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Segment Information
 3 Months Ended
Mar. 31, 2026
Segment Reporting [Abstract]  
Segment Information Segment Information
The Company's chief operating decision maker (“CODM”) is the Chief Executive Officer. The CODM evaluates performance of the reportable segments based on Segment Adjusted EBITDA, which is the primary measure of segment profitability. The CODM monitors actual versus forecasted results for Segment Adjusted EBITDA on a monthly basis to assess the performance of each segment and make decisions about allocating resources to each segment.

The Company manages its operations using two operating segments, which are also its reportable segments: (1) SaaS and (2) Marketing Services.

Asset information by segment is not regularly provided to the CODM and, therefore, such information is not presented.

The following tables summarize the operating results of the Company's reportable segments. The segment expense categories shown align with the segment-level information that is regularly provided to the CODM. Segment cost of services, Segment sales and marketing, Segment research and development, and Segment general and administrative expenses presented below exclude the allocation of depreciation and amortization expense, stock-based compensation expense, restructuring and integration expenses, transaction costs and other expenses, since these amounts are not reflected in the primary measure of segment profitability.

Three Months Ended March 31, 2026
(in thousands)SaaSMarketing ServicesTotal
Segment revenue$116,738 $50,946 $167,684 
Less:
Segment cost of services38,562 16,210 54,772 
Segment sales and marketing33,435 11,360 44,795 
Segment research and development10,363 — 10,363 
Segment general and administrative23,562 10,128 33,690 
Segment Adjusted EBITDA$10,816 $13,248 $24,064 
Three Months Ended March 31, 2025
(in thousands)SaaSMarketing ServicesTotal
Segment revenue$111,129 $70,242 $181,371 
Less:
Segment cost of services29,676 28,028 57,704 
Segment sales and marketing36,777 17,470 54,247 
Segment research and development9,023 — 9,023 
Segment general and administrative24,838 14,658 39,496 
Segment Adjusted EBITDA$10,815 $10,086 $20,901 
A reconciliation of the Company’s Loss before income tax benefit to total Segment Adjusted EBITDA is as follows:
Three Months Ended March 31,
(in thousands)20262025
Loss before income tax benefit
$(1,461)$(12,483)
Interest expense6,607 9,073 
Depreciation and amortization expense9,166 11,516 
Stock-based compensation expense4,750 7,737 
Restructuring and integration expenses6,090 4,682 
Net periodic pension cost345 768 
Other(1,433)(392)
Total Segment Adjusted EBITDA$24,064 $20,901 
The following table summarizes the Company's Revenue based on type of service for the periods indicated:
Three Months Ended March 31,
(in thousands)20262025
SaaS$116,738 $111,129 
Marketing Services
Print33,586 37,711 
Digital17,360 32,531 
Total Marketing Services50,946 70,242 
Revenue$167,684 $181,371 
The following table summarizes the Company's Revenue by geographic region, based on the location of the customer, for the periods indicated:
Three Months Ended March 31,
(in thousands)20262025
United States$136,706 $146,113 
International30,978 35,258 
Revenue$167,684 $181,371 
Revenue from customers located in Australia was approximately 15.3% and 15.8% of total revenue for the three months ended March 31, 2026 and 2025, respectively. No other individual foreign country contributed more than 10% of total revenue for the three months ended March 31, 2026 and 2025.