The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete. | |||||||||||||||||
UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 13F FORM 13F INFORMATION TABLE |
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COLUMN 1 | COLUMN 2 | COLUMN 3 | COLUMN 4 | COLUMN 5 | COLUMN 6 | COLUMN 7 | COLUMN 8 | ||||
VALUE | SHRS OR | SH/ | PUT/ | INVESTMENT | OTHER | VOTING AUTHORITY | |||||
NAME OF ISSUER | TITLE OF CLASS | CUSIP | (x$1000) | PRN AMT | PRN | CALL | DISCRETION | MANAGER | SOLE | SHARED | NONE |
3M CO | COM | 88579Y101 | 339 | 1,722 | SH | SOLE | 965 | 0 | 757 | ||
ABBVIE INC | COM | 00287Y109 | 2,272 | 24,523 | SH | SOLE | 17,639 | 0 | 6,884 | ||
AIR PRODS & CHEMS INC | COM | 009158106 | 2,081 | 13,363 | SH | SOLE | 9,612 | 0 | 3,751 | ||
ALPS ETF TR | SECTR DIV DOGS | 00162Q858 | 13,978 | 314,121 | SH | SOLE | 236,497 | 0 | 77,624 | ||
AMAZON COM INC | COM | 023135106 | 644 | 379 | SH | SOLE | 55 | 0 | 324 | ||
AMERICAN FINL GROUP INC OHIO | COM | 025932104 | 1,148 | 10,698 | SH | SOLE | 0 | 0 | 10,698 | ||
AMERIPRISE FINL INC | COM | 03076C106 | 2,096 | 14,981 | SH | SOLE | 10,548 | 0 | 4,433 | ||
ANTHEM INC | COM | 036752103 | 257 | 1,080 | SH | SOLE | 774 | 0 | 306 | ||
APPLE INC | COM | 037833100 | 718 | 3,876 | SH | SOLE | 2,378 | 0 | 1,498 | ||
AT&T INC | COM | 00206R102 | 1,945 | 60,578 | SH | SOLE | 41,847 | 0 | 18,731 | ||
ATHENAHEALTH INC | COM | 04685W103 | 214 | 1,347 | SH | SOLE | 0 | 0 | 1,347 | ||
BERKSHIRE HATHAWAY INC DEL | CL B NEW | 084670702 | 336 | 1,798 | SH | SOLE | 1,498 | 0 | 300 | ||
BLACKROCK INC | COM | 09247X101 | 2,281 | 4,571 | SH | SOLE | 3,236 | 0 | 1,335 | ||
BRISTOL MYERS SQUIBB CO | COM | 110122108 | 996 | 17,995 | SH | SOLE | 8,850 | 0 | 9,145 | ||
CHEMED CORP NEW | COM | 16359R103 | 247 | 769 | SH | SOLE | 0 | 0 | 769 | ||
CHEVRON CORP NEW | COM | 166764100 | 3,215 | 25,432 | SH | SOLE | 18,367 | 0 | 7,065 | ||
CIGNA CORPORATION | COM | 125509109 | 332 | 1,955 | SH | SOLE | 1,955 | 0 | 0 | ||
CINCINNATI FINL CORP | COM | 172062101 | 963 | 14,396 | SH | SOLE | 11,561 | 0 | 2,835 | ||
CISCO SYS INC | COM | 17275R102 | 328 | 7,620 | SH | SOLE | 1,381 | 0 | 6,239 | ||
COLGATE PALMOLIVE CO | COM | 194162103 | 219 | 3,381 | SH | SOLE | 3,381 | 0 | 0 | ||
COSTAR GROUP INC | COM | 22160N109 | 287 | 695 | SH | SOLE | 0 | 0 | 695 | ||
CROWN CASTLE INTL CORP NEW | COM | 22822V101 | 2,529 | 23,458 | SH | SOLE | 16,878 | 0 | 6,580 | ||
DBX ETF TR | XTRACK MSCI JAPN | 233051507 | 10,041 | 241,195 | SH | SOLE | 187,956 | 0 | 53,239 | ||
DIREXION SHS ETF TR | NAS100 EQL WGT | 25459Y207 | 373 | 8,267 | SH | SOLE | 8,267 | 0 | 0 | ||
DUKE ENERGY CORP NEW | COM NEW | 26441C204 | 232 | 2,928 | SH | SOLE | 2,163 | 0 | 765 | ||
ECOLAB INC | COM | 278865100 | 236 | 1,682 | SH | SOLE | 10 | 0 | 1,672 | ||
EMERSON ELEC CO | COM | 291011104 | 4,720 | 68,270 | SH | SOLE | 32,610 | 0 | 35,660 | ||
EXXON MOBIL CORP | COM | 30231G102 | 2,934 | 35,467 | SH | SOLE | 23,545 | 0 | 11,922 | ||
FIFTH THIRD BANCORP | COM | 316773100 | 317 | 11,055 | SH | SOLE | 7,229 | 0 | 3,826 | ||
FIRST TR EXCHANGE TRADED FD | NASD TECH DIV | 33738R118 | 2,555 | 72,081 | SH | SOLE | 53,275 | 0 | 18,806 | ||
FISERV INC | COM | 337738108 | 279 | 3,766 | SH | SOLE | 0 | 0 | 3,766 | ||
FIVE BELOW INC | COM | 33829M101 | 235 | 2,402 | SH | SOLE | 0 | 0 | 2,402 | ||
FORD MTR CO DEL | COM PAR $0.01 | 345370860 | 2,076 | 187,496 | SH | SOLE | 133,259 | 0 | 54,237 | ||
GENERAL ELECTRIC CO | COM | 369604103 | 343 | 25,188 | SH | SOLE | 7,510 | 0 | 17,678 | ||
GRAND CANYON ED INC | COM | 38526M106 | 276 | 2,473 | SH | SOLE | 0 | 0 | 2,473 | ||
HEICO CORP NEW | COM | 422806109 | 208 | 2,858 | SH | SOLE | 0 | 0 | 2,858 | ||
HUMANA INC | COM | 444859102 | 297 | 999 | SH | SOLE | 999 | 0 | 0 | ||
INTEL CORP | COM | 458140100 | 2,700 | 54,313 | SH | SOLE | 42,421 | 0 | 11,892 | ||
INTERNATIONAL BUSINESS MACHS | COM | 459200101 | 2,020 | 14,462 | SH | SOLE | 10,554 | 0 | 3,908 | ||
INVESCO EXCH TRD SLF IDX FD | BULSHS2018 COR | 46138J106 | 9,169 | 433,314 | SH | SOLE | 381,878 | 0 | 51,436 | ||
INVESCO EXCH TRD SLF IDX FD | BULSHS 2019 CB | 46138J304 | 8,583 | 408,812 | SH | SOLE | 345,783 | 0 | 63,029 | ||
INVESCO EXCH TRD SLF IDX FD | BULSHS 2020 CB | 46138J502 | 488 | 23,191 | SH | SOLE | 8,079 | 0 | 15,112 | ||
INVESCO EXCH TRD SLF IDX FD | BULSHS 2021 CB | 46138J700 | 288 | 13,875 | SH | SOLE | 0 | 0 | 13,875 | ||
INVESCO EXCHANGE TRADED FD T | S&P500 PUR VAL | 46137V258 | 291 | 4,425 | SH | SOLE | 4,425 | 0 | 0 | ||
INVESCO EXCHANGE TRADED FD T | S&P500 PUR GWT | 46137V266 | 40,798 | 355,505 | SH | SOLE | 254,433 | 0 | 101,072 | ||
INVESCO EXCHANGE TRADED FD T | S&P500 EQL WGT | 46137V357 | 41,839 | 410,625 | SH | SOLE | 323,288 | 0 | 87,337 | ||
INVESCO EXCHNG TRADED FD TR | S&P INTL LOW | 46138E230 | 295 | 9,162 | SH | SOLE | 8,058 | 0 | 1,104 | ||
INVESCO EXCHNG TRADED FD TR | S&P EMRNG MKTS | 46138E297 | 1,750 | 72,451 | SH | SOLE | 67,101 | 0 | 5,350 | ||
INVESCO EXCHNG TRADED FD TR | FNDMNTL HY CRP | 46138E719 | 1,366 | 74,681 | SH | SOLE | 38,221 | 0 | 36,460 | ||
INVESCO EXCHNG TRADED FD TR | FTSE RAFI ASIA | 46138E750 | 510 | 9,276 | SH | SOLE | 8,747 | 0 | 529 | ||
INVESCO QQQ TR | UNIT SER 1 | 46090E103 | 437 | 2,547 | SH | SOLE | 2,462 | 0 | 85 | ||
ISHARES INC | MSCI EURZONE ETF | 464286608 | 1,646 | 40,144 | SH | SOLE | 33,295 | 0 | 6,849 | ||
ISHARES TR | CORE S&P500 ETF | 464287200 | 422 | 1,545 | SH | SOLE | 1,044 | 0 | 501 | ||
ISHARES TR | EAFE SML CP ETF | 464288273 | 1,760 | 28,049 | SH | SOLE | 19,508 | 0 | 8,541 | ||
JOHNSON & JOHNSON | COM | 478160104 | 2,126 | 17,518 | SH | SOLE | 13,427 | 0 | 4,090 | ||
JP MORGAN EXCHANGE TRADED FD | DIV RTN EM EQT | 46641Q308 | 14,055 | 260,326 | SH | SOLE | 202,755 | 0 | 57,571 | ||
JPMORGAN CHASE & CO | COM | 46625H100 | 2,350 | 22,549 | SH | SOLE | 16,943 | 0 | 5,606 | ||
KROGER CO | COM | 501044101 | 440 | 15,452 | SH | SOLE | 15,052 | 0 | 400 | ||
LAS VEGAS SANDS CORP | COM | 517834107 | 309 | 4,050 | SH | SOLE | 4,050 | 0 | 0 | ||
LILLY ELI & CO | COM | 532457108 | 313 | 3,671 | SH | SOLE | 332 | 0 | 3,339 | ||
MEDTRONIC PLC | SHS | G5960L103 | 2,149 | 25,106 | SH | SOLE | 18,444 | 0 | 6,662 | ||
MERCK & CO INC | COM | 58933Y105 | 2,729 | 44,966 | SH | SOLE | 27,681 | 0 | 17,285 | ||
MICROSOFT CORP | COM | 594918104 | 3,946 | 40,016 | SH | SOLE | 25,839 | 0 | 14,177 | ||
MONDELEZ INTL INC | CL A | 609207105 | 1,884 | 45,954 | SH | SOLE | 36,220 | 0 | 9,734 | ||
NATIONAL INSTRS CORP | COM | 636518102 | 238 | 5,676 | SH | SOLE | 0 | 0 | 5,676 | ||
PEPSICO INC | COM | 713448108 | 372 | 3,421 | SH | SOLE | 2,881 | 0 | 540 | ||
PFIZER INC | COM | 717081103 | 3,052 | 84,124 | SH | SOLE | 54,545 | 0 | 29,579 | ||
PIMCO ETF TR | ACTIVE BD ETF | 72201R775 | 613 | 5,951 | SH | SOLE | 5,647 | 0 | 304 | ||
PNC FINL SVCS GROUP INC | COM | 693475105 | 291 | 2,152 | SH | SOLE | 1,497 | 0 | 655 | ||
PROCTER AND GAMBLE CO | COM | 742718109 | 22,698 | 290,774 | SH | SOLE | 125,146 | 0 | 165,628 | ||
PROTO LABS INC | COM | 743713109 | 292 | 2,458 | SH | SOLE | 20 | 0 | 2,438 | ||
PRUDENTIAL FINL INC | COM | 744320102 | 1,827 | 19,538 | SH | SOLE | 14,108 | 0 | 5,430 | ||
QUALCOMM INC | COM | 747525103 | 2,068 | 36,842 | SH | SOLE | 25,861 | 0 | 10,981 | ||
REGAL BELOIT CORP | COM | 758750103 | 389 | 4,750 | SH | SOLE | 0 | 0 | 4,750 | ||
ROCKWELL AUTOMATION INC | COM | 773903109 | 266 | 1,600 | SH | SOLE | 0 | 0 | 1,600 | ||
ROCKWELL COLLINS INC | COM | 774341101 | 215 | 1,600 | SH | SOLE | 0 | 0 | 1,600 | ||
ROLLINS INC | COM | 775711104 | 230 | 4,368 | SH | SOLE | 0 | 0 | 4,368 | ||
SALESFORCE COM INC | COM | 79466L302 | 258 | 1,888 | SH | SOLE | 0 | 0 | 1,888 | ||
SANCHEZ ENERGY CORP | COM | 79970Y105 | 47 | 10,400 | SH | SOLE | 10,400 | 0 | 0 | ||
SCHWAB STRATEGIC TR | US BRD MKT ETF | 808524102 | 12,128 | 183,780 | SH | SOLE | 140,847 | 0 | 42,933 | ||
SCHWAB STRATEGIC TR | US LRG CAP ETF | 808524201 | 4,960 | 76,326 | SH | SOLE | 57,395 | 0 | 18,931 | ||
SCHWAB STRATEGIC TR | US LCAP GR ETF | 808524300 | 19,058 | 251,493 | SH | SOLE | 240,180 | 0 | 11,313 | ||
SCHWAB STRATEGIC TR | US SML CAP ETF | 808524607 | 287 | 3,902 | SH | SOLE | 3,587 | 0 | 314 | ||
SCHWAB STRATEGIC TR | EMRG MKTEQ ETF | 808524706 | 926 | 35,762 | SH | SOLE | 30,365 | 0 | 5,398 | ||
SCHWAB STRATEGIC TR | SCHWB FDT INT LG | 808524755 | 7,954 | 269,247 | SH | SOLE | 201,924 | 0 | 67,323 | ||
SCHWAB STRATEGIC TR | US DIVIDEND EQ | 808524797 | 9,019 | 182,977 | SH | SOLE | 140,170 | 0 | 42,808 | ||
SCHWAB STRATEGIC TR | INTL EQTY ETF | 808524805 | 9,070 | 274,428 | SH | SOLE | 253,918 | 0 | 20,510 | ||
SCHWAB STRATEGIC TR | US AGGREGATE B | 808524839 | 359 | 7,080 | SH | SOLE | 5,717 | 0 | 1,363 | ||
SCHWAB STRATEGIC TR | US REIT ETF | 808524847 | 368 | 8,811 | SH | SOLE | 7,816 | 0 | 995 | ||
SCHWAB STRATEGIC TR | SHT TM US TRES | 808524862 | 222 | 4,467 | SH | SOLE | 2,249 | 0 | 2,218 | ||
SPDR INDEX SHS FDS | ASIA PACIF ETF | 78463X301 | 1,648 | 16,560 | SH | SOLE | 15,245 | 0 | 1,315 | ||
SPDR INDEX SHS FDS | MSCI ACWI EXUS | 78463X848 | 31,662 | 855,266 | SH | SOLE | 642,512 | 0 | 212,754 | ||
SPDR S&P 500 ETF TR | TR UNIT | 78462F103 | 314 | 1,158 | SH | SOLE | 496 | 0 | 662 | ||
SPDR SER TR | NUVEEN BLMBRG SR | 78468R739 | 987 | 20,558 | SH | SOLE | 20,156 | 0 | 402 | ||
SPDR SERIES TRUST | S&P 600 SMCP GRW | 78464A201 | 7,020 | 111,070 | SH | SOLE | 86,880 | 0 | 24,190 | ||
SPDR SERIES TRUST | S&P 600 SMCP VAL | 78464A300 | 11,106 | 166,275 | SH | SOLE | 129,201 | 0 | 37,074 | ||
SPDR SERIES TRUST | BLMBRG BRC CNVRT | 78464A359 | 1,633 | 30,792 | SH | SOLE | 15,804 | 0 | 14,988 | ||
SPDR SERIES TRUST | S&P DIVID ETF | 78464A763 | 517 | 5,579 | SH | SOLE | 5,271 | 0 | 308 | ||
STARBUCKS CORP | COM | 855244109 | 375 | 7,685 | SH | SOLE | 4,164 | 0 | 3,521 | ||
UBS AG LONDON BRH | ETRACS MTH2XRE | 90269A302 | 190 | 12,000 | SH | SOLE | 0 | 0 | 12,000 | ||
ULTIMATE SOFTWARE GROUP INC | COM | 90385D107 | 208 | 808 | SH | SOLE | 0 | 0 | 808 | ||
UNITEDHEALTH GROUP INC | COM | 91324P102 | 220 | 897 | SH | SOLE | 10 | 0 | 887 | ||
US BANCORP DEL | COM NEW | 902973304 | 4,935 | 98,657 | SH | SOLE | 26,265 | 0 | 72,392 | ||
VANGUARD GROUP | DIV APP ETF | 921908844 | 265 | 2,611 | SH | SOLE | 2,206 | 0 | 405 | ||
VANGUARD INDEX FDS | GROWTH ETF | 922908736 | 583 | 3,892 | SH | SOLE | 3,471 | 0 | 421 | ||
VANGUARD INTL EQUITY INDEX F | FTSE EUROPE ETF | 922042874 | 4,021 | 71,644 | SH | SOLE | 55,914 | 0 | 15,730 | ||
VERIZON COMMUNICATIONS INC | COM | 92343V104 | 2,333 | 46,368 | SH | SOLE | 33,237 | 0 | 13,131 | ||
WALMART INC | COM | 931142103 | 1,954 | 22,810 | SH | SOLE | 16,522 | 0 | 6,288 | ||
WELLS FARGO CO NEW | COM | 949746101 | 2,393 | 43,163 | SH | SOLE | 30,999 | 0 | 12,164 | ||
WISDOMTREE TR | US SMALLCAP DIVD | 97717W604 | 822 | 27,711 | SH | SOLE | 23,755 | 0 | 3,956 | ||
WISDOMTREE TR | INTL SMCAP DIV | 97717W760 | 2,814 | 39,115 | SH | SOLE | 29,796 | 0 | 9,319 | ||
WISDOMTREE TR | US QTLY DIV GRT | 97717X669 | 3,261 | 79,519 | SH | SOLE | 52,966 | 0 | 26,553 | ||
ZIMMER BIOMET HLDGS INC | COM | 98956P102 | 277 | 2,486 | SH | SOLE | 1,598 | 0 | 888 |