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Cost of Revenues - Schedule of Cost of Revenues (Detail)
¥ in Thousands, $ in Thousands
12 Months Ended
Dec. 31, 2016
CNY (¥)
Dec. 31, 2016
USD ($)
Dec. 31, 2015
CNY (¥)
Dec. 31, 2014
CNY (¥)
Cost of Revenue [Abstract]        
Content-related costs ¥ 269,313 $ 38,789 ¥ 184,635 ¥ 127,929
Depreciation and amortization 42,570 6,131 43,160 31,703
Bandwidth and internet data center 51,766 7,456 38,893 30,713
VAT and surcharges 349,373 50,320 269,491 191,153
Cost of sales, including tax 1,680,143 241,991 132,942 0
Cost of revenues ¥ 2,393,165 $ 344,687 ¥ 669,121 ¥ 381,498