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Summary of Significant Accounting Policies (Details Narrative)
3 Months Ended 12 Months Ended
Mar. 31, 2017
USD ($)
Number
Mar. 31, 2016
USD ($)
Dec. 31, 2016
USD ($)
Number of operating segments | Number 1    
Customer programs and incentives paid $ 40,772 $ 8,712  
Cash equivalents  
Unrecognized income tax benefit, interest and penalties  
Advertising expense 386,132 156,203  
Excise taxes 176,416 158,408  
Stock-based compensation $ 158,658 105,839  
Percentage of factored and non-factored amount description Under this program, we have the option to sell those customer receivables in advance of payment for 75% of the amount due. When the customer remits payment, we then receive the remaining 25%. We are charged interest on the advanced 75% payment at a rate of 1.5% per month. Under the terms of the agreement with the factoring provider, any factored invoices have recourse should the customer fail to pay the invoice. Thus, we record factored amounts as a liability until the customer remits payment and we receive the remaining 25% of the non-factored amount.    
Accounts receivable factored invoices $ 59,547 79,120  
Accounts receivable factored program $ 2,582 4,269  
Amount of factored invoice   117,933  
Proceeds from accounts receivable invoice   $ 88,450  
Minimum [Member]      
Property and equipment estimated useful lives 3 years    
Maximum [Member]      
Property and equipment estimated useful lives 7 years    
Trade Receivables [Member] | Three Customers [Member]      
Concentration of crdit risk percentage 79.00%   91.00%
Sales Revenue, Net [Member] | Three Customers [Member]      
Concentration of crdit risk percentage 57.00%    
Sales Revenue, Net [Member] | One Customers [Member]      
Concentration of crdit risk percentage   32.00%