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SUBSEQUENT EVENTS (Detail Textuals)
1 Months Ended 6 Months Ended 12 Months Ended
Apr. 09, 2018
USD ($)
Days
$ / shares
shares
Jan. 04, 2018
shares
Dec. 15, 2017
shares
Dec. 31, 2017
USD ($)
$ / shares
shares
Dec. 30, 2017
$ / shares
shares
Dec. 28, 2017
$ / shares
shares
Oct. 31, 2017
USD ($)
$ / shares
shares
Feb. 28, 2018
USD ($)
$ / shares
shares
Feb. 28, 2017
USD ($)
Aug. 31, 2017
USD ($)
$ / shares
shares
Aug. 31, 2016
shares
Mar. 31, 2018
$ / shares
Subsequent Event [Line Items]                        
Number of shares issued             20,000          
Warrants to purchase             1,312,722 96,000        
Term of warrants             3 years          
Gross proceeds | $             $ 1,079,998 $ 1,079,999 $ 1,742,170 $ 1,440,000    
Warrants Outstanding, Weighted Average Exercise Price | $ / shares               $ 1.75        
Conversion price               70.00%        
Stock options issued to employees               15,864,031   23,800,000 4,550,000  
Additional capital | $             6,394,872 $ 75,474,017   $ 37,144,817    
Proceeds from issuance of convertible notes | $               3,907,750        
Obligation to buy three month media | $             $ 1,650,000          
Original issuance discount | $               444,933        
Financing fees | $               $ 168,750        
Minimum                        
Subsequent Event [Line Items]                        
Term of warrants             1 year          
Warrants Outstanding, Weighted Average Exercise Price | $ / shares             $ 0.81          
Convertible notes term               6 months        
Annual interest rate               0.00%        
Maximum                        
Subsequent Event [Line Items]                        
Term of warrants             5 years          
Warrants Outstanding, Weighted Average Exercise Price | $ / shares             $ 2.60          
Convertible notes term               2 years        
Annual interest rate               12.00%        
Brighton Capital, Ltd                        
Subsequent Event [Line Items]                        
Number of warrants             50,000          
Term of warrants             5 years          
Warrants Outstanding, Weighted Average Exercise Price | $ / shares             $ 1.90          
Air Lease Corporation                        
Subsequent Event [Line Items]                        
Additional common stock to be issued                   393,512    
Common Stock                        
Subsequent Event [Line Items]                        
Number of shares issued             1,312,722 5,815,639   16,491,358    
Share price | $ / shares                   $ 1.69    
Gross proceeds | $             $ 1,597,123          
Number of common stock issued for exercise of warrants             2,317,948          
Number of common stock shares issued pursuant to agreement               824,970   10,894,480    
Common Stock | Minimum                        
Subsequent Event [Line Items]                        
Warrants Outstanding, Weighted Average Exercise Price | $ / shares               $ 0.81   $ 1.25    
Common Stock | Maximum                        
Subsequent Event [Line Items]                        
Warrants Outstanding, Weighted Average Exercise Price | $ / shares               $ 2.05   $ 3.25    
Replacement warrants                        
Subsequent Event [Line Items]                        
Number of warrants             2,313,615          
Term of warrants             3 years          
Replacement warrants | Minimum                        
Subsequent Event [Line Items]                        
Warrants Outstanding, Weighted Average Exercise Price | $ / shares             $ 0.81          
Replacement warrants | Maximum                        
Subsequent Event [Line Items]                        
Warrants Outstanding, Weighted Average Exercise Price | $ / shares             $ 0.88          
Convertible Note                        
Subsequent Event [Line Items]                        
Warrants to purchase             18,000          
Term of warrants             5 years          
Warrants Outstanding, Weighted Average Exercise Price | $ / shares             $ 1.75          
Amount of convertible notes issued | $             $ 4,299,433          
Number of common stock issued in connection with convertible notes             279,277          
Conversion price             70.00%          
Proceeds from issuance of convertible notes | $             $ 3,717,750          
Convertible Note | Minimum                        
Subsequent Event [Line Items]                        
Convertible notes term             6 months          
Annual interest rate             0.00%          
Convertible Note | Maximum                        
Subsequent Event [Line Items]                        
Convertible notes term             1 year          
Annual interest rate             0.12%          
Subsequent Event                        
Subsequent Event [Line Items]                        
Number of shares issued 31,500                      
Warrants to purchase 31,500     881,642                
Term of warrants 3 years     3 years                
Gross proceeds | $       $ 595,998                
Warrants Outstanding, Weighted Average Exercise Price | $ / shares $ 2.00                     $ 2.00
Stock options issued to employees         100,000              
Stock options issued to employees, exercise price | $ / shares         $ 1.98              
Additional capital | $       $ 3,661,871                
Aggregate gross proceeds from issuance of warrants | $ $ 63,000                      
Number of trading days prior to the conversion date | Days 25                      
Subsequent Event | Minimum                        
Subsequent Event [Line Items]                        
Warrants Outstanding, Weighted Average Exercise Price | $ / shares       $ 0.81                
Subsequent Event | Maximum                        
Subsequent Event [Line Items]                        
Warrants Outstanding, Weighted Average Exercise Price | $ / shares       $ 2.60                
Subsequent Event | Employment Agreement | Options To Purchase At January 15 Of 2018 | Chief Executive Officer                        
Subsequent Event [Line Items]                        
Stock options issued to employees           1,750,000            
Stock options issued to employees, exercise price | $ / shares           $ 0.01            
Subsequent Event | Employment Agreement | Options To Purchase At January 15 Of 2019 | Chief Executive Officer                        
Subsequent Event [Line Items]                        
Stock options issued to employees           1,750,000            
Stock options issued to employees, exercise price | $ / shares           $ 1.75            
Subsequent Event | Employment Agreement | Options To Purchase At January 15 Of 2020 | Chief Executive Officer                        
Subsequent Event [Line Items]                        
Stock options issued to employees           1,750,000            
Stock options issued to employees, exercise price | $ / shares           $ 2.50            
Subsequent Event | Agreement with Air Lease Corporation                        
Subsequent Event [Line Items]                        
Number of common stock shares issued pursuant to agreement   375,717 393,512                  
Subsequent Event | Agreement with Jet Midwest Group                        
Subsequent Event [Line Items]                        
Number of common stock shares issued pursuant to agreement   57,021 199,172                  
Subsequent Event | Brighton Capital, Ltd                        
Subsequent Event [Line Items]                        
Number of shares issued 20,000     20,000                
Warrants to purchase 50,000     50,000                
Term of warrants 5 years     5 years                
Warrants Outstanding, Weighted Average Exercise Price | $ / shares $ 1.90     $ 1.90                
Subsequent Event | Common Stock                        
Subsequent Event [Line Items]                        
Number of shares issued 91,448     881,642                
Warrants to purchase 60,000                      
Gross proceeds | $       $ 1,597,123                
Number of common stock issued for exercise of warrants       2,317,948                
Subsequent Event | Replacement warrants                        
Subsequent Event [Line Items]                        
Number of warrants       2,313,615                
Term of warrants       3 years                
Subsequent Event | Replacement warrants | Minimum                        
Subsequent Event [Line Items]                        
Warrants Outstanding, Weighted Average Exercise Price | $ / shares       $ 0.81                
Subsequent Event | Replacement warrants | Maximum                        
Subsequent Event [Line Items]                        
Warrants Outstanding, Weighted Average Exercise Price | $ / shares       $ 0.88                
Subsequent Event | Convertible Note                        
Subsequent Event [Line Items]                        
Warrants to purchase       18,000                
Term of warrants       5 years                
Warrants Outstanding, Weighted Average Exercise Price | $ / shares       $ 1.75                
Amount of convertible notes issued | $ $ 145,833     $ 1,709,308                
Number of common stock issued in connection with convertible notes 226,645     279,277                
Convertible notes term 1 year                      
Annual interest rate 10.00%                      
Conversion price 70.00%     70.00%                
Proceeds from issuance of convertible notes | $ $ 125,000     $ 1,468,750                
Original issuance discount | $ 14,583                      
Financing fees | $ 6,250                      
Subsequent Event | Convertible Note | Minimum                        
Subsequent Event [Line Items]                        
Convertible notes term       6 months                
Annual interest rate       0.00%                
Subsequent Event | Convertible Note | Maximum                        
Subsequent Event [Line Items]                        
Convertible notes term       1 year                
Annual interest rate       0.12%                
Subsequent Event | Convertible note one                        
Subsequent Event [Line Items]                        
Amount of convertible notes issued | $ $ 406,750                      
Number of common stock issued in connection with convertible notes 671,606                      
Accrued interest convertible notes | $ $ 9,887