The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE
OMB APPROVAL
OMB Number: 3235-0006
Estimated average burden
hours per response: 23.8
COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8
VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DISCRETION MANAGER SOLE SHARED NONE
3M CO COM 88579Y101 263 1,517 SH   SOLE   965 0 552
ABBVIE INC COM 00287Y109 2,064 28,389 SH   SOLE   18,591 0 9,798
AIR PRODS & CHEMS INC COM 009158106 3,072 13,569 SH   SOLE   9,599 0 3,970
ALPS ETF TR SECTR DIV DOGS 00162Q858 11,689 268,722 SH   SOLE   190,994 0 77,728
AMAZON COM INC COM 023135106 655 346 SH   SOLE   55 0 291
AMERICAN FINL GROUP INC OHIO COM 025932104 716 6,986 SH   SOLE   0 0 6,986
AMERIPRISE FINL INC COM 03076C106 2,459 16,942 SH   SOLE   11,148 0 5,794
ANSYS INC COM 03662Q105 208 1,015 SH   SOLE   0 0 1,015
ANTHEM INC COM 036752103 295 1,045 SH   SOLE   681 0 364
APPLE INC COM 037833100 816 4,124 SH   SOLE   2,372 0 1,753
AT&T INC COM 00206R102 2,628 78,421 SH   SOLE   52,125 0 26,296
BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 325 1,525 SH   SOLE   1,225 0 300
BLACKROCK INC COM 09247X101 2,371 5,052 SH   SOLE   3,376 0 1,676
BRISTOL MYERS SQUIBB CO COM 110122108 823 18,152 SH   SOLE   8,850 0 9,301
CHEMED CORP NEW COM 16359R103 277 769 SH   SOLE   0 0 769
CHEVRON CORP NEW COM 166764100 3,265 26,240 SH   SOLE   17,260 0 8,980
CIGNA CORP NEW COM 125523100 339 2,153 SH   SOLE   1,982 0 171
CINCINNATI FINL CORP COM 172062101 1,559 15,043 SH   SOLE   10,761 0 4,282
CISCO SYS INC COM 17275R102 296 5,406 SH   SOLE   1,389 0 4,017
COCA COLA CO COM 191216100 226 4,431 SH   SOLE   452 0 3,979
COLGATE PALMOLIVE CO COM 194162103 239 3,331 SH   SOLE   3,331 0 0
COSTAR GROUP INC COM 22160N109 385 695 SH   SOLE   0 0 695
CROWN CASTLE INTL CORP NEW COM 22822V101 2,842 21,802 SH   SOLE   15,605 0 6,197
DUKE ENERGY CORP NEW COM NEW 26441C204 550 6,230 SH   SOLE   2,175 0 4,055
ECOLAB INC COM 278865100 326 1,652 SH   SOLE   0 0 1,652
EMERSON ELEC CO COM 291011104 4,503 67,487 SH   SOLE   30,713 0 36,774
EXXON MOBIL CORP COM 30231G102 2,803 36,578 SH   SOLE   20,944 0 15,633
FASTENAL CO COM 311900104 272 8,360 SH   SOLE   0 0 8,360
FIFTH THIRD BANCORP COM 316773100 312 11,190 SH   SOLE   7,229 0 3,961
FIRST TR EXCHANGE TRADED FD NASD TECH DIV 33738R118 3,016 77,287 SH   SOLE   57,025 0 20,262
FISERV INC COM 337738108 341 3,736 SH   SOLE   0 0 3,736
FIVE BELOW INC COM 33829M101 234 1,947 SH   SOLE   0 0 1,947
FORD MTR CO DEL COM 345370860 2,098 205,054 SH   SOLE   131,692 0 73,362
GENERAL ELECTRIC CO COM 369604103 270 25,703 SH   SOLE   6,612 0 19,090
GOLDMAN SACHS ETF TR EQUAL WEIGHT US 381430438 853 18,177 SH   SOLE   15,467 0 2,710
GRACO INC COM 384109104 219 4,356 SH   SOLE   0 0 4,356
GRAND CANYON ED INC COM 38526M106 289 2,473 SH   SOLE   0 0 2,473
HEICO CORP NEW COM 422806109 376 2,808 SH   SOLE   0 0 2,808
HUMANA INC COM 444859102 392 1,479 SH   SOLE   1,379 0 100
IHS MARKIT LTD SHS G47567105 225 3,536 SH   SOLE   0 0 3,536
INTEL CORP COM 458140100 3,172 66,263 SH   SOLE   42,594 0 23,668
INTERNATIONAL BUSINESS MACHS COM 459200101 2,145 15,556 SH   SOLE   10,413 0 5,143
INVESCO EXCH TRD SLF IDX FD BULSHS 2019 CB 46138J304 11,513 545,888 SH   SOLE   468,589 0 77,299
INVESCO EXCH TRD SLF IDX FD BULSHS 2020 CB 46138J502 6,628 311,751 SH   SOLE   256,605 0 55,146
INVESCO EXCH TRD SLF IDX FD BULSHS 2021 CB 46138J700 468 22,104 SH   SOLE   8,600 0 13,504
INVESCO EXCHANGE TRADED FD T S&P500 PUR GWT 46137V266 37,923 317,477 SH   SOLE   219,274 0 98,203
INVESCO EXCHANGE TRADED FD T S&P500 EQL WGT 46137V357 43,461 403,162 SH   SOLE   301,637 0 101,525
INVESCO EXCHNG TRADED FD TR S&P INTL LOW 46138E230 316 9,329 SH   SOLE   7,876 0 1,453
INVESCO EXCHNG TRADED FD TR S&P EMRNG MKTS 46138E297 570 23,355 SH   SOLE   20,752 0 2,603
INVESCO EXCHNG TRADED FD TR FNDMNTL HY CRP 46138E719 757 39,928 SH   SOLE   11,853 0 28,075
INVESCO QQQ TR UNIT SER 1 46090E103 718 3,844 SH   SOLE   3,835 0 9
ISHARES INC MSCI EURZONE ETF 464286608 316 7,980 SH   SOLE   7,980 0 0
ISHARES TR CORE S&P500 ETF 464287200 1,034 3,508 SH   SOLE   2,992 0 516
ISHARES TR MSCI EAFE ETF 464287465 685 10,428 SH   SOLE   9,792 0 636
ISHARES TR EAFE SML CP ETF 464288273 1,464 25,504 SH   SOLE   17,700 0 7,804
ISHARES TR NATIONAL MUN ETF 464288414 27,421 242,472 SH   SOLE   154,687 0 87,785
ISHARES TR MIN VOL USA ETF 46429B697 16,286 263,830 SH   SOLE   202,506 0 61,324
ISHARES TR CORE 1 5 YR USD 46432F859 445 8,822 SH   SOLE   2,407 0 6,415
J JILL INC COM 46620W102 398 200,000 SH   SOLE   200,000 0 0
JOHNSON & JOHNSON COM 478160104 2,689 19,306 SH   SOLE   13,372 0 5,934
JP MORGAN EXCHANGE TRADED FD DIV RTN EM EQT 46641Q308 22,675 407,674 SH   SOLE   296,121 0 111,553
JP MORGAN EXCHANGE TRADED FD DIVERSFD EQT ETF 46641Q845 637 20,632 SH   SOLE   20,006 0 626
JPMORGAN CHASE & CO COM 46625H100 2,870 25,674 SH   SOLE   17,158 0 8,516
KROGER CO COM 501044101 344 15,851 SH   SOLE   15,166 0 685
LAS VEGAS SANDS CORP COM 517834107 239 4,050 SH   SOLE   4,050 0 0
MEDTRONIC PLC SHS G5960L103 2,808 28,834 SH   SOLE   19,168 0 9,666
MERCK & CO INC COM 58933Y105 3,216 38,359 SH   SOLE   25,701 0 12,658
MICROSOFT CORP COM 594918104 3,710 27,692 SH   SOLE   17,537 0 10,155
MONDELEZ INTL INC CL A 609207105 2,577 47,803 SH   SOLE   36,543 0 11,260
NATIONAL INSTRS CORP COM 636518102 236 5,626 SH   SOLE   0 0 5,626
NORTHROP GRUMMAN CORP COM 666807102 203 628 SH   SOLE   0 0 628
PEPSICO INC COM 713448108 2,661 20,290 SH   SOLE   13,986 0 6,304
PFIZER INC COM 717081103 3,774 87,121 SH   SOLE   51,513 0 35,608
PHILLIPS 66 COM 718546104 1,713 18,313 SH   SOLE   10,489 0 7,824
PIMCO ETF TR ACTIVE BD ETF 72201R775 504 4,685 SH   SOLE   4,457 0 228
PNC FINL SVCS GROUP INC COM 693475105 301 2,194 SH   SOLE   1,497 0 697
PROCTER AND GAMBLE CO COM 742718109 31,918 291,093 SH   SOLE   118,125 0 172,968
PROSHARES TR ULTRAPRO QQQ 74347X831 417 6,750 SH   SOLE   6,750 0 0
PROSHARES TR S&P 500 DV ARIST 74348A467 546 7,869 SH   SOLE   3,785 0 4,084
PROTO LABS INC COM 743713109 278 2,394 SH   SOLE   20 0 2,374
PRUDENTIAL FINL INC COM 744320102 2,315 22,918 SH   SOLE   15,565 0 7,353
QUALCOMM INC COM 747525103 497 6,527 SH   SOLE   5,327 0 1,200
REGAL BELOIT CORP COM 758750103 388 4,750 SH   SOLE   0 0 4,750
ROCKWELL AUTOMATION INC COM 773903109 262 1,600 SH   SOLE   0 0 1,600
ROLLINS INC COM 775711104 234 6,512 SH   SOLE   0 0 6,512
SALESFORCE COM INC COM 79466L302 334 2,200 SH   SOLE   0 0 2,200
SCHWAB STRATEGIC TR US BRD MKT ETF 808524102 38,793 550,018 SH   SOLE   375,415 0 174,603
SCHWAB STRATEGIC TR US LRG CAP ETF 808524201 7,512 107,019 SH   SOLE   77,788 0 29,230
SCHWAB STRATEGIC TR US LCAP GR ETF 808524300 13,118 157,645 SH   SOLE   150,494 0 7,151
SCHWAB STRATEGIC TR US SML CAP ETF 808524607 577 8,069 SH   SOLE   5,526 0 2,543
SCHWAB STRATEGIC TR EMRG MKTEQ ETF 808524706 496 18,887 SH   SOLE   12,695 0 6,192
SCHWAB STRATEGIC TR SCHWB FDT INT LG 808524755 8,425 302,389 SH   SOLE   212,338 0 90,051
SCHWAB STRATEGIC TR US DIVIDEND EQ 808524797 9,707 182,915 SH   SOLE   133,379 0 49,535
SCHWAB STRATEGIC TR INTL EQTY ETF 808524805 7,681 239,366 SH   SOLE   202,887 0 36,478
SCHWAB STRATEGIC TR US AGGREGATE B 808524839 37,072 699,472 SH   SOLE   503,778 0 195,694
SCHWAB STRATEGIC TR US REIT ETF 808524847 364 8,185 SH   SOLE   7,575 0 610
SCHWAB STRATEGIC TR SHT TM US TRES 808524862 844 16,674 SH   SOLE   14,711 0 1,963
SCHWAB STRATEGIC TR INTL SCEQT ETF 808524888 549 16,827 SH   SOLE   12,991 0 3,836
SOUTHERN CO COM 842587107 2,263 40,945 SH   SOLE   27,134 0 13,811
SPDR DOW JONES INDL AVRG ETF UT SER 1 78467X109 935 3,516 SH   SOLE   3,516 0 0
SPDR INDEX SHS FDS ASIA PACIF ETF 78463X301 220 2,253 SH   SOLE   2,080 0 173
SPDR INDEX SHS FDS MSCI ACWI EXUS 78463X848 46,716 1,273,951 SH   SOLE   899,261 0 374,690
SPDR S&P 500 ETF TR TR UNIT 78462F103 307 1,049 SH   SOLE   435 0 614
SPDR SERIES TRUST S&P 600 SMCP GRW 78464A201 9,253 151,915 SH   SOLE   113,870 0 38,045
SPDR SERIES TRUST S&P 600 SMCP VAL 78464A300 9,857 162,446 SH   SOLE   118,598 0 43,848
SPDR SERIES TRUST BLMBRG BRC CNVRT 78464A359 1,068 20,198 SH   SOLE   7,783 0 12,415
SPDR SERIES TRUST S&P DIVID ETF 78464A763 463 4,591 SH   SOLE   4,253 0 338
SPDR SERIES TRUST NUVEEN BLMBRG SR 78468R739 1,849 37,792 SH   SOLE   33,868 0 3,924
SPDR SERIES TRUST MSCI USA STRTGIC 78468R812 253 2,939 SH   SOLE   35 0 2,904
STARBUCKS CORP COM 855244109 718 8,566 SH   SOLE   4,164 0 4,402
UBS AG LONDON BRH ETRACS MTH2XRE 90269A302 172 12,000 SH   SOLE   0 0 12,000
UNITEDHEALTH GROUP INC COM 91324P102 206 845 SH   SOLE   10 0 835
US BANCORP DEL COM NEW 902973304 5,198 99,193 SH   SOLE   24,268 0 74,925
VANGUARD GROUP DIV APP ETF 921908844 284 2,470 SH   SOLE   2,068 0 402
VANGUARD INDEX FDS GROWTH ETF 922908736 532 3,256 SH   SOLE   2,895 0 361
VANGUARD INTL EQUITY INDEX F FTSE EUROPE ETF 922042874 825 15,028 SH   SOLE   10,752 0 4,276
VEEVA SYS INC CL A COM 922475108 272 1,680 SH   SOLE   0 0 1,680
VERISK ANALYTICS INC COM 92345Y106 237 1,618 SH   SOLE   0 0 1,618
VERIZON COMMUNICATIONS INC COM 92343V104 2,846 49,812 SH   SOLE   32,939 0 16,873
VISA INC COM CL A 92826C839 237 1,367 SH   SOLE   0 0 1,367
WALMART INC COM 931142103 2,506 22,679 SH   SOLE   16,764 0 5,915
WELLS FARGO CO NEW COM 949746101 2,194 46,356 SH   SOLE   31,490 0 14,866
WISDOMTREE TR INTRST RATE HDGE 97717W380 600 12,585 SH   SOLE   7,566 0 5,019
WISDOMTREE TR US SMALLCAP DIVD 97717W604 727 26,822 SH   SOLE   22,321 0 4,501
WISDOMTREE TR INTL SMCAP DIV 97717W760 1,077 16,567 SH   SOLE   12,201 0 4,366
WISDOMTREE TR US QTLY DIV GRT 97717X669 4,427 101,425 SH   SOLE   66,296 0 35,129
ZIMMER BIOMET HLDGS INC COM 98956P102 293 2,486 SH   SOLE   1,598 0 888