0001172661-23-001149.txt : 20230214 0001172661-23-001149.hdr.sgml : 20230214 20230214131535 ACCESSION NUMBER: 0001172661-23-001149 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20221231 FILED AS OF DATE: 20230214 DATE AS OF CHANGE: 20230214 EFFECTIVENESS DATE: 20230214 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Madden Advisory Services, Inc. CENTRAL INDEX KEY: 0001542284 IRS NUMBER: 593512917 STATE OF INCORPORATION: FL FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-14842 FILM NUMBER: 23626227 BUSINESS ADDRESS: STREET 1: 5200 BELFORT ROAD STREET 2: SUITE 410 CITY: JACKSONVILLE STATE: FL ZIP: 32256 BUSINESS PHONE: (904) 296-1127 MAIL ADDRESS: STREET 1: 5200 BELFORT ROAD STREET 2: SUITE 410 CITY: JACKSONVILLE STATE: FL ZIP: 32256 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false true false 0001542284 XXXXXXXX 12-31-2022 12-31-2022 false Madden Advisory Services, Inc.

5200 Belfort Road Suite 410 Jacksonville FL 32256

13F HOLDINGS REPORT 028-14842 000112607 801-62774 N Michael L. Ellis 904-296-1127 /s/ Michael L. Ellis Jacksonville FL 02-14-2023 0 77 133679785 INFORMATION TABLE 2 infotable.xml ABRDN GOLD ETF TRUST PHYSCL GOLD SHS 00326A104 439720 25170 SH SOLE 0 0 25170 ALPS ETF TR SECTR DIV DOGS 00162Q858 800351 15559 SH SOLE 0 0 15559 APPLE INC COM 037833100 543398 4182 SH SOLE 0 0 4182 BCE INC COM NEW 05534B760 280049 6372 SH SOLE 0 0 6372 FIDELITY COVINGTON TRUST QLTY FCTOR ETF 316092790 690420 15550 SH SOLE 0 0 15550 FIRST TR EXCHANGE TRADED FD CONSUMR STAPLE 33734X119 530532 8452 SH SOLE 0 0 8452 FIRST TR EXCHANGE-TRADED FD FIRST TR ENH NEW 33739Q408 1131203 19031 SH SOLE 0 0 19031 INVESCO QQQ TR UNIT SER 1 46090E103 544830 2046 SH SOLE 0 0 2046 ISHARES GOLD TR ISHARES NEW 464285204 2760974 79820 SH SOLE 0 0 79820 ISHARES TR 0-5 YR TIPS ETF 46429B747 2373096 24475 SH SOLE 0 0 24475 ISHARES TR RUSSELL 2000 ETF 464287655 300771 1725 SH SOLE 0 0 1725 ISHARES TR IBONDS DEC23 ETF 46434VAX8 4111915 164279 SH SOLE 0 0 164279 ISHARES TR CORE S&P500 ETF 464287200 468363 1219 SH SOLE 0 0 1219 ISHARES TR IBONDS DEC2023 46435G318 289678 11427 SH SOLE 0 0 11427 ISHARES TR RUS 1000 ETF 464287622 272623 1295 SH SOLE 0 0 1295 ISHARES TR IBONDS DEC24 ETF 46434VBG4 1570035 64293 SH SOLE 0 0 64293 ISHARES TR CORE MSCI EAFE 46432F842 522461 8476 SH SOLE 0 0 8476 ISHARES TR CORE S&P SCP ETF 464287804 2610841 27587 SH SOLE 0 0 27587 ISHARES TR HDG MSCI EAFE 46434V803 348030 12890 SH SOLE 0 0 12890 ISHARES TR U.S. MED DVC ETF 464288810 4449021 84630 SH SOLE 0 0 84630 ISHARES TR IBONDS DEC25 ETF 46434VBD1 476745 19603 SH SOLE 0 0 19603 ISHARES TR U.S. UTILITS ETF 464287697 369872 4274 SH SOLE 0 0 4274 ISHARES TR 0-5YR HI YL CP 46434V407 1310743 32055 SH SOLE 0 0 32055 ISHARES TR MSCI INTL QUALTY 46434V456 410997 12689 SH SOLE 0 0 12689 ISHARES TR CORE US AGGBD ET 464287226 2182067 22498 SH SOLE 0 0 22498 ISHARES TR CORE S&P MCP ETF 464287507 1267917 5242 SH SOLE 0 0 5242 ISHARES TR MSCI EAFE ETF 464287465 6176245 94093 SH SOLE 0 0 94093 ISHARES TR GLB CNSM STP ETF 464288737 250071 4193 SH SOLE 0 0 4193 ISHARES TR CORE HIGH DV ETF 46429B663 1394835 13381 SH SOLE 0 0 13381 ISHARES TR CORE S&P TTL STK 464287150 623026 7347 SH SOLE 0 0 7347 ISHARES TR TIPS BD ETF 464287176 1626908 15285 SH SOLE 0 0 15285 ISHARES TR EAFE VALUE ETF 464288877 369839 8061 SH SOLE 0 0 8061 JOHNSON & JOHNSON COM 478160104 247580 1402 SH SOLE 0 0 1402 MICROSOFT CORP COM 594918104 3364479 14029 SH SOLE 0 0 14029 PEPSICO INC COM 713448108 235188 1302 SH SOLE 0 0 1302 PIMCO ETF TR INV GRD CRP BD 72201R817 713775 7675 SH SOLE 0 0 7675 PRUDENTIAL FINL INC COM 744320102 594472 5977 SH SOLE 0 0 5977 SCHWAB STRATEGIC TR US MID-CAP ETF 808524508 3025698 46116 SH SOLE 0 0 46116 SCHWAB STRATEGIC TR US DIVIDEND EQ 808524797 1321874 17499 SH SOLE 0 0 17499 SCHWAB STRATEGIC TR US LRG CAP ETF 808524201 4160843 92156 SH SOLE 0 0 92156 SCHWAB STRATEGIC TR US SML CAP ETF 808524607 390456 9639 SH SOLE 0 0 9639 SCHWAB STRATEGIC TR US BRD MKT ETF 808524102 15690250 350151 SH SOLE 0 0 350151 SCHWAB STRATEGIC TR US REIT ETF 808524847 1758869 91180 SH SOLE 0 0 91180 SCHWAB STRATEGIC TR EMRG MKTEQ ETF 808524706 598259 25275 SH SOLE 0 0 25275 SCHWAB STRATEGIC TR INTL EQTY ETF 808524805 752598 23365 SH SOLE 0 0 23365 SCHWAB STRATEGIC TR US LCAP GR ETF 808524300 2651958 47731 SH SOLE 0 0 47731 SELECT SECTOR SPDR TR SBI INT-INDS 81369Y704 821148 8361 SH SOLE 0 0 8361 SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 828077 6654 SH SOLE 0 0 6654 SELECT SECTOR SPDR TR SBI CONS DISCR 81369Y407 784940 6077 SH SOLE 0 0 6077 SPDR GOLD TR GOLD SHS 78463V107 342842 2021 SH SOLE 0 0 2021 SPDR INDEX SHS FDS PORTFOLIO DEVLPD 78463X889 265399 8939 SH SOLE 0 0 8939 SPDR S&P 500 ETF TR TR UNIT 78462F103 3445395 9009 SH SOLE 0 0 9009 SPDR SER TR BLOOMBERG HIGH Y 78468R622 267120 2968 SH SOLE 0 0 2968 SPDR SER TR S&P HOMEBUILD 78464A888 275542 4568 SH SOLE 0 0 4568 SPDR SER TR PORTFLI HIGH YLD 78468R606 242572 10858 SH SOLE 0 0 10858 SPDR SER TR PRTFLO S&P500 GW 78464A409 201768 3982 SH SOLE 0 0 3982 SPROTT PHYSICAL GOLD & SILVE TR UNIT 85208R101 565064 31515 SH SOLE 0 0 31515 VANECK ETF TRUST IG FLOATING RATE 92189F486 2106391 84662 SH SOLE 0 0 84662 VANGUARD BD INDEX FDS SHORT TRM BOND 921937827 646233 8584 SH SOLE 0 0 8584 VANGUARD INDEX FDS GROWTH ETF 922908736 470777 2209 SH SOLE 0 0 2209 VANGUARD INDEX FDS VALUE ETF 922908744 7665631 54610 SH SOLE 0 0 54610 VANGUARD INDEX FDS SMALL CP ETF 922908751 1032963 5628 SH SOLE 0 0 5628 VANGUARD INDEX FDS TOTAL STK MKT 922908769 2217804 11600 SH SOLE 0 0 11600 VANGUARD INDEX FDS MID CAP ETF 922908629 421683 2069 SH SOLE 0 0 2069 VANGUARD INDEX FDS REAL ESTATE ETF 922908553 440900 5346 SH SOLE 0 0 5346 VANGUARD INDEX FDS S&P 500 ETF SHS 922908363 9111370 25933 SH SOLE 0 0 25933 VANGUARD SCOTTSDALE FDS VNG RUS1000IDX 92206C730 481185 2761 SH SOLE 0 0 2761 VANGUARD SCOTTSDALE FDS SHRT TRM CORP BD 92206C409 1713668 22791 SH SOLE 0 0 22791 VANGUARD SPECIALIZED FUNDS DIV APP ETF 921908844 1576173 10380 SH SOLE 0 0 10380 VANGUARD STAR FDS VG TL INTL STK F 921909768 1297293 25083 SH SOLE 0 0 25083 VANGUARD WORLD FDS HEALTH CAR ETF 92204A504 2736290 11031 SH SOLE 0 0 11031 VANGUARD WORLD FDS CONSUM STP ETF 92204A207 3665022 19132 SH SOLE 0 0 19132 VANGUARD WORLD FDS UTILITIES ETF 92204A876 1290986 8418 SH SOLE 0 0 8418 VANGUARD WORLD FDS INDUSTRIAL ETF 92204A603 1401884 7676 SH SOLE 0 0 7676 VANGUARD WORLD FDS CONSUM DIS ETF 92204A108 1540946 7036 SH SOLE 0 0 7036 VANGUARD WORLD FDS INF TECH ETF 92204A702 8309979 26017 SH SOLE 0 0 26017 WELLTOWER INC COM 95040Q104 508865 7763 SH SOLE 0 0 7763