Goodwill and Intangible Assets (Tables)

12 Months Ended

Dec. 31, 2025

Goodwill and Intangible Assets Disclosure [Abstract]

Schedule of Goodwill

The changes in the carrying amount of goodwill for the years ended December 31, 2025 and 2024 were as follows:

(in thousands)	Marketing Services		SaaS		Total
Balance as of December 31, 2023	$	83,516	$	218,884	$	302,400
Keap Acquisition	—		34,434		34,434
Impairments	(83,094)		—		(83,094)
Effects of foreign currency translation	(422)		—		(422)
Balance as of December 31, 2024	$	—	$	253,318	$	253,318
Measurement period adjustments to Keap Acquisition (1)	—		491		491
Balance as of December 31, 2025	$	—	$	253,809	$	253,809

(1)    Goodwill increased during the year ended December 31, 2025 in connection with a measurement period adjustment for the Keap Acquisition. See Note 3, Acquisitions.

Schedule of Finite-Lived Intangible Assets

The Company’s intangible assets and their estimated useful lives are presented in the table below:

	Estimated Useful Lives
Client relationships	3.5 - 8 years
Trademarks and domain names	5.5 - 8 years

The following tables set forth the details of the Company's intangible assets as of December 31, 2025 and 2024:

	December 31, 2025
(in thousands)	Gross		Accumulated Amortization		Net		Weighted Average Remaining Amortization Period in Years
Client relationships	$	316,423	$	(295,226)	$	21,197	6.7
Trademarks and domain names	91,079		(86,347)		4,732		6.7
Total intangible assets	$	407,502	$	(381,573)	$	25,929	6.7

	December 31, 2024
(in thousands)	Gross		Accumulated Amortization		Net		Weighted Average Remaining Amortization Period in Years
Client relationships	$	818,781	$	(790,891)	$	27,890	7.4
Trademarks and domain names	228,021		(221,936)		6,085		7.4
Covenants not to compete	5,221		(4,937)		284		0.5
Total intangible assets	$	1,052,023	$	(1,017,764)	$	34,259	7.4

Schedule of Finite-Lived Intangible Assets, Future Amortization Expense

Estimated aggregate future amortization expense by fiscal year for the Company's intangible assets is as follows:

(in thousands)	Estimated Future Amortization Expense
2026	$	5,896
2027	4,586
2028	4,224
2029	3,762
2030	3,325
Thereafter	4,136
Total	$	25,929