Summary of Significant Accounting Policies (Tables)

9 Months Ended

Oct. 31, 2015

Accounting Policies [Abstract]

Schedule of Inventories

Inventories are stated at average cost using the first-in, first-out (FIFO) valuation method. Inventory was comprised of the following at October 31, 2015 and January 31, 2015:

	October 31, 2015		January 31, 2015
Finished goods	$	324,871	$	301,170

Schedule of Property and Equipment Estimated Useful Lives

Asset lives for financial statement reporting of depreciation are:

Machinery and equipment	2-7 years
Furniture and fixtures	3-5 years
Leasehold improvements	3-10 years

Schedule of Expenses of Slotting Fees, Sales Discounts and Allowances are Accounted as Direct Reduction of Revenues

Expenses such as slotting fees, sales discounts, and allowances are accounted for as a direct reduction of revenues as follows:

	Nine Months Ended October 31, 2015		Nine Months Ended October 31, 2014
Gross Sales	$	9,583,170	$	8,903,100
Less: Slotting, Discounts, Allowances		252,911		310,485
Net Sales	$	9,330,259	$	8,592,615

Schedule of Fair Value of Share Based Payments

For the nine months ended October 31, 2015 and 2014, when computing fair value of share-based payments, the Company has considered the following variables:

	October 31, 2015			October 31, 2014
Risk-free interest rate		1.42% to 1.74	%		0.26% to 1.76	%
Expected life of grants		5 years			1 to 5 years
Expected volatility of underlying stock		178% to 184	%		144% to 193	%
Dividends		0	%		0	%

Schedule of Common Stock Equivalents

The Company had the following potential common stock equivalents at October 31, 2015:

Series A Preferred	1,792,593
Common stock subscribed	66,667
Common stock warrants, exercise price range of $0.675-$2.50	2,976,587
Common stock options, exercise price of $1.00-$2.97	496,404
Total common stock equivalents	5,332,251

The Company had the following potential common stock equivalents at October 31, 2014:

Common stock subscribed	66,667
Common stock warrants, exercise price of $1.00-$2.50	1,013,401
Common stock options, exercise price of $1.00-$2.97	508,404
Total common stock equivalents	1,558,472