10-Q

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 10-Q

[X]	QUARTERLY REPORT UNDER TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE QUARTERLY PERIOD ENDED JUNE 30, 2013
	OR
[   ]	TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

Commission File Number:   000-54918

TOUCHPOINT METRICS, INC.

(Exact name of registrant as specified in its charter)

California

(State or other jurisdiction of incorporation or organization)

26-0030631

(I.R.S. Employer Identification No.)

201 Spear Street, Suite 1100

San Francisco, CA   94105

(Address of principal executive offices, including zip code)

(415) 526-2655

(Registrant’s telephone number, including area code)

Indicate by check mark whether the issuer (1) has filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the last 90 days.   YES [X]     NO [   ]

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).   YES [   ]     NO [X]

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company.  See the definitions of “large accelerated filer,” “accelerated filer,” “non-accelerated filer,” and “smaller reporting company” in Rule 12b-2 of the Exchange Act. (Check one):

Large Accelerated Filer	[   ]	Accelerated Filer	[   ]
Non-accelerated Filer	[   ]	Smaller Reporting Company	[X]
(Do not check if smaller reporting company)

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).   YES [   ]     NO [X]

APPLICABLE ONLY TO CORPORATE ISSUERS:

Indicated the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date:

16,081,158 as of August 1, 2013.

Touchpoint Metrics, Inc.

Form 10-Q Quarterly Report

TABLE OF CONTENTS

		Page No.
	Part I. - Financial Information
Item 1.	Financial Statements.
	Balance Sheets as of June 30, 2013 (unaudited) and December 31, 2012.	3
	Statements of Operations for the Three and Six Months ended June 30, 2013 and June 30, 2012 (unaudited).	4
	Statements of Cash Flows for the Six Months ended June 30, 2013 and June 30, 2012 (unaudited).	5
	Notes to Financial Statements.	6
Item 2.	Management’s Discussion and Analysis of Financial Condition and Results of Operations.	12
Item 3.	Quantitative and Qualitative Disclosure about Market Risk.	18
Item 4.	Controls and Procedures.	18
	Part II. - Other Information
Item 1A.	Risk Factors.	18
Item 6.	Exhibits.	19
Signatures		22
Exhibit Index		23

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PART I. FINANCIAL INFORMATION

ITEM 1.              FINANCIAL STATEMENTS.

Touchpoint Metrics, Inc.
Balance Sheets
		June 30,		December 31,
		2013		2012
		(unaudited)
Assets
Current assets:
Cash and cash equivalents	$	1,017,890	$	106,999
Accounts receivable		130,907		110,720
Accounts receivable-related party		-		1,527
Total current assets	$	1,148,797	$	219,246
Long term assets:
Property and equipment, net		90,507		152,724
Capitalized software development costs, net		201,031		188,371
Intangible assets, net		61,443		59,151
Other assets		5,334		11,622
Total assets	$	1,507,112	$	631,114
Liabilities and Shareholders’ Equity
Current liabilities:
Accounts payable	$	121,763	$	50,866
Accrued liabilities		36,801		1,452
Notes payable-related party		25,000		-
Total current liabilities		183,564		52,318
Long-term liabilities:
Other noncurrent liabilities, accrued interest		10,500		7,500
Notes payable		50,000		50,000
Notes payable-related party		100,000		100,000
Total liabilities		344,064		209,818
Commitments and contingencies
Shareholders’ equity:
Common stock, $0 par value, 30,000,000 shares authorized, 13,132,302 shares issued and outstanding at June 30, 2013 and December 31, 2012		1,542,651		1,542,651
Stock subscribed (2,948,856 shares)		1,032,100		-
Accumulated deficit		(1,441,376)		(1,145,758)
Additional paid-in capital		29,673		24,403
Total shareholders’ equity		1,163,048		421,296
Total liabilities and shareholders’ equity	$	1,507,112	$	631,114

The accompanying notes are an integral part of these statements.

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Touchpoint Metrics, Inc.
Statements of Operations
(unaudited)
		Three Months Ended June 30,				Six Months Ended June 30,
		2013		2012		2013		2012
Revenue
Consulting services	$	266,792	$	132,274	$	517,725	$	250,674
Products & other		6,533		33,009		21,988		37,450
Total revenue		273,325		165,283		539,713		288,124
Cost of goods sold
Labor		69,289		43,593		133,685		59,592
Services		17,936		7,566		17,936		7,566
Products and other		42,837		12,011		52,473		34,367
Total cost of goods sold		130,062		63,170		204,094		101,525
Gross profit		143,263		102,113		335,619		186,599
Expenses
Salaries and wages		153,015		80,410		325,932		195,441
Contract services		23,712		37,491		36,160		99,802
Other general and administrative		103,264		77,121		199,967		189,581
Total expenses		279,991		195,022		562,059		484,824
Net operating income		(136,728)		(92,909)		(226,440)		(298,225)
Interest expense		(3,123)		(2,712)		(6,196)		(5,248)
Other income (expense)		-		5,675		(62,982)		5,675
Loss before income taxes		(139,851)		(89,946)		(295,618)		(297,798)
Income tax provision		-		-		-		-
Net loss	$	(139,851)	$	(89,946)	$	(295,618)	$	(297,798)
Net loss per share-basic and diluted	$	(0.01)	$	(0.01)	$	(0.02)	$	(0.02)
Weighted average common shares outstanding-basic and diluted		13,132,302		13,132,302		13,132,302		13,132,302

The accompanying notes are an integral part of these statements.

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Touchpoint Metrics, Inc.
Statements of Cash Flows
(unaudited)
	Six Months Ended June 30,
		2013		2012
Cash flows from operating activities:
Net loss	$	(295,618)	$	(297,798)
Adjustments to reconcile net income to net cash provided by operations:
Depreciation and amortization		21,359		4,000
Stock compensation expense		5,270		6,337
Loss on disposal of assets		62,982		-
Changes in operating assets and liabilities:
Accounts receivable		(20,187)		(35,073)
Accounts receivable-related party		1,527		(12,681)
Other assets		3,786		(12,668)
Accounts payable		70,897		57,461
Accrued liabilities		35,349		19,200
Accrued interest		3,000		3,000
Net cash used in operating activities		(111,635)		(268,222)
INVESTING ACTIVITIES
Equipment purchases		(3,638)		-
Capitalized software development costs		(30,936)		(120,076)
Net cash used in investing activities		(34,574)		(120,076)
FINANCING ACTIVITIES
Proceeds from notes payable - related party		25,000		-
Proceeds from private placement of common stock		1,032,100		-
Proceeds from the issuance of common stock		-		595,000
Net cash provided by financing activities		1,057,100		595,000
Increase in cash and cash equivalents		910,891		206,702
Cash and cash equivalents, beginning of period		106,999		52,109
Cash and cash equivalents, end of period	$	1,017,890	$	258,811

The accompanying notes are an integral part of these statements.

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TOUCHPOINT METRICS, INC.

NOTES TO THE FINANCIAL STATEMENTS

JUNE 30, 2013

Note 1: Organization and Basis of Presentation

Touchpoint Metrics, Inc. (the “Company”) is a for profit corporation established under the corporation laws in the State of California, United States of America on December 14, 2001. The corporation operated as The Innes Group, Inc., dba MCorp Consulting until filing a Certificate of Amendment to the Articles of Incorporation renaming the company Touchpoint Metrics, Inc., effective October 18, 2011.

The Company maps and improves the touchpoints between organizations and their customers. Their focus assists companies who wish to improve business performance by measuring and transforming the ways they interact with customers.

The Company services a wide variety of industries and customer size.

The Financial Statements and related disclosures as of June 30, 2013 and for the three and six months ended June 30, 2013, are unaudited, pursuant to the rules and regulations of the United States Securities and Exchange Commission (“SEC”). The December 31, 2012, Balance Sheet data was derived from audited financial statements, but does not include all disclosures required by accounting principles generally accepted in the United States of America (“U.S.”).  Certain information and footnote disclosures normally included in financial statements prepared in accordance with U.S. generally accepted accounting principles (“U.S. GAAP”) have been condensed or omitted pursuant to such rules and regulations. In our opinion, these financial statements include all adjustments (consisting only of normal recurring adjustments) necessary for the fair statement of the results for the interim periods. These financial statements should be read in conjunction with the financial statements included in our Annual Report for the year ended December 31, 2012, filed on Form 10-K with the SEC on March 27, 2013. The results of operations for the three and six months ended June 30, 2013, are not necessarily indicative of the results to be expected for the full year. Unless the context otherwise requires, all references to “Touchpoint Metrics,” “we,” “us,” “our” or the “company” are to Touchpoint Metrics, Inc. and our subsidiaries.

Note 2: Recent Accounting Pronouncements

In December 2011, the FASB issued ASU 2011-11, Disclosures about Offsetting Assets and Liabilities, (“ASU 2011-11”). ASU 2011-11 requires an entity to disclose both gross information and net information about both instruments and transactions eligible for offset in the statement of financial position and instruments and transactions subject to an agreement similar to a master netting arrangement. ASU 2011-11 is effective for annual reporting periods beginning on or after January 1, 2013, and interim periods within those annual periods. Retrospective disclosure is required for all comparative periods presented. The adoption of ASU 2011-11 did not have a material impact on the Company’s financial statements.

In October 2012, the FASB issued ASU No. 2012-04, Technical Corrections and Improvements, (“ASU 2012-04”). This update includes source literature amendments, guidance clarification, reference corrections and relocated guidance affecting a variety of topics in the Codification. The update also includes conforming amendments to the Codification to reflect ASC 820’s fair value measurement and disclosure requirements. The amendments in this update that will not have transition guidance are effective upon issuance. The amendments in this update that are subject to the transition guidance will be effective for fiscal periods beginning after December 15, 2012. The adoption of ASU 2012-04 did not have a material impact on the Company’s financial statements.

In January 2013, the FASB issued ASU No. 2013-01, Balance Sheet (Topic 210): Clarifying the Scope of Disclosures about Offsetting Assets and Liabilities (“ASU 2013-01”).  This update clarifies that ordinary trade receivables and receivables are not in the scope of ASU No. 2011-11, Balance Sheet (Topic 210): Disclosures about Offsetting Assets and Liabilities (“ASU 2011-11”). Specifically, ASU 2011-11 applies only to derivatives, repurchase agreements and reverse purchase agreements, and securities borrowing and securities lending

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transactions that are either offset in accordance with specific criteria contained in the FASB Accounting Standards Codification or subject to a master netting arrangement or similar agreement. The Company is required to apply the amendments in ASU 2013-01 beginning January 1, 2013. The adoption of ASU 2013-01 by the Company did not have a material impact on the consolidated financial statements.

In February 2013, the Financial Accounting Standards Board issued Accounting Standards Update, or ASU, 2013-02, Comprehensive Income (Topic 220), Reporting of Amounts Reclassified Out of Accumulated Other Comprehensive Income. This update requires companies to provide information regarding the amounts reclassified out of accumulated other comprehensive income by component. In addition, companies are required to present, either on the face of the statement where net income is presented or in the accompanying notes, significant amounts reclassified out of accumulated other comprehensive income by the respective line items of net income.  ASU 2013-02 is effective for annual reporting periods beginning on or after December 15, 2012, and interim periods within those annual periods. ASU 2013-02 was adopted January 1, 2013 and did not have a significant impact on our financial statements.

Note 3: Property and Equipment

Property and equipment consist of:

		June 30,		December 31,
		2013		2012
Computers and hardware	$	46,668	$	43,029
Software		38,646		38,646
Equipment		2,359		2,359
Furniture		31,731		31,731
Leasehold improvements		-		95,608
Land		85,000		85,000
Land improvements		4,000		4,000
		208,404		300,373
Less: accumulated depreciation		(117,897)		(147,649)
	$	90,507	$	152,724

Depreciation expense incurred during the three and six months ended June 30, 2013 was $1,245 and $3,083, respectively.  Depreciation expense for the three and six months ended June 20, 2012 was $4,000 and $4,000, respectively.

Note 4: Stock-Based Compensation

The Company’s stock-based compensation program was established in 2008. Plan Shares cannot exceed 30% of any outstanding issue or 2,500,000 shares, whichever is the lower amount.

All stock option grants have an exercise price equal to the fair market value of our common stock on the date of grant and have a 10-year term.

In order to calculate the fair value of stock options at the date of grant, we use the Black-Scholes option pricing model. The volatility used was based on historical volatility of similar sized companies due to lack of historical data of the Company’s stock price.  The expected term was determined based on the simplified method outlined in Staff Accounting Bulletin No. 110.  The risk-free interest rate for periods within the contractual life of the option is based on the U.S. Treasury yield curve in effect at the time of grant.

The company currently has one active option commitment, granted February 7, 2011 with an option for 300,000 shares at an exercise price of $0.35. The options carry a vesting schedule with 20% vesting on February 7, 2012 and an additional 20% vesting every six months thereafter. The optioned shares will fully vest after 36 months on February 7, 2014. The options will remain open for 10 years, expiring on February 7, 2021.

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At June 30, 2013, 180,000 stock options were exercisable and $29,673 of total compensation cost related to vested share-based compensation grants had been recognized.  Unrecognized compensation expense from stock options was $6,327 at June 30, 2013, and will be recognized through February, 2014.

The following table summarizes our stock option activity for the six months ended June 30, 2013:

	Number of Shares		Weighted Average Exercise Price per Share	Weighted Average Remaining Contractual Term (Years)		Aggregate Intrinsic Value
Outstanding at December 31, 2012	320,000	$	0.34
Granted	—		—
Exercised	—		—
Forfeited or expired	(20,000)		0.25
Outstanding at June 30, 2013	300,000		0.35	7.61	$	0.26
Fully vested and expected to vest at June 30, 2013	180,000		0.35	7.61		0.26
Exercisable at June 30, 2013	180,000	$	0.35	7.61	$	0.26

The following assumptions were used to calculate weighted average fair values of the options granted in the six months ended June 30, 2013:

Expected life		10 years
Risk-free interest rate		3.68%
Volatility		40%
Dividend yield		-
Weighted average grant-date fair value per option granted	$	0.12

Note 5: Concentrations

The Company sells services to a broad range of clients under various terms. The mix of clients ranges from start-ups to Fortune 500 companies across multiple industries.

Sales are concentrated among a few large clients. For the six months ended June 30, 2013 and 2012, the percentage of sales and the concentration is as follows:

	06/30/13	06/30/12
Largest client	32.4%	49.1%
Second largest client	23.0%	14.3%
Third largest client	18.3%	10.9%
Next three largest clients	25.7%	20.1%
All other clients	0.6%	5.6%
	100.0%	100.0%

During 2012, the Company entered a consulting services agreement with mfifty, which is a related party. The President of the Company is also the owner of mfifty. During the six months ended June 30, 2013 and 2012, the company earned revenues of approximately $2,343 and $37,840, respectively, from this related party.

Sales are made without collateral and the credit-related losses have been insignificant or non-existent. Accordingly, there is no provision made to include an allowance for doubtful accounts.

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Note 6: Capitalized Software Development Costs

Costs incurred to develop Software as a Service (SaaS) technology consist of external direct costs of materials and services and payroll and payroll-related costs for employees who directly devote time to the project. Research and development costs incurred during the preliminary project stage were expensed as incurred. Capitalization begins when technological feasibility is established. Costs incurred during the operating stage of the software application relating to upgrades and enhancements are capitalized to the extent that they result in the extended life of the product. All other costs are expensed as incurred.

Amortization of software development costs commences when the product is available for general release to customers. The capitalized costs are amortized on a straight line basis over the three year expected useful life of the software. Capitalized software development costs, net of amortization, were $201,031 and $188,371 as of June 30, 2013 and December 31, 2012, respectively.

Note 7: Intangible Assets

Intangible assets include an online media asset, Petro Portfolio, rights, title and interest in a LinkedIn group, and fully amortized organization costs. Petro Portfolio is an online media asset with a website and registered domain name, newsletter, and a database of registered subscribers. The LinkedIn group is utilized to build brand awareness and reach out to LinkedIn members who have relevant roles in target companies through managing the discussion regarding social media and customer experience.

The Petro Portfolio assets are periodically reviewed for indicators of impairment. Should an impairment indicator be present, a test for recoverability is conducted including 1) analysis of undiscounted future cash flows, 2) the fair market cost of recreating the assets, and 3) an analysis of costs to return the assets to their relative market position at the time operations ceased, based on management’s opinion. In the event that the recoverability tests result in values less than the asset’s carrying amount, management determines the fair value of the asset and recognizes an impairment loss as the difference between the carrying amount and its fair value.

The LinkedIn Group will be amortized over 36 months, management’s best estimate of its useful life and periodically reviewed for impairment.

Note 8:  Commitments and Contingencies

Leases

The Company leases one facility in northern California under an operating lease that expires in 2016.  Rent expense under operating leases was $5,520 and $11,040 for the three and six months ended June 30, 2013.  Rent expense under operating leases was $5,364 and $10,728 for the three and six months ended June 30, 2012, respectively.

As of June 30, 2013, the estimated future payments under this operating lease (including rent escalation clauses) for each of the next five years is as follows:

2013	$	11,856
2014		24,732
2015		25,345
2016		17,168
2017		-
Total minimum lease payments	$	79,101

Purchase Obligations

The Company has entered into non-cancelable service contracts related to SaaS licenses and access to marketing research services which expire beginning in the year ended December 31, 2014. As of June 30, 2013, future payments under these contractual obligations were as follows:

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2013	$	26,217
2014		7,717
2015		-
2016		-
2017		-
Total purchase obligations	$	33,934

Legal Matters

The Company has no known legal issues pending.

Note 9: Long-Term Debt

On September 16, 2011, a $100,000 CDN note was executed with Brad Holland, an 8.09% shareholder.  The note is structured to incur a balloon payment of the principal and 4% APR non-compounding accrued interest on its maturity date of September 16, 2014.  As of June 30, 2013, principal and accrued interest was $100,000 and $7,000, respectively.

On September 7, 2011, a $50,000 USD note was executed with McLellan Investment Corporation, an unrelated party.  The note is structured to incur a balloon payment of the principal and 4% APR non-compounding accrued interest on its maturity date of September 7, 2014.  As of June 30, 2013, principal and accrued interest was $50,000 and $3,500, respectively.

Note 10:  Interest Expense

Interest expense consists of interest on the Company’s long-term debt, short-term promissory note, and credit card balances.  Interest expense was $3,123 and $6,196 for the three and six months ended June 30, 2013 and $2,712 and $5,248 for the three and six months ended June 30, 2012, respectively.

Note 11:  Advertising Expenses

Advertising is expensed as incurred. Advertising expense incurred during the three and six months ended June 30, 2013 was $514 and $5,524, respectively.  Advertising expense was $3,054 and $7,880 for the three and six months ended June 30, 2012, respectively.

Note 12: Income Taxes

Income taxes are summarized as follows for the six months ended June 30, 2013:

		June 30, 2013
Current benefit	$	(295,618)
Deferred benefit		295,618
Net income tax (benefit) expense	$	-

The Company has historically experienced operating losses in most of its operating periods since inception. A full valuation allowance has been established for deferred tax assets based on a “more likely than not” threshold. The ability to realize deferred tax assets depends on our ability to generate sufficient taxable income within the carry forward periods provided in the tax law. While the Company’s statutory tax rate is 35%, its effective tax rate is 0% due to the effects of the valuation allowance described above. The Company does not have any material uncertainties with respect to its provisions for income taxes.

Note 13: Net Loss per Share

Basic net income per common share is net income available to common shareholders divided by the weighted average of common shares outstanding during the period.

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The computations for basic and diluted net income per common share are as follows:

	Three Months Ended June 30,				Six Months Ended June 30,
		2013		2012		2013		2012
Net loss	$	(139,851)	$	(89,946)	$	(295,618)	$	(297,798)
Basic and diluted weighted average common shares outstanding		13,132,302		13,112,302		13,132,302		13,112,302
Net loss per share
Basic and diluted	$	(0.01)	$	(0.01)	$	(0.02)	$	(0.02)

Options to purchase 300,000 shares were not included in the calculation of diluted earnings per common share because these options were out-of-the-money. Out-of-the-money options have an exercise price of $0.35.

Note 14: Related Party Transactions

The Company has a related party transaction involving a significant shareholder. The nature and details of the transaction are described in Note 9. The Company also has two related party transactions with its President, the nature, description and details of the transaction are described in Note 5 and this note.

IREMCO, a controlling shareholder, provides the company with office space on a month-to-month basis at no charge under a verbal agreement. The office space was vacant and not in use by IREMCO. This space provides the company with office space in Canada and will be eliminated if IREMCO has a need for the space.

On January 31, 2013, the Company entered into an agreement with Michael Hinshaw, President, to loan $25,000 to the Company. The loan is a non-convertible Promissory Note with an interest rate of 3.25%.

The note is structured to incur a balloon payment of the principal and non-compounding accrued interest. Interest is to begin accruing on the unpaid balance thirty (30) days from the date of the note. The maturity date of the note is no later than August 31, 2013.

Note 15: Subsequent Events

On July 2, 2013 the Company completed a private placement of 2,948,856 restricted shares of common stock for an additional $1,032,100.  The total shares issued and outstanding on that date were 16,081,158. The Company received substantially all of the cash related to the private placement prior to June 30, 2013, but as the shares had not been issued as of that date, they are recorded as stock subscribed in Shareholders’ Equity.

Note 16: Going Concern

The accompanying financial statements and notes have been prepared assuming that the Company will continue as a going concern.

For the six months ended June 30, 2013, the Company had a net loss of $295,618.  In addition, the Company had a net loss of $306,948 for the year ended December 31, 2012. These circumstances result in substantial doubt as to the Company’s ability to continue as a going concern.  The Company’s ability to continue as a going concern is dependent upon the Company’s ability to generate sufficient revenues to operate profitably or raise additional capital through debt financing and/or through sales of common stock.

The failure to achieve the necessary levels of profitability or obtain the additional funding would be detrimental to the Company.  The financial statements do not include any adjustments relating to the recoverability and classification of recorded assets, or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern.

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ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS.

This Management’s Discussion and Analysis includes a number of forward-looking statements that reflect our current views with respect to future events and financial performance. Forward-looking statements are often identified by words like: “believe,” “expect,” “estimate,” “anticipate,” “intend,” “project,” “will,” “should” and similar expressions, or words which, by their nature, refer to future events. You should not place undue certainty on these forward-looking statements, which apply only as of the date of this Form 10-Q. These forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from historical results, or from our predictions. We undertake no obligation to update or revise publicly any forward-looking statements, whether because of new information, future events, or otherwise.

Overview

We are engaged in the business of developing and delivering technology-enabled products and services that improve customer experience management capabilities for corporations.

Customer experience management is the collection of processes a company uses to track, oversee and organize interactions between a customer and the organization throughout the customer lifecycle. The goal of customer experience management is to optimize interactions from the customer’s perspective and as a result, foster customer loyalty.‬

In 2012, we narrowed our service offerings to consulting services in order to focus more resources on developing our software product, Touchpoint Mapping® On-Demand. All of our professional services are software-enabled, using technology to more efficiently deliver solutions supporting customer experience improvement initiatives.

Touchpoint Mapping On-Demand is a data gathering and analytical software that gathers and analyzes feedback on customer interactions from a client’s customers, employees and their prospective customers' perspectives, and delivers the results to our clients over the Internet as a SaaS (software-as-a-service) based technology platform that helps companies automate and systematize customer experience feedback. Touchpoint Mapping On-Demand has been customized and pre-populated for small and medium enterprises in the banking and home building industries, and as a “semi-custom” offering for medium enterprises across multiple industries.

Development is ongoing, as Touchpoint Mapping On-Demand is refined and improved based on customer feedback, and as it is customized for specific industry sectors. The services delivered with Touchpoint Mapping On-Demand may include consulting and additional research services, as well as planned services such as assessment, integration, implementation and additional offline analysis and reporting of data.

Although we began sales and marketing activities for Touchpoint Mapping On-Demand in Q4 2012, we cannot predict the timing, nor probability, of generating sales revenue from the product as we currently do not have dedicated sales professionals on staff to identify and develop sales opportunities.

Sources of Revenue

During the six months ended June 30, 2013 and 2012, our revenue consisted primarily of professional and software-enabled consulting services, product sales and other revenues. Consulting services include strategy, planning, education, training and best practices consulting. Product revenue is from productized and software-enabled service sales not elsewhere classified, while other revenue includes reimbursement of related travel costs and out-of-pocket expenses.

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While our plan of operations is based on migrating the majority of our service revenue from these categories to recurring SaaS subscription fees, we anticipate that fees for professional and software-enabled consulting services will remain a significant revenue source in the near future. As of June 30, 2013, we have successfully delivered certain features and functionality of our software product, Touchpoint Mapping On-Demand, to several clients. However, we have not obtained material stand-alone sales commitments for Touchpoint Mapping On-Demand, and do not anticipate being able to do so until we engage the necessary sales staff to develop and execute product sales opportunities. At this time, we cannot predict when those positions will be filled.

Should we successfully launch Touchpoint Mapping On-Demand as a stand-alone software product, we anticipate that subscription agreements and related professional services associated with delivering our software solutions will become a source of significant revenue. Subscriptions and associated professional services pricing will be based upon our gross margin objectives, growth strategies and the specific needs of our clients’ organizations, measured primarily by the following metrics: industry type, size of company, number of locations and number of seats. Additional fees will be assessed based on the number and type of customer, non-customer and employee records uploaded to our software portal, and subsequently surveyed by our customers.

We anticipate that subscription agreements for our software solutions will be offered as monthly term agreements which contain a minimum commitment period of at least 12 months, and which include related setup, upgrades, hosting and support. Professional services will likely include consulting fees related to implementation, customization, configuration, training and any other value added services.

Based on data gathered during setup of our beta client engagements, we believe the average time it will take our clients from placing an order to live deployment of our products is between 30 and 45 days. We plan to invoice clients upon inception of their subscription agreements for setup and total subscription fees contracted over the term of the agreements, with payment due within 30 days. Professional services related to the subscription agreements will be invoiced at the inception of the professional services agreement at one-third or fifty percent of total fees, with the balance of payments due over the duration of the contract as project milestones are met. Amounts invoiced will be recorded in accounts receivable and deferred revenue or revenue, depending on whether revenue recognition criteria have been met.

Cost of Revenue and Operating Expenses

Our costs of revenue and operating expenses are detailed at the sub-category level in our Income Statements. And while the financial results for these categories are further explained in the Results of Operations section below, a general description of these categories follows:

1) Cost of Goods Sold. Cost of goods sold consists primarily of expenses directly related to providing professional and consulting services. Those expenses include contract labor, third-party services and subscriptions, materials and travel expenses related to providing professional services to our clients.

As Touchpoint Mapping® On-Demand is launched, costs of goods will include all product-related hosting and monitoring costs, licenses for products embedded in the application, service support, amortization of capitalized software development costs, account management and credit card fees.

Should our client base grow, we intend to continue to invest additional resources in our hosting, technical support and professional services, as well as our utilization of third-party licensed software. We expect our professional services costs to increase in absolute dollars as we increase our overall revenue, but expect that professional services as a percentage of total revenue will decrease as we continue to shift our business towards sales of on-demand software solutions and software-enabled services. Because cost as a percentage of revenue is higher for professional services revenue than for software, hosting and support revenue, a decrease in professional services as a percentage of total revenue will likely increase gross profit as a percentage of total revenue.

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2) General and Administrative Expenses. General and administrative expenses consist primarily of salary and related expenses for management, finance and accounting, legal, information systems and human resources personnel. Expenses also include contract services, administrative costs, automobile expenses, computer and software expenses, insurance, marketing and promotion, professional fees, rent and a portion of travel expenses and other overhead.

Sales and marketing expenses are currently reflected in contract labor, salaries and wages, marketing and promotion and other related overhead expense categories. Since we will be recognizing revenue over the terms of the subscriptions or professional services engagements, we expect to experience a delay between increases in selling and marketing expenses and the recognition of revenue. We expect significant increases in sales and marketing expenses in both absolute dollars and as a percentage of expenses as we hire sales and additional marketing personnel and increase the level of marketing activities.

During the first quarter of 2012, research and development expenses incurred to establish technological feasibility were expensed when incurred and are reflected in contract labor, salaries and wages and other related overhead expense categories. The majority of product development expenses during the last three quarters of 2012 and the quarter ending March 31, 2013, related to production costs incurred subsequent to establishing technological feasibility, and were capitalized on our balance sheet, to be amortized over the estimated useful life of the software.  Capitalization of software development costs of certain features of Touchpoint Mapping On-Demand ended in April, 2013, when those product functionalities were made available for general release to customers.

We expect that total general and administrative expenses will increase as we continue to add personnel in connection with the growth of our business. In addition to increases in sales and marketing and research and development expenses, we anticipate we will also incur additional employee salaries and related expenses, professional service fees and insurance costs related to the growth of our business and operations to meet the requirements of a public company.

Results of Operations

Revenue		2013		2012		Change from Prior Year	Percent Change from Prior Year
Three Months Ended June 30,	$	273,325	$	165,283	$	108,042	65%
Six Months Ended June 30,	$	539,714	$	288,124	$	251,590	87%

Revenues increased for the three and six months ended June 30, 2013 as compared to the three and six months ended June 30, 2012, due to increased sales of our consulting and software-enabled services, including delivery of Touchpoint Mapping® On-Demand, to an increased number of larger business clients.

Cost of Goods Sold		2013		2012		Change from Prior Year	Percent Change from Prior Year
Three Months Ended June 30,	$	130,062	$	63,170	$	66,892	105%
Six Months Ended June 30,	$	204,094	$	101,525	$	102,569	101%

Cost of goods sold increased for the three and six months ended June 30, 2013 as compared to the three and six months ended June 30, 2012, primarily due to increased revenues.  As a percentage of revenues, cost of goods sold were 47% and 38% of revenues for the three months ended June 30, 2013 and 2012, respectively.  The company began amortizing capitalized software development costs of certain features of Touchpoint Mapping On-Demand during the three months ended June 30, 2013.  In addition, computer and software expenses directly related to the delivery of our software product were no longer capitalized in the second quarter of 2013 as certain functionality of the product was attained and available for general release.  These two factors were the primary causes of the increase in cost of goods sold as a percentage of revenues over the comparable period in 2012.  As a percentage of revenues, cost of goods sold were 37% and 35% of revenues for the six months ended June 30, 2013 and 2012, respectively.

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Salaries and Wages		2013		2012		Change from Prior Year	Percent Change from Prior Year
Three Months Ended June 30,	$	153,015	$	80,410	$	72,605	90%
Six Months Ended June 30,	$	325,932	$	195,441	$	130,491	67%

Salaries and wages expenses increased for the three and six months ended June 30, 2013 as compared to the three and six months ended June 30, 2012. The increases in salaries and wages expenses were primarily due to a decrease in the capitalization of certain employee payroll costs during the three and six months ended June 30, 2013. These employees were redeployed to more general and administrative tasks during the three months ended June 30, 2013.  These increases also resulted from the addition of marketing and research staff in accordance with our strategic plan.

Contract Services		2013		2012		Change from Prior Year	Percent Change from Prior Year
Three Months Ended June 30,	$	23,712	$	37,491	$	(13,779)	(37%)
Six Months Ended June 30,	$	36,160	$	99,802	$	(63,642)	(64%)

Contract services expenses decreased for the three and six months ended June 30, 2013 as compared to the same periods in 2012. These decreases were primarily due to the timing of capitalization of certain direct product development contract labor hours required in the development of our SaaS product.  Direct product development contract labor expenses were capitalized during the second quarter of 2012, while such capitalization was discontinued during the second quarter of 2013 when certain features of the product were available for general release.  These contract personnel were redeployed to client engagement work as well as more general and administrative tasks, as necessary. In addition, contract labor expenses related to business development and sales were significantly lower during the first six months of 2013 over the comparable period in 2012 due to a change in payment structure in personnel from hourly to commission based.

Other General and Administrative		2013		2012		Change from Prior Year	Percent Change from Prior Year
Three Months Ended June 30,	$	103,264	$	77,121	$	26,143	34%
Six Months Ended June 30,	$	199,967	$	189,581	$	10,386	5%

General and administrative expenses increased for the three months ended June 30, 2013 as compared to the three months ended June 30, 2012 based on the following:

·   An increase in SEC and SEDAR filing fees of approximately $5,400.

·   A write off of miscellaneous prepaid assets of $3,000 due to other miscellaneous general and administrative expenses.

·   An increase of approximately $3,900 in insurance premium expenses due to increases in business auto, errors and omissions and employee health coverage.

·   Increases in professional fees of approximately $8,300 as a direct result of the increase in the use of legal and advisory services related to our application for eligibility to distribute new and secondary offerings.

·   Increases in sales and marketing expenses of $5,500 due primarily to subscribing to marketing automation services and consulting engagement referral fees.

General and administrative expenses increased for the six months ended June 30, 2013 as compared to the six months ended June 30, 2012 based on the following:

·   An increase in SEC and SEDAR filing fees of approximately $4,500.

·   An increase in third-party administrative costs of approximately $7,000 associated with a consulting engagement.

·   A write off of miscellaneous prepaid assets of $3,000 due to other miscellaneous general and administrative expenses.

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·   A decrease of approximately $42,800 in software licenses expense incurred to establish technological feasibility in the first quarter of 2012

·   An increase of approximately $11,000 in insurance premium expenses due to increases in business auto, errors and omissions and employee health coverage.

·   Increases in professional fees of approximately $21,200 as a direct result of the increase in the use of legal and advisory services related to our application for eligibility to distribute new and secondary offerings.

·   Increases in sales, marketing and promotion fees of $11,200 due primarily to subscribing to marketing automation services and consulting engagement referral fees.

Other Income/Expense		2013		2012		Change from Prior Year	Percent Change from Prior Year
Three Months Ended June 30,	$	-	$	5,675	$	(5,675)	(100%)
Six Months Ended June 30,	$	(62,982)	$	5,675	$	(68,657)	(1,210%)

Other income/expense decreased for the three and six months ended June 30, 2013 as compared to the three and six months ended June 30, 2012, primarily due to the write off of leasehold improvements with an amortized value of approximately $62,900, which were written off as the lease term of the subject property had been terminated.

Liquidity and Capital Resources

We measure our liquidity in a variety of ways, including the following:

		June 30,		December 31,
		2013		2012
Cash and Cash Equivalents	$	1,017,890	$	106,999
Working Capital	$	965,233	$	166,928

During the six months ended June 30, 2013 we were able to finance our operations, including capital expenditures for infrastructure, product development and marketing through operating activities and cash on hand. On July 2, 2013 the Company completed a private placement of 2,948,856 restricted shares of common stock for an additional $1,032,100.

Material revenues receivable from two clients exceeded their payment terms by over 45 days during the first six months of 2013. This resulted in material fluctuations in our cash flow and necessitated a $25,000 short-term, non-convertible debt instrument to be executed with our President, Michael Hinshaw to finance operations. The note is structured to incur a balloon payment of the principal and 3.25% APR non-compounding accrued interest. Interest is to begin accruing on the unpaid balance thirty (30) days from the date of the note.  The maturity date of the note is August 31, 2013.

In September, 2011, two non-convertible, long-term debt instruments totaling $150,000 were executed.  The notes are structured to incur balloon payments of the principal and 4% APR non-compounding accrued interest with maturity dates in September, 2014.  The principal and accrued interest payable at maturity will total $168,000.

The accompanying financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America applicable to a going concern, which contemplates the realization of assets and the satisfaction of liabilities and commitments in the normal course of business.   As reflected in the consolidated financial statements included in this report, for the six months ended June 30, 2013, we had a net loss of $295,618, and a net loss of $306,948 for the year ended December 31, 2012. We have had material operating losses and have not yet created positive cash flows.  These factors raise substantial doubt as to our ability to continue as a going concern.  Our ability to continue as a going concern is dependent upon our ability to achieve a level of profitability, or raise additional capital through debt financing and/or through sales of common stock.  We cannot provide any assurance that profits from operations will generate sufficient cash flow to meet our working capital needs and service our existing debt, nor that sufficient capital can be raised through debt or equity financing.  The consolidated financial statements do not include adjustments related to the recoverability and classification of asset carrying amounts or the amount and classification of liabilities that might result should we be unable to continue as a going concern.

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Anticipated Uses of Cash

In 2013, our primary areas of investment have been, and are expected to continue to be, additional product development, supporting sales and marketing activities, including sales and marketing staff, advertising services and media, marketing and sales automation software and other related services to support our initiative to successfully launch our SaaS product. A secondary area of investment is anticipated to include strengthening infrastructure by hiring client support staff, to support deployment and delivery of the SaaS product offering and the management of ongoing client relationships.

During this period, we plan to fund these expenditures with cash flows generated from ongoing operations and proceeds from the private placement closed July 2, 2013.

We do not intend to pay dividends in the foreseeable future.

Cash Flow

Six months Ended June 30, 2013 and 2012

Operating Activities.  During the six months ended June 30, 2013, we reported negative cash flows from operations of $111,635. This consisted of our net loss of $295,618 adjusted primarily by a loss on asset disposal of $62,982, depreciation and amortization of $21,359, and increases in accounts payable and accrued liabilities.

The increases in accounts payable of $70,897 were due to increased spending associated with development of our product. Accrued liabilities increased by $35,349 primarily due to the short-term, non-convertible debt instrument entered into with our President, Michael Hinshaw.

Days Sales Outstanding (DSO) during the six months ended June 30, 2013 was approximately 44 days, down from approximately 69 days during the six months ended June 30, 2012. The company was engaged in a substantial consulting services project with payment terms of Net 60 during the six months ended June 30, 2012.  While during Q1 of 2013, material revenues receivable from two customers exceeded their payment terms by over 45 days. We subsequently collected these accounts receivable in Q2 of 2013.

We reported negative cash flows from operations during the six months ended June 30, 2012. Our net cash used in operating activities of $268,222 consisted of a net loss of $297,798, adjusted primarily by increases in accounts receivable and other assets of $47,754 and $12,668, respectively, and increases in accounts payable and accrued liabilities of $57,461 and $19,200, respectively.  In general, the accounts receivable increase was due to an increase in our standard payment terms for a substantial consulting services engagement.  Increases in other assets were directly related to direct labor and materials expenses reported on the balance sheet as work-in-process until the associated revenue was recognizable.

Increases in accounts payable were directly due to increased costs associated with the development of our products.  The increase in accrued liabilities was attributable to unearned revenue resulting from a deposit received at the end of Q2 2012 relating to a consulting agreement entered into during the period.

Investing Activities. Net cash used in investing activities for the six months ended June 30, 2013 and 2012 amounted to $34,574 and $120,076, respectively. Net cash used in investing activities for both periods related primarily to capitalization of software costs for the development of the SaaS product offering.

Financing Activities. Net cash provided by financing activities for the six months ended June 30, 2013 and 2012 amounted to $1,057,100 and $595,000, respectively. For the six months ended June 30, 2013, net cash provided by financing activities resulted from a non-convertible promissory note entered into with Michael Hinshaw, President as well as proceeds from the private placement of common stock of $1,032,100 that closed on July 2, 2013.  Net cash provided by financing activities during the first six months of 2012 was due primarily to proceeds from the issuance of common stock of $595,000.

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Off Balance Sheet Arrangements

We did not have any off balance sheet arrangements as of June 30, 2013.

Contractual Obligations

The following table summarizes the payments due by fiscal year for our outstanding contractual obligations as of June 30, 2013:

		Total		Less than 1 Year		1-3 Years		3-5 Years		More than 5 Years
Operating lease obligations (a)	$	79,101	$	24,120	$	50,690	$	4,291	$	-
Purchase obligations (b)	$	33,934	$	33,934	$	-	$	-	$	-
Totals	$	113,035	$	58,054	$	50,690	$	4,292	$	-

(a)   The operating lease obligations presented reflect future minimum lease payments due under the non-cancelable portions of our operating lease.

(b)   Purchase obligations primarily represent non-cancelable contractual obligations related to SaaS licenses and access to marketing research services.

ITEM 3.              QUANTITATIVE AND QUALITATIVE DISCLOSURE ABOUT MARKET RISK.

We are a smaller reporting company as defined by Rule 12b-2 of the Securities Exchange Act of 1934 and are not required to provide the information under this item.

ITEM 4.              CONTROLS AND PROCEDURES.

Our management, under the supervision and with the participation of our Principal Executive Officer and Principal Financial Officer, has evaluated the effectiveness of our disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934). Based upon that evaluation, our Principal Executive Officer and Principal Financial Officer concluded that, as of June 30, 2013, our disclosure controls and procedures were effective in ensuring that information required to be disclosed by us in the reports that we file or submit under the Securities Exchange Act of 1934 is (i) recorded, processed, summarized and reported, within the time periods specified in the rules and forms of the Securities and Exchange Commission and (ii) accumulated and communicated to our management, including our principal executive and principal accounting officers, or persons performing similar functions, as appropriate to allow timely decisions regarding required disclosure.

There were no changes in our internal control over financial reporting during the quarter ended June 30, 2013 that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

PART II. OTHER INFORMATION

ITEM 1A.           RISK FACTORS.

We are a smaller reporting company as defined by Rule 12b-2 of the Securities Exchange Act of 1934 and are not required to provide the information under this item.

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ITEM 6.              EXHIBITS.

		Incorporated by reference			Filed
Exhibit	Document Description	Form	Date	Number	herewith
3.1	Articles of Incorporation (12/14/2001).	S-1	4/25/12	3.1
3.2	Amended Articles of Incorporation (4/08/2006).	S-1	4/25/12	3.2
3.3	Amended Articles of Incorporation (10/17/2011).	S-1	4/25/12	3.3
3.4	Amended and Restated Bylaws.	S-1	4/25/12	3.4
4.1	Specimen Stock Certificate.	S-1	4/25/12	4.1
10.1	Lease Agreement for San Anselmo office.	S-1	4/25/12	10.1
10.2	Lease Agreement for North Carolina office.	S-1	4/25/12	10.2
10.3	Lease Agreement for San Francisco office.	S-1	4/25/12	10.3
10.4	Deed covering Lake County Real Property.	S-1	4/25/12	10.4
10.5	Stock Option Plan.	S-1	4/25/12	10.5
10.6	Promissory Note – McLellan Investment Corporation.	S-1/A-2	7/24/12	10.6
10.7	Promissory Note – Brad Holland.	S-1/A-2	7/24/12	10.7
10.8	Employment Agreement – Lynn Davison.	S-1/A-3	9/12/12	10.8
10.9	Services Agreement with mfifty dated March 2, 2012.	S-1/A-3	9/12/12	10.9
10.10	Letter of Agreement with TAG Oil, Ltd. dated February 1, 2010.	S-1/A-4	10/16/12	10.1
10.11	Letter of Agreement TAG Oil, Ltd. with dated September 1, 2010.	S-1/A-4	10/16/12	10.2
10.12	Letter of Agreement with Infinitee dated May 26, 2011.	S-1/A-4	10/16/12	10.3
10.13	Letter of Agreement with Dolce Vita Homes LP dated May 31, 2011.	S-1/A-4	10/16/12	10.4
10.14	Letter of Agreement with Labrador Technology, Inc. dated June 3, 2011.	S-1/A-4	10/16/12	10.5
10.15	Letter of Agreement with Infinitee dated July 15, 2011.	S-1/A-4	10/16/12	10.6
10.16	Letter of Agreement with Brinson Patrick Securities dated October 27, 2011.	S-1/A-4	10/16/12	10.7
10.17	Letter of Agreement with Labrador Technology, Inc. dated November 22, 2011.	S-1/A-4	10/16/12	10.8
10.18	Letter of Agreement with Brinson Patrick Securities dated February 1, 2012.	S-1/A-4	10/16/12	10.9

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10.19	Statement of Work for mfifty dated March 2, 2012.	S-1/A-4	10/16/12	10.10
10.20	Letter of Agreement with Danone Trading B.V. dated April 17, 2012.	S-1/A-5	11/05/12	10.11
10.21	Letter of Agreement and Addendum to Proposal with Danone Trading B.V. dated April 25, 2012.	S-1/A-4	10/16/12	10.12
10.22	Consulting Agreement with California Physicians’ Service d/b/a Blue Shield of California dated August 30, 2012.	10-K	3/27/13	10.22
10.23	Statement of Work for MBO Partners, Inc. dated October 29, 2012.	10-K	3/27/13	10.23
10.23	Statement of Work for MBO Partners, Inc. dated October 29, 2012.	10-K	3/27/13	10.23
10.24	Services Agreement with Tanger Factory Outlet Centers, Inc. dated August 28, 2012.	10-Q	5/15/13	10.24
10.25	Statement of Work with Tanger Factory Outlet Centers, Inc. dated August 28, 2012.	10-Q	5/15/13	10.25
10.26	Services Agreement with Centurion Medical Products dated October 4, 2012.	10-Q	5/15/13	10.26
10.27	Statement of Work with Centurion Medical Products dated October 4, 2012.	10-Q	5/15/13	10.27
10.28	Services Agreement with Quadrant Homes dated November 30, 2012.	10-Q	5/15/13	10.28
10.29	Statement of Work with Quadrant Homes dated November 30, 2012.	10-Q	5/15/13	10.29
10.30	Services Agreement with Arizona State Credit Union dated March 29, 2013.				X
10.31	Statement of Work with Arizona State Credit Union dated April 1, 2013.				X
10.32	Statement of Work with Quadrant Homes dated April 2, 2013.				X
10.33	Statement of Work with Quadrant Homes dated April 8, 2013.				X
10.34	Statement of Work with Quadrant Homes dated April 2, 2013.				X
10.35	Statement of Work with Tanger Factory Outlet Centers, Inc. dated April 9, 2013.				X
10.36	Statement of Work with Tanger Factory Outlet Centers, Inc. dated April 9, 2013.				X
14.1	Code of Ethics.	10-K	3/27/13	14.1

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31.1	Certification of Principal Executive and Principal Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.	X
32.1	Certification of Chief Executive and Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.	X
101.INS	XBRL Instance Document.	X
101.SCH	XBRL Taxonomy Extension – Schema.	X
101.CAL	XBRL Taxonomy Extension – Calculations.	X
101.DEF	XBRL Taxonomy Extension – Definitions.	X
101.LAB	XBRL Taxonomy Extension – Labels.	X
101.PRE	XBRL Taxonomy Extension – Presentation.	X

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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized on this 7th day of August, 2013.

TOUCHPOINT METRICS, INC.
(the “Registrant”)
BY:	MICHAEL HINSHAW
	Michael Hinshaw
	Principal Executive Officer, Principal Accounting Officer, Principal Financial Officer, Treasurer and a member of the Board of Directors

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EXHIBIT INDEX

		Incorporated by reference			Filed
Exhibit	Document Description	Form	Date	Number	herewith
3.1	Articles of Incorporation (12/14/2001).	S-1	4/25/12	3.1
3.2	Amended Articles of Incorporation (4/08/2006).	S-1	4/25/12	3.2
3.3	Amended Articles of Incorporation (10/17/2011).	S-1	4/25/12	3.3
3.4	Amended and Restated Bylaws.	S-1	4/25/12	3.4
4.1	Specimen Stock Certificate.	S-1	4/25/12	4.1
10.1	Lease Agreement for San Anselmo office.	S-1	4/25/12	10.1
10.2	Lease Agreement for North Carolina office.	S-1	4/25/12	10.2
10.3	Lease Agreement for San Francisco office.	S-1	4/25/12	10.3
10.4	Deed covering Lake County Real Property.	S-1	4/25/12	10.4
10.5	Stock Option Plan.	S-1	4/25/12	10.5
10.6	Promissory Note – McLellan Investment Corporation.	S-1/A-2	7/24/12	10.6
10.7	Promissory Note – Brad Holland.	S-1/A-2	7/24/12	10.7
10.8	Employment Agreement – Lynn Davison.	S-1/A-3	9/12/12	10.8
10.9	Services Agreement with mfifty dated March 2, 2012.	S-1/A-3	9/12/12	10.9
10.10	Letter of Agreement with TAG Oil, Ltd. dated February 1, 2010.	S-1/A-4	10/16/12	10.1
10.11	Letter of Agreement TAG Oil, Ltd. with dated September 1, 2010.	S-1/A-4	10/16/12	10.2
10.12	Letter of Agreement with Infinitee dated May 26, 2011.	S-1/A-4	10/16/12	10.3
10.13	Letter of Agreement with Dolce Vita Homes LP dated May 31, 2011.	S-1/A-4	10/16/12	10.4
10.14	Letter of Agreement with Labrador Technology, Inc. dated June 3, 2011.	S-1/A-4	10/16/12	10.5
10.15	Letter of Agreement with Infinitee dated July 15, 2011.	S-1/A-4	10/16/12	10.6
10.16	Letter of Agreement with Brinson Patrick Securities dated October 27, 2011.	S-1/A-4	10/16/12	10.7
10.17	Letter of Agreement with Labrador Technology, Inc. dated November 22, 2011.	S-1/A-4	10/16/12	10.8
10.18	Letter of Agreement with Brinson Patrick Securities dated February 1, 2012.	S-1/A-4	10/16/12	10.9

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10.19	Statement of Work for mfifty dated March 2, 2012.	S-1/A-4	10/16/12	10.10
10.20	Letter of Agreement with Danone Trading B.V. dated April 17, 2012.	S-1/A-5	11/05/12	10.11
10.21	Letter of Agreement and Addendum to Proposal with Danone Trading B.V. dated April 25, 2012.	S-1/A-4	10/16/12	10.12
10.22	Consulting Agreement with California Physicians’ Service d/b/a Blue Shield of California dated August 30, 2012.	10-K	3/27/13	10.22
10.23	Statement of Work for MBO Partners, Inc. dated October 29, 2012.	10-K	3/27/13	10.23
10.23	Statement of Work for MBO Partners, Inc. dated October 29, 2012.	10-K	3/27/13	10.23
10.24	Services Agreement with Tanger Factory Outlet Centers, Inc. dated August 28, 2012.	10-Q	5/15/13	10.24
10.25	Statement of Work with Tanger Factory Outlet Centers, Inc. dated August 28, 2012.	10-Q	5/15/13	10.25
10.26	Services Agreement with Centurion Medical Products dated October 4, 2012.	10-Q	5/15/13	10.26
10.27	Statement of Work with Centurion Medical Products dated October 4, 2012.	10-Q	5/15/13	10.27
10.28	Services Agreement with Quadrant Homes dated November 30, 2012.	10-Q	5/15/13	10.28
10.29	Statement of Work with Quadrant Homes dated November 30, 2012.	10-Q	5/15/13	10.29
10.30	Services Agreement with Arizona State Credit Union dated March 29, 2013.				X
10.31	Statement of Work with Arizona State Credit Union dated April 1, 2013.				X
10.32	Statement of Work with Quadrant Homes dated April 2, 2013.				X
10.33	Statement of Work with Quadrant Homes dated April 8, 2013.				X
10.34	Statement of Work with Quadrant Homes dated April 2, 2013.				X
10.35	Statement of Work with Tanger Factory Outlet Centers, Inc. dated April 9, 2013.				X
10.36	Statement of Work with Tanger Factory Outlet Centers, Inc. dated April 9, 2013.				X
14.1	Code of Ethics.	10-K	3/27/13	14.1

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31.1	Certification of Principal Executive and Principal Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.	X
32.1	Certification of Chief Executive and Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.	X
101.INS	XBRL Instance Document.	X
101.SCH	XBRL Taxonomy Extension – Schema.	X
101.CAL	XBRL Taxonomy Extension – Calculations.	X
101.DEF	XBRL Taxonomy Extension – Definitions.	X
101.LAB	XBRL Taxonomy Extension – Labels.	X
101.PRE	XBRL Taxonomy Extension – Presentation.	X

-25-

EX-10.30

Exhibit 10.30

SERVICES AGREEMENT

This Services Agreement (“Agreement”), effective as of the date accepted (“Effective Date”) is between Touchpoint Metrics, Inc., dba MCorp Consulting (A California corporation), located at 201 Spear Street, Suite 1100, San Francisco, California 94105  (“the Company”), and Arizona State Credit Union an Arizona state chartered Credit Union located at 2355 W. Pinnacle Peak Road, Phoenix, Arizona 85027 (“Client”).

The Company and Client agree to the following terms and conditions:

General Terms and Conditions

a.   Services: During the term of the Agreement, the Company agrees to provide services to Client which Client may authorize by the execution of a Statement of Work (“SOW”) as described in this Agreement.

b.   Term:  This Agreement will commence on the Effective Date and remain in full force until terminated as provided for herein.

c.   Statements of Work:  Each SOW shall be issued in accordance with the terms of this Agreement, and will contain, where appropriate, the project name, description, budget estimates, payment schedules, billing rates, and provisions for out-of-pocket expenses. All SOWs or other forms of written authorization shall be subject to the terms and conditions set forth in this Agreement. In the event any conditions contained in an SOW conflict with any terms, conditions, or clauses in this Agreement, or there is an ambiguity between the SOW and this Agreement, then the provisions of this Agreement shall govern, unless clearly and specifically stated otherwise in the SOW.

d.   Timelines: Time is of the essence in completing SOWs on time and on budget. Client acknowledges that delays on its part may adversely affect schedules and costs.

e.   Approvals: Authorized approval sources for Client are as set forth in each SOW. Client shall review and approve all materials in writing. Client’s approval by any tangible medium (e.g. email) will be considered final approval. Once approved, any changes will be subject to revisions as articulated in Section “h” of this Agreement

f.   Responsibility as to Style and Content: Client is responsible for the truth, accuracy, and legality of all content provided to the Company. Client shall indemnify, hold harmless, and defend the Company against any and all damages, liabilities, expenses (including attorney’s fees), resulting from any claims, actions, or suits made by a third party as a result of: (a) claims, representations, statements or depictions in materials prepared or submitted by Client (“Client Materials”); (b) defects in the Client’s products or services; (c) allegations that copyright, trademark, patent or other rights of a third party have been infringed or violated by the Company as a result of the Company’s use of Client Materials. In any event, the Company shall cease all use of, and return to Client, all Client Materials immediately upon written request by Client for any reason.  Any indemnification obligations of Client set forth in this Agreement shall be subject to the following conditions: (i) the Company shall notify Client in writing promptly upon learning of any claim or suit for which indemnification is sought; (ii) Client shall have control of the defense or settlement; and (iii) the Company shall reasonably cooperate with the defense, at Client’s expense.

g.   Responsibility as to Overall Relationship: Subject to Section (l) of this Agreement, Client is responsible for providing access to internal resources and records as required to fulfill the terms of this Agreement and each SOW, as well as timely and accurate responses to all communications from the Company. The Company is responsible for meeting defined timelines and budgets, and for fulfilling the expectations of Client as defined in this Agreement and approved elements of each SOW.

h.   Revisions: Any and all changes requested to Approved Materials or an SOW are subject to an Estimate Addendum (“EA”) to the related SOW. EA note requested changes, estimate their cost, and must be mutually agreed in writing by the Company and Client in order to continue. Through an approved EA, Client will authorize revisions and any additional services to each SOW in advance of any costs being accrued. Services required to complete any additional work beyond the scope of each SOW will be based on the Company’s then current fee schedules, or as specifically stated otherwise in the SOW.

i.   Sales Tax: Sales tax will be billed as applicable under California State law.

j.   Termination: Either party may terminate this Agreement for any reason by providing thirty (30) days prior written notice to the other party. Company will invoice and be paid for all outstanding fees for work completed prior to the effective date of the termination.  Either party may terminate this Agreement by providing written notice to the other party in the event that the other party has failed to cure a material breach within fifteen (15) days after written notice of such breach by the non-breaching party. In the event of termination of this Agreement, the Company will invoice and be paid for all outstanding fees for work completed (i) prior to any breach condition of Company, or (ii) prior to termination by Company for a breach by Client . All actual costs incurred by Company for services requested by Client will be billed to the Client, due and payable on receipt.

k.   Ownership: Upon payment of fees due under this Agreement, The Company grants the Client full internal use of final deliverables, strategic plans, research findings, report data and recommendations. All deliverables, including but not limited to draft plans, survey instruments, planning methodologies, processes, verbiage (e.g. plan copy), interface design or code (e.g. online survey instruments, source code), and other materials or processes developed or previously owned by the Company and used in the creation of any plans or materials, remain the sole property of The Company. All Company property is protected under applicable federal copyright and trademark laws. The Company may also use Client’s name and reference non-confidential work products resulting from this Agreement for the purposes of promotion, provided Company obtains Client’s prior consent.

l.   Confidentiality: For purposes of this Agreement, “Confidential Information” means information that a party desires to protect against disclosure, which is designated as confidential in writing at the time of disclosure or which, by its context, should reasonably be understood to be confidential. Both Parties to this Agreement acknowledge that Confidential Information includes, but is not limited to, business plans, trade secrets, customer information, methodology and processes, etc., and that Confidential Information may be exchanged by the parties. Therefore, both parties hereby agree to hold all Confidential

Arizona State Credit Union_ Services Agreement Page 2 of 4

Information received from the other party in strict confidence, and will strictly control all access to and distribution of any Confidential Information of the other party.

Specifically, and without limiting the generality of the foregoing, the Company shall not, without the Client’s express written permission, reveal or otherwise make available to any person or persons any Confidential Information regarding the Client’s products, businesses, customers or methods of operation learned by the Company during the term of this Agreement.

Client will not reveal or otherwise make available to any person, persons or entity any confidential, privileged information or trade secrets regarding the Company’s methodologies, products, systems or methods of operation (including but not limited to Customer Experience Mapping, Loyalty Mapping®, Brand Mapping and Touchpoint Mapping®) learned by Client during the term of this contract. Client may share or disclose the results of the services under this Agreement with its third party providers and consultants.  The provisions of this section will survive termination of this Agreement for a period of ten (10) years.

Recipient agrees to implement and maintain appropriate security measures to safeguard the security of the Disclosing Party’s Confidential Information from unauthorized access, disclosure, distribution or use.  In no event shall Recipient take precautions any less stringent than those employed to protect its own proprietary and confidential information. Recipient agrees to fully disclose to Disclosing Party’s any information related to a breach or unauthorized access of Disclosing Party’s data maintained by Recipient and to take appropriate actions to address any incident of unauthorized access, including notices (within 48 hours) to Disclosing Party’s of any incident or security breach, to enable Disclosing Party’s to expeditiously implement its information security response program. Recipient shall indemnify, defend and hold harmless Disclosing Party’s, its directors and officers against any and all losses, claims and liabilities including litigation expenses and reasonable attorneys’ fees suffered by Disclosing Party’s as a result of Recipient ‘s breach of this confidentiality and security duty.

The foregoing prohibition on disclosure of Confidential Information shall not apply to the extent certain Confidential Information is required to be disclosed by the receiving party as a matter of law or by order of a court, provided that the receiving party uses reasonable efforts to provide the disclosing party with prior notice of such obligation to disclose and reasonably assists in obtaining a protective order therefore.

m.   Governing Law/Jurisdiction: This agreement, in its validity, construction and performance, shall be governed in all respects by the laws of the state of Arizona. In the event either party commences an action to enforce this Agreement, the prevailing party shall be entitled to reasonable attorneys fees and costs.

n.   Modification: This writing including the Touchpoint Mapping Proposal for Arizona State Credit Union and Engagement Objectives and all SOWs, which are incorporated herein, contains the entire agreement of the parties. No representations, understandings or prior agreements were made or relied on by either party, other than those expressly set forth. No agent, employee, or other representative of either party is empowered to alter any of the terms hereof.  Any alteration or modification of this Agreement shall be effective only if completed in writing and signed by an approved signatory of both parties.

Arizona State Credit Union_ Services Agreement Page 3 of 4

o.   Warranty:  The Company warrants that (i) it has the right to provide the services hereunder, (ii) in providing the services and any deliverables, The Company has not improperly used or misappropriated patent, copyright, trademark, trade secret or other proprietary rights of any third party, (iii) the deliverables will meet the descriptions and requirements set forth in the SOW, and (iv) The Company will perform the services in a good and workmanlike manner.

p.   Insurance:  The Company shall maintain, at its own expense, sufficient insurance to cover its performance of services hereunder, including but not limited to, workers’ compensation insurance when required by law.

q.   Counterpart:  This Agreement may be executed in counterparts by the parties and shall become effective when all parties hereunder have executed the Agreement.  Signatures may originally be transmitted by facsimile or email.

r.   Miscellaneous:  The invalidity or unenforceability of any provision of this Agreement shall not affect the validity or enforceability of any other provision, the remaining provisions being deemed to continue in full force and effect.  Any notice to a party required or permitted hereunder shall be sufficiently given only when provided in writing, and either personally delivered or sent via certified or registered mail or recognized overnight delivery service to the party’s address indicated herein.  A failure by either party to enforce any right under this Agreement shall not at any time constitute a waiver of such right or any other right, and shall not modify the rights or obligations of either party under this Agreement.

IN WITNESS WHEREOF, the above parties have set their hands and seal this 29th day of March, 2013.

For the Company	Accepted for Client
MICHAEL HINSHAW	DAVID E. DOSS
Signature	Signature
Michael Hinshaw, President
3/29/13	David E. Doss, Pres & CEO
	Name, Title
	April 03, 2013
	Date

Arizona State Credit Union_ Services Agreement Page 4 of 4

EX-10.31

Exhibit 10.31

STATEMENT OF WORK

AZCU-001

This Statement of Work (“SOW”), by and between Touchpoint Metrics, Inc. (“the Company”) and Arizona State Credit Union (“Client”) effective as of the later date signed below (“Effective Date”), will serve as Client’s approval for the Company to begin work on the project outlined in the Company’s March 25, 2013 proposal (as amended April 1, 2013) for services titled “Driving Member Engagement by Improving Member Experience: A Touchpoint Mapping Proposal for Arizona State Credit Union (“Proposal”), which is made part of this SOW by reference, the scope of which is described there and referenced in the following:

Project Name:  Member Insights and Experience Improvement

Project Description:  Member and market research to inform experience strategy and design and help guide company transformation along aspects of the Competitive Analysis, Member Insight, and Member Experience work threads.

Project deliverables, by phase, include:

Phase 1, Immersion	Phase 2, Insights
§Project Planning and Kick-Off §Data Gathering and Desk Research §1:1 Stakeholder Interviews (~3-5 total) §Research Plan and Sampling Strategy	§Touchpoint Mapping Workshop §Online Customer Focus Groups (2 total, 30 participants) §Web-based Customer, Prospect, and Employee Research (~1450 Respondents) §Data Analysis, Summarization and Reporting §Persona Development (3-5, as dictated by research)
Phase 3, Strategy	Phase 4, Design
§Business Analysis §Current State Journey Maps (3-5, as dictated by research) §Strategic Themes Formation §Working Strategy Session §Strategy Finalization §Business Case Development	§Service and Process (re)Design §Ideal State Journey Maps (3-5, as dictated by research) §Implementation and Prioritization Roadmap §Working Strategy Session §Key Stakeholder Presentation

Engagement Budget:

Phase I:	Immersion	$16,250
Phase II:	Insights	60,350
Phase III:	Strategy	29,200
Phase IV:	Design	36,800
	Total Fees:	$142,600

Please note that optional expenses and sample costs as described on page 25 of the Proposal are not included. Sample Fees will be invoiced as incurred as out-of-pocket expenses, per below.  Should the commercial segment be added, a separate SOW will be developed and submitted.

This budget is presented as a fixed bid fee to complete the work outlined.  These fees would change only if the scope of work changes, and only if authorized by the Client in advance, through a signed Estimate Addendum. Out-of-pocket expenses are not included in the budget, and are accounted for in the “Out-of-Pocket Expenses” section below.

Payment Schedule:

Upon the Effective Date, an amount equal to one-third of the total amount of fees specified in the Budget Estimate (i.e., One Hundred Forty Two Thousand Six Hundred U.S. Dollars ($142,600) (the “Project Fee Total”) will be invoiced to Client by Company, and will be due upon receipt ($47,533.33).  Based on an anticipated timeline of 15 weeks, the second invoice for an additional one-third of the Project Fee Total ($47,533.33) will be sent out eight (8) weeks after the Effective Date, or at the end of Phase 2.  The third and final invoice for the remaining one-third of the Project Fee Total ($47,533.34) will be sent upon project completion, or fifteen (15) weeks after the Effective Date, whichever comes second.  Unless Client asserts a good faith dispute in writing to Company, all invoices, except the initial invoice which is due upon receipt, are due Net 15 days.

Out-of-Pocket Expenses:

Out-of-pocket expenses include (but are not limited to) transcription fees, focus group platform fees, sample acquisition fees or remuneration, color outputs, copies, deliveries, phone, travel, etc. All out-of-pocket expenses are billed at cost, and will not exceed $7,130.00 (5% of Project Fee Total) without written approval obtained from Client in advance of these expenses being incurred. Out-of-pocket expenses exceeding $1000 require prior approval of Client and expenses exceeding $5,000 that are agreed to in advance by Client are subject to a 50% deposit, payable to the Company prior to ordering the service.

Approvals:

The current authorized approval source for Client is: PAUL B. STULL, SVP Strategy & Brand

Terms and Conditions:

This SOW is entered under and pursuant to the Services Agreement between the Company and the Client (“Agreement”) dated March 29, 2013, and is subject to all the terms and conditions of that Agreement.

For the Company	Accepted for Client
MICHAEL HINSHAW	DAVID E. DOSS
Signature	Signature
Michael Hinshaw, President
4/1/13	David E. Doss, Pres & CEO
	Name, Title
	April 03, 2013
	Date

Statement of Work – AZCU-001 Page 2 of 2

EX-10.32

Exhibit 10.32

STATEMENT OF WORK

QH-002

This Statement of Work (“SOW”), by and between Touchpoint Metrics, Inc. (“the Company”) and Quadrant Homes (“Client”) effective as of the later date signed below (“Effective Date”), will serve as Client’s approval for the Company to begin work on the following project described below:

Project Name: Marketing Oversight/Creative Direction

Project Description: Three-month, approximately 18-day, executive level role providing marketing vendor/partner management, and brand and experience implementation oversight as follows:

1.Marketing Vendor/Partner Management

a.   Vendor/Partner Alignment:  Assure vendor roles align with each other and with Evoke’s strategic marketing goals

b.   Marketing Vendor Budgets: Initial review of budgets and ensure they are aligned with Evoke’s goals and desired outcomes

c.   Marketing Metrics:  Establish, review and oversee metrics to ensure teams measure success against Evoke goals and desired outcomes

d.   Vendor Service Areas:

  i.Social Media

 ii.Content

iii.Advertising

iv.Off-Site SEO

e.   Ongoing project management is not included in this SOW.

2.   Brand and Experience Implementation Oversight – Generally provide assurance that implementation of Evoke’s visual and verbal brand is appropriately delivered as articulated in the Evoke Playbook and Evoke’s Experience Design documents

a.   Experience and Brand Comprehension and Articulation:  Across vendors and deliverables, ensure experience and brand concepts are articulated, understood, and at the forefront of internal team and external vendor efforts on Evoke’s behalf

b.   Visual Design Adherence:  Ensure visual items produced consistently and appropriately adhere to directions articulated in the Evoke Playbook and Evoke’s Experience Design documents

c.   Written Content Adherence:  Ensure written items produced consistently and appropriately adhere to directions articulated in the Evoke Playbook and Evoke’s Experience Design documents and are properly communicated to the intended audience.

Budget Estimate:

April	$16,000
May	12,000
June	8,000
Total Fees:	$36,000

The Company’s Budget Estimate is based on an estimate of the actual time and resources required to complete the SOW, utilizing a flat, blended rate of $250.00 per hour. While an estimate, unless any variance greater than +/- 15 percent of estimated time, or the scope of work varies, these fees will not change.

In addition, fees will be modified only if authorized by the Client in advance, through a signed Estimated Addendum, of such fees being incurred. Estimated fees will be reviewed monthly against actual time spent and fees incurred.

Out-of-pocket expenses are not included, but typically do not exceed 10% of budget total for an engagement of this type.  See “Out-of-Pocket Expenses” section below.

Payment Schedule:

An invoice is to be sent at the end of each month whereby a total amount of hours used will be what is owed for the month.  Due Net 15 days.

Out-of-Pocket Expenses:

Out-of-pocket expenses include (but are not limited to) color outputs, copies, deliveries, sample acquisition or remuneration, phone, travel, etc. All out-of-pocket expenses are billed at cost, and are estimated not to exceed 10% of Project Fee Total. If the demands of the project dictate expenses that exceed this, then written approval will be obtained from Client in advance of these expenses being incurred. Out-of-pocket expenses $1,000 and up that are agreed to in advance by Client are subject to a 50% deposit, payable to the Company prior to ordering the service.

Approvals:

The current authorized approval source for Client is Ken Krivanec.

Terms and Conditions:

This SOW is entered under and pursuant to the Services Agreement between the Company and the Client (“Agreement”) dated November 30, 2012, and is subject to all the terms and conditions of that Agreement.

For the Company	Accepted for Client
MICHAEL HINSHAW	KEN KRIVANEC
Signature	Signature
Michael Hinshaw, President	Ken Krivanec, President
	4/8/13
April 2, 2013	Date

Statement of Work – QH-002 Page 2 of 2

EX-10.33

Exhibit 10.33

STATEMENT OF WORK

QH-003

This Statement of Work (“SOW”), by and between Touchpoint Metrics, Inc. (“the Company”) and Quadrant Homes (“Client”) effective as of the later date signed below (“Effective Date”), will serve as Client’s approval for the Company to begin work on the project outlined in the Company’s April 2, 2013 proposal for services titled “Web-Based Digital Experience: A Website Strategy, Design and Development proposal for Evoke” (“Proposal”) under the general terms of the engagement as described there and in the following:

Project Name: Evoke Website Architecture and Prototype

Project Description: Development of a “clickable prototype” for the Evoke website, including the site architecture and information design (comprised of all pages, the navigation systems which interlink those pages, and each of the individual elements which reside on each page). Each individual page will be thought through and laid out (architecture and information design), but not designed or produced.

This will be instrumental in helping Client leverage the Evoke experience while transforming the home buyer experience in preparation for the launch of Evoke, and will serve as an interactive blueprint for your development team. As-required oversight of site development against this prototype will be a component of our hourly review project (QH-002, Marketing Oversight/Creative Direction).

Budget Estimate:

Phase I:	Strategy and Architecture	$8,500
Phase II:	Design and User Interface Development	11,925
Phase III:	Web Design Extension	7,575
	Total Fees:	$28,000

The Company’s budget estimates are based on an estimate of the actual time and resources required to complete the SOW. These fees are presented as a fixed bid fee to complete the work outlined.  The fees would only change if the scope of work changes, and only if authorized by the Client in advance, through a signed Estimated Addendum, of such fees being incurred.

Out-of-pocket expenses are not included, but typically do not exceed 10% of budget total for an engagement of this type.  See “Out-of-Pocket Expenses” section below.

Payment Schedule:

Upon the Effective Date, an amount equal to one-half of the total amount of fees specified in the Budget Estimate (i.e., Twenty Eight Thousand U.S. Dollars ($28,000)) (the “Project Fee Total”) will be invoiced and due upon receipt of such invoice ($14,000).  The second and final invoice for the remaining one-half of the Project Fee Total ($14,000) will be sent upon delivery of all deliverables specified in the Project Description, or as estimated, five (5) weeks after the Effective Date, whichever comes second.  All invoices, except the initial invoice which is due upon receipt, are due Net 15 days.

Out-of-Pocket Expenses:

Out-of-pocket expenses include (but are not limited to) color outputs, copies, deliveries, sample acquisition or remuneration, phone, travel, etc. All out-of-pocket expenses are billed at cost, and are estimated not to exceed

10% of Project Fee Total. If the demands of the project dictate expenses that exceed this, then written approval will be obtained from Client in advance of these expenses being incurred. Out-of-pocket expenses $5,000 and up that are agreed to in advance by Client are subject to a 50% deposit, payable to the Company prior to ordering the service.

Approvals:

The current authorized approval source for Client is Ken Krivanec.

Terms and Conditions:

This SOW is entered under and pursuant to the Services Agreement between the Company and the Client (“Agreement”) dated November 30, 2012, and is subject to all the terms and conditions of that Agreement.

For the Company	Accepted for Client
MICHAEL HINSHAW	KEN KRIVANEC
Signature	Signature
Michael Hinshaw, President	Ken Krivanec, President
	4/8/13
April 8, 2013	Date

Statement of Work – QH-003 Page 2 of 2

EX-10.34

Exhibit 10.34

STATEMENT OF WORK

QH-004

This Statement of Work (“SOW”), by and between Touchpoint Metrics, Inc. (“the Company”) and Quadrant Homes (“Client”) effective as of the later date signed below (“Effective Date”), will serve as Client’s approval for the Company to begin work on the following project described below:

Project Name: Marketing Automation Platform Implementation

Project Description: Marketing automation platform implementation as follows:

1.      Articulate benefits of marketing automation platform, and conduct comparative analysis of alternates for Client review and selection,

2.      Negotiate optimal terms with selected platform provider, which are to include key staff and partner training,

3.      Create necessary domain settings with Client IT resources to serve as landing pages and ensure high email deliverability,

4.      Utilize JavaScript tracking codes and on-page lead forms to integrate with Client website,

5.      Develop and test landing page and email templates customizable through familiar, point-and-click interface,

6.      Perform required lead syncing and data sanitization administrative tasks, as needed,

7.      Implement, test, and launch lead nurturing campaigns,

8.      Establish lead scoring rubric and mechanisms, and

9.      Build out notification and reporting system for landing page and email performance, lead sources, and sales pipeline.

Budget Estimate:

$20,000 (Based on 10 days).

The Company’s budget estimate is based on an estimate of the actual time and resources required to complete the SOW, based on a flat, blended rate of $250.00 per hour. While an estimate, unless any variance is greater than +/- 15 percent of estimated time, or the scope of work varies, these fees will not change.

In addition, fees will be modified only if authorized by the Client in advance, through a signed Estimated Addendum, of such fees being incurred. Estimated fees will be reviewed monthly against actual time spent and fees incurred.

Recurring monthly licensing fees (~$2,000 per month depending on vendor selected and actual lead volume) are not included, and – while coordinated by MCorp – would be contracted with the platform provider, and billed to Quadrant.

Payment Schedule:

Upon the Effective Date, an amount equal to one-half of the total amount of fees specified in the Budget Estimate (i.e., Twenty thousand U.S. Dollars ($20,000) (the “Project Fee Total”) will be invoiced and due upon receipt of such invoice ($10,000).  The second and final invoice for the remaining one-half of the Project Fee Total ($10,000) will be sent upon delivery of all deliverables specified in the Project Description.  All invoices, except the initial invoice which is due upon receipt, are due Net 15 days.

Out-of-Pocket Expenses:

Out-of-pocket expenses include (but are not limited to) color outputs, copies, deliveries, sample acquisition or remuneration, phone, travel, etc. All out-of-pocket expenses are billed at cost, and are estimated not to exceed 10% of Project Fee Total. If the demands of the project dictate expenses that exceed this, then written approval will be obtained from Client in advance of these expenses being incurred. Out-of-pocket expenses $5,000 and up that are agreed to in advance by Client are subject to a 50% deposit, payable to the Company prior to ordering the service.

Approvals:

The current authorized approval source for Client is Ken Krivanec.

Terms and Conditions:

This SOW is entered under and pursuant to the Services Agreement between the Company and the Client (“Agreement”) dated November 30, 2012, and is subject to all the terms and conditions of that Agreement.

For the Company	Accepted for Client
MICHAEL HINSHAW	KEN KRIVANEC
Signature	Signature
Michael Hinshaw, President	Ken Krivanec, President
	4/8/13
April 2, 2013	Date

Statement of Work – QH-004                                                                                                   Page 2 of 2

EX-10.35

Exhibit 10.35

STATEMENT OF WORK

TFO-002

This Statement of Work (“SOW”), by and between Touchpoint Metrics, Inc. (“the Company”) and Tanger Factory Outlet Centers, Inc. (“Client”) effective as of the later date signed below (“Effective Date”), will serve as Client’s approval for the Company to begin work on the following project described below:

Project Name: Introductory Webinar - Presentation Deck and Script

Project Description: Live ~90 minute webinar (“Webinar”) that provides Client’s center management with an educational and engaging introduction to the implementation of The Tanger Experience.

1.   Presentation Deck and Content. The Company will provide an ~45 to 60 minute presentation deck (“Deck”) with a focus on what The Tanger Experience is, what it means to Client’s center management, and what it means to the Client centers’ staff and customers.  The Deck will include the strategy, design and implications at the workstream and touchpoint levels.  It will include all areas of applicability to center management, as well as an overview of the upcoming staff launch and experience assessment framework which all center managers will be required to complete.  The Company will make every effort to align the Deck with Tanger Style and the Client will be responsible for finalization of the “look and feel” of the Deck.

2.   Prezi Design and Content.  The Company will develop a ~90 minute Prezi-style “video” to appear in the early part of the Webinar to introduce The Tanger Experience promise, principles and background.  If it is determined that the video can be targeted to a broader audience, Client will provide assistance in ensuring the video appropriately represents Tanger Style.

3.   Webinar Scripting and Script Writing.  In the notes section of each slide in the Deck, a script supporting on-page content will be provided to guide the Webinar presenter.  Methods to include Client representatives (e.g. high-performing managers in certain key areas) to share/model/lead certain parts of the Webinar will be considered.  The Company will draft a series of Frequently Asked Questions to be used to facilitate discussion in the post-webinar question and answer session.

Estimated Completion Date:     5/10/13

Time is of the essence in completing  this SOW on time and on budget. Client acknowledges that delays on its part may adversely affect schedules and costs.

Budget Estimate:

Presentation Deck and Content	$8,600
Prezi Design and Content	2,900
Webinar Scripting and Script Writing	5,900
Total Fees:	$17,400

The Company’s budget estimates are based on an estimate of the actual time and resources required to complete the SOW. The fees are presented as a fixed bid fee to complete the work outlined.  The fees would only change if the scope of work changes, and only if authorized by the Client in advance, through a signed Estimated Addendum, of such fees being incurred. Out-of-pocket expenses are not included, but typically do not exceed 10% of budget total for an engagement of this type.  See “Out-of-Pocket Expenses” section below.

Payment Schedule:

Upon the Effective Date, an amount equal to one-half of the total amount of fees specified in the Budget Estimate (i.e., Sixteen thousand, eight hundred U.S. Dollars ($17,400)) (the “Project Fee Total”) will be invoiced and due upon receipt of such invoice ($8,700).  The second and final invoice for the remaining one-half of the Project Fee Total ($8,700) will be sent four (4) weeks after the Effective Date.  All invoices, except the initial invoice which is due upon receipt, are due Net 15 days.

Out-of-Pocket Expenses:

Out-of-pocket expenses include (but are not limited to) color outputs, copies, deliveries, sample acquisition or remuneration, phone, travel, etc. All out-of-pocket expenses are billed at cost, and are estimated not to exceed 10% of Project Fee Total. If the demands of the project dictate expenses that exceed this, then written approval will be obtained from Client in advance of these expenses being incurred. Out-of-pocket expenses $5,000 and up that are agreed to in advance by Client are subject to a 50% deposit, payable to the Company prior to ordering the service.

Approvals:

The current authorized approval source for Client is Carrie Geldner.

Terms and Conditions:

This SOW is entered under and pursuant to the Services Agreement between the Company and the Client (“Agreement”) dated August 28, 2012, and is subject to all the terms and conditions of that Agreement.

For the Company	Accepted for Client
MICHAEL HINSHAW
Signature	Signature
Michael Hinshaw, President	Carrie Geldner, Senior Vice President, Marketing & CMO
April 9, 2013	Date

Statement of Work – TFO-002 Page 2 of 2

EX-10.36

Exhibit 10.36

STATEMENT OF WORK

TFO-003

This Statement of Work (“SOW”), by and between Touchpoint Metrics, Inc. (“the Company”) and Tanger Factory Outlet Centers, Inc. (“Client”) effective as of the later date signed below (“Effective Date”), will serve as Client’s approval for the Company to begin work on the following project described below:

Project Name: Online Self- and Center Assessment Tool

Project Description: Enable Client to quantify and qualify consistency of delivery on the Tanger Experience at the center level as well as providing a framework for identifying areas for potential focus/improvement as follows:

1.   Survey Design and Build. The Company will provide one customized, web-based Touchpoint Mapping survey tailored for employees, and designed to poll customers and retailers as well. The survey will include the following functionality:

a.      Ability for Client’s center managers to self-assess performance against key touchpoints;

b.      Ability for Client’s center staff to self-assess understanding of, and personal performance on, experience promise and principles, as well perceptions of Client’s center overall performance;

c.      Ability for Client to access data in a secure online environment, comparing management versus staff perceptions, regional or center “type” comparisons, size, or other analytical breaks that would drive insights or inform decision making.

Estimated Completion Date:          5/10/13

2.   Manage and Send. The Company will customize survey invitations and reminder emails and coordinate with Client staff for upload and send, manage overall survey process (including testing), provide access to results, and train Client staff on utilization of the Touchpoint Mapping dashboard.

Estimated Completion Date, Center Managers:          5/31/13

Estimated Completion Date, Center Staff:                 6/28/13

3.   Hosting of Survey Platform.  The Company will provide Client with twelve-month access to the Touchpoint Mapping dashboard, including the ability to re-send surveys to the same audience over time to assess progress.

Estimated Completion Date: twelve (12) months commencing date of contract execution

Time is of the essence in completing  this SOW on time and on budget. Client acknowledges that delays on its part may adversely affect schedules and costs.

Budget Estimate:

Design and Build	$6,600
Manage and Send	4,200
Hosting of Survey Platform	6,000
Total Fees:	$16,800

The Company’s budget estimates are based on an estimate of the actual time and resources required to complete the SOW. The fees are presented as a fixed bid fee to complete the work outlined.  The fees would only change if the scope of work changes, and only if authorized by the Client in advance, through a signed Estimated Addendum, of such fees being incurred. Out-of-pocket expenses are not included, but typically do not exceed 10% of budget total for an engagement of this type.  See “Out-of-Pocket Expenses” section below.

Payment Schedule:

Upon the Effective Date, an amount equal to one-half of the total amount of fees specified in the Budget Estimate (i.e., Sixteen thousand, eight hundred U.S. Dollars ($16,800)) (the “Project Fee Total”) will be invoiced and due upon receipt of such invoice ($8,400).  The second and final invoice for the remaining one-half of the Project Fee Total ($8,400) will be sent eight (8) weeks after the Effective Date.  All invoices, except the initial invoice which is due upon receipt, are due Net 15 days.

Out-of-Pocket Expenses:

Out-of-pocket expenses include (but are not limited to) color outputs, copies, deliveries, sample acquisition or remuneration, phone, travel, etc. All out-of-pocket expenses are billed at cost, and are estimated not to exceed 10% of Project Fee Total. If the demands of the project dictate expenses that exceed this, then written approval will be obtained from Client in advance of these expenses being incurred. Out-of-pocket expenses $5,000 and up that are agreed to in advance by Client are subject to a 50% deposit, payable to the Company prior to ordering the service.

Client Portal:

Client will receive secure access to the Touchpoint Mapping dashboard through the Company’s Client Portal.

User Access:

Services include 5 User Licenses to access the Client Portal. Additional User Licenses are available for an added fee.

Authorized Users:

Client will provide the Company the name, title, roles, and email address of all Users of the Services.

Terms of Use:

Client agrees to ensure all Users accept Terms of Use found at initial login to the Client Portal.  The Terms of Use are accessible at www.touchpointmetrics.com/terms-of-use,and are incorporated into this SOW in its entirety by this reference.

Approvals:

The current authorized approval source for Client is Carrie Geldner.

Statement of Work – TFO-003 Page 2 of 3

Terms and Conditions:

This SOW is entered under and pursuant to the Services Agreement between the Company and the Client (“Agreement”) dated August 28, 2012, and is subject to all the terms and conditions of that Agreement.

For the Company	Accepted for Client
MICHAEL HINSHAW
Signature	Signature
Michael Hinshaw, President	Carrie Geldner, Senior Vice President,
	Marketing & CMO
April 9, 2013	Date

Statement of Work – TFO-003 Page 3 of 3

EX-31.1

Exhibit 31.1

SARBANES-OXLEY SECTION 302(a) CERTIFICATION

I, Michael Hinshaw, certify that:

1.	I have reviewed this Form 10-Q for the period ended June 30, 2013 of Touchpoint Metrics, Inc.;
2.	Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;
3.	Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;
4.	The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:
	a.	Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;
	b.	Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;
	c.	Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and
	d.	Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and
5.	The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):
	a.	All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and
	b.	Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

Date:	August 7, 2013	MICHAEL HINSHAW
		Michael Hinshaw
		Principal Executive Officer and Principal Financial Officer

EX-32.1

Exhibit 32.1

CERTIFICATION PURSUANT TO

18 U.S.C. Section 1350,

AS ADOPTED PURSUANT TO

SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In connection with the Quarterly Report of Touchpoint Metrics, Inc. (the “Company”) on Form 10-Q for the period ended June 30, 2013, as filed with the Securities and Exchange Commission on the date hereof (the “report”), I, Michael Hinshaw, Chief Executive Officer and Chief Financial Officer of the Company, certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

(1)	The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and
(2)	The information contained in this Report fairly presents, in all material respects, the financial condition and results of operations of the Company.

Dated this 7th day of August, 2013.

MICHAEL HINSHAW

Michael Hinshaw

Chief Executive Officer and Chief Financial Officer

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Note 12: Income Taxes

3 Months Ended

Jun. 30, 2013

Income Tax Disclosure [Abstract]

Income Tax Disclosure [Text Block]

Note 12: Income Taxes

Income taxes are summarized as follows for the six months ended June 30, 2013:

		June 30, 2013
Current benefit	$	(295,618)
Deferred benefit		295,618
Net income tax (benefit) expense	$	-

The Company has historically experienced operating losses in most of its operating periods since inception. A full valuation allowance has been established for deferred tax assets based on a “more likely than not” threshold. The ability to realize deferred tax assets depends on our ability to generate sufficient taxable income within the carry forward periods provided in the tax law. While the Company’s statutory tax rate is 35%, its effective tax rate is 0% due to the effects of the valuation allowance described above. The Company does not have any material uncertainties with respect to its provisions for income taxes.

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Statements of Operations (Unaudited) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012
Revenue
Consulting services	$ 266,792	$ 132,274	$ 517,725	$ 250,674
Products & other	6,533	33,009	21,988	37,450
Total revenue	273,325	165,283	539,713	288,124
Cost of goods sold
Labor	69,289	43,593	133,685	59,592
Services	17,936	7,566	17,936	7,566
Products and other	42,837	12,011	52,473	34,367
Total cost of goods sold	130,062	63,170	204,094	101,525
Gross profit	143,263	102,113	335,619	186,599
Expenses
Salaries and wages	153,015	80,410	325,932	195,441
Contract services	23,712	37,491	36,160	99,802
Other general and administrative	103,264	77,121	199,967	189,581
Total expenses	279,991	195,022	562,059	484,824
Net operating income	(136,728)	(92,909)	(226,440)	(298,225)
Interest expense	(3,123)	(2,712)	(6,196)	(5,248)
Other income (expense)		5,675	(62,982)	5,675
Loss before income taxes	(139,851)	(89,946)	(295,618)	(297,798)
Net loss	$ (139,851)	$ (89,946)	$ (295,618)	$ (297,798)
Net loss per share-basic and diluted (in Dollars per share)	$ (0.01)	$ (0.01)	$ (0.02)	$ (0.02)
Weighted average common shares outstanding-basic and diluted (in Shares)	13,132,302	13,132,302	13,132,302	13,132,302

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Note 5. Concentration

3 Months Ended

Jun. 30, 2013

Risks and Uncertainties [Abstract]

Concentration Risk Disclosure [Text Block]

Note 5: Concentrations

The Company sells services to a broad range of clients under various terms. The mix of clients ranges from start-ups to Fortune 500 companies across multiple industries.

Sales are concentrated among a few large clients. For the six months ended June 30, 2013 and 2012, the percentage of sales and the concentration is as follows:

	06/30/13	06/30/12
Largest client	32.4%	49.1%
Second largest client	23.0%	14.3%
Third largest client	18.3%	10.9%
Next three largest clients	25.7%	20.1%
All other clients	0.6%	5.6%
	100.0%	100.0%

During 2012, the Company entered a consulting services agreement with mfifty, which is a related party. The President of the Company is also the owner of mfifty. During the six months ended June 30, 2013 and 2012, the company earned revenues of approximately $2,343 and $37,840, respectively, from this related party.

Sales are made without collateral and the credit-related losses have been insignificant or non-existent. Accordingly, there is no provision made to include an allowance for doubtful accounts.

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Note 5. Concentration (Tables)

3 Months Ended

Jun. 30, 2013

Risks and Uncertainties [Abstract]

Schedules of Concentration of Risk, by Risk Factor [Table Text Block]

	06/30/13	06/30/12
Largest client	32.4%	49.1%
Second largest client	23.0%	14.3%
Third largest client	18.3%	10.9%
Next three largest clients	25.7%	20.1%
All other clients	0.6%	5.6%
	100.0%	100.0%

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Note 13. Net Loss per Share

3 Months Ended

Jun. 30, 2013

Earnings Per Share [Abstract]

Earnings Per Share [Text Block]

Note 13: Net Loss per Share

Basic net income per common share is net income available to common shareholders divided by the weighted average of common shares outstanding during the period.

The computations for basic and diluted net income per common share are as follows:

	Three Months Ended June 30,				Six Months Ended June 30,
		2013		2012		2013		2012
Net loss	$	(139,851)	$	(89,946)	$	(295,618)	$	(297,798)
Basic and diluted weighted average common shares outstanding		13,132,302		13,112,302		13,132,302		13,112,302
Net loss per share - Basic and diluted	$	(0.01)	$	(0.01)	$	(0.02)	$	(0.02)

Options to purchase 300,000 shares were not included in the calculation of diluted earnings per common share because these options were out-of-the-money. Out-of-the-money options have an exercise price of $0.35.

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Note 16: Going Concern (Details) (USD $)	3 Months Ended		6 Months Ended		12 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012	Dec. 31, 2012
Going Concern Note [Abstract]
Net Income (Loss) Attributable to Parent	$ (139,851)	$ (89,946)	$ (295,618)	$ (297,798)	$ 306,948

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Note 8: Commitments and Contingencies (Details) - Future Payments under Contractual Obligation (USD $)	Jun. 30, 2013
Future Payments under Contractual Obligation [Abstract]
2013	$ 26,217
2014	7,717
Total purchase obligations	$ 33,934

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Note 13. Net Loss per Share (Tables)

3 Months Ended

Jun. 30, 2013

Earnings Per Share [Abstract]

Schedule of Earnings Per Share, Basic and Diluted [Table Text Block]

	Three Months Ended June 30,				Six Months Ended June 30,
		2013		2012		2013		2012
Net loss	$	(139,851)	$	(89,946)	$	(295,618)	$	(297,798)
Basic and diluted weighted average common shares outstanding		13,132,302		13,112,302		13,132,302		13,112,302
Net loss per share - Basic and diluted	$	(0.01)	$	(0.01)	$	(0.02)	$	(0.02)

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Note 12: Income Taxes (Tables)

3 Months Ended

Jun. 30, 2013

Income Tax Disclosure [Abstract]

Schedule of Deferred Tax Assets and Liabilities [Table Text Block]

		June 30, 2013
Current benefit	$	(295,618)
Deferred benefit		295,618
Net income tax (benefit) expense	$	-

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Note 14. Related Party Transactions (Details) (USD $)	Mar. 31, 2013	Sep. 16, 2011	Sep. 07, 2011
Related Party Transactions [Abstract]
Due to Officers or Stockholders (in Dollars)	$ 25,000
Debt Instrument, Interest Rate, Effective Percentage	3.25%	4.00%	4.00%

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Note 5. Concentration (Details) - Percentage of Significant Clients	6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012
Percentage of Significant Clients [Abstract]
Largest client	32.40%	49.10%
Second largest client	23.00%	14.30%
Third largest client	18.30%	10.90%
Next three largest clients	25.70%	20.10%
All other clients	0.60%	5.60%
	100.00%	100.00%

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Note 10: Interest Expense (Details) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012
Interest Expense Disclosure [Abstract]
Interest Expense	$ 3,123	$ 2,712	$ 6,196	$ 5,248

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Note 4: Stock-Based Compensation (Details) - Summary of Stock Option Activity (USD $)	6 Months Ended
	Jun. 30, 2013	Dec. 31, 2012
Summary of Stock Option Activity [Abstract]
	300,000	320,000
(in Dollars per share)	$ 0.35	$ 0.34
	7.61
(in Dollars)	$ 0.26
Fully vested and expected to vest at June 30, 2013	180,000
Fully vested and expected to vest at June 30, 2013 (in Dollars per share)	$ 0.35
Fully vested and expected to vest at June 30, 2013	7.61
Fully vested and expected to vest at June 30, 2013 (in Dollars)	0.26
Exercisable at June 30, 2013	180,000
Exercisable at June 30, 2013 (in Dollars per share)	$ 0.35
Exercisable at June 30, 2013	7.61
Exercisable at June 30, 2013 (in Dollars)	$ 0.26
Forfeited or expired	(20,000)
Forfeited or expired (in Dollars per share)	$ 0.25

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Note 12: Income Taxes (Details) - Income Taxes (USD $)	3 Months Ended
	Jun. 30, 2013
Income Taxes [Abstract]
Current benefit	$ (295,618)
Deferred benefit	$ 295,618

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Note 8: Commitments and Contingencies (Tables)

3 Months Ended

Jun. 30, 2013

Commitments and Contingencies Disclosure [Abstract]

Schedule of Future Minimum Rental Payments for Operating Leases [Table Text Block]

2013	$	11,856
2014		24,732
2015		25,345
2016		17,168
2017		-
Total minimum lease payments	$	79,101

Schedule of Purchase Obligations

2013	$	26,217
2014		7,717
2015		-
2016		-
2017		-
Total purchase obligations	$	33,934

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Note 1: Organization and Basis of Presentation

3 Months Ended

Jun. 30, 2013

Organization, Consolidation and Presentation of Financial Statements Disclosure [Abstract]

Organization, Consolidation and Presentation of Financial Statements Disclosure [Text Block]

Note 1: Organization and Basis of Presentation

Touchpoint Metrics, Inc. (the “Company”) is a for profit corporation established under the corporation laws in the State of California, United States of America on December 14, 2001. The corporation operated as The Innes Group, Inc., dba MCorp Consulting until filing a Certificate of Amendment to the Articles of Incorporation renaming the company Touchpoint Metrics, Inc., effective October 18, 2011.

The Company maps and improves the touchpoints between organizations and their customers. Their focus assists companies who wish to improve business performance by measuring and transforming the ways they interact with customers.

The Company services a wide variety of industries and customer size.

The Financial Statements and related disclosures as of June 30, 2013 and for the three and six months ended June 30, 2013, are unaudited, pursuant to the rules and regulations of the United States Securities and Exchange Commission (“SEC”). The December 31, 2012, Balance Sheet data was derived from audited financial statements, but does not include all disclosures required by accounting principles generally accepted in the United States of America (“U.S.”).  Certain information and footnote disclosures normally included in financial statements prepared in accordance with U.S. generally accepted accounting principles (“U.S. GAAP”) have been condensed or omitted pursuant to such rules and regulations. In our opinion, these financial statements include all adjustments (consisting only of normal recurring adjustments) necessary for the fair statement of the results for the interim periods. These financial statements should be read in conjunction with the financial statements included in our Annual Report for the year ended December 31, 2012, filed on Form 10-K with the SEC on March 27, 2013. The results of operations for the three and six months ended June 30, 2013, are not necessarily indicative of the results to be expected for the full year. Unless the context otherwise requires, all references to “Touchpoint Metrics,” “we,” “us,” “our” or the “company” are to Touchpoint Metrics, Inc. and our subsidiaries.

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Note 3: Property and Equipment

3 Months Ended

Jun. 30, 2013

Property, Plant and Equipment [Abstract]

Property, Plant and Equipment Disclosure [Text Block]

Note 3: Property and Equipment

Property and equipment consist of:

		June 30,		December 31,
		2013		2012
Computers and hardware	$	46,668	$	43,029
Software		38,646		38,646
Equipment		2,359		2,359
Furniture		31,731		31,731
Leasehold improvements		-		95,608
Land		85,000		85,000
Land improvements		4,000		4,000
		208,404		300,373
Less: accumulated depreciation		(117,897)		(147,649)
	$	90,507	$	152,724

Depreciation expense incurred during the three and six months ended June 30, 2013 was $1,245 and $3,083, respectively.  Depreciation expense for the three and six months ended June 20, 2012 was $4,000 and $4,000, respectively.

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Note 6. Capitalized Software Development Costs

3 Months Ended

Jun. 30, 2013

Research and Development [Abstract]

Research, Development, and Computer Software Disclosure [Text Block]

Note 6: Capitalized Software Development Costs

Costs incurred to develop Software as a Service (SaaS) technology consist of external direct costs of materials and services and payroll and payroll-related costs for employees who directly devote time to the project. Research and development costs incurred during the preliminary project stage were expensed as incurred. Capitalization begins when technological feasibility is established. Costs incurred during the operating stage of the software application relating to upgrades and enhancements are capitalized to the extent that they result in the extended life of the product. All other costs are expensed as incurred.

Amortization of software development costs commences when the product is available for general release to customers. The capitalized costs are amortized on a straight line basis over the three year expected useful life of the software. Capitalized software development costs, net of amortization, were $201,031 and $188,371 as of June 30, 2013 and December 31, 2012, respectively.

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Note 4: Stock-Based Compensation

3 Months Ended

Jun. 30, 2013

Disclosure of Compensation Related Costs, Share-based Payments [Abstract]

Disclosure of Compensation Related Costs, Share-based Payments [Text Block]

Note 4: Stock-Based Compensation

The Company’s stock-based compensation program was established in 2008. Plan Shares cannot exceed 30% of any outstanding issue or 2,500,000 shares, whichever is the lower amount.

All stock option grants have an exercise price equal to the fair market value of our common stock on the date of grant and have a 10-year term.

In order to calculate the fair value of stock options at the date of grant, we use the Black-Scholes option pricing model. The volatility used was based on historical volatility of similar sized companies due to lack of historical data of the Company’s stock price.  The expected term was determined based on the simplified method outlined in Staff Accounting Bulletin No. 110.  The risk-free interest rate for periods within the contractual life of the option is based on the U.S. Treasury yield curve in effect at the time of grant.

The company currently has one active option commitment, granted February 7, 2011 with an option for 300,000 shares at an exercise price of $0.35. The options carry a vesting schedule with 20% vesting on February 7, 2012 and an additional 20% vesting every six months thereafter. The optioned shares will fully vest after 36 months on February 7, 2014. The options will remain open for 10 years, expiring on February 7, 2021.

At June 30, 2013, 180,000 stock options were exercisable and $29,673 of total compensation cost related to vested share-based compensation grants had been recognized.  Unrecognized compensation expense from stock options was $6,327 at June 30, 2013, and will be recognized through February, 2014.

The following table summarizes our stock option activity for the six months ended June 30, 2013:

	Number of Shares		Weighted Average Exercise Price per Share	Weighted Average Remaining Contractual Term (Years)		Aggregate Intrinsic Value
Outstanding at December 31, 2012	320,000	$	0.34
Granted	—		—
Exercised	—		—
Forfeited or expired	(20,000)		0.25
Outstanding at June 30, 2013	300,000		0.35	7.61	$	0.26
Fully vested and expected to vest at June 30, 2013	180,000		0.35	7.61		0.26
Exercisable at June 30, 2013	180,000	$	0.35	7.61	$	0.26

The following assumptions were used to calculate weighted average fair values of the options granted in the six months ended June 30, 2013:

Expected life		10 years
Risk-free interest rate		3.68%
Volatility		40%
Dividend yield		-
Weighted average grant-date fair value per option granted	$	0.12

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Note 11: Advertising Expenses (Details) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012
Advertising Costs, Policy [Policy Text Block] [Abstract]
Advertising Expense	$ 514	$ 3,054	$ 5,524	$ 7,880

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Note 3: Property and Equipment (Details) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012
Property, Plant and Equipment [Abstract]
Depreciation Expense (Deprecated 2009-01-31)	$ 1,245	$ 4,000	$ 3,083	$ 4,000

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Note 4: Stock-Based Compensation (Details) - Assumptions Used to Calculate Weighted Average Fair Values of the Options Granted (USD $)	6 Months Ended
	Jun. 10, 2013
Assumptions Used to Calculate Weighted Average Fair Values of the Options Granted [Abstract]
Risk-free interest rate	3.68%
Volatility	40.00%
Weighted average grant-date fair value per option granted (in Dollars per share)	$ 0.12

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Note 8: Commitments and Contingencies (Details) - Estimate Future Payments under Operating Lease (USD $)	Jun. 30, 2013
Estimate Future Payments under Operating Lease [Abstract]
2013	$ 11,856
2014	24,732
2015	25,345
2016	17,168
Total minimum lease payments	$ 79,101

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Note 13. Net Loss per Share (Details) - Computations for Basic and Diluted Net Income per Common Share (USD $)	3 Months Ended		6 Months Ended		12 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012	Dec. 31, 2012
Computations for Basic and Diluted Net Income per Common Share [Abstract]
Net loss (in Dollars)	$ (139,851)	$ (89,946)	$ (295,618)	$ (297,798)	$ 306,948
Basic and diluted weighted average common shares outstanding	13,132,302	13,112,302	13,132,302	13,112,302
Net loss per share - Basic and diluted (in Dollars per share)	$ (0.01)	$ (0.01)	$ (0.02)	$ (0.02)

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Balance Sheets (Parentheticals) (USD $)	Jun. 30, 2013	Dec. 31, 2012
Common stock, authorized	30,000,000	30,000,000
Common stock, par value (in Dollars per share)	$ 0	$ 0
Common stock, issued	13,132,302	13,132,302
Common stock, outstanding	13,132,302	13,132,302
Stock subscribed	2,948,856,000,000

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Note 9. Long-Term Debt

3 Months Ended

Jun. 30, 2013

Long-term Debt [Abstract]

Long-term Debt [Text Block]

Note 9: Long-Term Debt

On September 16, 2011, a $100,000 CDN note was executed with Brad Holland, an 8.09% shareholder.  The note is structured to incur a balloon payment of the principal and 4% APR non-compounding accrued interest on its maturity date of September 16, 2014.  As of June 30, 2013, principal and accrued interest was $100,000 and $7,000, respectively.

On September 7, 2011, a $50,000 USD note was executed with McLellan Investment Corporation, an unrelated party.  The note is structured to incur a balloon payment of the principal and 4% APR non-compounding accrued interest on its maturity date of September 7, 2014.  As of June 30, 2013, principal and accrued interest was $50,000 and $3,500, respectively.

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Statements of Cash Flows (Unaudited) (USD $)	6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012
Net loss	$ (295,618)	$ (297,798)
Depreciation and amortization	21,359	4,000
Stock compensation expense	5,270	6,337
Loss on disposal of assets	62,982
Accounts receivable	(20,187)	(35,073)
Accounts receivable-related party	1,527	(12,681)
Other assets	3,786	(12,668)
Accounts payable	70,897	57,461
Accrued liabilities	35,349	19,200
Accrued interest	3,000	3,000
Net cash used in operating activities	(111,635)	(268,222)
INVESTING ACTIVITIES
Equipment purchases	(3,638)
Capitalized software development costs	(30,936)	(120,076)
Net cash used in investing activities	(34,574)	(120,076)
FINANCING ACTIVITIES
Proceeds from notes payable - related party	25,000
Proceeds from private placement of common stock	1,032,100
Proceeds from the issuance of common stock		595,000
Net cash provided by financing activities	1,057,100	595,000
Increase in cash and cash equivalents	910,891	206,702
Cash and cash equivalents, beginning of period	106,999	52,109
Cash and cash equivalents, end of period	$ 1,017,890	$ 258,811

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Balance Sheets (USD $)	Jun. 30, 2013	Dec. 31, 2012
Current assets:
Cash and cash equivalents	$ 1,017,890	$ 106,999
Accounts receivable	130,907	110,720
Accounts receivable-related party		1,527
Total current assets	1,148,797	219,246
Property and equipment, net	90,507	152,724
Capitalized software development costs, net	201,031	188,371
Intangible assets, net	61,443	59,151
Other assets	5,334	11,622
Total assets	1,507,112	631,114
Current liabilities:
Accounts payable	121,763	50,866
Accrued liabilities	36,801	1,452
Notes payable-related party	25,000
Total current liabilities	183,564	52,318
Other noncurrent liabilities, accrued interest	10,500	7,500
Notes payable	50,000	50,000
Notes payable-related party	100,000	100,000
Total liabilities	344,064	209,818
Shareholders’ equity:
Common stock, $0 par value, 30,000,000 shares authorized, 13,132,302 shares issued and outstanding at June 30, 2013 and December 31, 2012	1,542,651	1,542,651
Stock subscribed (2,948,856 shares)	1,032,100
Accumulated deficit	(1,441,376)	(1,145,758)
Additional paid-in capital	29,673	24,403
Total shareholders’ equity	1,163,048	421,296
Total liabilities and shareholders’ equity	$ 1,507,112	$ 631,114

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Note 3: Property and Equipment (Details) - Property and Equipment (USD $)	Jun. 30, 2013	Dec. 31, 2012
Property and Equipment [Abstract]
Computers and hardware	$ 46,668	$ 43,029
Software	38,646	38,646
Equipment	2,359	2,359
Furniture	31,731	31,731
Leasehold improvements		95,608
Land	85,000	85,000
Land improvements	4,000	4,000
	208,404	300,373
Less: accumulated depreciation	(117,897)	(147,649)
	$ 90,507	$ 152,724

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Note 4: Stock-Based Compensation (Tables)

3 Months Ended

Jun. 30, 2013

Disclosure of Compensation Related Costs, Share-based Payments [Abstract]

Schedule of Share-based Compensation, Stock Options, Activity [Table Text Block]

	Number of Shares		Weighted Average Exercise Price per Share	Weighted Average Remaining Contractual Term (Years)		Aggregate Intrinsic Value
Outstanding at December 31, 2012	320,000	$	0.34
Granted	—		—
Exercised	—		—
Forfeited or expired	(20,000)		0.25
Outstanding at June 30, 2013	300,000		0.35	7.61	$	0.26
Fully vested and expected to vest at June 30, 2013	180,000		0.35	7.61		0.26
Exercisable at June 30, 2013	180,000	$	0.35	7.61	$	0.26

Schedule of Share-based Payment Award, Stock Options, Valuation Assumptions [Table Text Block]

Expected life		10 years
Risk-free interest rate		3.68%
Volatility		40%
Dividend yield		-
Weighted average grant-date fair value per option granted	$	0.12

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Note 13. Net Loss per Share (Details) (USD $)	3 Months Ended
	Jun. 30, 2013
Earnings Per Share [Abstract]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Out-of-the-Money Options (in Dollars)	$ 300,000
Investment Options, Exercise Price, Minimum	$ 0.35

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Note 9. Long-Term Debt (Details)	Jun. 30, 2013 USD ($)	Mar. 31, 2013	Sep. 16, 2011 USD ($)	Sep. 16, 2011 CAD	Sep. 07, 2011 USD ($)
Long-term Debt [Abstract]
Debt Instrument, Face Amount (in Dollars)				100,000	$ 50,000
Debt Instrument, Interest Rate, Effective Percentage		3.25%	4.00%	4.00%	4.00%
Interest Payable, Current	3,500		7,000
Debt Instrument, Face Amount				100,000	$ 50,000

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Note 6. Capitalized Software Development Costs (Details) (USD $)	Jun. 30, 2013	Dec. 31, 2012	Dec. 30, 2012
Research and Development [Abstract]
Capitalized Software Development Costs for Software Sold to Customers	$ 201,031	$ 188,371	$ 188,371

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Note 8: Commitments and Contingencies (Details) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012
Commitments and Contingencies Disclosure [Abstract]
Occupancy, Net	$ 5,520	$ 5,364	$ 11,040	$ 10,728

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Note 8: Commitments and Contingencies

3 Months Ended

Jun. 30, 2013

Commitments and Contingencies Disclosure [Abstract]

Commitments and Contingencies Disclosure [Text Block]

Note 8:  Commitments and Contingencies

Leases

The Company leases one facility in northern California under an operating lease that expires in 2016.  Rent expense under operating leases was $5,520 and $11,040 for the three and six months ended June 30, 2013.  Rent expense under operating leases was $5,364 and $10,728 for the three and six months ended June 30, 2012, respectively.

As of June 30, 2013, the estimated future payments under this operating lease (including rent escalation clauses) for each of the next five years is as follows:

2013	$	11,856
2014		24,732
2015		25,345
2016		17,168
2017		-
Total minimum lease payments	$	79,101

Purchase Obligations

The Company has entered into non-cancelable service contracts related to SaaS licenses and access to marketing research services which expire beginning in the year ended December 31, 2014. As of June 30, 2013, future payments under these contractual obligations were as follows:

2013	$	26,217
2014		7,717
2015		-
2016		-
2017		-
Total purchase obligations	$	33,934

Legal Matters

The Company has no known legal issues pending.

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Note 4: Stock-Based Compensation (Details) (USD $)	3 Months Ended	10 Months Ended	12 Months Ended
	Jun. 30, 2013	Feb. 07, 2012	Dec. 31, 2008	Mar. 31, 2011
Disclosure of Compensation Related Costs, Share-based Payments [Abstract]
Share-based Compensation Arrangement by Share-based Payment Award, Percentage of Outstanding Stock Maximum			30.00%
Share-based Compensation Arrangement by Share-based Payment Award, Maximum Number of Shares of Outstanding Stock			2,500,000
Share-based Compensation Arrangement by Share-based Payment Award, Options, Vested and Expected to Vest, Exercisable, Number				300,000
Share-based Compensation Arrangements by Share-based Payment Award, Options, Grants in Period, Weighted Average Exercise Price (in Dollars per share)		$ 0.35
Share-based Compensation Arrangement by Share-based Payment Award, Options, Exercisable, Number	180,000
Allocated Share-based Compensation Expense (in Dollars)	$ 29,673
Employee Service Share-based Compensation, Unrecognized Compensation Costs on Nonvested Awards (Deprecated 2011-01-31) (in Dollars)	$ 6,327

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Note 12: Income Taxes (Details)	3 Months Ended
	Jun. 30, 2013
Income Tax Disclosure [Abstract]
Effective Income Tax Rate Reconciliation, at Federal Statutory Income Tax Rate	35.00%

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Note 11: Advertising Expenses

3 Months Ended

Jun. 30, 2013

Advertising Costs, Policy [Policy Text Block] [Abstract]

Advertising Costs, Policy [Policy Text Block]

Note 11:  Advertising Expenses

Advertising is expensed as incurred. Advertising expense incurred during the three and six months ended June 30, 2013 was $514 and $5,524, respectively.  Advertising expense was $3,054 and $7,880 for the three and six months ended June 30, 2012, respectively.

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Note 7: Intangible Assets

3 Months Ended

Jun. 30, 2013

Intangible Assets Disclosure [Abstract]

Intangible Assets Disclosure [Text Block]

Note 7: Intangible Assets

Intangible assets include an online media asset, Petro Portfolio, rights, title and interest in a LinkedIn group, and fully amortized organization costs. Petro Portfolio is an online media asset with a website and registered domain name, newsletter, and a database of registered subscribers. The LinkedIn group is utilized to build brand awareness and reach out to LinkedIn members who have relevant roles in target companies through managing the discussion regarding social media and customer experience.

The Petro Portfolio assets are periodically reviewed for indicators of impairment. Should an impairment indicator be present, a test for recoverability is conducted including 1) analysis of undiscounted future cash flows, 2) the fair market cost of recreating the assets, and 3) an analysis of costs to return the assets to their relative market position at the time operations ceased, based on management’s opinion. In the event that the recoverability tests result in values less than the asset’s carrying amount, management determines the fair value of the asset and recognizes an impairment loss as the difference between the carrying amount and its fair value.

The LinkedIn Group will be amortized over 36 months, management’s best estimate of its useful life and periodically reviewed for impairment.

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Note 2: Recent Accounting Pronouncements

3 Months Ended

Jun. 30, 2013

New Accounting Pronouncements, Policy [Policy Text Block] [Abstract]

New Accounting Pronouncements, Policy [Policy Text Block]

Note 2: Recent Accounting Pronouncements

In December 2011, the FASB issued ASU 2011-11, Disclosures about Offsetting Assets and Liabilities, (“ASU 2011-11”). ASU 2011-11 requires an entity to disclose both gross information and net information about both instruments and transactions eligible for offset in the statement of financial position and instruments and transactions subject to an agreement similar to a master netting arrangement. ASU 2011-11 is effective for annual reporting periods beginning on or after January 1, 2013, and interim periods within those annual periods. Retrospective disclosure is required for all comparative periods presented. The adoption of ASU 2011-11 did not have a material impact on the Company’s financial statements.

In October 2012, the FASB issued ASU No. 2012-04, Technical Corrections and Improvements, (“ASU 2012-04”). This update includes source literature amendments, guidance clarification, reference corrections and relocated guidance affecting a variety of topics in the Codification. The update also includes conforming amendments to the Codification to reflect ASC 820’s fair value measurement and disclosure requirements. The amendments in this update that will not have transition guidance are effective upon issuance. The amendments in this update that are subject to the transition guidance will be effective for fiscal periods beginning after December 15, 2012. The adoption of ASU 2012-04 did not have a material impact on the Company’s financial statements.

In January 2013, the FASB issued ASU No. 2013-01, Balance Sheet (Topic 210): Clarifying the Scope of Disclosures about Offsetting Assets and Liabilities (“ASU 2013-01”).  This update clarifies that ordinary trade receivables and receivables are not in the scope of ASU No. 2011-11, Balance Sheet (Topic 210): Disclosures about Offsetting Assets and Liabilities (“ASU 2011-11”). Specifically, ASU 2011-11 applies only to derivatives, repurchase agreements and reverse purchase agreements, and securities borrowing and securities lending transactions that are either offset in accordance with specific criteria contained in the FASB Accounting Standards Codification or subject to a master netting arrangement or similar agreement. The Company is required to apply the amendments in ASU 2013-01 beginning January 1, 2013. The adoption of ASU 2013-01 by the Company did not have a material impact on the consolidated financial statements.

In February 2013, the Financial Accounting Standards Board issued Accounting Standards Update, or ASU, 2013-02, Comprehensive Income (Topic 220), Reporting of Amounts Reclassified Out of Accumulated Other Comprehensive Income. This update requires companies to provide information regarding the amounts reclassified out of accumulated other comprehensive income by component. In addition, companies are required to present, either on the face of the statement where net income is presented or in the accompanying notes, significant amounts reclassified out of accumulated other comprehensive income by the respective line items of net income.  ASU 2013-02 is effective for annual reporting periods beginning on or after December 15, 2012, and interim periods within those annual periods. ASU 2013-02 was adopted January 1, 2013 and did not have a significant impact on our financial statements.

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Note 15: Subsequent Events (Details) (USD $)	Jul. 02, 2013	Jun. 30, 2013	Dec. 31, 2012
Subsequent Events [Abstract]
Common Stock, Shares Subscribed but Unissued	2,948,856	2,948,856,000,000
Common Stock, Value, Subscriptions (in Dollars)	$ 1,032,100
Common Stock, Shares, Outstanding	16,081,158	13,132,302	13,132,302

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Note 5. Concentration (Details) (USD $)	6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012
Risks and Uncertainties [Abstract]
Revenues - Related Party	$ 2,343	$ 37,840

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Note 14. Related Party Transactions

3 Months Ended

Jun. 30, 2013

Related Party Transactions [Abstract]

Related Party Transactions Disclosure [Text Block]

Note 14: Related Party Transactions

The Company has a related party transaction involving a significant shareholder. The nature and details of the transaction are described in Note 9. The Company also has two related party transactions with its President, the nature, description and details of the transaction are described in Note 5 and this note.

IREMCO, a controlling shareholder, provides the company with office space on a month-to-month basis at no charge under a verbal agreement. The office space was vacant and not in use by IREMCO. This space provides the company with office space in Canada and will be eliminated if IREMCO has a need for the space.

On January 31, 2013, the Company entered into an agreement with Michael Hinshaw, President, to loan $25,000 to the Company. The loan is a non-convertible Promissory Note with an interest rate of 3.25%.

The note is structured to incur a balloon payment of the principal and non-compounding accrued interest. Interest is to begin accruing on the unpaid balance thirty (30) days from the date of the note. The maturity date of the note is no later than August 31, 2013.

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Note 10: Interest Expense

3 Months Ended

Jun. 30, 2013

Interest Expense Disclosure [Abstract]

Interest Expense Disclosure

Note 10:  Interest Expense

Interest expense consists of interest on the Company’s long-term debt, short-term promissory note, and credit card balances.  Interest expense was $3,123 and $6,196 for the three and six months ended June 30, 2013 and $2,712 and $5,248 for the three and six months ended June 30, 2012, respectively.

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Note 3: Property and Equipment (Tables)

3 Months Ended

Jun. 30, 2013

Property, Plant and Equipment [Abstract]

Property, Plant and Equipment [Table Text Block]

		June 30,		December 31,
		2013		2012
Computers and hardware	$	46,668	$	43,029
Software		38,646		38,646
Equipment		2,359		2,359
Furniture		31,731		31,731
Leasehold improvements		-		95,608
Land		85,000		85,000
Land improvements		4,000		4,000
		208,404		300,373
Less: accumulated depreciation		(117,897)		(147,649)
	$	90,507	$	152,724

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Note 15: Subsequent Events

3 Months Ended

Jun. 30, 2013

Subsequent Events [Abstract]

Subsequent Events [Text Block]

Note 15: Subsequent Events

On July 2, 2013 the Company completed a private placement of 2,948,856 restricted shares of common stock for an additional $1,032,100.  The total shares issued and outstanding on that date were 16,081,158. The Company received substantially all of the cash related to the private placement prior to June 30, 2013, but as the shares had not been issued as of that date, they are recorded as stock subscribed in Shareholders’ Equity.

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Document And Entity Information (USD $)	6 Months Ended
	Jun. 30, 2013	Aug. 07, 2013
Document and Entity Information [Abstract]
Entity Registrant Name	Touchpoint Metrics, Inc.
Document Type	10-Q
Current Fiscal Year End Date	--12-31
Entity Common Stock, Shares Outstanding		13,132,302
Entity Public Float		$ 3,820,000
Amendment Flag	false
Entity Central Index Key	0001535079
Entity Current Reporting Status	Yes
Entity Voluntary Filers	No
Entity Filer Category	Smaller Reporting Company
Entity Well-known Seasoned Issuer	No
Document Period End Date	Jun. 30, 2013
Document Fiscal Year Focus	2013
Document Fiscal Period Focus	Q2

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Note 16: Going Concern

3 Months Ended

Jun. 30, 2013

Going Concern Note [Abstract]

Going Concern Note

Note 16: Going Concern

The accompanying financial statements and notes have been prepared assuming that the Company will continue as a going concern.

For the six months ended June 30, 2013, the Company had a net loss of $295,618.  In addition, the Company had a net loss of $306,948 for the year ended December 31, 2012. These circumstances result in substantial doubt as to the Company’s ability to continue as a going concern.  The Company’s ability to continue as a going concern is dependent upon the Company’s ability to generate sufficient revenues to operate profitably or raise additional capital through debt financing and/or through sales of common stock.

The failure to achieve the necessary levels of profitability or obtain the additional funding would be detrimental to the Company.  The financial statements do not include any adjustments relating to the recoverability and classification of recorded assets, or the amounts and classification of liabilities that might be necessary should the Company be unable to continue as a going concern.