Summary of Significant Accounting Policies (Tables)

3 Months Ended

Apr. 30, 2017

Accounting Policies [Abstract]

Schedule of Inventories

Inventory was comprised of the following at April 30, 2017 and January 31, 2017:

	April 30, 2017		January 31, 2017
Finished goods	$	180,929	$	443,623

Schedule of Property and Equipment Estimated Useful Lives

Asset lives for financial statement reporting of depreciation are:

Machinery and equipment	2-7 years
Furniture and fixtures	3 years
Leasehold improvements	*

(*) Amortized on a straight-line basis over the term of the lease or the estimated useful lives, whichever period is shorter.

Schedule of Expenses of Slotting Fees, Sales Discounts and Allowances are Accounted as Direct Reduction of Revenues

Expenses such as slotting fees, sales discounts, and allowances are accounted for as a direct reduction of revenues as follows:

	Three Months Ended April 30, 2017		Three Months Ended April 30, 2016
Gross Sales	$	5,473,205	$	4,040,988
Less: Slotting, Discounts, Allowances		115,905		117,011
Net Sales	$	5,357,301	$	3,923,977

Schedule of Fair Value of Share-Based Payments

For the three months ended April 30, 2017 and 2016, when computing fair value of share-based payments, the Company has considered the following variables:

	April 30, 2017			April 30, 2016
Risk-free interest rate		1.18	%		1.28% to 1.33	%
Expected life of grants		4.0 years			2.5 years
Expected volatility of underlying stock		188	%		178% to 179	%
Dividends		0	%		0	%

Schedule of Earnings Per Share, Basic and Diluted

The following table provides a reconciliation of the numerator and denominator used in computing basic and diluted net income (loss) attributable to common stockholders per common share.

	For the Three Months Ended
	April 30, 2017		April 30, 2016
Numerator:
Net income/(loss) attributable to common stockholders	$	81,425	$	(290,628	)
Effect of dilutive securities:		—		—
Diluted net income (loss)	$	81,425	$	(290,628	)
Denominator:
Weighted average common shares outstanding - basic		27,810,717		26,507,516
Dilutive securities (a):
Series A Preferred		3,466,667		—
Options		198,495		—
Warrants		1,056,256		—
Weighted average common shares outstanding and assumed conversion - diluted		32,532,135		26,507,516
Basic net income (loss) per common share	$	0.00	$	(0.01	)
Diluted net income (loss) per common share	$	0.00	$	(0.01	)
(a) - Anti-dilutive securities excluded:		3,779,884		9,189,805