UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF THE
SECURITIES EXCHANGE ACT OF 1934
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Item 8.01 Other Events
Joint Promotion Agreement
On October 26, 2021, Eastside Distilling, Inc. (the “Company”) entered into a joint promotion agreement, effective as of October 22, 2021, with Frito-Lay North America, Inc. The agreement contemplates a shared effort to promote both the Lay’s brand and the Company’s Eastside brand during a period that will end on January 31, 2022 unless extended by mutual agreement.
SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
Date: October 27, 2021
| EASTSIDE DISTILLING, INC. | ||
| By: | /s/ Geoffrey Gwin | |
| Geoffrey Gwin | ||
| Chief Financial Officer | ||