0001172661-23-003720.txt : 20231113 0001172661-23-003720.hdr.sgml : 20231113 20231113085621 ACCESSION NUMBER: 0001172661-23-003720 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20230930 FILED AS OF DATE: 20231113 DATE AS OF CHANGE: 20231113 EFFECTIVENESS DATE: 20231113 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Madden Advisory Services, Inc. CENTRAL INDEX KEY: 0001542284 IRS NUMBER: 593512917 STATE OF INCORPORATION: FL FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-14842 FILM NUMBER: 231395550 BUSINESS ADDRESS: STREET 1: 5200 BELFORT ROAD STREET 2: SUITE 410 CITY: JACKSONVILLE STATE: FL ZIP: 32256 BUSINESS PHONE: (904) 296-1127 MAIL ADDRESS: STREET 1: 5200 BELFORT ROAD STREET 2: SUITE 410 CITY: JACKSONVILLE STATE: FL ZIP: 32256 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false true false 0001542284 XXXXXXXX 09-30-2023 09-30-2023 false Madden Advisory Services, Inc.

5200 Belfort Road Suite 410 Jacksonville FL 32256

13F HOLDINGS REPORT 028-14842 000112607 801-62774 N Michael L. Ellis 904-296-1127 /s/ Michael L. Ellis Jacksonville FL 11-13-2023 0 81 158090771 INFORMATION TABLE 2 infotable.xml ABRDN GOLD ETF TRUST PHYSCL GOLD SHS 00326A104 386102 21826 SH SOLE 0 0 21826 ALPS ETF TR SECTR DIV DOGS 00162Q858 765809 16283 SH SOLE 0 0 16283 APPLE INC COM 037833100 1056976 6174 SH SOLE 0 0 6174 FIDELITY COVINGTON TRUST QLTY FCTOR ETF 316092790 970719 19692 SH SOLE 0 0 19692 FIRST TR EXCHANGE TRADED FD CONSUMR STAPLE 33734X119 482177 7991 SH SOLE 0 0 7991 FIRST TR EXCHANGE-TRADED FD FIRST TR ENH NEW 33739Q408 938004 15786 SH SOLE 0 0 15786 INVESCO QQQ TR UNIT SER 1 46090E103 733428 2047 SH SOLE 0 0 2047 ISHARES GOLD TR ISHARES NEW 464285204 3006131 85914 SH SOLE 0 0 85914 ISHARES TR CORE HIGH DV ETF 46429B663 1396623 14123 SH SOLE 0 0 14123 ISHARES TR RUSSELL 2000 ETF 464287655 295686 1673 SH SOLE 0 0 1673 ISHARES TR CORE S&P500 ETF 464287200 606353 1412 SH SOLE 0 0 1412 ISHARES TR RUS 1000 ETF 464287622 303974 1294 SH SOLE 0 0 1294 ISHARES TR TIPS BD ETF 464287176 1167939 11261 SH SOLE 0 0 11261 ISHARES TR CORE US AGGBD ET 464287226 1526883 16237 SH SOLE 0 0 16237 ISHARES TR U.S. UTILITS ETF 464287697 320588 4357 SH SOLE 0 0 4357 ISHARES TR 0-5YR HI YL CP 46434V407 2545650 62044 SH SOLE 0 0 62044 ISHARES TR CORE MSCI EAFE 46432F842 732882 11389 SH SOLE 0 0 11389 ISHARES TR IBONDS DEC24 ETF 46434VBG4 4327107 174974 SH SOLE 0 0 174974 ISHARES TR CORE S&P MCP ETF 464287507 1260288 5054 SH SOLE 0 0 5054 ISHARES TR U.S. TECH ETF 464287721 244569 2331 SH SOLE 0 0 2331 ISHARES TR EAFE VALUE ETF 464288877 409348 8366 SH SOLE 0 0 8366 ISHARES TR GLB CNSM STP ETF 464288737 221108 3875 SH SOLE 0 0 3875 ISHARES TR IBONDS DEC2026 46435GAA0 736873 31578 SH SOLE 0 0 31578 ISHARES TR CORE S&P TTL STK 464287150 633710 6728 SH SOLE 0 0 6728 ISHARES TR IBONDS DEC23 ETF 46434VAX8 5631189 222050 SH SOLE 0 0 222050 ISHARES TR 0-5 YR TIPS ETF 46429B747 2942087 30356 SH SOLE 0 0 30356 ISHARES TR MSCI EAFE ETF 464287465 6506486 94406 SH SOLE 0 0 94406 ISHARES TR CORE S&P SCP ETF 464287804 2807446 29762 SH SOLE 0 0 29762 ISHARES TR IBONDS DEC2023 46435G318 202996 7953 SH SOLE 0 0 7953 ISHARES TR IBONDS DEC25 ETF 46434VBD1 2181018 89496 SH SOLE 0 0 89496 ISHARES TR MSCI INTL QUALTY 46434V456 425435 12658 SH SOLE 0 0 12658 ISHARES TR U.S. MED DVC ETF 464288810 3832084 79012 SH SOLE 0 0 79012 JOHNSON & JOHNSON COM 478160104 253581 1628 SH SOLE 0 0 1628 MICROSOFT CORP COM 594918104 4513808 14296 SH SOLE 0 0 14296 PEPSICO INC COM 713448108 221560 1308 SH SOLE 0 0 1308 PIMCO ETF TR INV GRD CRP BD 72201R817 959585 10531 SH SOLE 0 0 10531 PRUDENTIAL FINL INC COM 744320102 296152 3121 SH SOLE 0 0 3121 SCHWAB STRATEGIC TR INTL EQTY ETF 808524805 774649 22811 SH SOLE 0 0 22811 SCHWAB STRATEGIC TR US REIT ETF 808524847 1589551 89552 SH SOLE 0 0 89552 SCHWAB STRATEGIC TR US LCAP GR ETF 808524300 3243198 44598 SH SOLE 0 0 44598 SCHWAB STRATEGIC TR US DIVIDEND EQ 808524797 1877321 26531 SH SOLE 0 0 26531 SCHWAB STRATEGIC TR US LRG CAP ETF 808524201 4860434 96056 SH SOLE 0 0 96056 SCHWAB STRATEGIC TR US SML CAP ETF 808524607 447106 10794 SH SOLE 0 0 10794 SCHWAB STRATEGIC TR US BRD MKT ETF 808524102 14725475 295396 SH SOLE 0 0 295396 SCHWAB STRATEGIC TR US MID-CAP ETF 808524508 3161771 46716 SH SOLE 0 0 46716 SCHWAB STRATEGIC TR EMRG MKTEQ ETF 808524706 789876 32994 SH SOLE 0 0 32994 SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 1026237 6260 SH SOLE 0 0 6260 SELECT SECTOR SPDR TR SBI INT-UTILS 81369Y886 292175 4958 SH SOLE 0 0 4958 SELECT SECTOR SPDR TR INDL 81369Y704 861746 8500 SH SOLE 0 0 8500 SELECT SECTOR SPDR TR SBI CONS DISCR 81369Y407 938533 5830 SH SOLE 0 0 5830 SPDR GOLD TR GOLD SHS 78463V107 331927 1936 SH SOLE 0 0 1936 SPDR INDEX SHS FDS PORTFOLIO DEVLPD 78463X889 277198 8939 SH SOLE 0 0 8939 SPDR S&P 500 ETF TR TR UNIT 78462F103 3399177 7952 SH SOLE 0 0 7952 SPDR SER TR PRTFLO S&P500 GW 78464A409 235401 3971 SH SOLE 0 0 3971 SPDR SER TR BLOOMBERG HIGH Y 78468R622 262431 2903 SH SOLE 0 0 2903 SPDR SER TR S&P HOMEBUILD 78464A888 328409 4289 SH SOLE 0 0 4289 SPDR SER TR PORTFLI HIGH YLD 78468R606 227838 10162 SH SOLE 0 0 10162 SPROTT PHYSICAL GOLD & SILVE TR UNIT 85208R101 377282 21783 SH SOLE 0 0 21783 VANECK ETF TRUST IG FLOATING RATE 92189F486 3337771 131980 SH SOLE 0 0 131980 VANGUARD BD INDEX FDS SHORT TRM BOND 921937827 359705 4785 SH SOLE 0 0 4785 VANGUARD INDEX FDS REAL ESTATE ETF 922908553 717465 9483 SH SOLE 0 0 9483 VANGUARD INDEX FDS S&P 500 ETF SHS 922908363 11062378 28170 SH SOLE 0 0 28170 VANGUARD INDEX FDS GROWTH ETF 922908736 600680 2206 SH SOLE 0 0 2206 VANGUARD INDEX FDS SMALL CP ETF 922908751 1155941 6114 SH SOLE 0 0 6114 VANGUARD INDEX FDS VALUE ETF 922908744 9046160 65585 SH SOLE 0 0 65585 VANGUARD INDEX FDS MID CAP ETF 922908629 654251 3142 SH SOLE 0 0 3142 VANGUARD INDEX FDS TOTAL STK MKT 922908769 2477125 11662 SH SOLE 0 0 11662 VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 922042858 290076 7398 SH SOLE 0 0 7398 VANGUARD MALVERN FDS STRM INFPROIDX 922020805 237251 5018 SH SOLE 0 0 5018 VANGUARD SCOTTSDALE FDS VNG RUS1000IDX 92206C730 524512 2695 SH SOLE 0 0 2695 VANGUARD SCOTTSDALE FDS SHRT TRM CORP BD 92206C409 1976570 26302 SH SOLE 0 0 26302 VANGUARD SPECIALIZED FUNDS DIV APP ETF 921908844 2591327 16677 SH SOLE 0 0 16677 VANGUARD STAR FDS VG TL INTL STK F 921909768 2878092 53776 SH SOLE 0 0 53776 VANGUARD WHITEHALL FDS HIGH DIV YLD 921946406 206169 1995 SH SOLE 0 0 1995 VANGUARD WORLD FDS CONSUM DIS ETF 92204A108 2089446 7757 SH SOLE 0 0 7757 VANGUARD WORLD FDS CONSUM STP ETF 92204A207 4609346 25233 SH SOLE 0 0 25233 VANGUARD WORLD FDS INF TECH ETF 92204A702 10466884 25227 SH SOLE 0 0 25227 VANGUARD WORLD FDS HEALTH CAR ETF 92204A504 3637169 15471 SH SOLE 0 0 15471 VANGUARD WORLD FDS UTILITIES ETF 92204A876 1289224 10108 SH SOLE 0 0 10108 VANGUARD WORLD FDS INDUSTRIAL ETF 92204A603 1434048 7355 SH SOLE 0 0 7355 WELLTOWER INC COM 95040Q104 579092 7069 SH SOLE 0 0 7069