0.2778	$ 0.2778
Weighted Average Remaining Contractual Term
Balance Outstanding	8 years 3 months 18 days	7 years 7 months 6 days
Exercisable, Ending	7 years 3 months 18 days
Aggregate Intrinsic Value
Outstanding Balance	$ 78,600	$ 99,992
Exercisable, Ending	$ 49,200

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GOING CONCERN (Details) (USD $)	3 Months Ended		7 Months Ended	9 Months Ended		12 Months Ended		40 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Dec. 31, 2010	Sep. 30, 2013	Sep. 30, 2012	Dec. 31, 2012	Dec. 31, 2011	Sep. 30, 2013
GOING CONCERN [Abstract]
Net loss	$ 258,777	$ 258,825	$ 60,554	$ 991,473	$ 635,753	$ 931,855	$ 684,935	$ 2,668,817
Net cash used in operations				947,744	622,465			2,560,595
Accumulated deficit	$ 2,668,817			$ 2,668,817		$ 1,677,344		$ 2,668,817

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NATURE OF OPERATIONS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) (USD $)	1 Months Ended	7 Months Ended	9 Months Ended		12 Months Ended
	Jun. 26, 2013	Dec. 31, 2010	Sep. 30, 2013	Sep. 30, 2012	Dec. 31, 2012	Dec. 31, 2011	Dec. 31, 2010
NATURE OF OPERATIONS AND SUMMARY OF ACCOUNTING POLICIES [Abstract]
Stock split description	1.8 for 1 forward stock split
Common stock, shares authorized	324,000,000		180,000,000		180,000,000
Price per share	$ 0.50	$ 0.25	$ 0.50		$ 0.50	$ 0.25	$ 0.01
Price per share reflected after split	0.2778
Shares before stock split	100
Shares after stock split	180
Advertising, marketing and promotion expense			$ 41,758	$ 67,824
Common stock equivalents outstanding			1,360,000

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COMMITMENTS AND CONTINGENCIES (Details) (USD $)	1 Months Ended						9 Months Ended		12 Months Ended
	Sep. 06, 2013 sqft	Aug. 15, 2013	Jun. 21, 2013	Jun. 10, 2013	May 31, 2013	Jan. 03, 2011 sqft	Sep. 30, 2013 sqft	Sep. 30, 2012	Dec. 31, 2012
Commitments and Contingencies [Line Items]
Area of real estate space	1,017					2,000	1,017
Lease term						39 months
Monthly base rent owed per operating lease agreement						$ 4,000	$ 2,021
Lease expiration date							Dec. 31, 2016
Due for the remainder of 2013							17,830
Due through 2016							213,961
Rent expense	1,617						34,901	35,299
Consulting fees					15,000
Common stock issued for services, shares		10,000	9,000	108,000	27,000				72,000
First Month Payment [Member]
Commitments and Contingencies [Line Items]
Consulting fees					$ 7,500

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LONG TERM DEBT TO RELATED PARTIES AND PREMIUM FINANCE LOAN PAYABLE (Narrative) (Details) (USD $)	9 Months Ended	13 Months Ended	1 Months Ended
	Sep. 30, 2013	Oct. 06, 2013	May 31, 2013 CEO [Member]	Nov. 01, 2012 CEO [Member]	Aug. 01, 2012 CEO [Member]	May 31, 2013 Shareholders [Member]	Aug. 01, 2012 Shareholders [Member]	May 31, 2013 Other Shareholders [Member]	Aug. 01, 2012 Other Shareholders [Member]
Debt Instrument [Line Items]
Borrowed funds				$ 50,000	$ 100,000		$ 100,000		$ 50,000
Debt instrument interest rate				10.00%	10.00%		10.00%		10.00%
Debt instrument, maturity date				Nov. 01, 2022	Aug. 01, 2022		Aug. 01, 2022		Aug. 01, 2022
Amount financed		14,438
Total insurance premiums		19,159
Financing interest expense		435
Monthly loan payments		1,604
Loan term		9 months
Debt balance amount	12,833
Principal debt converted	$ 286,000		$ 143,000			$ 286,000		$ 142,500
Issuance of common stock for conversion of debt	1,029,600		516,600			1,029,600		513,000

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SHAREHOLDERS' EQUITY (Tables)

9 Months Ended

Sep. 30, 2013

SHAREHOLDERS' EQUITY [Abstract]

Summary of Stock Option Activity

A summary of the Company's stock option activity during the nine months ended September 30, 2013, 2013 is presented below:

	Number of Options		Weighted Average Exercise Price		Weighted Average Remaining Contractual Term		Aggregate Intrinsic Value
Balance Outstanding, December 31, 2012		792,000	$	0.15		7.6	$	99,992
Granted		568,000		0.32		-		-
Exercised		-		-		-		-
Forfeited		-		-		-		-
Expired		-		-		-		-
Balance Outstanding, September 30, 2013		1,360,000	$	0.22		8.3	$	78,600
Exercisable at September 30, 2013		385,200	$	0.15		7.3	$	49,200

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CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS' EQUITY (DEFICIT) (Parenthetical) (USD $)	9 Months Ended
	Sep. 30, 2013
CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS' EQUITY (DEFICIT) [Abstract]
Common stock issued for cash, price per share	$ 0.50
Debt conversion, price per share	$ 0.50

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NATURE OF OPERATIONS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

9 Months Ended

Sep. 30, 2013

NATURE OF OPERATIONS AND SUMMARY OF ACCOUNTING POLICIES [Abstract]

NATURE OF OPERATIONS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

NOTE 1 - NATURE OF OPERATIONS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Organization and Nature of Operations

Bright Mountain Holdings, Inc. ("BMHI" or the "Company," "we," "us," "our", "Bright Mountain") is a Florida corporation formed on May 20, 2010. Its wholly owned subsidiaries, Bright Mountain LLC, and The Bright Insurance Agency, LLC, were formed as Florida limited liability companies in May 2011.

The Bright Insurance Agency, LLC was formerly known as Five Peaks, LLC.  On September 25, 2013 Five Peaks, LLC filed Articles of Amendment to the Articles of Organization with the State of Florida to amend its entity name to The Bright Insurance Agency, LLC.

Bright Mountain is developing a personal website "portal" designed to attract and retain Internet audiences whose main purpose is to be a starting point when connecting to or searching the World Wide Web (Web), with a special emphasis on military, veterans, firemen, law enforcement, and first responders.  The Bright Mountain mission is to help people in these groups by developing a profitable enterprise and giving back to nationally known charities that represent veterans and first responders, including law enforcement, firemen, and EMS.

The website, www.thebright.com, has unique characteristics including design elements like colors, shapes, layout and typefaces, as well as certain dynamic or interactive elements such as boxes, buttons and menus. The "look and feel" of Bright Mountain can be described in terms such as "colorful", "quality", "fun" "user friendly" and "trustworthy". It contains in a number of sections a vast amount of mission group oriented information including originally written news content, financial markets information and data, blogs, and mission group information.  Bright Mountain also owns the following websites:

Wardocumentaryfilms.com

Bootcamp4me.com

Bootcamp4me.org

360fire.com

Coastguardnews.com

TheBravestOnline.com

Basis of Presentation

The interim unaudited consolidated financial statements included herein have been prepared by the Company, pursuant to the rules and regulations of the Securities and Exchange Commission (the "SEC"). In the opinion of the Company's management, all adjustments necessary to present fairly the consolidated results of operations and cash flows for the three and nine months ended September 30, 2013, and the financial position as of September 30, 2013 have been made. The results of operations for such interim period is not necessarily indicative of the operating results expected for the full year.

Recapitalization

Our Board of Directors approved a 1.8 for 1 forward stock split of our common shares on June 26, 2013, which became effective for shareholders of record on June 26, 2013. The Company also amended its articles of incorporation to increase its authorized common stock to 324,000,000 shares.  All shares issued prior to June 26, 2013 and the respective per share amounts (including quantities and prices) in our accompanying consolidated financial statements and notes to consolidated financial statements have been retroactively restated to reflect the 1.8 for 1 forward stock split and change in outstanding shares.  This means that each original share quantity issued prior to June 26, 2013 has been multiplied by 1.8 and each original share price has been divided by 1.8.  For example, the price per share of $0.50 originally paid for by an investor prior to June 26, 2013 is now reflected as $0.2778, while a quantity of 100 shares is now reflected as 180 shares.

Principles of Consolidation

The consolidated financial statements include the accounts of BMHI and its wholly owned subsidiaries, Bright Mountain, LLC and The Bright Insurance Agency, LLC. All significant inter-company balances and transactions have been eliminated in consolidation.

Development Stage Company

The Company has been in the development stage from inception to September 30, 2013.  Activities during the development stage have been principally devoted to organizational activities, raising capital, software development and evaluating operational activities and business opportunities. Since its formation, the Company has had minimal revenues from its planned operations.

Use of Estimates

Our consolidated financial statements are prepared in accordance with Accounting Principles Generally Accepted in the United States ("GAAP"). These accounting principles require management to make certain estimates, judgments, and assumptions. We believe that the estimates, judgments, and assumptions upon which we rely are reasonable based upon information available to us at the time that these estimates, judgments, and assumptions are made. These estimates, judgments, and assumptions can affect the reported amounts of assets and liabilities as of the date of our consolidated financial statements as well as reported amounts of revenue and expenses during the periods presented. Our consolidated financial statements would be affected to the extent there are material differences between these estimates and actual results. In many cases, the accounting treatment of a particular transaction is specifically dictated by GAAP and does not require management's judgment in its application. There are also areas in which management's judgment in selecting any available alternative would not produce a materially different result. Significant estimates included in the accompanying consolidated financial statements include the fair value of acquired assets for purchase price allocation in business combinations, valuation of inventory, valuation of intangible assets, estimates of amortization period for intangible assets, valuation of equity based transactions, and the valuation allowance on deferred tax assets.

Fair Value of Financial Instruments and Fair Value Measurements

The Company measures its financial assets and liabilities in accordance with GAAP. For certain of our financial instruments, including cash, accounts payable, accrued expenses, and the short-term portion of long-term debt, the carrying amounts approximate fair value due to their short maturities.

We adopted accounting guidance for financial and non-financial assets and liabilities (ASC 820). The adoption did not have a material impact on our results of operations, financial position or liquidity. This standard defines fair value, provides guidance for measuring fair value and requires certain disclosures. This standard does not require any new fair value measurements, but rather applies to all other accounting pronouncements that require or permit fair value measurements. This guidance does not apply to measurements related to share-based payments. This guidance discusses valuation techniques, such as the market approach (comparable market prices), the income approach (present value of future income or cash flow), and the cost approach (cost to replace the service capacity of an asset or replacement cost). The guidance utilizes a fair value hierarchy that prioritizes the inputs to valuation techniques used to measure fair value into three broad levels. The following is a brief description of those three levels:

Level 1: Observable inputs such as quoted prices (unadjusted) in active markets for identical assets or liabilities.

Level 2: Inputs other than quoted prices that are observable, either directly or indirectly. These include quoted prices for similar assets or liabilities in active markets and quoted prices for identical or similar assets or liabilities in markets that are not active.

Level 3: Unobservable inputs in which little or no market data exists, therefore developed using estimates and assumptions developed by us, which reflect those that a market participant would use.

Revenue Recognition

The Company recognizes revenue on our products in accordance with ASC 605-10, "Revenue Recognition in Financial Statements". Under these guidelines, revenue is recognized on sales transactions when all of the following exist: persuasive evidence of an arrangement did exist, delivery of product has occurred, the sales price to the buyer is fixed or determinable and collectability is reasonably assured. The Company has several revenue streams generated directly from its website and specific revenue recognition criteria for each revenue stream is as follows:

·

Sale of merchandise directly to consumers: The Company's product sales are recognized either FOB shipping point or FOB destination, dependent on the customer. Revenues are therefore recognized at point of ownership transfer, accordingly.

·

Advertising revenue is received directly form companies who pay the Company a monthly fee for advertising space.

·

Advertising revenues are generated by users "clicking" on website advertisements utilizing several ad network partners: Revenues are recognized, on a net basis, upon receipt of payment by the ad network partner since the revenue is not determinable until it is received.

The Company follows the guidance of ASC 605-50-25, "Revenue Recognition, Customer Payments". Accordingly, any incentives received from vendors are recognized as a reduction of the cost of products included in inventories. Promotional products or samples given to customers or potential customers are recognized as a cost of goods sold. Cash incentives provided to our customers are recognized as a reduction of the related sale price, and, therefore, are a reduction in sales.

Cost of Sales

Components of costs of sales include product costs, shipping costs to customers and any inventory adjustments.

Shipping and Handling Costs

The Company includes shipping and handling fees billed to customers as revenues and shipping and handling costs for shipments to customers as cost of revenues.

Sales Return Reserve Policy

Our return policy generally allows our end users to return purchased products for refund or in exchange for new products. We estimate a reserve for sales returns, if any, and record that reserve amount as a reduction of sales and as a sales return reserve liability. Sales to consumers on our web site generally may be returned within a reasonable period of time.

Warranty Reserve Policy

The Company is a retail distributor of products and warranties are the responsibility of the manufacturer. Therefore, the Company does not record a reserve for product warranty.

Stock-Based Compensation

The Company accounts for stock-based instruments issued to employees for services in accordance with ASC Topic 718. ASC Topic 718 requires companies to recognize in the statement of operations the grant-date fair value of stock options and other equity based compensation issued to employees. The value of the portion of an employee award that is ultimately expected to vest is recognized as an expense over the requisite service periods using the straight-line attribution method. The Company accounts for non-employee share-based awards in accordance with the measurement and recognition criteria of ASC Topic 505-50, "Equity-Based Payments to Non-Employees". The Company estimates the fair value of stock options by using the Black-Scholes option-pricing model.

Advertising, Marketing and Promotion

Advertising, marketing and promotion expenses are expensed as incurred and are included in selling, general and administrative expenses on the accompanying statement of operations. For the nine months ended September 30, 2013 and the nine months ended September 30, 2012, advertising, marketing and promotion expense was $41,758 and $67,824 respectively.

Income Taxes

We use the asset and liability method to account for income taxes. Under this method, deferred income taxes are determined based on the differences between the tax basis of assets and liabilities and their reported amounts in the consolidated financial statements which will result in taxable or deductible amounts in future years and are measured using the currently enacted tax rates and laws. A valuation allowance is provided to reduce net deferred tax assets to the amount that, based on available evidence, is more likely than not to be realized.

The Company follows the provisions of ASC 740-10, Accounting for Uncertain Income Tax Positions. When tax returns are filed, it is highly certain that some positions taken would be sustained upon examination by the taxing authorities, while others are subject to uncertainty about the merits of the position taken or the amount of the position that would be ultimately sustained. In accordance with the guidance of ASC 740-10, the benefit of a tax position is recognized in the financial statements in the period during which, based on all available evidence, management believes it is more likely than not that the position will be sustained upon examination, including the resolution of appeals or litigation processes, if any. Tax positions taken are not offset or aggregated with other positions. Tax positions that meet the more-likely-than-not recognition threshold are measured as the largest amount of tax benefit that is more than 50 percent likely of being realized upon settlement with the applicable taxing authority. The portion of the benefits associated with tax positions taken that exceeds the amount measured as described above should be reflected as a liability for unrecognized tax benefits in the accompanying consolidated balance sheets along with any associated interest and penalties that would be payable to the taxing authorities upon examination.

As of September 30, 2013, tax years 2012, 2011 and 2010 remain open for IRS audit. The Company has received no notice of audit or any notifications from the IRS for any of the open tax years.

Basic and Diluted Net Earnings (Loss) Per Common Share

In accordance with ASC 260-10, "Earnings Per Share", basic net earnings (loss) per common share is computed by dividing the net earnings (loss) for the period by the weighted average number of common shares outstanding during the period. Diluted earnings (loss) per share are computed using the weighted average number of common and dilutive common stock equivalent shares outstanding during the period. As of September 30, 2013 there were 1,360,000 common stock equivalent shares outstanding as stock options. Equivalent shares are not utilized when the effect is anti-dilutive.

Segment Information

In accordance with the provisions of ASC 280-10, "Disclosures about Segments of an Enterprise and Related Information", the Company is required to report financial and descriptive information about its reportable operating segments. The Company does not have any operating segments as of September 30, 2013.

Recent Accounting Pronouncements

Recent accounting standards that have been issued or proposed by FASB (Financial Accounting Standards Board) that do not require adoption until a future date are not expected to have a material impact on the financial statements upon adoption.

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INVENTORIES

9 Months Ended

Sep. 30, 2013

INVENTORIES [Abstract]

INVENTORIES

NOTE 4 - INVENTORIES

Inventories consisted of the following:

	September 30,		December 31,
	2013		2012
Finished Goods	$	230,171	$	40,450

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GOING CONCERN

9 Months Ended

Sep. 30, 2013

GOING CONCERN [Abstract]

GOING CONCERN

NOTE 2 - GOING CONCERN

The accompanying consolidated financial statements have been prepared on a going concern basis, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business. The Company sustained net losses of $991,473 and used cash in operating activities of $947,744 for the nine months ended September 30, 2013. The Company had deficit accumulated during development stage of $2,668,817 at September 30, 2013.  These factors raise substantial doubt about the ability of the Company to continue as a going concern for a reasonable period of time. The Company's continuation as a going concern is dependent upon its ability to generate revenues and its ability to continue receiving investment capital and loans from related parties to sustain its current level of operations.

Management plans to continue to raise additional capital through a Private Placement Memorandum and is exploring additional avenues for future fund-raising through both public and private sources.

The consolidated financial statements do not include any adjustments relating to the recoverability and classification of recorded asset amounts or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern.

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BUSINESS ACQUISITIONS (Details) (USD $)	1 Months Ended
	Jul. 31, 2013
BUSINESS ACQUISITIONS [Abstract]
Cash consideration	$ 7,000
Monthly fee payable to seller to maintain website	$ 500
Agreement term	36 months
Agreement end date	Jul. 15, 2016

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LONG TERM DEBT TO RELATED PARTIES AND PREMIUM FINANCE LOAN PAYABLE (Schedule of Notes Payable and Related Parties) (Details) (USD $)	Sep. 30, 2013	Dec. 31, 2012
Debt Instrument [Line Items]
Current portion of debt		$ 19,104
Long term debt		274,201
Chief Executive Officer [Member]
Debt Instrument [Line Items]
Current portion of debt		9,513
Long term debt		137,515
Shareholders [Member]
Debt Instrument [Line Items]
Current portion of debt		9,591
Long term debt		$ 136,686

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SHAREHOLDERS' EQUITY (Stock Incentive Plan and Stock Option Grants to Employees and Directors) (Narrative) (Details) (USD $)	1 Months Ended			3 Months Ended	9 Months Ended		12 Months Ended			1 Months Ended						1 Months Ended
	Aug. 12, 2013	Apr. 16, 2012	Feb. 17, 2012	Jun. 30, 2013	Sep. 30, 2013	Sep. 30, 2012	Dec. 31, 2012	Dec. 31, 2011	Jun. 24, 2013	Apr. 20, 2011 2011 Plan [Member]	Jan. 03, 2011 2011 Plan [Member]	Jan. 03, 2011 2011 Plan [Member] Exercisable January 3, 2012 [Member]	Jan. 03, 2011 2011 Plan [Member] Exercisable January 3, 2013 [Member]	Jan. 03, 2011 2011 Plan [Member] Exercisable January 3, 2014 [Member]	Jan. 03, 2011 2011 Plan [Member] Exercisable January 3, 2015 [Member]	Apr. 30, 2013 2013 Plan [Member]	Apr. 16, 2012 2013 Plan [Member]	Sep. 30, 2013 2013 Plan [Member]
Stockholders' Equity [Line Items]
Shares reserved for issuance										900,000						900,000
Shares remaining for future issuance																		440,000
Stock option expiration term										10 years						10 years	10 years
Maximum allowable annual shares granted to any individual										180,000						180,000
Stock options granted	100,000	18,000	54,000	468,000							720,000
Options exercisable					385,200							180,000	180,000	180,000	180,000
Options exercisable, weighted-average exercise price	$ 0.50	$ 0.2778	$ 0.2778	$ 0.2778	$ 0.15				$ 0.2778			$ 0.1389	$ 0.1389	$ 0.1389	$ 0.1389
Fair value of options granted	$ 16,334	$ 3,432	$ 10,302	$ 89,236			$ 13,728	$ 68,880
Fair value of options granted per option	$ 0.1633	$ 0.1908	$ 0.1908	$ 0.1907	$ 0.19
Share based compensation expense					$ 30,616	$ 19,041	$ 25,884	$ 35,560
Unrecognized compensation cost					$ 96,119
Unrecognized compensation cost, period for recognition					4 years

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CONSOLIDATED BALANCE SHEETS (Parenthetical) (USD $)	Sep. 30, 2013	Dec. 31, 2012
CONSOLIDATED BALANCE SHEETS [Abstract]
Preferred shares, par value per share	$ 0.01	$ 0.01
Preferred shares, shares authorized	20,000,000	20,000,000
Preferred stock, shares issued	0	0
Preferred stock, shares outstanding	0	0
Common shares, par value per share	$ 0.01	$ 0.01
Common shares, shares authorized	180,000,000	180,000,000
Common shares, shares issued	31,987,000	27,414,000
Common shares, shares outstanding	31,627,000	27,414,000
Treasury stock, shares	360,000

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ACCRUED EXPENSES

9 Months Ended

Sep. 30, 2013

ACCRUED EXPENSES [Abstract]

ACCRUED EXPENSES

NOTE 7 - ACCRUED EXPENSES

The major components of accrued expenses are summarized as follows:

	September 30, 2013		December 31, 2012
Inventory vendors	$	-	$	19,529
Advertising		2,599		229
Website development expense		-		2,795
Web hosting expense		1,332		802
Web content expense		840		-
Employee T & E expense		97		-
Product COS fees		1,237		-
Various office expense		1,436		1,861
Other		-		302
	$	7,541	$	25,518

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CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS' EQUITY (DEFICIT) (USD $)	Total	Common Stock [Member]	Additional Paid-in Capital [Member]	Treasury Shares [Member]	Accumulated Deficit [Member]
Balance at May. 19, 2010
Balance, shares at May. 19, 2010
Sale of common stock for cash ($.01/share)	100,000	180,000	(80,000)
Sale of common stock for cash ($.01/share), shares		18,000,000
Sale of common stock for cash ($.25/share) pursuant to Private Placement Memorandum	790,000	56,880	733,120
Sale of common stock for cash ($.25/share) pursuant to Private Placement Memorandum, shares		5,688,000
Net loss	(60,554)				(60,554)
Balance at Dec. 31, 2010	829,446	236,880	653,120		(60,554)
Balance, shares at Dec. 31, 2010		23,688,000
Sale of common stock for cash ($.25/share) pursuant to Private Placement Memorandum	200,000	14,400	185,600
Sale of common stock for cash ($.25/share) pursuant to Private Placement Memorandum, shares		1,440,000
Stock option compensation expense	35,560		35,560
Net loss	(684,935)				(684,935)
Balance at Dec. 31, 2011	380,072	251,280	874,280		(745,489)
Balance, shares at Dec. 31, 2011		25,128,000
Sale of common stock for cash ($.50/share) pursuant to Access Letter	615,000	22,140	592,860
Sale of common stock for cash ($.50/share) pursuant to Access Letter, shares		2,214,000
Common stock issued for services	20,000	720	19,280
Common stock issued for services, shares	72,000	72,000
Stock option compensation expense	25,884		25,884
Net loss	(931,855)				(931,855)
Balance at Dec. 31, 2012	109,100	274,140	1,512,304		(1,677,344)
Balance, shares at Dec. 31, 2012		27,414,000
Sale of common stock for cash ($.50/share) pursuant to Access Letter	165,000	5,940	159,060
Sale of common stock for cash ($.50/share) pursuant to Access Letter, shares		594,000
Sale of common stock for cash ($.50/share) pursuant to Subscription Agreement	676,500	24,354	652,146
Sale of common stock for cash ($.50/share) pursuant to Subscription Agreement, shares		2,435,400
Conversion of shareholder debt to common stock at $0.50 per share	286,000	10,296	275,704
Conversion of shareholder debt to common stock at $0.50 per share, shares	1,029,600	1,029,600
Common stock issued for services	145,000	5,140	139,860
Common stock issued for services, shares		514,000
Repurchase of shares of common stock for cash	(2,501)			(2,501)
Repurchase of shares of common stock for cash, shares	360,000	(360,000)
Stock option compensation expense	30,616		30,616
Net loss	(991,473)				(991,473)
Balance at Sep. 30, 2013	$ 418,242	$ 319,870	$ 2,769,690	$ (2,501)	$ (2,668,817)
Balance, shares at Sep. 30, 2013		31,627,000

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CONSOLIDATED BALANCE SHEETS (USD $)	Sep. 30, 2013	Dec. 31, 2012
Current Assets
Cash	$ 198,043	$ 336,684
Prepaid Costs and Expenses	45,975	23,304
Inventories	230,171	40,450
Total Current Assets	474,189	400,438
Fixed assets, net	31,132	29,224
Other Assets	27,644	8,700
Total Assets	532,965	438,362
Current liabilities
Accounts payable	94,349
Accrued expenses	7,541	25,518
Premium Finance Loan Payable	12,833	10,439
Long Term Debt to Related Parties, Current Portion		19,104
Total Current Liabilities	114,723	55,061
Long Term Debt to Related Parties		274,201
Total Liabilities	114,723	329,262
Commitments and contingencies (Note 8)
Shareholders' equity
Preferred stock, par value $0.01, 20,000,000 shares authorized, none issued and outstanding respectively
Common stock, par value $.01, 180,000,000 shares authorized, 31,987,000 issued and 31,627,000 outstanding at September 30, 2013 and 27,414,000 shares issued and outstanding at December 31, 2012	319,870	274,140
Additional paid-in capital	2,769,690	1,512,304
Accumulated deficit	(2,668,817)	(1,677,344)
Total	420,743	109,100
Less: cost of treasury stock (360,000 shares)	(2,501)
Total shareholders' equity	418,242	109,100
Total liabilities and shareholders? equity	$ 532,965	$ 438,362

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INVENTORIES (Details) (USD $)	Sep. 30, 2013	Dec. 31, 2012
INVENTORIES [Abstract]
Total finished goods	$ 230,171	$ 40,450

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LONG TERM DEBT TO RELATED PARTIES AND PREMIUM FINANCE LOAN PAYABLE (Tables)

9 Months Ended

Sep. 30, 2013

LONG TERM DEBT TO RELATED PARTIES AND PREMIUM FINANCE LOAN PAYABLE [Abstract]

Schedule of Related Party Notes Payable

Notes payable, classified as both short-term and long-term at September 30, 2013 and December 31, 2012, consists of the following:

	September 30, 2013		December 31, 2012
Current portion of debt:
Chief Executive Office		-	$	9,513
Shareholders		-		9,591
Total		-	$	19,104
Long term debt:
Chief Executive Office		-	$	137,515
Shareholders		-		136,686
Total		-	$	274,201

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SUBSEQUENT EVENTS (Details) (USD $)	1 Months Ended	13 Months Ended	1 Months Ended
	Jul. 31, 2013	Oct. 06, 2013	Oct. 25, 2013 Subsequent Event [Member]	Oct. 22, 2013 Subsequent Event [Member]	Oct. 01, 2013 Subsequent Event [Member]
Subsequent Event [Line Items]
Amount financed		$ 14,438		$ 19,037	$ 1,982
Total insurance premiums		19,159			2,517
Financing interest expense		435		674	84
Loan term		9 months		9 months	9 months
Monthly loan payments		1,604		2,102	220
Purchase price to acquire TheBravestOnline.com			30,000
Agreement term	36 months		24 months
Agreement end date	Jul. 15, 2016		Oct. 25, 2015
Initial payment			5,880
Monthly payment			$ 1,005

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RELATED PARTIES (Details) (USD $)	1 Months Ended								3 Months Ended	7 Months Ended	9 Months Ended		12 Months Ended		40 Months Ended	9 Months Ended	12 Months Ended	7 Months Ended	9 Months Ended	12 Months Ended		7 Months Ended	9 Months Ended	12 Months Ended	9 Months Ended
	Aug. 15, 2013	Aug. 12, 2013	Jun. 21, 2013	Jun. 10, 2013	May 31, 2013	Apr. 16, 2012	Feb. 17, 2012	Jul. 31, 2010	Jun. 30, 2013	Dec. 31, 2010	Sep. 30, 2013	Sep. 30, 2012	Dec. 31, 2012	Dec. 31, 2010	Sep. 30, 2013	Sep. 30, 2013 Access Letter [Member]	Dec. 31, 2011 Access Letter [Member]	Dec. 31, 2010 Related Party Founder [Member]	Sep. 30, 2013 Directors [Member]	Dec. 31, 2012 Directors [Member]	Dec. 31, 2011 Officer [Member]	Dec. 31, 2010 Related Party [Member]	Sep. 30, 2013 Related Party [Member]	Dec. 31, 2012 Related Party [Member] Access Letter [Member]	Sep. 30, 2013 Employee [Member]
Related Party Transaction [Line Items]
Stock issued during period for cash, shares								18,000,000						7,128,000		594,000	2,214,000	18,000,000	180,000	36,000		2,880,000	16,434,000	180,000
Stock issued during period for cash								$ 100,000		$ 100,000				$ 990,000		$ 165,000	$ 615,000	$ 100,000	$ 50,000	$ 10,000		$ 400,000	$ 456,500	$ 50,000
Shares gifted by related party founder to family members and others								3,034,800										3,034,800
Common stock issued for services, shares	10,000		9,000	108,000	27,000								72,000			387,000									9,000
Common stock issued for services	$ 2,778		$ 2,500	$ 30,000							$ 145,000		$ 20,000		$ 165,000	$ 107,500									$ 2,500
Stock options granted		100,000				18,000	54,000		468,000												360,000

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SHAREHOLDERS' EQUITY (Preferred and Common Stock) (Narrative) (Details) (USD $)	1 Months Ended					7 Months Ended	9 Months Ended		12 Months Ended		40 Months Ended		9 Months Ended	12 Months Ended		9 Months Ended	12 Months Ended
	Aug. 15, 2013	Jun. 21, 2013	Jun. 10, 2013	May 31, 2013	Jul. 31, 2010	Dec. 31, 2010	Sep. 30, 2013	Sep. 30, 2012	Dec. 31, 2012	Dec. 31, 2010	Sep. 30, 2013	Jun. 26, 2013	Sep. 30, 2013 Private Placement Memorandum [Member]	Dec. 31, 2011 Private Placement Memorandum [Member]	Dec. 31, 2010 Private Placement Memorandum [Member]	Sep. 30, 2013 Access Letter [Member]	Dec. 31, 2011 Access Letter [Member]
Stockholders' Equity [Line Items]
Preferred shares, shares authorized							20,000,000		20,000,000		20,000,000
Preferred shares, par value per share							$ 0.01		$ 0.01		$ 0.01
Common shares, shares authorized							180,000,000		180,000,000		180,000,000	324,000,000
Common stock issued for services, shares	10,000	9,000	108,000	27,000					72,000							387,000
Common stock issued for services	$ 2,778	$ 2,500	$ 30,000				$ 145,000		$ 20,000		$ 165,000					$ 107,500
Common stock price per share	$ 0.2778	$ 0.2778	$ 0.2778		$ 0.0056		$ 0.2778		$ 0.2778		$ 0.2778		$ 0.2778	$ 0.1389	$ 0.1389	$ 0.2778	$ 0.2778
Stock issued during period for cash, shares					18,000,000					7,128,000			2,435,400	1,440,000	5,688,000	594,000	2,214,000
Stock issued during period for cash					100,000	100,000				990,000			676,500	200,000	790,000	165,000	615,000
Shares gifted by related party founder to family members and others					3,034,800
Principal debt converted							286,000
Issuance of common stock for conversion of debt							1,029,600
Repurchase of common stock, shares							360,000
Repurchase of common stock, value							$ 2,501

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LONG TERM DEBT TO RELATED PARTIES AND PREMIUM FINANCE LOAN PAYABLE

9 Months Ended

Sep. 30, 2013

LONG TERM DEBT TO RELATED PARTIES AND PREMIUM FINANCE LOAN PAYABLE [Abstract]

LONG TERM DEBT TO RELATED PARTIES AND PREMIUM FINANCE LOAN PAYABLE

NOTE 6 - LONG TERM DEBT TO RELATED PARTIES AND PREMIUM FINANCE LOAN PAYABLE

Notes Payable - Related Parties

Notes payable, classified as both short-term and long-term at September 30, 2013 and December 31, 2012, consists of the following:

	September 30, 2013		December 31, 2012
Current portion of debt:
Chief Executive Office		-	$	9,513
Shareholders		-		9,591
Total		-	$	19,104
Long term debt:
Chief Executive Office		-	$	137,515
Shareholders		-		136,686
Total		-	$	274,201

On August 1, 2012 the Company borrowed funds and issued notes to its majority shareholder and CEO in the amount of $100,000, and to other shareholders in the amounts of $100,000 and $50,000 respectively. Each of the notes contain the same terms: maturity date, August 1, 2022, bear an interest rate of 10%, and are to be repaid, principal and interest monthly, based on a ten-year amortization schedule. The notes are secured by substantially all assets of the Company.

On November 1, 2012, the majority shareholder and CEO loaned the Company another $50,000. The maturity date is November 1, 2022, bears an interest rate of 10%, and is to be repaid, principal and interest monthly, based on a ten-year amortization schedule. The note is secured by substantially all assets of the Company.

On May 31, 2013 the Company entered into an agreement with the respective shareholders to convert the remaining $286,000 principal debt balance to equity by issuing 1,029,600 shares of the Company common stock to the respective shareholders. The majority shareholder and CEO was issued 516,600 shares of common stock for the principal debt balance of $143,500. Other shareholders were issued 513,000 shares of common stock for the principal debt balance of $142,500.

As of September 30, 2013, the Company does not have any long-term debt outstanding to related parties.

Premium Finance Loan Payable

Premium finance loan payable related to the financing of the Company's Error & Omission (E&O) insurance coverage for the period September 6, 2013 through September 5, 2014. The Company financed $14,438 of the total policy premium of $19,159 (including interest of $435) from Pro Premium Financing Company, Inc.  The terms of the loan are nine equal payments of $1,604 per month beginning October 6, 2013. The balance due was $12,833 at September 30, 2013.

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FIXED ASSETS (Details) (USD $)	9 Months Ended		40 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Dec. 31, 2012
Property, Plant and Equipment [Line Items]
Total Fixed Assets	$ 51,403		$ 51,403	$ 43,550
Less: Accumulated Depreciation	(20,271)		(20,271)	(14,326)
Total Fixed Assets, net	31,132		31,132	29,224
Depreciation	5,945	5,322	20,271
Computer Equipment [Member]
Property, Plant and Equipment [Line Items]
Total Fixed Assets	27,483		27,483	24,746
Property and equipment, estimated useful life	5 years
Office Furniture and Equipment [Member]
Property, Plant and Equipment [Line Items]
Total Fixed Assets	$ 23,920		$ 23,920	$ 18,804
Property and equipment, estimated useful life	7 years

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RELATED PARTIES

9 Months Ended

Sep. 30, 2013

RELATED PARTIES [Abstract]

RELATED PARTIES

NOTE 9 - RELATED PARTIES

A related party founder was issued 18,000,000 common shares as founder shares for $100,000 cash in 2010, of which, 3,034,800 common shares were gifted by the related party founder to family members and others.  Related parties were issued 2,880,000 common shares in a private placement in 2010 for $400,000 (included in the 7,128,000 common shares sold for $990,000 cash in 2010).

In 2011, related party officers were granted 360,000 stock options (see Note 10).

In 2012, a director purchased 36,000 common shares for $10,000 and a related party purchased 180,000 common shares pursuant to an Access Letter dated December 1, 2011 for $50,000.

During the nine months ended September 30, 2013, a related party was issued 1,643,400 common shares for $456,500. During the nine months ended September 30, 2013, a director purchased 180,000 common shares for $50,000. During the nine months ended September 30, 2013, an employee was issued 9,000 common stock shares in lieu of a semi annual $2,500 bonus.

In 2013, as described in Note 6, certain related parties loaned funds to the Company in 2012, which were subsequently converted to equity on May 31, 2013.

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FIXED ASSETS

9 Months Ended

Sep. 30, 2013

FIXED ASSETS [Abstract]

FIXED ASSETS

NOTE 5- FIXED ASSETS

Fixed assets consists of the following:

	September 30,			December 31,			Depreciable Life
	2013			2012			(Years)
Computer Equipment	$	27,483		$	24,746			5
Office Furniture & Equipment		23,920			18,804			7
Total Fixed Assets		51,403			43,550
Less: Accumulated Depreciation		(20,271	)		(14,326	)
Total Fixed Assets, net	$	31,132		$	29,224

Depreciation expense was $5,945 for the nine months ended September 30, 2013.

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CONSOLIDATED STATEMENTS OF CASH FLOWS (USD $)	9 Months Ended		40 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013
Cash flows from operating activities:
Net loss	$ (991,473)	$ (635,753)	$ (2,668,817)
Adjustments to reconcile net loss to net cash used in operations:
Depreciation	5,945	5,322	20,271
Stock option compensation expense	30,616	19,041	92,060
Common stock issued for services	145,000		165,000
Changes in operating assets and liabilities:
Inventory	(189,721)	(16,513)	(230,170)
Prepaid costs and expenses	(3,382)	2,849	(26,686)
Accounts payable	94,349		94,349
Accrued interest		2,073
Accrued expenses	(20,134)	516	21,042
Other assets	(18,944)		(27,644)
Net cash used in operating activities	(947,744)	(622,465)	(2,560,595)
Cash flows from investing activities:
Purchase of fixed assets	(7,853)	(2,700)	(51,403)
Net cash used by investing activities	(7,853)	(2,700)	(51,403)
Cash flows from financing activities:
Sale of common stock	841,500	175,000	2,546,500
Repurchase of common stock	(2,501)		(2,501)
Payments on premium finance loan	(14,738)		(19,958)
LT debt- loan proceeds from related parties		250,000	300,000
Principal repayments-LT debt from related parties	(7,305)	(1,219)	(14,000)
Net cash provided by financing activities	816,956	423,781	2,810,041
Net increase (decrease) in cash	(138,641)	(201,384)	198,043
Cash at beginning of period	336,684	328,749
Cash at end of period	198,043	127,365	198,043
Supplemental Disclosure of Cash Flow Information
Cash paid for Interest	12,093	2,083	23,238
Cash paid for Income Taxes
Non-Cash Investing and financing activities
Premium finance loan payable recorded as prepaid	19,289	15,659	19,289
Conversion of related party notes to common stock	$ 286,000		$ 286,000

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ACCRUED EXPENSES (Details) (USD $)	Sep. 30, 2013	Dec. 31, 2012
ACCRUED EXPENSES [Abstract]
Inventory vendors		$ 19,529
Advertising	2,599	229
Website development expense		2,795
Web hosting expense	1,332	802
Web content expense	840
Employee T&E expense	97
Product COS fees	1,237
Various office expense	1,436	1,861
Other		302
Total accrued expenses	$ 7,541	$ 25,518

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SUBSEQUENT EVENTS

9 Months Ended

Sep. 30, 2013

SUBSEQUENT EVENTS [Abstract]

SUBSEQUENT EVENTS

NOTE 12 - SUBSEQUENT EVENTS

The Company entered into a premium finance agreement on October 1, 2013 with IPFS Corporation for the Company's subsidiary, The Bright Insurance Agency, LLC's Error & Omission (E & O) insurance coverage for the period October 14, 2013 through October 13, 2014. The Company financed $1,982 of the total policy premium of $2,517 (including interest of $84) from IPFS Corporation. The terms of the loan are nine equal payments of $220 per month beginning November 14, 2013.  

The Company entered into a premium finance agreement on October 22, 2013 with Flat Iron Capital for the Company's Director's and Officer's (D & O) insurance coverage for the period October 31, 2013 through October 30, 2014.  The Company financed $19,037 (including interest of $674) from Flat Iron Capital.  The terms of the loan are nine equal payments of $2,102 per month beginning November 30, 2013.

The Company entered into a Website Purchase Agreement to acquire TheBravestOnline.com on October 25, 2013.  The Company purchased TheBravestOnline.com for $30,000.  The payment terms are $5,880 payable on October 25, 2013 and $1,005 per month, for 24 months, beginning November 25, 2013 and continuing every 30 days with the final payment due on October 25, 2015.  The acquisition will be accounted following ASC 805 "Business Combinations" with the entire purchase price allocated to the intangible website asset.  The operations of the website prior to the Company's acquisition were immaterial; therefore, pro forma information will not be presented.

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COMMITMENTS AND CONTINGENCIES

9 Months Ended

Sep. 30, 2013

COMMITMENTS AND CONTINGENCIES[Abstract]

COMMITMENTS AND CONTINGENCIES

NOTE 8 - COMMITMENTS AND CONTINGENCIES

Legal

From time-to-time, we may be involved in litigation relating to claims arising out of our operations in the normal course of business. As of September 30, 2013, there were no pending or threatened lawsuits that could reasonably be expected to have a material effect on the results of our operations.

Lease Commitment

Leases

On January 3, 2011, the Company entered into a lease of approximately 2,000 square feet for a term of 39 months in Boca Raton, Florida at a base rent of approximately $4,000 per month. Rent is all-inclusive and includes electricity during normal business hours, heat, air-conditioning, and water.

On September 6, 2013, the Company entered into an agreement with Sutton Management Corporation to sublease 1,017 square feet through September 30, 2013 for $1,617.  As of September 30, 2013, the Company's obligations under this agreement have been fully satisfied.

On September 30, 2013, the Company entered into a lease amendment of its January 3, 2011 lease wherein the Company agreed to lease an additional 1,017 square feet at a base rent of approximately $2,021 per month and extending the January 3, 2011 lease termination date of March 31, 2014 to December 31, 2016.  Rent is all-inclusive and includes electricity during normal business hours, heat, air-conditioning, and water.

Future anticipated minimum lease payments total $17,830 for the remainder of 2013, and approximately $213,961 for the thirty-six months ending December 31, 2016.

Rent expense for the nine months ended September 30, 2013 and 2012 was $ 34,901 and $35,299 respectively.

Other Commitments

The Company entered into various contracts or agreements in the normal course of business, which may contain commitments. During the nine months ended September 30, 2013 and during 2012 the Company entered into agreements with third party vendors to supply website content and data, website software development, advertising, public relations, and legal services. All of these commitments contain provisions whereby either party may terminate the agreement with specified notice, normally 30 days, and with no further obligation on the part of either party.

On March 1, 2013 the Company entered into an agreement with First Market, LLC (Consultant) that was subsequently terminated in writing on August 5, 2013 with a retroactive effective termination date of July 1, 2013.  As of September 30, 2013, all of the Company's obligations under the March 1, 2013 have been fully satisfied.

On May 31, 2013, the Company entered into an agreement with The Law Offices of James G. Dodrill II, P.A. (Attorney) that may be cancelled at any time. Attorney to serve as securities counsel in connection with the preparation of a registration statement on Regulation D, Rule 506 private placement memorandum. The Company agreed to pay the Attorney $15,000. Additionally, the Company agreed to issued 27,000 shares of Company common stock. As of June 30, 2013 the Company has issued Attorney 27,000 shares of Company common stock and made the first payment of $7,500 with the balance being due upon completion of the private placement memorandum.  As of September 30, 2013, all of the Company's obligations under the May 31, 2013 have been fully satisfied.

All expenses and liabilities relating to such contracts were recorded in accordance with GAAP during all periods presented in the accompanying consolidated financial statements.

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FIXED ASSETS (Tables)

9 Months Ended

Sep. 30, 2013

FIXED ASSETS [Abstract]

Schedule of Property and Equipment

Fixed assets consists of the following:

	September 30,			December 31,			Depreciable Life
	2013			2012			(Years)
Computer Equipment	$	27,483		$	24,746			5
Office Furniture & Equipment		23,920			18,804			7
Total Fixed Assets		51,403			43,550
Less: Accumulated Depreciation		(20,271	)		(14,326	)
Total Fixed Assets, net	$	31,132		$	29,224

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NATURE OF OPERATIONS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Policy)

9 Months Ended

Sep. 30, 2013

NATURE OF OPERATIONS AND SUMMARY OF ACCOUNTING POLICIES [Abstract]

Organization and Nature of Operations

Organization and Nature of Operations

Bright Mountain Holdings, Inc. ("BMHI" or the "Company," "we," "us," "our", "Bright Mountain") is a Florida corporation formed on May 20, 2010. Its wholly owned subsidiaries, Bright Mountain LLC, and The Bright Insurance Agency, LLC, were formed as Florida limited liability companies in May 2011.

The Bright Insurance Agency, LLC was formerly known as Five Peaks, LLC.  On September 25, 2013 Five Peaks, LLC filed Articles of Amendment to the Articles of Organization with the State of Florida to amend its entity name to The Bright Insurance Agency, LLC.

Bright Mountain is developing a personal website "portal" designed to attract and retain Internet audiences whose main purpose is to be a starting point when connecting to or searching the World Wide Web (Web), with a special emphasis on military, veterans, firemen, law enforcement, and first responders.  The Bright Mountain mission is to help people in these groups by developing a profitable enterprise and giving back to nationally known charities that represent veterans and first responders, including law enforcement, firemen, and ems.

The website, www.thebright.com, has unique characteristics including design elements like colors, shapes, layout and typefaces, as well as certain dynamic or interactive elements such as boxes, buttons and menus. The "look and feel" of Bright Mountain can be described in terms such as "colorful", "quality", "fun" "user friendly" and "trustworthy". It contains in a number of sections a vast amount of mission group oriented information including originally written news content, financial markets information and data, blogs, and mission group information.  Bright Mountain also owns the following websites:

Wardocumentaryfilms.com

Bootcamp4me.com

Bootcamp4me.org

360fire.com

Coastguardnews.com

TheBravestOnline.com

Basis of Presentation

Basis of Presentation

The interim unaudited consolidated financial statements included herein have been prepared by the Company, pursuant to the rules and regulations of the Securities and Exchange Commission (the "SEC"). In the opinion of the Company's management, all adjustments necessary to present fairly the consolidated results of operations and cash flows for the three and nine months ended September 30, 2013, and the financial position as of September 30, 2013 have been made. The results of operations for such interim period is not necessarily indicative of the operating results expected for the full year.

Recapitalization

Recapitalization

Our Board of Directors approved a 1.8 for 1 forward stock split of our common shares on June 26, 2013, which became effective for shareholders of record on June 26, 2013. The Company also amended its articles of incorporation to increase its authorized common stock to 324,000,000 shares.  All shares issued prior to June 26, 2013 and the respective per share amounts (including quantities and prices) in our accompanying consolidated financial statements and notes to consolidated financial statements have been retroactively restated to reflect the 1.8 for 1 forward stock split and change in outstanding shares.  This means that each original share quantity issued prior to June 26, 2013 has been multiplied by 1.8 and each original share price has been divided by 1.8.  For example, the price per share of $0.50 originally paid for by an investor prior to June 26, 2013 is now reflected as $0.2778, while a quantity of 100 shares is now reflected as 180 shares.

Principles of Consolidation

Principles of Consolidation

The consolidated financial statements include the accounts of BMHI and its wholly owned subsidiaries, Bright Mountain, LLC and The Bright Insurance Agency, LLC. All significant inter-company balances and transactions have been eliminated in consolidation.

Development Stage Company

Development Stage Company

The Company has been in the development stage from inception to September 30, 2013.  Activities during the development stage have been principally devoted to organizational activities, raising capital, software development and evaluating operational activities and business opportunities. Since its formation, the Company has had minimal revenues from its planned operations.

Use of Estimates

Use of Estimates

Our consolidated financial statements are prepared in accordance with Accounting Principles Generally Accepted in the United States ("GAAP"). These accounting principles require management to make certain estimates, judgments, and assumptions. We believe that the estimates, judgments, and assumptions upon which we rely are reasonable based upon information available to us at the time that these estimates, judgments, and assumptions are made. These estimates, judgments, and assumptions can affect the reported amounts of assets and liabilities as of the date of our consolidated financial statements as well as reported amounts of revenue and expenses during the periods presented. Our consolidated financial statements would be affected to the extent there are material differences between these estimates and actual results. In many cases, the accounting treatment of a particular transaction is specifically dictated by GAAP and does not require management's judgment in its application. There are also areas in which management's judgment in selecting any available alternative would not produce a materially different result. Significant estimates included in the accompanying consolidated financial statements include the fair value of acquired assets for purchase price allocation in business combinations, valuation of inventory, valuation of intangible assets, estimates of amortization period for intangible assets, valuation of equity based transactions, and the valuation allowance on deferred tax assets.

Fair Value of Financial Instruments and Fair Value Measurements

Fair Value of Financial Instruments and Fair Value Measurements

The Company measures its financial assets and liabilities in accordance with GAAP. For certain of our financial instruments, including cash, accounts payable, accrued expenses, and the short-term portion of long-term debt, the carrying amounts approximate fair value due to their short maturities.

We adopted accounting guidance for financial and non-financial assets and liabilities (ASC 820). The adoption did not have a material impact on our results of operations, financial position or liquidity. This standard defines fair value, provides guidance for measuring fair value and requires certain disclosures. This standard does not require any new fair value measurements, but rather applies to all other accounting pronouncements that require or permit fair value measurements. This guidance does not apply to measurements related to share-based payments. This guidance discusses valuation techniques, such as the market approach (comparable market prices), the income approach (present value of future income or cash flow), and the cost approach (cost to replace the service capacity of an asset or replacement cost). The guidance utilizes a fair value hierarchy that prioritizes the inputs to valuation techniques used to measure fair value into three broad levels. The following is a brief description of those three levels:

Level 1: Observable inputs such as quoted prices (unadjusted) in active markets for identical assets or liabilities.

Level 2: Inputs other than quoted prices that are observable, either directly or indirectly. These include quoted prices for similar assets or liabilities in active markets and quoted prices for identical or similar assets or liabilities in markets that are not active.

Level 3: Unobservable inputs in which little or no market data exists, therefore developed using estimates and assumptions developed by us, which reflect those that a market participant would use.

Revenue Recognition

Revenue Recognition

The Company recognizes revenue on our products in accordance with ASC 605-10, "Revenue Recognition in Financial Statements". Under these guidelines, revenue is recognized on sales transactions when all of the following exist: persuasive evidence of an arrangement did exist, delivery of product has occurred, the sales price to the buyer is fixed or determinable and collectability is reasonably assured. The Company has several revenue streams generated directly from its website and specific revenue recognition criteria for each revenue stream is as follows:

·

Sale of merchandise directly to consumers: The Company's product sales are recognized either FOB shipping point or FOB destination, dependent on the customer. Revenues are therefore recognized at point of ownership transfer, accordingly.

·

Advertising revenue is received directly form companies who pay the Company a monthly fee for advertising space.

·

Advertising revenues are generated by users "clicking" on website advertisements utilizing several ad network partners: Revenues are recognized, on a net basis, upon receipt of payment by the ad network partner since the revenue is not determinable until it is received.

The Company follows the guidance of ASC 605-50-25, "Revenue Recognition, Customer Payments". Accordingly, any incentives received from vendors are recognized as a reduction of the cost of products included in inventories. Promotional products or samples given to customers or potential customers are recognized as a cost of goods sold. Cash incentives provided to our customers are recognized as a reduction of the related sale price, and, therefore, are a reduction in sales.

Cost of Sales

Cost of Sales

Components of costs of sales include product costs, shipping costs to customers and any inventory adjustments.

Shipping and Handling Costs

Shipping and Handling Costs

The Company includes shipping and handling fees billed to customers as revenues and shipping and handling costs for shipments to customers as cost of revenues.

Sales Return Reserve Policy

Sales Return Reserve Policy

Our return policy generally allows our end users to return purchased products for refund or in exchange for new products. We estimate a reserve for sales returns, if any, and record that reserve amount as a reduction of sales and as a sales return reserve liability. Sales to consumers on our web site generally may be returned within a reasonable period of time.

Warranty Reserve Policy

Warranty Reserve Policy

The Company is a retail distributor of products and warranties are the responsibility of the manufacturer. Therefore, the Company does not record a reserve for product warranty.

Stock-Based Compensation

Stock-Based Compensation

The Company accounts for stock-based instruments issued to employees for services in accordance with ASC Topic 718. ASC Topic 718 requires companies to recognize in the statement of operations the grant-date fair value of stock options and other equity based compensation issued to employees. The value of the portion of an employee award that is ultimately expected to vest is recognized as an expense over the requisite service periods using the straight-line attribution method. The Company accounts for non-employee share-based awards in accordance with the measurement and recognition criteria of ASC Topic 505-50, "Equity-Based Payments to Non-Employees". The Company estimates the fair value of stock options by using the Black-Scholes option-pricing model.

Advertising, Marketing and Promotion

Advertising, Marketing and Promotion

Advertising, marketing and promotion expenses are expensed as incurred and are included in selling, general and administrative expenses on the accompanying statement of operations. For the nine months ended September 30, 2013 and the nine months ended September 30, 2012, advertising, marketing and promotion expense was $41,758 and $67,824 respectively.

Income Taxes

Income Taxes

We use the asset and liability method to account for income taxes. Under this method, deferred income taxes are determined based on the differences between the tax basis of assets and liabilities and their reported amounts in the consolidated financial statements which will result in taxable or deductible amounts in future years and are measured using the currently enacted tax rates and laws. A valuation allowance is provided to reduce net deferred tax assets to the amount that, based on available evidence, is more likely than not to be realized.

The Company follows the provisions of ASC 740-10, Accounting for Uncertain Income Tax Positions. When tax returns are filed, it is highly certain that some positions taken would be sustained upon examination by the taxing authorities, while others are subject to uncertainty about the merits of the position taken or the amount of the position that would be ultimately sustained. In accordance with the guidance of ASC 740-10, the benefit of a tax position is recognized in the financial statements in the period during which, based on all available evidence, management believes it is more likely than not that the position will be sustained upon examination, including the resolution of appeals or litigation processes, if any. Tax positions taken are not offset or aggregated with other positions. Tax positions that meet the more-likely-than-not recognition threshold are measured as the largest amount of tax benefit that is more than 50 percent likely of being realized upon settlement with the applicable taxing authority. The portion of the benefits associated with tax positions taken that exceeds the amount measured as described above should be reflected as a liability for unrecognized tax benefits in the accompanying consolidated balance sheets along with any associated interest and penalties that would be payable to the taxing authorities upon examination.

As of September 30, 2013, tax years 2012, 2011 and 2010 remain open for IRS audit. The Company has received no notice of audit or any notifications from the IRS for any of the open tax years.

Basic and Diluted Net Earnings (Loss) Per Common Share

Basic and Diluted Net Earnings (Loss) Per Common Share

In accordance with ASC 260-10, "Earnings Per Share", basic net earnings (loss) per common share is computed by dividing the net earnings (loss) for the period by the weighted average number of common shares outstanding during the period. Diluted earnings (loss) per share are computed using the weighted average number of common and dilutive common stock equivalent shares outstanding during the period. As of September 30, 2013 there were 1,360,000 common stock equivalent shares outstanding as stock options. Equivalent shares are not utilized when the effect is anti-dilutive.

Segment Information

Segment Information

In accordance with the provisions of ASC 280-10, "Disclosures about Segments of an Enterprise and Related Information", the Company is required to report financial and descriptive information about its reportable operating segments. The Company does not have any operating segments as of September 30, 2013.

Recent Accounting Pronouncements

Recent Accounting Pronouncements

Recent accounting standards that have been issued or proposed by FASB (Financial Accounting Standards Board) that do not require adoption until a future date are not expected to have a material impact on the financial statements upon adoption.

XML

Document and Entity Information	9 Months Ended
	Sep. 30, 2013	Nov. 07, 2013
Document And Entity Information [Abstract]
Document Type	10-Q
Amendment Flag	false
Document Period End Date	Sep. 30, 2013
Entity Registrant Name	Bright Mountain Holdings, Inc./FL
Entity Central Index Key	0001568385
Current Fiscal Year End Date	--12-31
Document Fiscal Year Focus	2013
Document Fiscal Period Focus	Q3
Entity Filer Category	Smaller Reporting Company
Entity Common Stock, Shares Outstanding		31,627,000

XML

INVENTORIES (Tables)

9 Months Ended

Sep. 30, 2013

INVENTORIES [Abstract]

Schedule of Inventories

Inventories consisted of the following:

	September 30,		December 31,
	2013		2012
Finished Goods	$	230,171	$	40,450