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Condensed Consolidated Statements of Operations (USD $)
1 Months Ended 3 Months Ended 6 Months Ended
Jan. 31, 2014
Jul. 31, 2014
Jun. 30, 2013
Jul. 31, 2014
Jun. 30, 2013
Income Statement [Abstract]          
Sales - net of slotting fees and discounts $ 775,252 $ 2,249,768 $ 1,700,388 $ 4,832,917 $ 3,472,552
Cost of sales 535,870 1,590,904 1,185,886 3,371,129 2,467,988
Gross profit 239,382 658,864 514,502 1,461,788 1,004,564
Operating expenses          
Research and development 8,477 24,091 3,995 42,992 7,138
General and administrative expenses 472,023 1,401,461 1,262,054 2,869,739 2,358,111
Total operating expenses 480,500 1,425,552 1,266,049 2,912,731 2,365,249
Loss from operations (241,118) (766,688) (751,547) (1,450,943) (1,360,685)
Other income (expenses)          
Interest expense (2,526) (26,710) (1,525) (43,344) (3,775)
Total other income (expense) (2,526) (26,710) (1,525) (43,344) (3,775)
Net loss $ (243,644) $ (793,398) $ (753,072) $ (1,494,287) $ (1,364,460)
Net loss per common share - basic and diluted $ (0.01) $ (0.03) $ (0.04) $ (0.06) $ (0.07)
Weighted average common shares outstanding - basic and diluted 24,187,375 25,452,943 20,854,000 25,091,224 20,747,923