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Condensed Statements of Operations - USD ($)
$ in Thousands
3 Months Ended
Mar. 31, 2016
Mar. 31, 2015
Condensed Statements of Operations    
Net sales $ 1,471 $ 12,434
Cost of goods sold 760 3,237
Gross profit 711 9,197
Operating expenses:    
Sales and marketing 5,109 6,854
Research and development 2,255 1,256
General and administrative 5,286 3,721
Total operating expenses 12,650 11,831
Loss from operations (11,939) (2,634)
Other income (expense), net:    
Interest income 15  
Interest expense (1) (668)
Other expense, net (12) (82)
Total other income (expense), net 2 (750)
Loss before income taxes (11,937) (3,384)
Net loss $ (11,937) $ (3,384)
Basic and diluted net loss per share attributable to common stockholders (in dollars per share) $ (0.66) $ (0.23)
Weighted average outstanding common shares used for net loss per share attributable to common stockholders:    
Basic and diluted (in shares) 18,050,597 14,923,136