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BUSINESS SEGMENTS
6 Months Ended
Jun. 30, 2025
Segment Reporting [Abstract]  
BUSINESS SEGMENTS

5. BUSINESS SEGMENTS

 

The Company’s CODM, the Chief Executive Officer, evaluates how the Company views and measures its performance. ASC 280, Segment Reporting establishes the standards for reporting information about segments in financial statements. After consideration of this criteria, the CODM has determined that there are two reportable segments, consisting of Beeline Financial and Corporate.

 

Beeline Financial is an AI-driven fintech mortgage lender that develops proprietary software in the form of major enhancements and new developments in its lending platform, including Beeline Financial’s Chat API “Bob.” Corporate consists of key executive and accounting personnel and corporate expenses such as public company and board costs, as well as interest on debt.

 

Corporate primarily consists of general corporate expenses, including public company costs, executive compensation, legal and regulatory compliance, and other administrative functions that support the overall business. This segment also includes holding company expenses, such as financing costs, investor relations, and strategic corporate initiatives that are not directly attributable to any operating segment.

 

The Company measures segment performance to allocate resources primarily based on revenues of Beeline and the general and administrative costs related to corporate. Total asset information by segment is not provided to, or reviewed by, the CODM as it is not used to make strategic decisions, allocate resources or assess performance. The accounting policies of the segments are the same as those described for the Company in Note 3 - Summary of Significant Accounting Policies.

 

 

Beeline Holdings, Inc.

Notes to Consolidated Financial Statements

June 30, 2025

(Unaudited)

 

Segment information was as follows for the six months ended June 30:

 

(Dollars in thousands)  2025   2024 
Beeline Financial    
(Dollars in thousands)  2025   2024 
Gain on sale of loans, net  $1,927   $- 
Title fees   781    - 
Loan origination fees   336    - 
Interest income   142    - 
Interest expense   (129)   - 
Data and tech services   10    - 
Total net revenues   3,067    - 
Salaries and benefits   2,515    - 
Marketing and advertising   1,305    - 
Professional fees   105    - 
General and administrative expenses   429    - 
Depreciation and amortization   1,607    - 
Other operating expenses   975    - 
Total operating expenses   6,936    - 
Loss from operations   (3,869)   - 
Interest expense   (20)   - 
Other expense   (4)   - 
Net loss  $(3,893)  $- 

 

(Dollars in thousands)   2025    2024 
Corporate          
(Dollars in thousands)   2025    2024 
Salaries and benefits  $1,819   $364 
Marketing and advertising   12    - 
Professional fees   2,285    133 
General and administrative expenses   488    189 
Depreciation and amortization   49    28 
Other operating expenses   107    - 
Total operating expenses   4,760    714 
Interest income   1    - 
Interest expense   (2,257)   (556)
Gain on extinguishment of debt   75    - 
Change in equity method investment   129    - 
Net loss  $(6,812)  $(1,270)
           
Consolidated net loss  $(10,705)  $(1,270)