Condensed Consolidated Statements of Operations (Unaudited) - USD ($)	3 Months Ended		6 Months Ended
	Jul. 31, 2015	Jul. 31, 2014	Jul. 31, 2015	Jul. 31, 2014
Income Statement [Abstract]
Sales - net of slotting fees and discounts	$ 2,739,200	$ 2,249,768	$ 6,092,479	$ 4,832,917
Cost of sales	2,091,032	1,590,904	4,499,331	3,371,129
Gross profit	648,168	658,864	1,593,148	1,461,788
Operating expenses
Research and development	20,479	24,091	43,558	42,992
General and administrative expenses	1,390,625	1,401,461	3,173,746	2,869,739
Total operating expenses	1,411,104	1,425,552	3,217,304	2,912,731
Loss from operations	(762,936)	(766,688)	(1,624,156)	(1,450,943)
Other expenses
Interest expense	(124,705)	$ (26,710)	(248,062)	$ (43,344)
Amortization of debt discount	(83,437)		(182,270)
Amortization of closing costs	(29,228)		(40,374)
Total other expenses	(237,370)	$ (26,710)	(470,706)	$ (43,344)
Net loss	(1,000,306)	$ (793,398)	(2,094,862)	$ (1,494,287)
Less: preferred dividends	(10,959)		(10,959)
Net loss available to common stockholders	$ (1,011,265)	$ (793,398)	$ (2,105,821)	$ (1,494,287)
Net loss per common share - basic and diluted	$ (0.04)	$ (0.03)	$ (0.08)	$ (0.06)
Weighted average common shares outstanding -basic and diluted	26,085,916	25,452,943	26,071,767	25,091,224