Condensed Consolidated Statements of Operations (Unaudited) - USD ($)	3 Months Ended		9 Months Ended
	Oct. 31, 2015	Oct. 31, 2014	Oct. 31, 2015	Oct. 31, 2014
Income Statement [Abstract]
Sales - net of slotting fees and discounts	$ 3,237,780	$ 3,759,698	$ 9,330,259	$ 8,592,615
Cost of sales	2,255,649	2,705,436	6,754,980	6,076,565
Gross profit	982,131	1,054,262	2,575,279	2,516,050
Operating expenses
Research and development	33,877	28,967	77,435	71,959
General and administrative expenses	1,306,413	1,773,678	4,480,159	4,643,417
Total operating expenses	1,340,290	1,802,645	4,557,594	4,715,376
Loss from operations	(358,159)	(748,383)	(1,982,315)	(2,199,326)
Other expenses
Interest expense	(145,252)	$ (25,426)	(393,314)	$ (68,770)
Amortization of debt discount	(79,400)		(261,670)
Amortization of closing costs	(12,622)		(52,996)
Loss on debt extinguishment	(380,089)		(380,089)
Total other expenses	(617,363)	$ (25,426)	(1,088,069)	$ (68,770)
Net loss	(975,522)	$ (773,809)	(3,070,384)	$ (2,268,096)
Less: preferred dividends	(20,000)		(30,959)
Net loss available to common stockholders	$ (995,522)	$ (773,809)	$ (3,101,343)	$ (2,268,096)
Net loss per common share - basic and diluted	$ (0.04)	$ (0.03)	$ (0.12)	$ (0.09)
Weighted average common shares outstanding - basic and diluted	26,147,207	25,815,200	26,096,965	25,331,766